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392

 

SELFISHNESS AND ALTRUISM

Rationality and Altruism

In Chapter 1, we dened rational in a broad sense as being embodied by preferences that are complete and transitive. Completeness simply means that given the choice between any two states of the world, s1 or s2, one either prefers s1, written s2 s1, or prefers s2, s1 s2, or one is indifferent between the two, written s1 s2. Transitivity requires that for any three options s1, s2, and s3, preferences must be such that if s1 s2 and s2 s3 then s1 s3. If transitivity is violated, then we could devise a money pump by asking a person to pay to cycle among each of the three choices. If a person satises these two requirements, we can represent her preferences as a utility function, us, that assigns a real value number to each state of the world s, where the person behaves so as to maximize the utility function over the set of available choices.

Altruism does not imply any violation of either of these rules. Dene vs as the utility function representing the well-being of some other person (not the decision maker) contingent on the state of the world. We may then represent an altruistic decision maker as having preferences embodied in a utility function of the form us, vs, where u, is increasing in v. Here the impact of the rst argument of the utility function may be thought of as the decision makers utility of own consumption, and the impact of the second argument as the utility derived from the other persons well-being. For this to satisfy rationality would require that both people have complete and transitive preferences.

This approach might become clearer if instead of dening utility in terms of states of the world, we dene utility based on consumption of some aggregate good x. First, let utility of the other person be given by vx, where v is increasing in x. Then, where x1

represents the amount of own consumption of good x, and x2 represents the amount of the other persons consumption, we can represent the state of the world as x = x1, x2, and dene Ux1, x2 ux, vx. Thus, we may denominate the decision makers utility of the second persons preferences in terms of x2, simplifying the model. Let x2 be the amount the second person would consume without any transfer of wealth from the rst person. Thus, the decision maker would solve

maxx1,T U x1,

 

2 + T

14 1

x

subject to the budget constraint

 

p x1 + T ≤ w1,

14 2

where p is the price of good x, w1 is the amount of wealth available to the rst person, and T is the amount of consumption transferred to the second person from the decision maker. Note that this problem is identical to the simple two-good consumer problem introduced in the rst chapter, except that both goods have the same price. The solution to this problem occurs where the marginal utility of own consumption is equal to the marginal utility to the rst person of the second persons consumption. In other words, when consuming the optimal bundle, the rst person should be indifferent between an additional unit of own consumption and an additional unit of the other persons consumption. Figure 14.1 displays the solution as the tangent point between an indifference

 

 

 

 

Rationality and Altruism

 

393

 

x2

T *

 

U = U (x1* , x2*)

FIGURE 14.1

 

T = (y px1)/p

Utility Maximization with Altruistic

 

 

x1*

x1

Preferences

curve and the budget constraint. Note that the budget constraint necessarily has a slope of 1 because both goods have the same price. It is this slope that ensures that the marginal utility of both goods is equal (see equation 1.6).

Now consider the second person. For clarity in this discussion, lets refer to the original decision maker as a parent and the second person as the child. Suppose the child has only selsh interests and derives utility only from own consumption, vx2, where x2 = x2 + T and x2 = w2p, and where w2 is the wealth of the child. However, suppose this child has a choice that could affect the wealth of the child and the of parent (e.g., how diligent the child is in the family business). The child could either choose option 1, which will result in w1 = 10, w2 = 10, or option 2, in which w1 = 12, w2 = 9. Which option would the child choose? If both parent and child were selsh, the child would always choose option 1, because it gives the child more wealth and thus more consumption.

If the parent is altruistic, the child might choose option 2 if the selsh child is given more than 1 unit of consumption in return. For example, if the parents utility is given by

U x1, x2

= x1x2

, then marginal utility of the parents own consumption is

U1

x1, x2

= x2,

and the parents marginal utility of the childs consumption is

U2

x1, x2

= x1.

Thus, the parent will always choose to consume where x1 = x2. Suppose

that p = 1. In this case, option 1 would result in a total of 20 units being purchased, with x1 = 10 and x2 = 10. The parent decides not to make any transfer to the child because the marginal utility of consumption is already equal for x1 and x2. Alternatively, option 2 would result in a total of 21 units being purchased, with x1 = 10.5 and x2 = 10.5. The parent decides to transfer 1.5 units of consumption to the child in order to equalize marginal utility of own and child consumption. Thus, the selsh child is better off choosing a lower personal wealth if it creates greater wealth for both the parent and child. Thus, the child might appear to behave altruistically, though the true motive for the childs generosity is pure self-interest.

 

 

 

 

 

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SELFISHNESS AND ALTRUISM

In general, there is a philosophical difculty in determining whether any action is purely altruistic. By denition, if someone performs a generous action solely because she believes the eventual reward will outweigh the cost, the action is not altruistic. Often the awaited reward is unobservable, making it impossible to determine if a particular action was altruistic or not. The young man who holds the door open for a decrepit old man may be expecting to win the favor of the young woman who is observing. In the extreme, those who believe that God will reward those who help others may be motivated by that reward rather than any intrinsic desire to help. In this case, without being able to observe someones beliefs regarding a supreme being, we cannot technically test for pure altruism. Although this can cause severe problems for philosophical purists, this de- nition of altruism is not very practical. For the purpose of research and application, we often modify our denition of altruism to ignore such unobservable rewards. Thus, a birthday gift may be thought of as an altruistic act in the context of an economic study, even if the person giving the gift derives some pleasure from the appreciation received or if she harbors some expectation that the favor will be returned. We tend to nd an operational denition of altruism that works in a specic context.

