- •Introduction
- •2. They can all serve as a metaphor for the media
- •Chapter 2
- •Chapter 3
- •Chapter 5
- •Chapter 6
- •Chapter 7
- •Chapter 8
- •Broadcast journalism: the world’s town crier
- •Ex. 2 Complete the following words and word combinations:
- •Broadcast vocabulary
- •Безответственный контроль сми со стороны частных организаций
- •Ex. 3 Complete the following words and word combinations:
- •Chapter 14
- •4. Complete the sentences using the list of vocabulary units in exercise 2, some words can be used more than once:
- •4. Complete the sentences using the list of vocabulary units in exercise 2, some words can be used more than once:
- •5. Match the following words and collocations with their synonyms from exercise 2:
- •7. Study the meaning of phrasal collocations with the verb “put” and the following particles: across, down, off, out, forward, down to. Then fill in the gaps in the sentences:
- •3. Match the following definitions with the words and expressions from exercise 2:
- •4. Match the following words and collocations with their synonyms from exercise 2:
- •5. Complete the sentences using the list of vocabulary units in exercise 2, some words can be used more than once:
- •There are many ways to lead and every leader has his or her own style. Some of the more common styles include autocratic, bureaucratic, democratic, and laissez-faire.
- •8. In chapter 16 the author uses the word “admission”. Explain the difference in the usage of the words “admission” and “admittance” by filling in the gaps with the suitable option:
- •11. Translate the sentences into English in writing paying special attention to the use of vocabulary units:
- •Keys to excerses (chapter 17)
- •Chapter 5
- •Chapter 6
- •Chapter 7
- •Chapter 8
- •Broadcast journalism: the world’s town crier
- •VII. Translate the following sentences from Russian into English using active vocabulary:
- •Broadcast vocabulary
- •VIII. Solve the crossword:
- •IX. Interview quiz. Choose the variant(s) that best completes the statement or answers the question:
- •XII. Translate the following text from English into Russian Безответственный контроль сми со стороны частных организаций
- •XIII. Translate the following text from Russian into English
- •Chapter 13
- •VII. Translate the following sentences from Russian into English using active vocabulary:
- •XII. Translate the following text from English into Russian
- •XIII. Translate the following text from Russian into English:
- •Chapter 14
- •6. In chapter 14 the author uses the expression “historical feature”. Explain the difference in the usage of the words “historic” and “historical” and then fill in the gaps with the suitable option.
- •Chapter 15 Ex. 1Translate all the words into Russian
- •7. Study the meaning of phrasal collocations with the verb “put” and the following particles: across, down, off, out, forward, down to. Then fill in the gaps in the sentences:
- •Chapter 16 Ex. 1Translate into Russian
- •There are many ways to lead and every leader has his or her own style. Some of the more common styles include autocratic, bureaucratic, democratic, and laissez-faire.
- •8. In chapter 16 the author uses the word “admission”. Explain the difference in the usage of the words “admission” and “admittance” by filling in the gaps with the suitable option:
- •Chapter 17
2. They can all serve as a metaphor for the media
3.
tertiary study |
дальнейшее образование |
to operate a video handicam |
уметь пользоваться портативной видеокамерой |
to have the chutzpah to do smth. |
иметь нахальство, наглость (смелость) сделать что-л |
to refuse to divulge sources to court |
отказаться назвать источник в суде |
to be attuned to what is happening |
подготовлен, настроен на новости, последние события |
to give smb. an extra edge |
дать кому-то преимущество, ставить в выгодную позицию |
to predict the twists and turns of smth. |
предсказывать тонкости, подробности, детали, углы и закоулки |
specialist knowledge |
специальные, профессиональные знания |
an indispensible asset |
необходимое ценное полезное качество |
an unassailable fact |
неоспоримый факт |
to write a platitude |
банальость, пошлость, тривиальность |
to have a remarkable gift of foresight |
иметь редкий дар предвидения |
to verify the provenance of information |
проверить источник информации |
4.
to forge an impressive career in journalism |
построить впечатляющую карьеру в журналистике |
11.
