- •Практический курс английского языка для экономических специальностей вузов Под ред. В. С. Слепович
- •Part I unit I cross-cultural communication
- •Good Manners, Good Business
- •An American in Britain
- •Westerners and the Japanese
- •Language
- •9. Fill in the gaps with the suitable words. Be ready to discuss the problem of the so called "salad bowl" nations.
- •The u.S. Is becoming a "salad bowl"
- •12. Give English equivalents to the following words and word combinations (Texts 1-5):
- •Speaking
- •Key words
- •Introduction
- •Verb Noun Adjective
- •Introduction
- •Unit IV business organization
- •Sole Proprietorship
- •Partnership
- •Corporations
- •Multinational Companies
- •Franchising
- •Corporate Identity: the Executive Uniform
- •18. Underline the correct item.
- •Speaking
- •Writing
- •Key Vocabulary
- •Unit V entrepreneurship. Small business Lead-in
- •Small Business
- •The Franchise Alternative
- •Have You Got What It Takes to Be a Small-Business Owner?
- •Case Study: Applying for a Bank Loan
- •Interview Sheet
- •Role play
- •Why Work?
- •Salaries and Other Rewards
- •Recruitment and Selection
- •Changes in Employment
- •Key vocabulary
- •Foreign Trade in the World Economy
- •Methods of Payment
- •Trade Contract
- •Elastic and Inelastic Demand
- •Foreign trade of the uk
- •Срок действия контракта и условия его расторжения и продления
- •Методы торговли
- •Key Vocabulary
- •Unit I management
- •Is Management a Science or an Art?
- •Managerial Functions
- •Frederick w. Taylor: Scientific Management
- •Management by Objectives
- •Recruitment
- •Maslow’s Hierarchy of Needs
- •F. Herzberg’s Two-Factor Theory of Motivation
- •Recruitment
- •Training and Development
- •Unit II marketing
- •Market Leaders, Challengers and Followers
- •Marketing Mix
- •International Marketing
- •Language
- •2. The word market can be used in many word combinations. Consult the dictionary and give the Russian equivalents of the following:
- •17. Render the following passage in Russian(10-12 sentences) focusing on key vocabulary.
- •18. Render the following passage in English (10-12 sentences) using active vocabulary.
- •Writing
- •Historical Milestones In Advertising
- •Public Relations (pr)
- •Language
- •7 A jingle is a short tune to g) whom the advertisement is
- •Coca-Cola and Its Advertising
- •Speaking
- •Unit IV
- •Reading Text 1
- •New services in banking
- •Bank deposits
- •Plastic Money. Cash Cards and Credit Cards.
- •Medium- and long-term export finance – supplier credit
- •Writing
- •Key vocabulary
- •Accounting
- •The Nature of Accounting
- •The Profession of Accounting in the usa
- •Financial Statements
- •Balance Sheet
- •Income Statement
- •What Is Auditing
- •Ethics in Business and Accounting
- •Accounting Scandals
- •In comparison with twice as much a lot a little different
- •Insurance
- •Lead - in
- •Reading Text 1
- •The Spare Sex
- •Women Directors in the usa
- •Last Hired, First Fired
- •Who Would You Rather Work For?
- •Which Bosses are Best?
- •Language
- •How women can get ahead in a ‘man's world’
- •17. Render the following sentences into English.
- •Феминизм наступает
- •Speaking
- •Key vocabulary
- •Introduction
- •1. Different Communication Styles
- •2 Different Attitudes Toward Conflict
- •3 Different Approaches to Completing Tasks
- •4 Different Decision-Making Styles
- •5. Different Attitudes Toward Disclosure
- •6. Different Approaches to Knowing
- •Text 4 Communicating with Strangers: an Approach to Intellectual Communication
- •Text 5 Westerners and the Japanese part 1
- •Text 1 Entrepreneur
- •Text 2 Governing Bodies of the Corporation
- •Text 3 Mergers and Acquisitions
- •The Importance and Role of the Personnel Department
- •Text 2 Trade associations and trade unions
- •Text 3 Collective Bargaining
- •Industrial Conflict
- •Text 5 Employees` Rights
- •Text 2 Articles of agreement Contractor License No._____
- •Articles of agreement
- •Sales contract
- •Managing Conflict
- •Unit 2. Marketing Text 1 Why Segment Markets?
