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Файл:English_for_Economics.doc
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- •Государственный университет высшая школа экономики
- •English for Economics
- •Пермь 2006
- •Isbn 5-88187-286-X
- •Предисловие
- •Contents Part I. Texts on Economics 6
- •I. Give the English equivalents to:
- •II. Find words with similar meanings in the text:
- •III. Answer the following questions:
- •IV. Are the following statements true or false? Correct the false ones:
- •V. Render the text in English:
- •VI. Give a summary of the text. Macroeconomics and microeconomics
- •I. Answer the following questions:
- •II. Fill in the blanks using the correct term: microeconomics, macroeconomics, microeconomists or macroeconomists:
- •III. Consider which of the following matters might be classified as macroeconomic and which as microeconomic:
- •IV. Match a line in a with a line in b:
- •V. Give a summary of the text.
- •VI. Render the text in English:
- •I. Give the English equivalents to:
- •II. Find words and expressions that mean:
- •IV. Divide the text into 4 parts and formulate the main idea of each of them.
- •V. Answer the following questions:
- •VI. Give a summary of the text. Economic systems: two important distinctions
- •VI. Render the text in English:
- •VII. Give a summary of the text. Labour
- •I. Give the English equivalents to:
- •III. Answer the following questions:
- •IV. Are the following statements true or false? Correct the false ones:
- •V. Render the text in English:
- •Unemployment
- •I. Give the English equivalents to:
- •III. Answer the following questions:
- •IV. Are the following statements true or false? Correct the false ones:
- •V. Render the text in English:
- •Supply and demand
- •Factors Affecting the Demand of Households.
- •Factors Affecting Supply.
- •X. Render the text in English:
- •Wants and utilities
- •I. Answer the following questions:
- •II. Match the terms with their definitions:
- •III. Translate the words and word combinations:
- •IV. Are the following statements true or false? Correct the false ones:
- •V. Render in the text English:
- •VI. Give a summary of the text. Market
- •I. Match the terms with their definitions:
- •II. Answer the following questions:
- •III. Are the following statements true or false? Correct the false ones:
- •IV. Render the following sentences in English:
- •V. Give a summary of the text. Markets and monopolies
- •I. Give the English equivalents to:
- •III. Answer the following questions:
- •IV. Do the following tasks:
- •V. Render the text in English:
- •I. Give the English equivalents to:
- •III. Fill the gaps with the following words: coins, money, barter, legal tender, notes, value:
- •IV. Answer the following questions:
- •V. Are the following statements true or false? Correct the false ones:
- •VI. Render the text in English:
- •VII. Give a summary of the text. Pricing
- •I. Answer the following questions:
- •III. Give synonyms to the words and expressions from the text:
- •IV. Render the text in English:
- •V. Give a summary of the text. The problem of inflation
- •I. Answer the following questions:
- •III. Explain the following terms:
- •IV. Render the text in English:
- •V. Give a summary of the text. Banking
- •Central banking: an overview
- •I. Answer the following questions:
- •II. Are the following statements true or false? Correct the false ones:
- •III. Render the text in English:
- •IV. Fill in the blanks with proper words or word combinations:
- •V. Give a summary of the text. Loans in the united kingdom
- •I. Answer the following questions:
- •III. Fill in each blank with one word from the box to illustrate typical collocations:
- •Interest security society business loan
- •IV. Render the text in English:
- •V. Give a summary of the text. Market research
- •I. Answer the following questions:
- •III. Fill in the gaps with the following words: characteristics, acceptance, market segment, analysis, carry out, techniques, products, surveys, observation, research, panels, questionnaires, desk:
- •IV. Render the text in English:
- •VI. Give a summary of the text. Marketing
- •I. Answer the following questions:
- •II. Paraphrase the following statements:
- •III. Render the text in English:
- •IV. Give a summary of the text. Consumer choice
- •I. Answer the following questions:
- •III. Fill in the gaps:
- •IV. Render the text in English:
- •I. Match the terms with their definitions:
- •II. Put the words in the correct order:
- •III. Fill in the gaps with the words or word combinations in italics:
- •IV. Are the following statements true or false? Correct the false ones:
- •V. Translate the following sentences into English:
- •Test 2 (Labour, Unemployment)
- •II. Put the words in the correct order:
- •III. Fill in the gaps with the words or word combinations in italics:
- •IV. Are the following statements true or false? Correct the false ones:
- •V. Translate the following sentences into English:
- •Test 3 (Wants and Utilities, Supply and Demand)
- •II. Put the words in the correct order:
- •III. Fill in the gaps with the words in italics:
- •IV. Are the statements true or false? Correct the false ones:
- •V. Translate the following terms into English:
- •Test 4 (Market, Markets and Monopolies)
- •II. Match the two parts of the sentences:
- •III. Fill in the blanks with the words or word combinations in italics:
- •IV. Are the following statements true or false? Correct the false ones:
- •V. Translate the following sentences into English:
- •Test 5 (Money, Pricing, The Problem of Inflation)
- •II. Put the words in the correct order:
- •III. Fill in the gaps with the words or word combinations in italics:
- •IV. Are the following statements true or false? Correct the false ones:
- •V. Translate the following terms into English:
- •Test 6 (Banking, Central Banking, Loans in the uk)
- •II. Put the words in the correct order:
- •III. Fill in the gaps with the words or word combinations in italics:
- •IV. Are the following statements true or false? Correct the false ones:
- •V. Translate the following terms into English:
- •Test 7 (Market Research, Marketing, Consumer Choice)
- •II. Put the words in the correct order:
- •III. Fill in the gaps with the words or word combinations in italics:
- •IV. Are the following statements true or false? Correct the false ones:
- •V. Translate the following terms into English:
- •Part III. Resource Tests alternative market structures
- •I. Read the text. Some parts of the text have been taken out. These extracts are listed below. Complete each gap with the appropriate extract. One sentence does not belong in any of the gaps.