to meticulously coalesce information |
тщательно, педантично, дотошно собирать информацию |
to provide a crisp story with fissures the size of Sierra Leone |
написать яркую историю с трещинами, в которые может провалиться Сьерра-Леоне |
Ex. 3
Major - более важный, насущный, острый, главный, высший
Big - важный, значительный
Key - основной, ключевой, ведущий, командный, главный
Fundamental - основной, коренной, базисный, существенный
Significant - значительный, важный, существенный, знаменательный
Pertinent - уместный, подходящий, имеющий отношение, относящийся к делу,
Salient - заметный, яркий, бросающийся в глаза
Cricial - переломный, решающий, критический, насущный, необходимый
Historic - исторический, имеющий историческое значение
Overriding - важнейший, доминирующий
Vital - (жизненно) важный, насущный, существенный, необходимый
Indispensable - обязательный, важный, необходимый
Pivotal - кардинальный, основной, базисный, главнейший, центральный
Landmark - поворотный пункт, веха
Critical - переломный, решающий, критический, насущный, необходимый
Momеntous - имеющий большое значение, весомый, влиятельный, важный
Ex. 4.
All the world's major sporting events can be seen on HHS TV.
In his book, Churchill describes that historic first meeting with Roosevelt.
At this point William made a momentous decision -- he resigned from his job and joined the army.
This is a big decision - you'll have to give me time to think.
Graduation Day is one of those big occasions which everyone remembers.
The key person in this project will be the design manager.
Smoking is a major cause of heart disease.
He held a key position in the Bush administration.
There has been a significant change in people's attitude to the environment.
It's the chief executive who makes all the major decisions.
The revolution taking place in eastern Europe must be counted as one of the most momentous events of this century.
Winning the award was a significant achievement.
This is a significant new discovery, which will improve our understanding of the AIDS virus
The next few months could be critical for the whole mining industry.
Getting my first part in a movie was a major landmark in my life.
He witnessed the historic moment when Nelson Mandela was released from prison
I hear you're getting married - when's the big day?
Education is likely to be a key issue in the forthcoming election.
The new secretary made herself indispensable to the boss.
The lawyer succinctly covered all the salient points in the case.
The tape was not considered pertinent to the investigation.
These accusations came at a critical phase in the negotiations.
This new drug is a landmark in the treatment of cancer.
The battles of Somme, Ypres and Verdun were great pivotal points on the Western front.
The government's overriding concern is to reduce inflation.
Ex. 7
foster - 1) воспитывать, обучать, растить 2) затаить, питать (чувство), лелеять (надежду) 3) поощрять, побуждать, стимулировать, одобрять
facilitate - облегчать, содействовать, способствовать, помогать, продвигать
further - продвигать, поддерживать, содействовать, способствовать
advance - 1) продвигать вперёд 2) содействовать, способствовать 3) делать успехи, развиваться 4) вносить, выдвигать (предложение) 5) переносить на более ранний срок, убыстрять, ускорять 6) платить авансом 7) повышать (в звании, должности) 8) повышаться в цене
Ex. 8.
A.collide B. clash C. conflict
Ex. 9
Two trains collided head-on
Troops clashed near the border.
The President has again clashing with Congress over his budget plans.
Istanbul, where east and west collide
Democrats clashed with Republicans in a heated debate.
The two men have clashed over the report's conclusions.
The new evidence conflicts with previous findings
I can't wear red - it clashes with my hair.
The announcement has been delayed to avoid clashing with the Prime Minister's speech.
Police have clashed with demonstrators again today.
I ran around the corner, and almost colleded with Mrs Laurence.
I cannot accept his advice - it conflicts with my convictions.
Our boat nearly collided with another vessel that was in front of us.
The meteorite may collide with the Earth whining days.
The planes are said to have collided in mid-air.
Here, morality and good sentiments collide headlong.
The detective changed his holiday dates when his flights was brought forward and it now conflicts with the trial.
The red door clashes with the soft, natural tones of the stone walls.
He held firm opinions which usually conflicted with my own.
Ex. 11
2
4
4
2
3
1
3
2
1
1
2
Ex. 12
Beautiful scenery does not make up for the flaws of this film.
Pride is a terrible failing.
A design flaw caused the engine to explode.
Lack of railing on slides is a serious deficiency of safe play areas for children.
I love him, despite his failings.
Jealousy is Othello's major flaw.
She suffers from iron deficiency.
Some elderly people suffer from iron deficiency in their diet.
A flaw in the software caues the program to shut down unexpectedly.