- •Text 2 Organising For Nondomestic Marketing
- •Channels of Distribution
- •Text 1 Advertising All Over The World
- •Text 1 The Business of Banking
- •Text 2 Types of Bank
- •Text 3 Banker to the u.S. Government
- •Text 4 Discounting, Rediscounting and Discount Window Loans
- •Text 1 Sex discrimination in Japan
- •Text 2 Sexual Harassment
- •Text 3 Combining Career and Family
- •Text 4 Pay Equity
- •Equality for Women Sweden Shows How
- •International Law
- •Guidelines to Summarizing and Abstracting Summaries
- •Steps in Summarizing
- •Abstracts
- •Introducing the main theme of the text:
- •Introducing the key ideas, facts and arguments:
- •● The author makes/gives a comparison of … with…
- •From Nerd to Networker
- •Summary
- •Abstract
- •Language
- •Language
- •Unit 5. Small Business. Entrepreneurship Reading
- •Language
- •Unit 1. Management. Language
- •Unit 2. Marketing. Language
- •Unit 3. Advertising. Language
- •Language
- •Language
Recruitment
Recruitment is a set of activities designed to attract a qualified pool of job applicants to an organization. Emphasis on qualified is important. Effective recruitment brings employment opportunities to the attention of persons with abilities and skills appropriate to job specifications. Then and only then will recruiting facilitate the accomplishment of organizational objectives and fulfill its function as an essential ingredient in the total staffing process. In this process, human-resource planning leads to recruiting, which sets the stage for selection.
The three steps in the recruitment process are: 1) advertisement of a job vacancy, 2) preliminary contact with potential job candidates, and 3) initial screening to create a pool of qualified applicants. You may know the process best in your response as an applicant to newspaper ads or word-of-mouth advertisements of job openings. Most probably you will become involved with the recruiting process when interviewing representatives of organizations visiting your campus in search of new employees.
Project yourself into this situation. You are near graduation and want a full-time job that relates to your major field of study. What will the three steps in recruiting process look like from your side of things? Probably the following.
Job advertisement. The organization advertises its job vacancies by posting short job descriptions at the campus placement center and/or in the campus newspaper.
Preliminary contact. You sign up for an interview with a recruiter on campus; during a short (20-30 minute) interview you present a written resume of your background and explain your qualifications.
Initial screening. The recruiter discusses interview results and your resume with appropriate line managers; based on their knowledge of job specifications, you are among the candidates selected for a formal visit to the organization.
This is the recruitment process through the applicant’s eyes. What are these aspects of recruiting from the perspectives of line managers and of recruiting specialists from a personnel department?
External and internal recruitment. There are two basic categories of job candidates toward whom recruited efforts can be directed - qualified employees ready for promotion or transfer from within the organization, and persons from the outside. Internal recruitment involves making employees aware of job vacancies through job posting and personal recommendations. Internal recruitment demonstrates internal opportunities to advance in one’s career by working hard and achieving high performance at each point of responsibility.
External recruitment involves the attraction of job candidates from sources external to the organization. Newspapers, employment agencies, technical training centers, personal contacts, referrals and even persons in competing organizations are among the sources of external recruits.
Each of these recruitment strategies offers potential advantages and disadvantages to the organization. Internal recruitment is usually the least expensive, deals with persons of known performance records, encourages hard work among those desiring such opportunities. External recruiting, on the other hand, brings in outsiders with fresh perspectives. It also represents a source of specialized expertise or work experience that is not otherwise available from insiders. Overall, a good strategy is to maintain a mixture of external and internal recruiting. This allows the manager and organization to gain the best advantage of each as circumstances allow.
1. In the process of recruitment emphasis on the word qualified is important.
2. In this process human-resource planning doesn’t always lead to recruiting.
3.There are five steps in the recruiting process through the applicant’s eyes.
4.Internal recruitment involves employees aware of job vacancies inside an organization.
5. External recruitment involves the attraction of job candidates from sources external to
the organization.
6.Internal recruitment is usually the most expensive.
External recruitment brings the outsiders with fresh perspectives.
A good recruitment strategy is to choose only one of the two categories.
A mixture of external and internal recruiting allows the manager to gain the best
advantage of each.
Scan the text once again and speak in details on external and internal recruiting.
Text 6
Read the following text and answer the questions that follow it.