Altruism can introduce inefciencies or welfare loss in many different ways. For example, suppose that the parents are considering either giving the child a Christmas present worth $40 or just giving the child $40. If the parents give the child the $40, then the child will choose consumer goods so as to maximize her utility subject to the budget constraint. However, if the parents buy a gift, they try to maximize their own utility function, which includes the utility of the child, Us, vs. But what if the parents have some misconceptions about the childs preferences? The child might then obtain a utility vs that is strictly less than what she would achieve by making a $40 purchase on her own. In turn, the parents then do not derive the amount of utility they anticipated because vs is lower than they believed it would be. Joel Waldfogel refers to the resulting loss of utility as the deadweight loss of Christmas.In fact, Waldfogel shows that more-distant relatives (uncles, aunts, and grandparents) are much more likely to give cash than in-kind gifts, theorizing that they do so to avoid this deadweight loss.

EXAMPLE 14.2 The Games Dictators Play

Given the difficulty in observing whether actions are truly altruistic in everyday transactions, it is common to use experimental economics to determine if people have otherregarding preferences. The most common experiments used to detect altruism are based upon the dictator game. The dictator game is actually not a game by formal definition, though it involves two players. In the dictator game, the first player, the dictator, is given some amount of money and asked to divide it between Player 1 and Player 2. The dictator may choose to keep as much of the money as she likes, and then Player 2 receives her share of the money. Thus, economic theory suggests that Player 1 will solve

maxw1,w2 U w1, w2

14 3

 

 

 

 

Rationality and Altruism

 

395

 

 

8

 

Transfers

 

 

 

 

 

 

 

 

 

7

 

 

 

 

 

 

6

 

 

 

 

 

Frequency

5

 

 

 

 

 

4

 

 

 

 

 

3

 

 

 

 

 

 

2

 

 

 

 

 

 

1

 

 

 

 

 

 

0

 

 

 

 

 

 

$0.00

$1.00

$2.00

$3.00

$4.00

$5.00

Amount of transfer

FIGURE 14.2

The Frequency of Transfers in the Dictator Game

Source: Reprinted from Games and Economic Behavior Vol. 6(3), Forsythe, R., J.L. Horowitz, N.E. Savin, and M. Sefton. Fairness in Simple Bargaining Experiments,pp. 347369, Copyright (1994),

with permission from Elsevier.

subject to w1 + w2 = w, where w is the total endowment of money, w1 is the amount allocated to Player 1, and w2 is the amount allocated to Player 2. If Player 1 does not regard Player 2’s well-being in her own preferences, then Uw1, w2 = uw1. In this case, the solution is w1 = w. But if Player 1 divides the money with w2 > 0, then it must be that she receives some positive utility from giving Player 2 money. In fact, it must be that it provides her more utility to give Player 2 that money than to take it herself.

Robert Forsythe led a team of researchers who explored how people would react to such a decision. In one iteration, 24 different pairs of players played the game, with Player 1 being asked to divide $10 between the two. Player 1 was given instructions on how the game was played and was informed that Player 2 was in another room. Player 2 waited in the other room and then received her money. Neither of the players could determine with whom they were paired. Figure 14.2 displays the frequency of the resulting transfers. Of the 24 dictators, only five chose to take the whole $10, even though they could not be identified by their counterpart. This is the same number of dictators who decided to split the money evenly (valuing consumption by the other roughly as much as their own consumption). Almost three quarters of participants decided to allocate at least some of the money to an anonymous stranger. This at least provides some evidence that in rather clean conditions, people tend to regard others’ preferences. Despite the clean conditions, the results have been heavily debated. Does this really indicate that the people regard others’ well-being?

James Andreoni and Lise Vesterlund modified the dictator game by making it costly to transfer money to the other participant. Participants in their experiment were given a set of tokens that could be used to buy money either for themselves or for the other player, who was again anonymous. Thus we can think of the player solving equation 14.3 subject to a budget constraint p1w1 + p2w2 = E, where E is the endowment of tokens, p1 is the price of own consumption, and p2 is the price of other consumption. The relative prices (ratio of the price of other consumption to own consumption) ranged from 3/1 to 1/3. They again confirm that many people consider others’ preferences in their own

 

 

 

 

 

396

 

SELFISHNESS AND ALTRUISM

FIGURE 14.3

Gender Differences in Response to the Price of Altruistic Transfers

Source: Andreoni, J., and L. Vesterlund. Which is the Fair Sex? Gender Differences in Altruism.

Quarterly Journal of Economics 116, Issue 1 (2001): 293312, by permission of Oxford University Press.

 

3

 

 

 

 

 

 

 

 

 

 

 

2.5

 

 

 

 

 

 

 

 

 

 

transfer

2

 

 

 

 

 

 

Males

 

 

 

 

 

 

 

 

 

 

 

a

 

 

 

 

 

 

 

Females

 

 

of

 

 

 

 

 

 

 

 

 

1.5

 

 

 

 

 

 

 

 

 

 

price

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Relative

1

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

0.5

 

 

 

 

 

 

 

 

 

 

 

0

 

 

 

 

 

 

 

 

 

 

 

0

0.1

0.2

0.3

0.4

0.5

0.6

0.7

0.8

0.9

1

Fraction of budget transferred

decisions, but they find substantial differences in the response to price changes for the transfers depending on whether the dictator was a man or a woman. Figure 14.3 shows how the fraction of wealth transferred to the other responded to changes in the relative price of the transfer. Both men and women shared with their counterparts, but men tended to give more to their counterparts when the price of the transfer was low. This is most pronounced when the price is low enough that the total size of the pie to be shared is larger when some is given to the counterpart. Women, on the other hand, transfer more of their wealth when the transfers are costly. In other words, they are more willing to destroy part of the pie in order to share.

