- •Introduction
- •2. They can all serve as a metaphor for the media
- •Chapter 2
- •Chapter 3
- •Chapter 5
- •Chapter 6
- •Chapter 7
- •Chapter 8
- •Broadcast journalism: the world’s town crier
- •Ex. 2 Complete the following words and word combinations:
- •Broadcast vocabulary
- •Безответственный контроль сми со стороны частных организаций
- •Ex. 3 Complete the following words and word combinations:
- •Chapter 14
- •4. Complete the sentences using the list of vocabulary units in exercise 2, some words can be used more than once:
- •4. Complete the sentences using the list of vocabulary units in exercise 2, some words can be used more than once:
- •5. Match the following words and collocations with their synonyms from exercise 2:
- •7. Study the meaning of phrasal collocations with the verb “put” and the following particles: across, down, off, out, forward, down to. Then fill in the gaps in the sentences:
- •3. Match the following definitions with the words and expressions from exercise 2:
- •4. Match the following words and collocations with their synonyms from exercise 2:
- •5. Complete the sentences using the list of vocabulary units in exercise 2, some words can be used more than once:
- •There are many ways to lead and every leader has his or her own style. Some of the more common styles include autocratic, bureaucratic, democratic, and laissez-faire.
- •8. In chapter 16 the author uses the word “admission”. Explain the difference in the usage of the words “admission” and “admittance” by filling in the gaps with the suitable option:
- •11. Translate the sentences into English in writing paying special attention to the use of vocabulary units:
- •Keys to excerses (chapter 17)
- •Chapter 5
- •Chapter 6
- •Chapter 7
- •Chapter 8
- •Broadcast journalism: the world’s town crier
- •VII. Translate the following sentences from Russian into English using active vocabulary:
- •Broadcast vocabulary
- •VIII. Solve the crossword:
- •IX. Interview quiz. Choose the variant(s) that best completes the statement or answers the question:
- •XII. Translate the following text from English into Russian Безответственный контроль сми со стороны частных организаций
- •XIII. Translate the following text from Russian into English
- •Chapter 13
- •VII. Translate the following sentences from Russian into English using active vocabulary:
- •XII. Translate the following text from English into Russian
- •XIII. Translate the following text from Russian into English:
- •Chapter 14
- •6. In chapter 14 the author uses the expression “historical feature”. Explain the difference in the usage of the words “historic” and “historical” and then fill in the gaps with the suitable option.
- •Chapter 15 Ex. 1Translate all the words into Russian
- •7. Study the meaning of phrasal collocations with the verb “put” and the following particles: across, down, off, out, forward, down to. Then fill in the gaps in the sentences:
- •Chapter 16 Ex. 1Translate into Russian
- •There are many ways to lead and every leader has his or her own style. Some of the more common styles include autocratic, bureaucratic, democratic, and laissez-faire.
- •8. In chapter 16 the author uses the word “admission”. Explain the difference in the usage of the words “admission” and “admittance” by filling in the gaps with the suitable option:
- •Chapter 17
3. Match the following definitions with the words and expressions from exercise 2:
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advertising material presented under the guise of editorial material Advertorial
an additional service or advantage given with a job besides wages A fringe benefit (fringe benefits )
at issue, in jeopardy At stake
eagerness to do something, especially to achieve a particular religious or political aim Zeal
having no special conditions or limits on an agreement, relationship etc With no strings attached
Illegal use of one's official position or powers to obtain property, funds, or patronage Extortion
leave of absence from work through illness On sick leave
Likely or expected to happen Prospective
noninterference in the affairs of others Laissez faire
not allowed by laws or rules, or strongly disapproved of by society Illicit
of broad scope or content; including all or much Comprehensive
often supporting or opposing a particular person or thing in an unfair way by allowing personal opinions to influence your judgment Bias
seeming to be everywhere - sometimes used humorously Ubiquitous
something that encourages you to work harder, start a new activity etc Incentive for sth
something that you are given free, usually by a company Freebie
the act of dispersing, diffusing or spreading something (Information) dissemination
the middle course between extremes The golden mean
the practice of paying someone for a news story and especially for granting an interview Checkbook journalism
the profit or the amount of money that a business makes or loses Bottom-line
to behave according to the usual standards of behaviour which are expected by a group or society Conform to sth
to deliberately listen secretly to other people's conversations To eavesdrop
to do or say something that people feel is familiar or true Strike a chord
To feel or express grief or sorrow Mourn
to judge something only on what you see when you look at it rather than on what you know from other people or things Judge sth on its merits
to let someone else have your position, power, or rights, especially unwillingly Relinquish
to pay a bill To foot the bill
to spend time thinking carefully and seriously about a problem, a difficult question, or something that has happened Ponder
to suddenly and quickly decrease in value or amount To plummet