There are deep deficiencies in this law.
A slight flaw in the glass explains the discount.
There is a fundamental flaw in Walton's argument.
The President's character flaws
Ex. 13
1. b 2. c 3. a
Ex. 14
In this company decisions are made on an ad hoc basis.
The band gave an impromptu concert.
This afternoon the Palestinians held an impromptu press conference.
Mr Baker was speaking off the cuff when he made those suggestions. ‘I would accept opportunities on TV on an ad hoc basis’, he said.
Almost no one can speak impromptuwith such care for the language.
During the supposedly impromptuvisit, Lady Thatcher was accompanied by Sky TV crews, which broadcast the proceedings live.
If his off-the-cuff remarks do reveal his true feelings, that doesn't make me hopeful.
And on Wednesday, he called Buffalo Mayor Byron Brown to smooth over an off-the-cuff remark he had made earlier in the day that could be interpreted as an insult to the upstate city.
An ad hoc meeting was organized an hour after the explosions in the city centre.
By 2009, after a deal in which he revealed his country's nuclear program, his relations with the West had thawed far enough to allow him to visit New York, where he camped in a Bedouin tent and delivered an off-the-cuff, 94-minute harangue against imperialism to the United Nations General Assembly.
Ex. 16.
slant
bias
angle
Ex. 17
angle |
bias |
slant |
Camera Different Slight Unusual
|
Political Self-serving Inherent Systematic Ascertianment Left-wing artistic |
Whole new Humorous Fresh Ideological Vocational Slight downward Political Anti-union Different |
Ex. 18
The opinion that a journalist's profession consists in writing platitudes and providing crisp stories with fissures the size of Sierra Leone is deceptively simple. Journalism is a multifaceted profession, the principal goal of which is to serve as a powerful counterforce to corruption, to promote and foster democracy. The journalist must meticulously coalesce information, verify its provenance, predict the twists and turns of events. An indispensible asset of a journalist is the ability to be attuned to what is happening, and go gauge popular opinion, which sometimes demands a remarkable gift of foresight. The skills in operating a handicam and specialist knowledge in some fields of science give the yournalist an extra edge. The editors are cognizant of it and choose such journalists who have the chutzpah to ask a politician an uncomfortabe question or even to accelerate the demise of a tyranny. This profession is full of perils - every year journalists are killed in the line of duty in hot spots, and in enlightened countries may be jailed for refusing to fivulge sources to court. Sometimes journalists can prophesy unexpected and perilous events and forge an impressive carreer in this field.
Unit 1
Ex. 1
to shoot the messenger |
убить гонца |
an insatiable craving for information |
неутолимая жажда информации |
to be in one’s infancy |
быть в зачаточном состоянии |
a new-fangled fad |
новомодное веяние |
an incongruous concept |
нелепая мысль |
to be cheeky and brash |
дерзкий, нахальный |
to take a swipe at those in authority |
нападать, критиковать находящихся у власти |
to come to grips with the web |
освоить интернет |
to become ubiquitous |
стать вездесущим |
to embrace the new technology |
приветствовать новые технологии |
to risk becoming superfluous |
рискуют остаться не у дел |
to be delivered with rapidity |
доставлять с большой скоростью |
to cite deteriorating readerships |
говорить о сокращении числа читателей |
a relic |
пережиток |
to be in the realm of science fiction |
относиться к области научной фантастики |
to wade through daily stacks of government reports |
перелопачивать горы правительственных сообщений |
to maintain one’s poise |
сохранять самообладание |
graded journalists |
журналисты с высшим образованием |
to be immersed in the discourse of popular culture |
быть погружённым в современную (массовую) культуру |
a prerequisite for smth. |
необходимое для чего-л. |
to go through a rigorous selection process |
подвергаться строгому отбору |
the odds are… |
вероятность того, что |
culling |
выбор, отбраковка |
to be meticulous in the workplace |
тщательно выполнять работу |
to keep abreast of current affairs |
быть в курсе происходящего |
to attain a shorthand speed of 120 words a minute |
печатать со скоростью 120 слов/мин |
to give smb. the jitters |
напугать до полусмерти |
would-be journalists |
будущие журналисты |
to value work-experience over academic record |
Ценить опыт работы выше успеваемости |
a certain amount of drudgery in newspaper work |
в работе журналиста есть определённое количество тяжёлой, монотонной работы |
the profession’s insignia |
характерные особенности профессии |
lie-mongering |
распространение лжи |
to deal with garrulous people |
иметь дело с общительными людьми |
to be socially gregarious |
общительный |
to communicate succinctly |
говорить кратко, сжато |
the skills are highly regarded |
их навыки высоко ценятся |
to be tenacious about finding the truth |
упорно искать правду |
to read voraciously |
ненасытно читать |
to have a good grip of the English language |
великолепно владеть английским |
to have an inquisitive mind |
иметь пытливый ум |
to be omnipresent, if not omnipotent |
быть вездесущим, если не всесильным |
enormous pressures of time and other constraints |
чудовищный цейтнот |
Ex. 2.