Andreoni and Vesterlund used the results from their experiment to examine how the responses of the participants resembled the behavior predicted by three well-known utility functions. If people don’t regard others’ preferences at all, their preferences could be represented by a selfish utility function, Uw1, w2 = w1. This is the assumption most often employed in economic models. If instead participants prefer that both people have an equal wealth allocation, their preferences could be represented by a Leontief utility function, Uw1, w2 = minw1, w2. This utility function essentially suggests that the person is only as well off as the worse off of the two of them. The marginal utility of money given to the one with less is 1, and the marginal utility of money given to the one with more (even if it is the dictator herself) is 0. Thus the best possible outcomes would be an equal division. This is an extreme form of other-regarding preferences, where the pain of anyone is everyone’s pain.

Finally, if a person considers others’ consumption to be a perfect substitute for her own consumption, her preferences could be represented by a linear utility function Uw1, w2 = w1 + w2. This utility function supposes that one is indifferent between own consumption and the consumption of others. In this case, the decision maker doesn’t care who consumes so much as she cares that somebody consumes. Table 14.1 displays

 

 

 

 

Rationally Seless?

 

397

 

Table 14.1 Other-Regarding Preferences by Sex

Utility Function

Male

Female

Selfish

47.4%

37.0%

Leontief

25.3%

54.3%

Perfect substitutes

27.4%

8.7%

 

 

 

Source: Andreoni, J., and L. Vesterlund. “Which is the Fair Sex? Gender Differences in Altruism.” Quarterly Journal of Economics 116(2001): 293–312.

the percentages of each sex whose preferences most resemble each of these utility functions. A plurality of male participants are selfish in their preferences, and the majority of female participants display Leontief preferences. Female participants in this experiment tend to derive the most utility when consumption is evenly divided between themselves and others. Interestingly, a larger percentage of male participants consider consumption by others to be a perfect substitute with their own consumption. In all, female participants were 10 percent more likely to regard others’ preferences. Similar results have been found by other researchers in variations on the dictator game, suggesting that while women on average are just slightly more altruistic, the nature of their altruism is very different from that seen commonly among men.

Rationally Seless?

Although altruistic behavior is clearly outside the realm of the majority of economic models, it is unclear whether the altruistic behavior commonly observed in the laboratory or the eld is irrational. Using the same data set already described, James Andreoni and John Miller created a series of tests for rational behavior. To test for rationality, we must dene some notion of rationality. Each of the tests used by Andreoni and Miller essentially looks for violations of various forms of transitivity using revealed preference. People reveal their preferences when they make a choice among some set of choices. The chosen bundle of goods must yield at least as much utility as any of the forgone options. Economists can then use the revealed preferences from several choices to see if transitivity is violated. Several denitions are helpful. Directly revealed preferred and indirectly revealed preferred states are dened as follows:

Directly revealed preferred: The state s1 is directly revealed preferred to s2 if s1 is chosen when s2 is in the set of available choices.

Indirectly revealed preferred: If s1 is directly revealed preferred to s2, and s2 is directly revealed preferred to s3, and s3 . . . to sT − 1, and sT − 1 is directly revealed preferred to sT , then s1 is indirectly revealed preferred to sT .

The available choices discussed here are the possible divisions of money between the dictator and her counterpart. In this case, people were allotted tokens that could be used to buy points. Each point was worth $0.10. The price of a point ranged from one to four tokens in the experiment, with relative prices for own and other consumption ranging from 1/3 to 3. The participants were also given various endowments of tokens. The endowment of tokens for a single decision ranged from 40 tokens to 100 tokens. This

 

 

 

 

 

398

 

SELFISHNESS AND ALTRUISM

FIGURE 14.4 Violating the Weak Axiom of Revealed Preference with Rational Choices

resulted in widely varied budget sets from which the dictators must choose the allocation. For each budget set, the dictator chose one allocation, which was then considered to be directly revealed preferred to all other potential allocations in that available budget set. Then the dictator was faced with a new budget set that excluded some of the previous options and potentially included other options. The choices from various budget constraints could then be compared to determine if the dictator had violated the constraints of rationality.

The denitions of the two preference concepts allow us to dene several gradations of rationality tests. Each of these tests is based upon some application of the requirement of transitivity, as seen in the weak axiom of revealed preference (WARP).

Weak Axiom of Revealed Preference

If s1 is directly revealed preferred to s2 then s2 is not directly revealed preferred to s1.

WARP is the most basic requirement for transitive preferences. It simply states that if two budget sets both contain two possible allocations, w and w, the decision maker will not choose w in one of the budget sets and then choose w in the other.

However, it is possible for a rational person to violate WARP. For example, consider the preferences represented in Figure 14.4, in which the indifference curves have at portions. In this case a budget constraint like the one pictured can result in any choice along the at portion without violating rationality. None of these choices is strictly preferred. Rather, they all lie along the same indifference curve, and the decision maker is indifferent to each possible division of money along these curves. In this case, someone presented with the budget set once may choose w, making w directly revealed preferred (and thus indirectly revealed preferred) to w. Presented the next time with the same budget set, the person may choose w, thus violating WARP. If, instead, the indifference

w2

w

w'

U = k2 > k1

U = k1

w1

 

 

 

 

Rationally Seless?

