Introduction

Standard Elements

The group of strong and durable but lightweight and easy-to-assemble elements shown in this section can be used to create a nearly infinite variety of exhibits, as shown in the examples in Section 04: Modular Exhibits.

Because the elements are reusable, their unit costs are amortized over their reuses: The more they are used, the less they cost per use. Thus, GE will enjoy the greatest cost savings through the reuse of these standard elements for years to come.

For assistance in designing an exhibit using the standard elements, contact the exhibit supplier account manager assigned to your business (see Section 01: Overview, “Exhibit Supplier Contacts,” page 01.08).

Custom Elements

Although the standard modular elements accommodate most tradeshow exhibit requirements, occasionally a custom element is needed:

for example,

•a cradle mount for an aircraft engine

•kitchen cabinets in an exhibit of appliances

Any business requiring a custom element is responsible for all costs associated with it including, for example, design, fabrication, and storage.

Nevertheless, the costs associated with a custom element can be amortized over the use and reuse of the element by other GE businesses according to the following method:

•On request, the exhibit supplier may develop a use cost for the custom element.

•Each time another GE business uses the custom element, a percentage of the use cost is credited to the originator of the custom element.

•Once the originator of the custom element is fully reimbursed for the original cost, the originator is charged the standard use cost.

To maintain the continuity of GE’s image

over all exhibits, custom elements are designed to be compatible with the standard modular elements. This requirement helps make the custom element attractive to other businesses, whose use can lower the cost of the custom element, as described above.

Note: To ensure compatibility between custom and standard elements, only the designated exhibit supplier may design, fabricate, and store custom elements.

For more information on the design, fabrication, and use of custom elements, contact the exhibit supplier account manager assigned to your business (see Section 01: Overview, “Exhibit Supplier Contacts,” page 01.08).

Door panel

Half-wide wall panel

Wall panel

19"

39"

39"

Foundation rail

For more information about these display areas, see Section 06: Typical Exhibit Graphics, “Graphic Hierarchy,” pages 06.04 and 06.05.

The foundation rail is 4" in height. This dimension is included in the overall height dimension of 96", shown in the examples at the left.

Note: A foundation rail and standard-color panel skin are included in the wall panel element use cost.

Door panels have the same dimensions as and are used in place of wall panels to provide access to storage areas or privacy in conference rooms.

Half-wide individual wall panel

Individual wall panel

Individual wall panels, the modules used to create a custom-height wall, are only one section in height (39") and can be assembled up to four panels high using connectors. They are available in two widths:

•the same width as the full wall panel, 39”

•the same width as the half-wide wall panel, 19" Notes

•Foundation rails and end covers can be attached to individual wall panels. Their costs are not included in the individual wall panel element use cost.

•The dimension of the foundation rail, 4", is not included in the overall height dimension shown in the example at the left; thus, an individual wall panel with a foundation rail measures 39"x 43".

2m

3m

4m

5m

6m

7m

Beams are the extruded aluminum horizontal members used to connect posts and form the framework to affix ceiling panels, light fixtures, and graphics. They are available in the six lengths shown on this page.