- •II. For each question 1-4, mark one for the answer you choose.
- •Free-market medicine in russia
- •Is the Patient Recovering?
- •I. Read the text. Some parts of the text have been taken out. These extracts are listed below. Complete each gap with the appropriate extract. One sentence does not belong in any of the gaps.
- •II. Look at statements 1-3. In each statement, which phrase or sentence is correct?
- •III. For each question 1-4, mark one for the answer you choose.
- •IV. Match each of these statements with one of the paragraphs numbered 1-8.
- •V. Are sentences below “Right” or “Wrong”? If there is not enough information to answer, choose “Doesn’t say”.
- •VI. Complete the following table:
- •VII. The mistakes in the sentences below have been underlined. Write the corrections in the spaces provided.
- •Should health care provision be left to the market?
- •II. Say whether the following sentences are “Right” or “Wrong”. If there is not enough information to answer, choose “Doesn’t say”.
- •III. For each question 1-5, mark one for the answer you choose.
- •Can the market provide adequate protection for the environment?
- •II. For each question 1-4, mark one for the answer you choose.
- •III. The mistakes in the sentences below have been underlined. Write the corrections in the spaces provided.
- •Strategic trade theory
- •I. Read the text. Some parts of the text have been taken out. These extracts are listed below. Complete each gap with the appropriate extract. One sentence does not belong in any of the gaps.
- •II. For each statement 1-3, mark one for the answer you choose.
- •III. Are sentences below “right” or “wrong”? If there is not enough information to answer, choose “Doesn’t say”.
- •Concentration ratios
- •I. Are the sentences below “Right” or “Wrong”? If there is not enough information to answer, choose “Doesn’t say”.
- •II. For each question, mark one for the answer you choose.
- •Competitive advantage and the small firm sector
- •I. Match each of these headlines with one of the texts above.
- •II. Look at statements 1-3. In each statement, which phrase or sentence is correct?
- •III. Are sentences below “Right” or “Wrong”? If there is not enough information to answer, choose “Doesn’t say”.
- •Growth through diversification
- •I. Read the text. Some parts of the text have been taken out. These extracts are listed below. Complete each gap with the appropriate extract. One sentence does not belong in any of the gaps.
- •II. The mistakes in the sentences below have been underlined. Correct them.
- •The firm as a legal entity
- •I. Match each of these headlines with one of the texts above.
- •II. Which text reports on these items?
- •IV. Choose the best answer to complete each gap in the text.
- •Should central bank be independent of government?
- •I. Read the text. Some parts of the text have been taken out. These extracts are listed below. Complete each gap with the appropriate extract. One sentence does not belong in any of the gaps.
- •II. Are sentences below “Right” or “Wrong”? If there is not enough information to answer, choose “Doesn’t say”.
- •III. The mistakes in the sentences below have been underlined. Write the corrections in the spaces provided.
- •Are the days of cash numbered?
- •I. Read the text. Some parts of the texts have been taken out. These extracts are listed below. Complete each gap with the appropriate extract. One sentence does not belong in any of the gaps.
- •II. Look at statements 1-4. In each statement, which phrase or sentence is correct?
- •III. Choose the best answer to complete each gap in the text.
- •IV. Are sentences below “Right” or “Wrong”? If there is not enough information to answer, choose “Doesn’t say”’.
- •Regulation us-style
- •I. For each question 1-5, mark one for the answer you choose.
- •II. Are sentence below “Right” or “Wrong”? If there is not enough information to answer, choose “Doesn’t say”.
- •III. Find the mistakes in the sentences below and write the corrections in the spaces provided:
- •The political business cycle
- •I. Read the text. Some parts of the text have been taken out. These extracts are listed below. Complete each gap with the appropriate extract. One sentence does not belong in any of the gaps.
