
- •Structure and presentation
- •1.1.1 Sender's address
- •Inside (or receiver's) address
- •1 Surname known
- •2 Title known
- •3 Department known
- •4 Company only
- •Style and punctuation of addresses
- •Denmark
- •The body of the letter
- •Complimentary closes
- •Signatures
- •Letterheads
- •2 Board of Directors
- •3 Addresses
- •4 Registered number
- •References
- •Company position
- •Enclosures
- •Layout 3
- •Points to remember
- •Words to remember
- •2 Content and style
- •Too long
- •Too short
- •The right length
- •A warning
- •Order and sequence
- •Unclear sequence
- •Clear sequence
- •Planning your letter
- •Arrand, and latest designs
- •First paragraph
- •Middle paragraphs
- •Final paragraph
- •Style and language
- •Courtesy
- •Idioms and colloquial language
- •Clarity
- •Abbreviations
- •Figures
- •Prepositions
- •Accuracy
- •Titles, names, and addresses
- •References
- •Enclosures
- •Points to remember
- •Words to remember
- •2 Content and style
- •Too long
- •Too short
- •The right length
- •A warning
- •Order and sequence
- •Unclear sequence
- •Clear sequence
- •Planning your letter
- •Arrand, and latest designs
- •First paragraph
- •Middle paragraphs
- •Final paragraph
- •Style and language
- •Courtesy
- •Idioms and colloquial language
- •Clarity
- •Abbreviations
- •Figures
- •Prepositions
- •Accuracy
- •Titles, names, and addresses
- •References
- •Enclosures
- •Points to remember
- •Words to remember
- •3 Enquiries
- •Methods of enquiry
- •Writing letters of enquiry
- •Opening
- •Asking for catalogues, price-lists, prospectuses
- •Asking for details
- •Asking for samples, patterns, demonstrations
- •Suggesting terms, methods of payment, discounts
- •Asking for goods on approval or on sale or return
- •Asking for an estimate or tender
- •Closing
- •Specimen letters
- •Short enquiries
- •Disc sa
- •Reply to an advertisement
- •Enquiry from a buying agent
- •Enquiry from a retailer to a foreign manufacturer
- •Questions
- •Request for goods on approval
- •Questions
- •Jean Landman
- •Request for an estimate
- •Points to remember
- •Words to remember
- •4 Replies and quotations
- •Replying to letters of enquiry
- •Opening
- •Confirming that you can help
- •'Selling' your product
- •Suggesting alternatives
- •Referring the customer elsewhere
- •Catalogues, price-lists, prospectuses, samples
- •Demonstrations, representatives, showroom visits
- •Closing
- •Quotations
- •Transport and insurance costs
- •Discounts
- •Methods of payment
- •Quoting delivery
- •Fixed terms and negotiable terms
- •Giving an estimate
- •Specimen letters
- •R. G. Electronics ag
- •D&sCharcotS.A.R.L
- •Goods on approval
- •Questions
- •Points to remember
- •Words to remember
- •5 Orders
- •Placing an order
- •Opening
- •Payment
- •Discounts
- •Delivery
- •Methods of delivery
- •Acknowledging an order
- •Advice of despatch
- •Specimen letters and forms
- •Placing an order: covering letter
- •Questions
- •Attn. Mr d. Causio
- •Order form
- •Questions
- •Acknowledgement of order
- •Advice of despatch
- •Placing an order
- •Questions
- •Advice of despatch
- •Questions
- •Advice note
- •Delays in delivery
- •Refusing an order
- •Out of stock
- •Bad reputation
- •Unfavourable terms
- •Size of order
- •Panton Works, Hounslow, Middlesex, tw6 2bq
- •Questions
- •Refusing an order Questions
- •Sp Wholesalers plc
- •Points to remember
- •Words to remember
- •Invoices and statements
- •Invoices
- •International Giro
- •International Money Orders
- •International bankers draft
- •Invoice
- •6.3.2 Invoice
- •Ingenieros Industriales sa
- •6.6.7 Second request
- •Unjustified complaints
- •7.3.6 Closing
- •Specimen letters
- •E. F. Baden ag
- •7.6.2 Credit note
- •8 Credit
- •1 Reputation
- •2 Long-term trading association
- •3 References
- •8.4.2 Refusing credit
- •8.4.3 Negotiating
- •21 Mead Road, Swansea, Glamorgan 3st1dr
- •8.8.2 Referee's reply
- •Via di Pietra Papa, 00146 Roma
- •31 Goodge Street, London ec49 4ee
- •21 Mead Road, Swansea, Glamorgan 3st1dr
- •International banking
- •New zealand bank
- •Telephone: 448135/6/7/8
- •International crafts ltd.