 

399

 

curves have the familiar convex shape, a unique bundle represents the maximum utility that can be gained given a budget constraint, and this issue will not arise.

It is also possible to violate transitivity and satisfy WARP. For example, suppose the decision maker had to rst choose between the two allocations w, w and chose w, so that w is directly preferred to w. Then when faced with a choice between the two allocations w, w the individual chose w, so now w is directly revealed preferred to w. Finally, suppose that given the possible choices w, w, the dictator chose allocation w. This is clearly a violation of transitivity, but it does not violate WARP. At no time in these three choices does she face the same pair of choices, eliminating the possibility of violating WARP. Instead, this violates a stronger condition on revealed preference, dened in the strong axiom of revealed preference (SARP).

Strong Axiom of Revealed Preference

If s1 is indirectly revealed preferred to s2, then s2 is not directly revealed preferred to s1.

SARP eliminates this violation of transitivity. In the example just discussed, w is indirectly preferred to w because it was chosen when w was available, and w is directly preferred to w. In fact, if a decision maker satises SARP on all possible budget sets, then she must satisfy transitivity, and her preferences can be represented using a standard utility function.

As with WARP, a rational person may violate SARP. Consider the preferences represented in Figure 14.5, in which the indifference curves have at portions. In this case, a budget constraint like B1 can result in any choice along the at portion without violating rationality. None of these choices is strictly preferred. Rather, they all lie along the same indifference curve, and the decision maker is thus indifferent to each possible division of money along these curves. In this case, someone presented with the budget

w2

 

 

w''

 

 

w'

 

 

 

w

 

B2

B1

U = k1

 

 

 

 

w1

FIGURE 14.5

Violating the Strong Axiom of Revealed Preference with Rational Choices

 

 

 

 

 

400

 

SELFISHNESS AND ALTRUISM

set B1 may choose w, making w directly revealed preferred to w. The same person presented with budget set B2 may choose w, making w revealed preferred to w, and making w indirectly revealed preferred to w. However, if the person is given the choice between just the two allocations w and w, she may choose w because they yield the same utility, violating SARP. This leads us to an additional denition of preference relative to a budget constraint, strictly revealed preferred.

Strictly revealed preferred: An allocation w = w1, w2 is strictly revealed preferred to w = w1, w2 if it is directly revealed preferred and if p1w1 + p2w2 < p1w1 + p2w2.

Thus, a bundle is only strictly revealed preferred to other items that were available, but it did not lie on the boundary of the same budget set.

For example, in Figure 14.4, if chosen, w would not be strictly revealed preferred to w, but it would be strictly revealed preferred to w, which is interior to the budget constraint. In this case, a rational person for whom greater amounts of both goods results in higher utility could never choose w when w was available. If w somehow happened to lie along the same indifference curve as w, then there must be some other indifference curve that yields higher utility that lies to the right of w and that meets the budget restriction. This is the case if indifference curves are not fatin other words, if increasing the amount of both w1 and w2 always results in a higher utility. Indifference curves can only have width (and thus be fat) if increasing the amount allocated to both w1 and w2 results in no change in utility for at least some allocation in the set of possible allocations, a situation covered by the generalized axiom of revealed preference (GARP).

Generalized Axiom of Revealed Preference

If s1 is indirectly revealed preferred to s2, then s2 is not strictly directly revealed preferred to s1.

GARP implies that preferences are transitive, and thus rational, but it allows some violations of SARP. Participants in Andreoni and Millers study faced eight different combinations of budgets and relative prices. With 176 participants, this produced a total of 1,408 choices. Of the 176 who participated, only 18 (about 10 percent) violated GARP, SARP, or WARP, with a total of 34 choices that violate one of the axioms, though some of the choices violated more than one of the axioms. In total there were 34 violations of SARP, 16 violations of WARP, and 28 violations of GARP. If people made choices totally at random, we would expect 76 percent of the subjects to violate at least one of the axioms of revealed preference. Thus, it appears that the participants in this experiment behaved very close to rationally in this transparent dictator game, though they displayed characteristics of altruism. Moreover, those who violated the axioms made choices that were very close to other choices that would have satised the axioms. In other words, some of the apparent irrationality might have been simple mistakes or approximation error.

 

 

 

 

Rationally Seless?

 

401

 

Thus, while altruistic behavior may be outside the purview of Homo economicus, it does not fall outside the realm of rational decision making. This is not to say that all altruistic behavior is rational. Certainly under the conditions that would create preference cycling, altruistic behavior is also likely to display violations of rational preference axioms. However, under transparent choice decisions, we are as likely to see rational altruistic behavior as we are to see rational behavior in situations where altruism is not an option. More generally, GARP, SARP, and WARP have been used to look for rationality of consumers using data from real-world purchases (e.g., grocery store purchases). In many instances, it appears that consumers violate these notions of transitivity. However, when we apply transitivity to eld data, we must recognize that we often cannot observe changes to the budget constraints or other shifting factors that make true comparison of available options and chosen bundles possible. Controlled laboratory experiments such as those conducted by Andreoni and Miller provide a much cleaner test of rational preferences.