- •II. For each question 1-4, mark one for the answer you choose.
- •III. There is one mistake in each of the following sentences (either an underlined word or a phrase); you are to find it.
- •Managers and owners:
- •I. Read the text. Some parts of the text have been taken out. These extracts are listed below. Complete each gap with the appropriate extract. One sentence does not belong in any of the gaps.
- •II. Complete the following table:
- •III. The mistakes in the sentences below have been underlined. Write the corrections in the spaces provided.
- •Inequality and poverty
- •I. Read the text. Some parts of the text have been taken out. These extracts are listed below. Complete each gap with the appropriate extract. One sentence does not belong in any of the gaps.
- •II. Are sentences below “Right” or “Wrong”? If there is not enough information to answer, choose “Doesn’t say”.
- •III. The mistakes in the sentences below have been underlined. Write the corrections in the spaces provided.
- •Technology and employment
- •II. Choose the best answer to complete each gap in the text.
- •Do people volunteer to be unemployed
- •Involuntary unemployment
- •I. Read the text. Some parts of the texts have been taken out. These extracts are listed below. Complete each gap with the appropriate extract. One sentence does not belong in any of the gaps.
- •II. For each question 1-4, mark one for the answer you choose.
- •III. Choose the best answer to complete each gap in the text.
- •Part IV. Fundamentals of Translation Вводное занятие
- •Порядок слов простого повествовательного предложения. Члены предложения
- •Занятие 1 Случаи отступления от прямого порядка слов в английском предложении
- •Практическое задание 1
- •Занятие 2
- •Практическое задание 2
- •Занятие 3 Модальные глаголы
- •Have to
- •Практическое задание 3
- •Занятие 4 Слова-заместители существительных; слова-заместители глаголов
- •Практическое задание 4
- •Занятие 5 Неличные формы глагола: Причастие I, его функции в предложении
- •Практическое задание 5
- •Занятие 6 Причастие II. Его функции в предложении
- •Практическое задание 6
- •Занятие 7 Причастные обороты: зависимые и независимые
- •Практическое задание 7
- •Занятие 8 Герундий
- •Практическое задание 8
- •Занятие 9 Герундиальные обороты (зависимые и независимые)
- •Практическое задание 9
- •Практическое задание 10
- •Занятие 11 Неличные формы глагола. Инфинитивные обороты – зависимые и независимые
- •Практическое задание 11
- •Занятие 12 Перевод официально-деловых материалов. Перевод латинских фраз.
- •Практическое задание 12
- •Bibliography
- •Для заметок
- •Учебное издание English for Economics
- •6 14990, Гсп-131, Пермь, ул. Дружбы, 34
I. Answer the following questions:
1. What is the difference between a market orientated and product orientated business?
2. What is the purpose of market research?
3. What are the stages of market research?
4. What sources of information are available to someone undertaking desk research?
5. What are field research and desk research?
6. A shopping center wants to find out how many shoppers visit the center. How could it gather this information?
7. What differences are there between a postal survey and personal interviews in surveys?
8. A business wants to take a random sample of people in the Perm area. How could it do so?
9. A chocolate manufacturer wants to find out if a new bar of chocolate is going to sell well. How could it find this out without having to go to the expense of launching the product nationally?
II. Match the terms with the definitions:
1. Research involving asking questions of people or organizations. |
A. desk research |
2. Information which already exists, such as accounts and sales records, government statistics, newspaper articles or reports from advertising agencies. |
B. field research |
3. Small group out of a total population which is elected to take part in a survey. |
C. survey |
4. Finding out information from secondary data. |
D. secondary data |
5. The process of collecting primary data. |
E. Sample |
6. A person who or an organization which answers questions in a survey. |
F. market oriented business |
7. A business which develops products which have been researched and designed to meet the needs of consumers. |
G. questionnaire |
8. A list of questions to be answered by respondents, designed to give information about consumers’ tastes. |
H. market research |
9. Business which develops products with little or no market research and which it hopes will prove successful in the market. |
I. respondent |
10. The process of gaining information about customers, competitors and market trends through collecting primary and secondary data. |
J. product oriented business |
III. Fill in the gaps with the following words: characteristics, acceptance, market segment, analysis, carry out, techniques, products, surveys, observation, research, panels, questionnaires, desk:
Market research is the systematic and objective classification, collection, _______ and reporting of information about a particular marketing problem. Market research uses a variety of ______ such as in-depth interviews and group _____ which can be used primarily for motivational _____; in addition, field studies can be undertaken using ______ and interviews, and _____ research of records and data, these being used primarily for marketing intelligence. Finally, techniques such as consumer _____, market experiments and _____ may be used to gain information about existing ____. Businesses _____ market research to enable them to identify market tends; to find out about market _____; to forecast market potential; to analyze market share; to find a _____ ______; to test consumer _____ of new and existing products.
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