an insatiable craving for information |
неутолимая жажда информации |
to take a swipe at those in authority |
нападать, критиковать находящихся у власти |
to embrace the new technology |
приветствовать новые технологии |
to wade through daily stacks of government reports |
перелопачивать горы правительственных сообщений |
to maintain one’s poise |
сохранять самообладание |
to be immersed in the discourse of popular culture |
быть погружённым в современную культуру |
To communicate succinctly |
Говорить кратко и сжато |
to be meticulous in the workplace |
тщательно выполнять работу |
to keep abreast of current affairs |
быть в курсе происходящего |
drudgery |
тяжёлая монотонная работа |
lie-mongering |
распространение лжи |
to deal with garrulous people |
иметь дело с общительными людьми |
to be socially gregarious |
Быть общительным |
the skills are highly regarded |
их навыки высоко ценятся |
to be tenacious about finding the truth |
упорно искать правду |
to read voraciously |
ненасытно читать |
to have a good grip of the English language |
великолепно владеть английским |
to have an inquisitive mind |
иметь пытливый ум |
enormous pressures of time |
чудовищный цейтнот |
a prerequisite for smth. |
необходимое для чего-л. |
The process of becoming a journalist
students who gain entry |
поступившие студенты |
The role of new technologies
to be in one’s infancy |
быть в зачаточном состоянии |
a new-fangled fad |
новомодное веяние |
an incongruous concept |
нелепая мысль |
to come to grips with the web |
освоить интернет |
to become ubiquitous |
стать вездесущим |
to risk becoming superfluous |
рисковать остаться не у дел |
to have a broadband connection |
иметь широкополосный доступ |
to shrink the globe |
превратить мир в большую деревню |
to be delivered with rapidity |
доставлять с большой скоростью |
to cite deteriorating readerships |
говорить о сокращении числа читателей |
a relic |
пережиток |
to shoot the messenger |
убить гонца |
to be cheeky and brash |
дерзкий, нахальный |
to be in the realm of science fiction |
относиться к области научной фантастики |
graded journalists |
журналисты с высшим образованием |
to go through a rigorous selection process |
подвергаться строгому отбору |
the odds are… |
вероятность того, что |
culling |
выбор, отбраковка |
to attain a shorthand speed of 120 words a minute |
печатать со скоростью 120 слов/мин |
to give smb. the jitters |
напугать до полусмерти |
would-be journalists |
будущие журналисты |
to value work-experience over academic record |
Ценить опыт работы выше успеваемости |
the profession’s insignia |
характерные особенности профессии |
to communicate succinctly |
говорить кратко, сжато |
to be omnipresent, if not omnipotent |
быть вездесущим, если не всесильным |
|
|
|
|
|
|
to underpin the social and political fabrics |
сохранять структуру и мораль общества |
the perils of journalism |
опасности журналистики |
commotion |
беспокойство, тревога, суматоха |
compositor |
наборщик |
to grow by a stunning 350 percent |
вырасти на целых 350 процентов |
news is mushrooming |
расти как на дрожжах (как грибы после дождя) |
wired reporting |
репортажи в электронных СМИ |
to travel interstate and overseas |
путешествовать внутри страны и за границей |
not to be wedded to the idea of the daily “big-bang” |
не зациклен на идее ежедневного "большого взрыва" |
to skirt conventional regulatory process |
избегать обычной процедуры проверки |
the anguish over smth. |
страдать, мучиться, испытывать тоску |
a competitive free-for-all |
делать что-то общедоступным и открытым для конкуренции |
instant notification of major news stories |
мгновенное оповещение о важнейших новостях |
venue |
место проведения (мероприятия) |
the proliferation of public information |