EXAMPLE 14.3 Unraveling and Not Unraveling

One of the primary reasons economists generally suppose people are purely selfish is because it leads us to such simple predictions. In the field of game theory, we typically describe each possible outcome of the game in terms of payoffs, which are meant to be actual measures of utility rather than dollar rewards that one might derive utility from. Unfortunately, when we go to the laboratory or the field to test the predictions of our theory, we cannot easily assign or observe someone’s utility.

Consider for example, the two-player take-it-or-leave-it (TIOLI) game (also called the centipede game) displayed in Figure 14.6. This is a sequential move game, in which each node (where two branches of the game intersect, represented by a black circle in the figure) represents a decision to be made by the player, indicated by the number above the node. Thus, in the first period, Player 1 can either decide to take it (labeled “T” on the diagram) and end the game, or leave it (“L”) and continue the game. If Player 1 chooses T, then Player 1 receives a payoff of 0.40 and Player 2 receives a payoff of 0.10, and the game is over. If Player 1 chooses L, then in the next period, Player 2 can choose either T or L. If Player 2 chooses T, then Player 1 receives a payoff of 0.20 and Player 2 receives a payoff of 0.80, and the game ends. If instead Player 2 chooses L, then the game continues, and Player 1 gets to make the next decision, and so on until the last node.

1

L 2

L 1

L 2

L 1

L 2

L

25.60

 

 

 

 

 

 

 

 

 

 

 

 

 

6.40

T

 

T

 

T

 

T

 

T

 

T

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

0.40

0.20

1.60

0.80

6.40

3.20

 

FIGURE 14.6

0.10

0.80

0.40

3.20

1.60

12.80

 

Take-It-or-Leave-It Game

 

 

 

 

 

 

 

 

402

 

SELFISHNESS AND ALTRUISM

 

 

 

 

 

 

In searching for behavioral predictions in games, we generally use the concept of the

 

 

subgame-perfect Nash equilibrium (SPNE). Let us first review the definition of a strat-

 

 

egy. A strategy for player i, si, is a list of choices player i plans to make—one for each

 

 

node in which she has a decision to make. A simple decision for one node (e.g., in period

 

 

1 choose T) does not constitute a strategy. For example, a strategy for player 1 in this

 

 

case might be s1 = T, T, L because it lists a choice to be taken at each possible node

 

 

she might be found in. Note that this strategy indicates that in the first period Player 1

 

 

will choose T, in the third period (should the game get that far) she will choose T, and in

 

 

the fifth period (should the game get that far) she will choose L. Clearly, if Player 1

 

 

chooses T in the first period, the game will never get to period 3 or 5. However, a

 

 

strategy must specify what the player plans to do at each node in which she has a choice,

 

 

even if she does not expect to arrive at that node. Let πi si S− i

be the payoff received by

 

 

player i for playing strategy si, when all other players are playing strategies represented

 

 

by the symbol S− i. The Nash equilibrium is a collection of strategies S = s1,

, sn ,

 

 

such that for each player i, πi si S− i ≥ πi si S− i , where S = si

S− i. Intuitively, the Nash

 

 

equilibrium is a set of strategies, one for each player, such that each player is maximizing

 

 

her payoff given the strategies of all others involved. Thus, given the strategies of all

 

 

others, any single player should not be better off for choosing a different strategy.

 

 

 

An SPNE is a set of strategies that constitutes a Nash equilibrium in every subgame of

 

 

the original game. A subgame is any set of consecutive nodes containing the last node

 

 

of the game. For example, the last three nodes constitute a subgame, but the first three

 

 

nodes do not. The most common way to solve for an SPNE is to use the tool of backward

 

 

induction introduced in Chapter 13. If we examine the subgame that consists of the last

 

 

node (period 6), Player 2 can either choose T, resulting in π1 = 3.20 and π2 = 12.80, or L,

 

 

resulting in π1 = 25.60 and π2 = 6.40. Player 2 does better by choosing T. Player 1 has no

 

 

choices in this subgame. Hence s1 = , s2 = T

is the Nash equilibrium for this sub-

 

 

game. Thus any SPNE must include a strategy for Player 2 that chooses T in the last period.

 

 

 

Now let us consider the subgame consisting of the nodes for periods 5 and 6. In this

 

 

period Player 1 can either choose T, resulting in π1 = 6.40, π2 = 1.60, or L, resulting in the

 

 

subgame consisting of the node for period 6. Because there is only one Nash equilibrium

 

 

for the node 6 subgame, Player 1 must choose as if L will result in Player 2 choosing T,

 

 

with π1 = 3.20 and π2 = 12.80. In this case, Player 1 would do better by choosing T. Thus,

 

 

the SPNE for the subgame beginning with node 5 is s1 = T

, s2 = T . Continuing with

 

 

node 4, and so on to node 1, the SPNE for the game is s1 = T, T, T , and s2 = T, T, T .

 

 

At each node, the player realizes that she can receive a higher payoff by taking now than

 

 

by leaving, which would result in the other player taking in the next period. Thus,

 

 

both players would be better off if they chose L for at least a couple periods before

 

 

choosing T, but their immediate incentives prevent them from doing this. Rational

 

 

players shrink the pie in the name of selfishly strategic behavior. There is no credible way

 

 

(given just the structure of the game) to cooperate to obtain a larger payoff for both. This

 

 

is called the unraveling effect.

