- •Гавриленко о.В., Ильинцева а.В., Бондарева е.В.
- •Part I: Publishing unit 1 Publishers and Publishing
- •1. Match the words which are close in meaning:
- •2. Match the given words and word-combinations with their definitions.
- •3. Explain the meaning of the following words and word-combinations. Use them in the sentences of your own.
- •4. A. Translate the word-combinations given below.
- •5. Paraphrase the sentences given below. Use the words and phrases from the topic vocabulary instead of phrases shown in boldface.
- •6. Translate the sentences from Russian into English paying attention to the words and phrases from the topic vocabulary.
- •7. Say whether the following statements are true or false. Correct the false statements.
- •8. Answer the following questions:
- •9. Agree or disagree. Give your reasons.
- •10. Make up a dialogue.
- •11. А. Read the Russian text below. Render it into English.
- •12. Speak on the topic “Publishers and Publishing”.
- •History of Publishing
- •(Part 1)
- •1. Find in the text the words which describe or mean the following:
- •2. Explain the meaning of the following words and word-combinations.
- •3. A. Translate the word combinations given below.
- •4. Paraphrase the following sentences. Use your own words instead of the topic vocabulary words and word combinations shown in boldface.
- •5. A. Insert prepositions (by, for, from, of, to, upon) where necessary:
- •6. Translate the sentences given below from Russian into English:
- •7. Answer the following questions:
- •8. Write and discuss.
- •9. A. Read the Russian text below. Render it into English.
- •10. Speak on the topic “History of Publishing”.
- •History of Publishing
- •(Part 2)
- •1. Match the given words and word-combinations with their definitions.
- •2. Explain the meaning of the following words and word-combinations. Use them in the sentences of your own.
- •3. A. Translate the word-combinations given below.
- •4. Paraphrase the following sentences. Use the words and phrases from the topic vocabulary instead of the words and word combinations shown in boldface.
- •5. Paraphrase the sentences from the text. Use your own words instead of the active vocabulary shown in boldface.
- •6. Translate the sentences from Russian into English.
- •7. Say whether the following statements are true or false. Correct the false statements. Use Language Support from Unit 1.
- •8. Answer the following questions:
- •9. A. Pair work.
- •10. A. Read the Russian text below. Render it into English.
- •11. Speak on the topic “History of Publication: Periodical and Nonperiodical Publications”.
- •Categories of Publishing:
- •Trade, Textbook, Academic
- •1. Match the given words and word-combinations with their definitions.
- •2. Explain the meaning of the following word-combinations.
- •3. A. Translate the word-combinations given below.
- •4. Paraphrase the sentences given below. Use the words and phrases from the topic vocabulary instead of phrases shown in boldface.
- •5. Insert prepositions (by, for, in, into, of) where necessary:
- •6. Translate the sentences from Russian into English.
- •7. Answer the following questions:
- •8. Read the information about monographs below. Agree or disagree (use Language Support from Unit 1). Give your reasons.
- •9. A. Read the Russian texts below. Translate them into English.
- •10. Speak on the topic “Trade, Textbook and Academic Publishing”.
- •Categories of Publishing:
- •Reference and Self-Publishing
- •1. Match the words which are close in meaning:
- •2. Find in the text the words which describe or mean the following:
- •3. Writing. Explain the meaning of the following words and word-combinations.
- •4. A. Translate the word-combinations given below.
- •5. Insert prepositions (at, for, into, of, on) where necessary:
- •6.A. Translate these sentences into English orally.
- •7. Answer the following questions:
- •8. Speaking.
- •9. A. Read the Russian texts below. Translate them into English.
- •10. Speak on the topic “Categories of Publishing: Reference and Self-Publishing”.
- •Part II: Book
- •Types of Printing
- •1. Find the words and expressions from the vocabulary that have the following definitions
- •7. А. Translate the text into English Печать журналов
- •B. Write the main idea of the text in 2 – 3 sentences.
- •1. Find the words and expressions from the vocabulary that have the following definitions:
- •6. Translate these sentences into English
- •7. Answer the following questions:
- •9. Discussion point. Read the following quotations and express your point of view on them.
- •10. Retell the text pointing out the following periods in printing history: pre-printing period, first books, movable type advent, further development of printing.
- •11. Read the text about the inventor of the printing press and share what you have learnt about him with your group. What was unknown to you? What things were the most surprising?
- •12. Make a written summary of the previous text
- •1. Find the words and expressions from the topic vocabulary that have the following definitions
- •2. Paraphrase the expressions in italics using the topic vocabulary
- •3. Find English equivalents in the text. Make up your sentences with them
- •4. Finish the sentences paying attention to the vocabulary.