- •Telephone: 081 834 2179, 081 834 2710 Cable: intercra Telex: 315620 Fax:081-8344431
- •Dock 23, Mainway, Hong Kong Telephone: 385162 Telex: 349512 Fax: 662553 Cable: lebats
- •Points to remember
- •Words to remember
- •10 Agents and agencies
- •Types of agencies
- •Brokers
- •Finding an agent
- •Offering an agency
- •Commission
- •Asking for an agency
- •British crystal Ltd
- •Al Manni Way, Riyadh
- •Directors: m. Allison, b. Locke
- •International Trading Co. Ltd.
- •Points to remember
- •Words to remember
- •11 Transportation and shipping
- •Road, rail, and air
- •Specimen letters
- •Air Waybill
- •Shipping
- •Specimen letters
- •Dock 23, Mainway, Hong Kong
- •Bill of lading
- •Instruction to a forwarding agent
- •South Bank House, Borough Road, London se1 oaa
- •International Shippers Ltd.
- •City House, City Road, London ec2 1 pc
- •South Bank House, Borough Road, London se1 oaa
- •President: j.R, Mason d.F.A. Directors: p. Hartley Snr., a. Hartley Jnr
- •618 West and Vine Street, Chicago, Illinois Telephone: 216818532 Telex: 677312 Fax: 216 349076
- •President: j.R, Mason d.F.A. Directors: p. Hartley Snr., a. Hartley Jnr
- •618 West and Vine Street, Chicago, Illinois Telephone: 216818532 Telex: 677312 Fax: 216 349076
- •South Bank House, Borough Road, London se1 oaa
- •Container services
- •International Shippers Ltd.
- •City House, City Road, London ec2 1 pc
- •Chartering ships
- •Chairman: b. Eltham Directors: d.E.R. Machin. O.M. Crewit Furnace House, Granville Road, Sheffield s2 2rl
- •Vat No: 31 4287160 Telex: 813297 unestg
- •International Containers Ltd. Chairman r.L Nathan acwa Directors t.N. Frost, l.S. Newcombe Buxton House, Mableton Place, London wc1h 9bh
- •Certificate of origin
- •Telephone: 071 742 8315 Telex: 331497 longra g Fax: 071 7423319
- •Points to remember
- •Words to remember
- •12 Insurance
- •Insurance procedures
- •Fire and accident insurance
- •Head Office, Bruce House, Bruce Street, Aberdeen ab9 1fr
- •Specimen letters
- •Head Office, Bruce House, Bruce Street, Aberdeen ab9 1fr
- •Marine insurance
- •South Bank House, Borough Road, London se1 oaa
- •Worldwide Insurance Ltd. 15 May 20—
- •Rejection of claim
- •Words to remember
- •13 Electronic correspondence
- •Fax transmission
- •Perfect Office Suppliers Limited Canal Street, Manchester m14 2kq Fax transmission
- •Specimen email message
- •Telegrams and cables
- •Abbreviations
- •Operating the telex
- •Instruction to stockbroker
- •Points to remember
- •Words to remember
- •Reservations
- •Appointments
- •Hospitality
- •Special occasions
- •Points to remember
- •Words to remember
- •15 In company communications
- •Memorandum
- •Visit of a customer
- •Visit of a customer
- •Retirement of Managing Director
- •Memorandum l Franksen plc Prince of Wales Road, Sheffield s9 4ex
- •Redundancies
- •Reports
- •Specimen reports
- •Memorandum
- •Finance
- •Conclusions
- •Agency report
- •Points to remember
- •Words to remember
- •Advertisements
- •Applying for a position
- •Curriculum vitae
- •Furstenweg 110
- •Specimen letters
- •Questions
- •Invitation for an interview
- •International Computing Services pic
- •Making a decision
- •Openings
- •Accepting a position
- •International Computing Services pic
- •Points to remember
- •Words to remember
- •Advertisements
- •Applying for a position
- •Curriculum vitae
- •Furstenweg 110
- •Specimen letters
- •Questions
- •Invitation for an interview
- •International Computing Services pic
- •Making a decision
- •Openings
- •Accepting a position
- •International Computing Services pic
- •Points to remember
- •Words to remember
Abbreviations
You can use abbreviations in cables, e.g. L/C (letter of credit), B/L (bill of lading) etc., but you must make sure that they are internationally recognized.