 

 

 

 

 

 

As dismal as this prediction may be, it is not what we tend to observe in experimental

 

 

games of the same form. For example, Richard McKelvey and Thomas Palfrey ran

 

 

experiments using this form of the TIOLI involving 58 participants drawn from classes at

 

 

Pasadena Community College and California

Institute of

Technology. Participants

 

 

 

 

Selshly Seless

 

403

 

received the specified payoffs in cash. In all, McKelvey and Palfrey observed the game being played 281 times. Of those 281 plays, in only two plays did Player 1 choose T in the first round. In fact, the most likely outcome by far was for the game to end in period 4; about 38 percent of all games observed ended this way. Similar experiments have shown that when pairs play several TIOLI games in a row, alternating roles, substantial numbers never play T. This happens even though no matter how many finite periods it might alternate, SPNE predicts unraveling should reduce us to the same T in period 1 result.

Selshly Seless

There are many possible explanations for players choosing L in the early phases of the TIOLI game. One explanation is that people are somewhat altruistic. Recall that although SPNE is based upon the idea that the payoffs are measured in utility, in actuality the experimental payouts are in dollars. It could be that people derive utility not just from their own payment but also from the payment given to their opponent in the game. Thus, perhaps player 1 when facing node 1 would be willing to give up $0.20 in order to give the other player an extra $0.70. In fact, if each player is willing to cut her own payoff by 50 percent in order to increase the other persons payoff by 700 percent, the implied SPNE would now be s1 =L, L, L, s2 =L, L, L. Thus altruism in this case could help grow the pie to be split between the two players. Consider for an instant a Player 2, who is selsh and believes her opponent to be selsh (and that selshness is common knowledge). In this case, if the game makes it to node 2, Player 2 must reconsider the behavior of her opponent. Her opponent is clearly not behaving like the rational and selsh person Player 2 anticipated. In this case, Player 2 might consider that playing L would lead to similarly irrational behavior by Player 1 in the future.

Both players do not have to be altruistic in order to reach the later nodes of the game. Consider the possibility that some players are altruistic and some players are not. Let us

dene an

altruistic player as

one

who evaluates

her

utility according to

u πi, π − i

= πi + 0.5π − i, where i

is the

altruistic player

and

i represents the other

player. Selsh players value only their own payoff, u πi, π − i

= πi. Suppose that both

players may be altruistic, but that neither knows whether the other player is in fact selsh or altruistic. Let us consider how we might solve for the SPNE. Consider again the last node, in which Player 2 can choose either T or L. If Player 2 is selsh, she will certainly choose T, because it gives a payoff that is twice what she would receive otherwise. However, if Player 2 is altruistic, the, payoff for T is u = 12.80 + 0.5 × 3.20 = 14.40, and the payoff for L is u = 6.40 + 0.5 × 25.60 = 19.20. Thus, an altruist would choose L. This seems straightforward.

Now consider node 5. Let us suppose that Player 1 is selsh. In this case, if Player 2 is selsh, Player 1 would want to play T. Alternatively, if Player 2 is altruistic, Player 1 would want to play L, because it would result in a much higher payoff. Unfortunately, Player 1 cannot observe whether Player 2 is an altruist. Player 1 might have some guess as to the probability that Player 2 is an altruist, but Player 1 cannot know for certain. One way to think about the payoff is to suppose that ρ is the probability that Player 2 is an

 

 

 

 

 

 

 

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SELFISHNESS AND ALTRUISM

 

 

 

 

altruist. Then, choosing T at node 5 results in a payoff to Player 1 of 6.40. Alternatively,

 

 

playing L results in probability ρ of receiving 25.60, and

1 − ρ of

receiving 3.20.

 

 

If Player 1 maximizes expected utility, then she will

choose

L if ρ25.60 +

1 − ρ3.20 > 6.40, or if ρ > 0.14. In fact, if both players believe that there is something around a 15 percent chance the other is altruistic, it is in their best interest to play L even if they are both selfish until the later stage of the game.

In this case, it is difcult for anyone to discern whether their opponent is selsh or altruistic by their actions. Rather, they can only rule out the possibility that the other is selsh and believes that all others are selsh. Such a player would always take in the rst round. Thus, the very fact that there are any altruists can lead selsh players to cooperate and behave as if they were altruistic. In general, behavior that appears to be altruistic may be a result of some unobserved reward anticipated by one or more of the players in the game.

EXAMPLE 14.4 Someone Is Watching You

At first blush, the dictator game seems to be a very powerful test of altruistic preferences. Nonetheless, even in a laboratory, it is nearly impossible to control for all potentially important factors. As previously mentioned, it could be that players in the game are motivated by a belief that they are being observed by a deity and will be rewarded later for their actions. This would be very difficult to control for experimentally. Nonetheless, it is possible to approach some unobserved motivations in the common dictator game. For example, it may be that people are motivated to please the experimenter, whom they might believe will punish them for bad behavior at some point in the future. Many of these experiments are conducted by professors with students as participants. These students might anticipate that professors will form long-range opinions of them based on their behavior in this very short-run experiment. Moreover, it may be that people have simply become accustomed to situations in which their behavior is observed and rewarded. This was part of the motivation behind the experiments run by Elizabeth Hoffman, Kevin McCabe, and Vernon Smith examining the experimenter effect on dictator games.

