- •Методичні рекомендації до виконання завдань до практичних занять з курсу "іноземна мова за професійним спрямуванням"
- •Text 1. Bic's success in a throwaway world
- •Text 2. Zurich Municipal
- •Завдання до першого модуля до практичних занять № 4,5,6 на тему «Роздрібна торгівля».
- •Read and translate the text, be ready to speak on the topic:
- •Answer the questions:
- •Look at the following bar chart which shows reasons why people don’t like shopping:
- •Match the words in the box to the definitions in 1-8 below:
- •Reorder the following sentences 1-6 to describe the process in business English:
- •Find retail expressions in Ex.6 to match to the following general English expressions, as in the example:
- •Translate the following sentences into English:
- •Read and translate the following text, do all the exercises to it and be ready to retell:
- •Form compound adjectives matching the words from the columns with each other:
- •Translate the following sentences into English:
- •Завдання до першого модуля до практичних занять № 7,8,9 на тему «Міжнародна торгівля».
- •International trade
- •Read and translate the text, be ready to speak on the topic:
- •Answer the following questions:
- •Complete this text about free trade by completing sentences 1-6 with a-f below:
- •Answer the questions below:
- •Read the emails below. Which email is:
- •Make complete sentences by using one phrase from each column. Which sentences are used in: a request? a reminder? a refusal? an agreement? a final demand?
- •Which is the most polite form a) or b)?
- •Discussion. As the exporter, decide what methods of payment in 5 you would require from these customers:
- •Завдання до першого модуля до практичних занять № 10,11,12 на тему «Реклама та продукція компанії».
- •Read and translate the texts, be ready to speak on the topic. Do all the exercises to them: Text a
- •The Benefits of Advertising
- •The Price We Pay for Advertising.
- •Advertising Strategies
- •Make an advertisement of any company or product you like. Choose the audience it would be pointed at, use different techniques.
- •Завдання до першого модуля до практичних занять № 13,14,15 на тему «Ділові презентації».
- •Read and translate the text, be able to speak on the topic:
- •Introduction
- •Answer the following questions:
- •Study the following table that shows examples of language used at presentations:
- •Introduction
- •Speak on the topic.
- •Make your own presentation.
- •Завдання до другого модуля до практичних занять № 17,18,19 на тему «Фінанси».
- •Read and translate the texts, be able to speak on the topic: Text a
- •Answer the questions:
- •Make sure you understand the following:
- •Find English equivalents to the following:
- •Complete the sentences with the appropriate word from the box:
- •Choose the correct answer to make a sentence:
- •Answer the following questions:
- •The noun and the definition are matched. Choose the correct adjective to complete the word partners:
- •Read and take into account the following information for the topic:
- •Information for Managers
- •Information for Shareholders
- •Discuss the following questions:
- •Look at the pie chart which shows the average weekly expenditure of a British person:
- •Завдання до другого модуля до практичних занять № 20,21,22 на тему «Гроші».
- •Learn the new vocabulary to the topic:
- •Read and translate the text, be able to speak on the topic: Money and its functions
- •The Medium of Exchange
- •Other Functions of Money
- •Different Kinds of Money
- •Answer the questions:
- •Give Ukrainian equivalents:
- •Replace the words in italics by synonyms from the box:
- •Translate into English:
- •Name the following money (banknote or written form) and its country:
- •Make sure that you know what the following proverbs mean, explain how you understand them:
- •Завдання до другого модуля до практичних занять № 23,24,25,26 на тему «Банківська справа».
- •Read and translate the text, be able to speak on the topic:
- •Safeguarding and transfer of funds
- •Lending and loans
- •Answer the questions:
- •Choose from the words in the box to complete the sentences:
- •Read the following texts:
- •Insurance of goods
- •Answer the following questions:
- •Match the words with their corresponding definitions:
- •Match the words in italics from sentences a-e below to these definitions:
- •Think over the following questions:
- •Be ready to speak on the topic.
- •Завдання до другого модуля до практичних занять № 27,28,29 на тему «Податки та оподаткування».
- •Read and translate the text:
- •International Taxation
- •Answer the following questions:
- •There are some types of tax in the boxes below, but some letters are missing. Can you complete the words?
- •Match these expressions with tax to their definitions:
- •Use the words from the box to complete the following conversation:
- •Read the text and ask all types of questions to the underlined sentences: Taxation planning
- •Can you think of any tax breaks which the government in your country has introduced recently?
- •Be ready to speak on the topic. Список літератури
- •Рецензія на "Методичну розробку завдань з англійської мови для підготовки до практичних занять бакалаврів IV курсу спеціальності ‘Фінанси’ ”
Завдання до першого модуля до практичних занять № 4,5,6 на тему «Роздрібна торгівля».
Retailing
“BE EVERYWHERE, DO EVERYTHING AND
NEVER FAIL TO ASTONISH A CUSTOMER”
Macy’s motto
Learn the new words for the topic:
retailing |
роздрібна торгівля |
retailer |
роздрібний торговець |
store |
магазин, універмаг |
candy store |
кондитерська |
clothing store |
магазин одягу |
company store |
фабрична лавка |
convenience store/corner shop |
нічний магазин, торгуючий найнеобхіднішим |
department store |
універсам |
dry-goods store |
магазин тканин |
food store |
продовольчий магазин |
furniture store |
магазин меблів |
retail store |
магазин, торгуючий уроздріб |
stationery |
канцтовари |
shop |
магазин |
hypermarket |
великий супермаркет |
supermarket |
супермаркет |
shopping center |
торговий центр |
mall |
пасаж |
chain store |
мережа магазинів |
to purchase |
купувати |
upmarket |
високої якості |
provision |
забезпечення, постачання |
wholesale |
оптовий продаж |
middleman |
посередник |
income |
дохід, прибуток |
margin |
маржа |
consumer, customer |
споживач, покупець |
parking facilities |
зручності для парковки |
boutique |
модна лавка |
Read and translate the text, be ready to speak on the topic:
Retailing is the provision of goods or services to the customer. Retailers buy goods directly from the manufacturer or from a wholesaler, (the 'middleman'), and make their income from the margin, or difference, between the price they pay for the goods and the price they sell the goods at to the consumer.
Most retailers sell from shops or stores which are called outlets. A retail outlet is the place where customers can purchase goods, for example, a supermarket or a department store. Many countries have large retail chains which are organised nationally and sell a standardised selection of products. Their outlets are often in shopping centres (US malls), where there is a large variety of stores in the same location.
Many large retailers operate from out of town locations with parking facilities, known as either hypermarkets (over 30 000 square metres) or superstores (under 30 000 square metres). They may be on a retail park, where there are a number of large stores.
Department stores such as Harrods in London are large shops which sell a wide variety of products, usually from a city centre location. As the name suggests, they are organised in departments, each with its own manager.
Nowadays, many customers are shopping from home: shopping by the Internet, TV shopping channels or mail-order catalogues is becoming very popular.