распространение общественно важной информации |
rumpled lecturers |
помятый, взъерошенный лектор |
The figures speak for themselves |
цифры говорят сами за себя |
applicants seeking places |
кандидат, претендент, соискатель |
a craft |
ремесло, профессия |
to vie for a job |
соперничать за рабочее место |
one in three are working as journalists |
каждый третий работает журналистом |
media monitoring and liaison |
слежение и связи со СМИ |
fierce competition for university places |
жестокая борьба за поступление в университет |
to parallel the degree of success |
достичь подобного успеха |
to be selected for a shortlist of 130 hopefuls |
быть выбранным из окончательного списка 130 кандидатов |
to be concomitant with smth. |
сопутствовать |
a rabid fan |
ярый фанат (сторонник) |
a shire clerk |
провинциальный чиновник (офисный служащий) |
to be reported as saying |
как сообщают, он говорил |
to exhibit a degree of condescension |
проявлять некоторое снисхождение |
to serve stints as copypeople |
работать в редакции |
to be assigned a mentor |
назначить наставника |
an intensive induction programme |
интенсивный вводный курс |
lectures on all facets of the profession |
лекции о всех тонкостях профессии |
to be assigned mundane tasks |
назначить рутинную работу |
to sink or swim |
оставить на произвол судьбы, погибнуть или победить |
to entail apprehension |
влечёт за собой задержание (арест) |
to seek peer-group approval |
стремиться к одобрению со стороны коллег |
to have an exuberance for the profession |
быть увлечённым профессией |
an essential “it” factor |
фактор "изюминки" |
to lament the diminution of ABC training programs |
жаловаться на сокращение курсов АВС |
to be on a par with smth. |
находиться на одном уровне с |
to earn multiples of smth. |
зарабатывать в разы больше |
to assert smth. |
утверждать, доказывать, отстаивать |
the gauge of hearts and minds propelled by conflict |
оценка разума и чувств участников конфликта |
an apt description of a journalist |
удачное описание журналиста |
to be allergic to limelight |
бояться сцены/общественого внимания |
a median age of (32) |
средний возраст |
to lean to the left |
симпатизировать либералам |
to be middle of the road |
быть центристом |
to come in fifth at 44 per cent |
быть пятым с сорока четырьмя процентами |
to be affluent |
быть богатым |
women outnumber men |
число женщин превышает число мужчин |
to be discriminated against in promotion opportunities |
подвергаться дискриминации при отборе кандидатов на повышение |
to expend exponentially |
расти в геометрической прогрессии |
the “sleaze factor” |
фактор коррупции |
to hider the development of smth. |
мешать развитию чего-л |
Much water has flowed under the bridge. |
много воды утекло |
to increase eightfold |
вырасти в восемь раз |
academic speciality |
специализация |
to contend that… |
спорить, утверждать |
journalism is a primer for life |
журналистика остаётся основным занятием на всю жизнь |
an honourable calling in and of itself |
само по себе благородное призвание |
consummate outsider |
постоянный чужак |
to suspect smth. all along |
подозревать что-л всё время |
to shield the public from discomforting facts |
защищать общество от неприятной информации |
the exigencies of the news business |
тяжёлое положение новостного бизнеса |
to defend oneself against allegations of unethical practice |
защищаться от обвинений в неэтичных поступках |
to escape public opprobrium |
избежать общественного позора, бесчестья |
to receive public condolences |
принять соболезнования со стороны общества |
to clamour to get into journalism courses |
стремиться попасть на курсы журналистики |
flawed institutions |
изначально неправильные институты |
Ex. 4.