Hoffman, McCabe, and Smith conducted experiments placing participants in several different versions of the dictator game. In some of their experiments, the experimenter was not in the room with the dictators and could not observe which decisions were made by which participants. In others, the experimenter made a point of receiving the money resulting from the decisions and recording it next to the names of the participants who made the decisions. In each of the conditions, the dictator was asked to allocate $10 between her and her counterpart. When the experimenter could observe the actions of the dictators, more than 20 percent of the participants gave more than $4 to the other player. More than half gave at least $2. Alternatively, when the experimenter was not able to determine who gave how much to whom, around 60 percent gave nothing to their anonymous counterpart, around 20 percent gave more than $1, and only about 10 percent gave more than $4. Clearly, many of the participants were motivated to act as if they were altruistic because the experimenter was observing rather than because they cared directly about the player who would receive the money.

 

 

 

 

Selshly Seless

 

405

 

Terence Burnham explored how anonymity of the dictator could influence decisions. He included a picture of the corresponding dictator with the money that was delivered to the other player. This, of course, creates the possibility that the other player could enforce some sort of social cost on the dictator in the future. Imagine what you might do if you ran into the dictator who gave you nothing in an experiment a few weeks ago. Knowing that their picture would be revealed to their counterparts increased the percentage giving $5 to the counterpart from 3.8 percent without the picture to 25 percent with the picture. This clearly suggests a certain amount of self-interest in the dictators’ actions. This is perhaps to be expected.

Alternatively, when Burnham gave a picture of the recipient to the dictator (when no picture would be provided to the recipient), 25 percent of the dictators gave $5. In this case, there was no threat of reprisal. Burnham attributes this increase in generosity to the notion that people have an easier time showing empathy when they know about the beneficiary. In fact, this notion is on display in the advertisements and marketing materials for charitable organizations. Many of these organizations go out of their way to share the specific stories of people touched by the generosity of their charity organization. Some, such as Save the Children, go so far as to promise to connect a specific donor with a specific beneficiary so that the donor may learn about the beneficiary. The donor receives a picture and a description of the beneficiary’s life situation and what makes the beneficiary deserving of help. Such details tug at the heartstrings and bring out the altruist in otherwise selfish donors.

EXAMPLE 14.5 Using Others as a Reference Point

We might often display altruistic feelings, but it is clear that we are not always motivated by a desire to make others better off at our own expense. In fact, it seems clear that in many cases, we consider our own feelings of well-being to be related directly to our status relative to our peers. Robert Frank argues that much of our behavior is driven by a desire to “keep up with the Joneses.” Thus, when we observe our neighbor has bought a new luxury sport-utility vehicle, we now feel worse about our five-year-old midrange sedan.

Consider the following thought experiment designed by Frank. Suppose you were forced to choose between A and B.

Option A:

Option B:

You save enough to support a comfortable

You save too little to support a comfortable

standard of living in retirement, but your

standard of living in retirement, but your children

children attend a school whose students score in

attend a school whose students score in the

the 20th percentile on standardized tests

50th percentile on standardized tests in reading

in reading and math.

and math.

 

 

This choice that might represent the economic choices so common among middleclass America. School districts tend to be supported by taxes in the district. Thus, districts that can afford higher levels of taxation are often able to fund much better instruction.

 

 

 

 

 

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SELFISHNESS AND ALTRUISM

Moreover, if wealthier families use their excess wealth to buy homes in districts with better-performing schools, they drive up the price of housing in these districts. This means that to place children in better schools, a family must pay more in terms of taxes and housing. Many, given the choices above, choose Option B, considering it too much of a sacrifice to place their children in the lowest 20 percent of students. This problem states school performance relative to performance in other schools. Option A sounds particularly bad because children in these schools perform worse than about 80 percent of students in the country. But even if all schools in the country were spectacular in terms of their achievements, at least 20 percent of schools would necessarily fall below the 20th percentile.

Such framing of goods relative to what others receive creates what Frank calls positional externalities, which results from a very different set of other-regarding preferences. My owning a 3,000-square-foot house might make me much happier in a community of 1,500-square-foot houses than it would in a community of 5,000-square- foot houses. Suppose one lived in a community in which everyone owned a 1,500- square-foot house. This was about the median size of a home in the United States in 1973. If offered the opportunity to build a 1,600-square-foot house in this community, many in the community would be willing to pay a high premium. Owning the largest house on the block could be a great symbol of status and thus provide satisfaction beyond just the simple consumption of goods. But then a neighbor might realize she could add 100 square feet to her house without too much problem. Before long, anyone who has the resources is building a 1,600-square-foot home, and owning such a home begins to lose its distinction and status. By 1977, the median home in the United States was larger than 1,600 square feet. The median home is now almost 2,200 square feet. Eventually people build larger and larger homes to maintain this utility of status relative to their neighbors in addition to the utility of consuming. The marginal utility of house size declines as the houses get larger. It would not be worth it to purchase the larger house simply for the additional space. Rather, it only becomes worth it in the eyes of the buyer to purchase a larger home because of the status in conveys. Thus, the fact that others have larger homes reduces the utility I gain from a particular size home—an externality.

