- •Т.В. Барамикова, л.П. Ільєнко, к.Б. Кугай, а.В. Спіжова, н.В. Зимнікова, а.М. Ткаленко
- •Передмова
- •Unit 1 history of arts Part I
- •I Listen and remember the following words:
- •III Read and translate the following text: History of arts
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •Renaissance
- •III Make up a plan of the text.
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •The history of arts. Brief overview
- •III Make up a plan of the text.
- •IV Answer the questions:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: World War I and after the War
- •III Make up a plan of the text.
- •IV Answer the questions:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Charles Frederick Worth industrializes fashion
- •III Make up a plan of the text.
- •Design elements
- •V Complete the sentences with the words from the text:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •Design principles
- •III Make up a plan of the text.
- •IV Answer the questions:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Paco Rabanne
- •Pierre Cardin
- •Karl Lagerfeld
- •Emanuel Ungaro
- •III Make up a plan of the text.
- •IV Answer the questions:
- •V Complete the sentences with the words from the text.
- •X Speak on the topic using the following words and word combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Dance costume
- •III Make up a plan of the text.
- •IV Answer the questions:
- •X Speak on the topic using the following words and word combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Scenic makeup
- •III Make up a plan of the text.
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •III Make up a plan of the text.
- •IV Translate the paragraph in italics in a written form.
- •V Questions for discussion:
- •VI Render the text in brief in a written form.
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •III Make up a plan of the text.
- •III Listen to the text again and be ready to answer the questions:
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •VI Find the English equivalents to the words:
- •VII Make up sentences with the terms:
- •VIII Give definitions to the words and word-combinations:
- •IX Translate the sentences into English:
- •X Speak on the topic using the following words and word combinations:
- •I Read and learn:
- •II Read the text and define the main idea of it: Flower symbolism
- •III Make up a plan of the text.
- •IV Translate the paragraph in italics in a written form.
- •V Questions for discussion:
- •VI Render the text in brief in a written form.
- •I Mind the following words and word-combinations:
- •II Listen to the text and decide if the statements are true or false:
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •VI Find the English equivalents to the words:
- •III Make up a plan of the text.
- •Principles and elements of design
- •Graphic design theory
- •IV Answer the questions:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: Raymond Loewy. The father of industrial design
- •III Make up a plan of the text.
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •VI Find the English equivalents to the words:
- •VII Make up sentences with the terms:
- •VIII Give definitions to the words and word-combinations:
- •IX Translate the sentences into English:
- •X Speak on the topic using the following words and word combinations:
- •I Read and learn:
- •II Read the text and define the main idea of it: The importance of colour
- •III Make up a plan of the text.
- •IV Translate the paragraph in italics in a written form.
- •V Questions for discussion:
- •VI Render the text in brief in a written form.
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •VI Find the English equivalents to the words:
- •VII Make up sentences with the terms:
- •VIII Give definitions to the words and word-combinations:
- •IX Translate the sentences into English:
- •X Speak on the topic using the following words and word combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it:
- •Video design
- •III Make up a plan of the text.
- •IV Answer the questions:
- •V Complete the sentences with the words from the text:
- •VI Find the English equivalents to the words:
- •VII Make up sentences with the terms:
- •VIII Give definitions to the words:
- •IX Translate into English:
- •X Speak on the topic using the following words and word-combinations:
- •I Read and remember:
- •II Read the text and define the main idea of it: The history of logo design
- •III Make up a plan of the text.
- •IV Translate the paragraph in italics in a written form.
- •V Questions for discussion:
- •VI Render the text in brief in a written form
- •Prehistoric costume
- •Textiles
- •Costume textiles
- •Some natural fibres facts
- •Textile yarns and fibres
- •The knitwear design process and the use of sources of inspiration
- •Coloured stitch designs in weft knitting
- •The great masters of fashion
- •Textiles and materials in the fashion industry
- •The history of fashion between 1970-1983
- •The designers
- •Fashion fifty years ago. Conclusion
- •Interior design. Style selection
- •Goals, functions and the human factor of interior design
- •Light in colour
- •Colour in your home
- •Accessories
- •Selecting accessories
- •Textiles
- •Textile uses in interior design
- •Selecting textiles for interiors
- •Harmony
- •Package design and display
- •Advertisements
- •Graphic designer
- •Commercial photography
- •Colour photography
- •What is a good photograph?
- •Colour harmony
- •Corporate logo design
- •Your hair
- •Hair colour
- •Hair style
- •The art of arranging the hair
- •Modern hairdressing procedure
- •History of styles
- •The development of styles in europe from the
- •9Th till 20th centuries
- •Cosmetics
- •Glossary a
X Speak on the topic using the following words and word combinations:
web design, graphic design, aesthetic qualities, multiple disciplines, n-number of aspects, content, promotion, the 5 golden principles of design, the primary tool for web design, a web designer's work, graphics, skills, training, sketch, style, balance
TEXT B
I Read and learn:
to get messed up – заплутатись, дати маху
soap – мило
sophistication – витонченість
vigor – сила
vibrancy – вібрація
flamboyancy – яскравість
cowardliness – боязкість
sacred – священний
to dazzle – засліпити
highlighting – висунення на перший план
nauseous – нудотний
II Read the text and define the main idea of it: The importance of colour
Colour is an important part of any design and web design is not an exception. Colours have different effects on our emotions. Red and orange excite the senses and increase heartbeat, blues and greens are more restful. Yellow reminds us of sunshine and is a happy colour. These are the meanings of colours accepted in our country. But websites are internationally viewed and it's easy to get messed up by the meaning of colour, when dealing with international visitors.
Blue represents peace, tranquility, calm, stability, harmony, unity, trust, confidence. In China, blue is associated with immortality. In Colombia, blue is associated with soap. In India blue is the colour of Krishna, in the Middle East blue is a protective colour.
Black represents power, sophistication, formality, elegance, anonymity, unhappiness, wealth, mystery, fear, evil also. In the USA black is for mourning.
Green represents nature, health, good luck, renewal, youth, vigor, spring, generosity, fertility, jealousy. In India green is the colour of Islam. In Ireland green has religious significance (Catholic). In some tropical countries green is associated with danger.
Orange represents energy, balance, warmth, enthusiasm, vibrancy, flamboyancy. In Ireland orange has religious significance (Protestant).
Purple represents royalty, spirituality, nobility, ceremony, mystery, transformation, wisdom, enlightenment.
Red represents love, danger, desire, speed, strength, violence, anger, and blood. In China red symbolizes celebration and luck, used in many cultural ceremonies that range from funerals to weddings. In India red is the colour of purity. It is often used in wedding outfits.
White represents purity, simplicity, cleanliness, peace, humility, innocence, youth, birth, good, and marriage. In Japan, white carnations signify death. In eastern cultures white symbolizes coldness and sterility. In the USA it signifies virginity.
Yellow represents joy, happiness, optimism, idealism, imagination, hope, sunshine, and cowardliness. In Asia yellow is sacred and imperial.
In web design, when setting text and background colours, readability must be preserved at all costs. Dark backgrounds make you feel as if you're in a small space and also have a depressing effect on your mood. Certain coloured backgrounds make it very difficult to read the text; purples, orange tonings and reds dazzle the eyes.
Contrast should always be preserved. If the text is light coloured then the background has to be dark and vice a versa. White and black always make a good combination, and red and blue are useful for highlighting. Using the combination of black as a background with warm colour text should always be avoided, as it might be great clarity wise but has a tendency to make visitors nauseous.