F
F
F
T
F
F
F
T
F
T
F
F
T
F
F
Ex. 7
1. insatiable craving for information, keep abreast of current affiars
2. give smb the jitters, incongruous concept
3.come to grips with the web / embrace the new technology
4.ubiquitous, relic (of the past)
5. cite, maintain one’s poise
6. perquisites, the odds are
7. would-be journalists, drudgery
8. lie-mongering, take a swipe at authorities
Ex. 8
B
B
B
C
B
A
C
C
B
A
A
Ex. 10
Strength gather, grow, build up
Skills grow
Prices grow, shoot up, go through the roof, take off, spiral
Unemployment mount, shoot up, (sky)rocket, spiral, soar
Debt mount (up), build up, pile up
Number grow, multiply, shoot up
Pressure build up, mount, grow
Sales grow, explode, shoot up, rocket, surge
Salary grow, rise
Water collect, accumulate
Dirt collect, accumulate
Snow collect, accumulate
Sweat collect
Oil collect, accumulate
Children collect, multiply
People collect, multiply
Ex. 15
perilous
high-risk
treacherous
hazardous
poisonous
risky
poisonous
perilous
poisonous
poisonous
hazardous
risky
poisonous
tracherous
Ex. 17
Hatemongers
Rumormongers
Warmongers
Sensation-mongers
Gloom-mongers
Doom-mongers
Fishmonger’s
Peace-mongers
Cheesemongers
Lie-monger
Ex. 18
1) shoot the breeze (or the bull) |
have a casual conversation |
2) shoot one's cuffs/linen |
pull one's shirt cuffs out to project beyond the cuffs of one's jacket or coat especially as a gesture of self-importance or uneasiness |
3) shoot from the hip |
informal to say what you think in a direct way, or make a decision very quickly, without thinking about it first |
4) shoot oneself in the foot |
informal inadvertently make a situation worse for oneself. |
5) shoot it out |
informal engage in a decisive confrontation, typically a gun battle. |
6) shoot a line |
Brit., informal describe something in an exaggerated, untruthful, or boastful way: he never shot a line about his escapades. |
7) shoot one's mouth off |
informal talk boastfully or indiscreetly, to talk about something that you should not talk about or that you know nothing about: Don't go shooting your mouth off. |
8) shoot one’s way |
to gain an objective by war or threat |
9) shoot down |
informal to say or show that someone's ideas or opinions are wrong or stupid: I tried to help, but all my suggestions were shot down in flames, as usual. |
Ex. 19
shoot down in flames
shoot it out
shoot one's mouth off
shoot the breeze
shoot oneself in the boot
Ex. 20
A journalist's profession is connected with many perils - if the journalist is too cheeky and brash or allows himself to take a swipe at hose in authority, he will have to bear full responsibility for the consequences. In the modern worls news travels at lightning speed which is largely facilitated by the Internet as a result of which newpapers find themselves losing audiences and, according to some, become a relic of the past. When the Internet was just nascent, many people were sceptical about it, assuming it to be just some new-fangled fad. However it is obvious today, that computers and the Internet are omnipresent and a would me journalist can't do without them. To date the assumption that the the printed media might one day become obsolete is something ftom the realm of science fiction, though today some traditional printed sources of information are becoming relics of the past. According to statistics, only one journalism graduate in three works in his profesion, the median age of a journalist is 32 years, some people change the profession before attaining the full benefit age. Traditionally the following qualities are attributed to a journalist: stress resistance, flexibility, assiduousness, mobility, maintaining his pose in in any situation, the ability to deal with garrulous people. A journalism applicant goes through a rigorous selection process, he must have some published articles, an ability to answer unexpected questions, a shorthand speed of 120 words a minute and a readiness for the drudgery of newspaper work are just some of the prequisites for the job. As in many other professions a working experience is valued over a diploma with honours. If you are not ready to read several newspapers a day and be immersed in the popular culture, if the idea of using a camera gives you the jitters - the odds are against your becoming a journalist. An insatiabe craving for information, a good command of English, an inquisitive mind and the ability to cope with enourmous pressures of time besides being able to communicate succinctly - are just the tip of the iceberg called journalism.
Ex. 21
There is an opinion that the principal purpose of the mass media is to promote and foster an objective, unbiased dissemination of information. However this view is deceptively simple. Journalism is an unbiased phenomenon, and if you want forge an impressive career in journalism you will have to meticulously coalesce information and be able to predict the twists and turns of the socio-political life of your country. Journalists are often sued and if they refuse to divulge sources to court they may be jailed. According to statistics journalism is a perilous profession and journalists often get killed in the line of duty. Verifying the provenance of information and the absence of vested interest are the salient qualities of a present-day journalist. A journalist at the start of his career must realize at the outset that newsworthiness and the absence of platitudes are indispensible assets of a newspaper article.