Consider a simple example of Lindsay, whose utility given by ux, r, c=x − 10r + c, where x is the size of a home, r is the rank of the size of home compared to others in the town (equal to 1 if Lindsay has the largest house), and c is the amount of other goods consumed. Suppose that all homes in the town are 1,500 square feet. Lindsay is contemplating building either a 3,000-square-foot home or a 5,000-square-foot home. Further, suppose that a unit of consumption costs 1 unit of wealth (denominated in $1,000 units). Then, given that Lindsay maximizes her utility subject to a constraint on wealth, p + c < w, where p is the price of the home, we can determine Lindsay’s willingness to pay to upgrade to the larger home by comparing utility with and without each house. Willingness to pay for the larger house should solve

3000 − 10 + w − WTP3000 = 5000 − 10 + w − WTP5000 ,

14 4

where the left side of equation 14.4 represents the utility obtained if Lindsay purchases the 3,000-square-foot house, thus becoming the owner of the largest house, and

 

 

 

 

Selshly Seless

 

407

 

pays WTP3000 for it. The right side is the utility obtained if Lindsay purchases the 5,000-square-foot house, becoming the owner of the largest house in the community, and WTP5000 is paid. This implies that the additional willingness to pay would be given by WTP5000 − WTP3000 =5000 −3000 15.9. Thus Lindsay would only be willing to upgrade to the larger house if it cost less than $15,900.

Suppose instead that other homes in the town were all 4,500 square feet, and suppose that there are nine other homes in the town. Then, the maximum willingness to pay to upgrade to the 5,000-square-foot home from the 3,000-square-foot home would be given by

3000 − 100 + w − WTP3000 = 5000 − 10 + w − WTP5000

14 5

because having a 3,000-square-foot home would yield the 10th largest house, but having a 5,000-square-foot home would yield the largest house. equation 14.5 implies WTP5000 − WTP3000 =5000 −3000 + 90 105.9. Now Lindsay would be willing to pay substantially more ($90,000, to be exact) to upgrade because of the status. The additional utility of having 2,000 extra square feet is only worth $15,900, but the added utility of being the biggest and best leads Lindsay to be willing to spend much, much more.

Suppose it cost $40,000 to increase the size of the planned house from 3,000 to 5,000 square feet. In this case, Lindsay would buy the larger house and take a large cut in consumption. However, this large cut in consumption is not in order to obtain utility of space but to obtain utility of status. Note that if everyone in town had similar preferences, everyone in town could be made better off if all choose smaller houses so long as the rank ordering was maintained. In this case, all residents could maintain their status while reducing their expenditures on housing until marginal expense is closer to marginal utility of use.

Psychologists have used simple questions about personal well-being to find very telling relationships between wealth and well-being. You might expect that peoples’ tendency to compare themselves to their neighbors might lead to a situation such that if one person experiences an increase in income she will believe her well-being has increased, but if everyone’s income increases she will consider herself no better off. Richard A. Easterlin compared surveys of individual well-being in countries experiencing massive growth in the 1960s and 1970s, finding a high correlation between income and well-being in any given country but a relatively low correlation across countries. For decades, this was described as the Easterlin paradox. However, cross-country data in that era were spotty and of relatively low quality, especially for developing countries that could experience such growth. More recently, Betsey Stevenson and Justin Wolfers have examined broader multinational datasets that have been collected much more systematically and have found extremely high correlations between income and well-being at both the individual and national levels. This result does not tell us that relative income doesn’t matter so much as it tells us that absolute income matters a lot in determining individual well-being.

More-definitive evidence regarding the importance of relative income comes from women’s labor-market decisions. Here, economists have found that a woman’s decision to work is highly correlated with the difference between her brother-in-law’s (sister’s

 

 

 

 

 

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SELFISHNESS AND ALTRUISM

husband’s) income and her own husband’s income. Controlling for other factors, if a brother-in-law earns more money than her own husband, the woman is more likely to decide to work outside the home, perhaps to keep up with her sister’s consumption. This effect might also play a role in the low rate of savings observed among Americans relative to the rest of the world. Americans face a much more unequal distribution of income and thus it is very difficult for even middle class people to keep up with their richer peers.

EXAMPLE 14.6 Growing Up Selsh

Economists have often argued that we learn to be rational as we gain experience in the marketplace. Thus, it would seem, adults should behave more rationally considering the additional exposure they have gained in making transactions and bargaining in the real world. William Harbaugh, Kate Krause, and Steven Liday set out to see if children truly develop into something resembling Homo economicus as they mature. Such studies of how decision making changes as children mature is common among developmental psychologists, but it is a true novelty among economists.

They enlisted 310 children in second, fourth, fifth, ninth, and twelfth grades to play the standard dictator game. The game was played with tokens that were worth $0.25 each. Each dictator was given 10 tokens to allot between herself and another child of her age. Both the dictator and her counterpart were anonymous, though children knew that they were playing the game with another child in their class. Recall that adults tend to give their counterpart an average of around $2 in the $10 dictator game. This is similar to the behavior observed in the twelfth-grade participants: They allocated an average of 2.1 tokens to their counterpart. This contrasts sharply with children in grades four, five, and nine, in which the average is less than 1.5 tokens being allocated to the other player. It appears that preteens and adolescents are more selfish than adults. Most selfish of all were those in second grade, who gave an average of 0.35 tokens to their counterpart. In fact, the youngest among those tested appeared to behave more like the predictions common in economic theory—ultraselfish—than the more-mature participants.

Given the structure of their experiments, it is difficult to draw any clear conclusions about how a child’s development relates to the development of altruistic behavior. However, the authors argue that their data suggest that altruistic behavior is ingrained in us culturally in our childhood and that many of the differences in how we behave may be a product of our social relationships in these formative years. The fact that children are more selfish than adults is probably not surprising to anyone outside the field of economics. In fact, we commonly call selfish people childish, and parents work hard to teach their children to think of others. Outside the field of economics, many probably take comfort in the notion that people attaining the age of majority have come to display altruistic attributes. For economists, however, this means more-complicated models are needed to describe those we are most often interested in studying.

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