Only irrevocable letters of credit which have been confirmed by a bank will be acceptable.
ONLY IRREVOCABLE CONFIRMED L/C ACCEPTABLE
We are prepared to accept your offer on a Cost Insurance Freight basis with payment by bill of exchange at 30 days after sight.
GIF ACCEPTABLE STOP PAYMENT B/E 30 D/S
Notice the special abbreviations lowest (as low as possible) and earliest or
soonest (as soon as possible), which are acceptable abbreviations in cables.
Could you please give us your most competitive quotation for your MD20 cameras?
PLEASE QUOTE LOWEST FOR MD20 CAMERAS
We would be grateful if you would reply as quickly as possible.
PLEASE REPLY SOONEST
13.5.5
Brief but clear
Economy of words saves money, but if too few words are used, the message becomes confused and will cost more money in the long run. For example, if you received this message from Melbourne, Australia, would you know what to do about it?
JOHN REED ARRIVING STOP MEET AT AIRPORT
The message does not tell us which airport John Reed is arriving at, or which flight he is on. A few more words would have made a difference.
JOHN REED ARRIVING 12 MAY A.M. STOP FLIGHT 441 QANTAS HEATHROW TERMINAL 3 PLEASE MEET
It is possible to omit certain words in cables, provided the meaning remains clear. Articles, pronouns, and prepositions can be left out:
I will send you a copy of (fie contract on 'March 1st.
WILL SEND COPY CONTRACT MA ACH FIRST
Participles or nouns can be used to replace clauses:
We have received the consignment you sent us last week to replace the damaged goods.
HAVE RECEIVED REPLACEMENT CONSIGNMENT DESPATCHED LAST WEEK
Will you please inform us of the date when the SS Marina arrives in Liverpool?
PLEASE INFORM ARRIVAL SS MARINA LIVERPOOL
13.5.6
Words not figures
It is better to use words rather than figures where money, weight, and size is concerned. The following message from a commodity broker to his client, regarding the purchase of cocoa, is not very clear:
HAVE BEEN QUOTED 27,000 POUNDS STOP SHOULD WE BUY
The figure 7 in the UK can often be confused with the figure 1 in continental Europe. The comma may be confusing (see 2.5.2). The word 'pounds' could refer to weight or, like the words 'dollars' and 'francs' which are also ambiguous, to any of several currencies. So it would have been better to cable:
HAVE BEEN QUOTED TWENTY SEVEN THOUSAND POUNDS STERLING STOP SHOULD WE BUY
13.6
Specimen telegram
LEBATS HONG KONG
SS ORIENT ACCEPTING CARGO 3 MAY TO 7 MAY WHEN SAILING
STOP DUE TILBURY 3 JUNE STOP RATES THIRTY
ONE POUNDS STERLING PER TONNE
FREAST HONG KONG
13.6.1
Quotation of shipping rates
Here is a reply to an exporter from a shipping company telling him that a vessel is available, and quoting rates. See 11.4.1/2.
13.7
Telex
Telegrams and cables can, of course, be sent from the Post Office or telephoned, which means that this form of communication is available for twenty-four hours a day, seven days a week. But there can be short delays between sending the message and its arrival. Telex, on the other hand, is as direct as using the telephone.
The telex has all the advantages of sending a cable and in addition it is available in the office and offers a direct line, with immediate reply. It is available twenty-four hours a day, and can send cables as well as telex messages; moreover, the message can be corrected immediately if there is an error.
As with the telephone, there is a subscribers' directory listing telex users' numbers. There are more than 70,000 UK and 900,000 worldwide lines.
The word telex can be used as a verb, noun or adjective:
Please telex us as soon as you have the information.
I will send you a telex.
We have received a telexed reply.
13,7.1
Layout of telexes
Answerback
Message
Sender's name Collation |
C194381 FL NT Q CONSIGNMENT PL 1350 ONLY ACCEPTABLE AT 33 O/O TRADE 1-DISC NOT THE 25 O/O OFFERED PLEASE CONFIRM TRACER LONDON PL 1350 33 O/O + ? |
13.7.2