- •5. Arrange this book parts as they should go in the book (second column) and tell what they contain (third column)
- •6. Translate these sentences into Russian
- •7. Translate into English
- •8. Define if the following statements are true or false. Correct the false ones:
- •С. Read the following text. Text 9
- •1. Find the words and expressions from the vocabulary that have the following definitions
- •7. Translate the following sentences into English:
- •8. Answer the following questions:
- •9. Read the following quotations and express your point of view on them
- •Text 10
- •1. Match the given words and word-combination with their definitions.
- •2. Give Russian equivalents to the following:
- •3. Find English equivalents in the text. Make up your sentences with them.
- •4. Explain the meaning of the following words and word-combinations.
- •5. Decide whether the following statements are true or false. Correct the false ones.
- •6. Answer the following questions:
- •7. A. Read information about some types of printed material. Give Russian equivalents to the words in italics.
- •9. Match the information (in the left column) with the type of printed material (in the right column).
- •10. Translate some facts about Japanese newspapers into English:
- •Unit 11 How Newspapers Are Produced (Part 2)
- •Text 11
- •1. Give Russian equivalents to the following:
- •2. Find English equivalents in the text. Make up your own sentences with them.
- •3. Match the given words and word-combination with their definitions.
- •4. Explain the meaning of the following words and word-combination.
- •5. Translate into English:
- •6. Decide whether the following statements are true or false.
- •7. Answer the following questions:
- •8. A. Read the text. Typical sections found in newspapers and magazines
- •9. Read the situations. Discuss the questions which are put in the end. Share your ideas with the group. Try to find the ideal solution.
- •11. A. Study the list of the daily newspapers in the world by average circulation. The figures are compiled by the World Association of Newspapers and represent each paper’s average circulation.
- •Unit 12 From the History of Newspapers
- •Text 12
- •1. Match the given words and word-combination with their definitions.
- •2. Explain the meaning of the following words and word-combination.
- •3. Give Russian equivalents to the following:
- •4. Find English equivalents in the text. Make up your sentences with them.
- •5. Decide whether the following statements are true or false. Correct the false statements.
- •6. Answer the following questions:
- •7. A. Translate into English:
- •8. A. Read the text and guess the meaning of the underlined words and word-combinations. Gathering the news
- •9. Discuss the following questions and share your ideas with the group.
- •Unit 13 The Staff of a Newspaper
- •Text 13
- •1. Match the given words and word-combination with their definitions.
- •2. Give Russian equivalents to the following:
- •3. Find English equivalents in the text. Make up your own sentences with them.
- •4. What are these people responsible for? Use the information from Text 13.
- •5. Decide whether the following statements are true or false. Correct the false statements.
- •6. Answer the following questions:
- •7. Writing. Write about 50-60 words describing a newspaper you have read recently.
- •8. A. Read the text. Code of Ethics The Washington Post
- •9. Discuss the following situations and questions. Share your ideas with the group.
- •Vocabulary
- •Литература
- •Contents
- •Unit 9 Transition to Digital Format
10. Speak on the topic “History of Publishing”.
UNIT 3
History of Publishing
(Part 2)
A. What images do you associate with the word “periodical”? What can be periodical?
B. Discussion. Think of possible answers to the following questions. Share your opinion with the group.
1. Do you like to read books?
2. What periodical publications do you know? Which of them do you prefer?
3. What information can you find in newspapers and magazines?
4. How do newspapers and magazines differ?
5. Which nonperiodical publications are familiar to you?
C. Topic Vocabulary. Learn the words and phrases below.
occupation – занятие; род или вид деятельности; дело
to purchase – покупать, приобретать
to solicit manuscripts from smb – принимать, получать рукописи от кого-л.
to appear – появляться (в печати), выходить (в свет), издаваться (о книгах, периодических изданиях и т.п.)
loose pages – незакрепленные страницы
immediacy – незамедлительность, безотлагательность, срочность
contents – содержание, основное содержание
urgent – срочный, неотложный
to meet the demand for – удовлетворять требования
entertainment – развлечение
readership – круг читателей
technicality – техническая сторона дела; зд. тонкости
manufacture – производство, изготовление; процесс изготовления
• to manufacture – производить, изготовлять
to subsidize – субсидировать, дотировать
Make up sentences using these words and word combinations. Ask one of your groupmates repeat this sentence in English. Then ask another groupmate to translate this sentence into Russian.
D. Read and translate the text.
Text 3
In the 19th century publishing became an increasingly distinct occupation. Most modern Western publishers purchase printing services in the open market, solicit manuscripts from authors, and distribute their wares to purchasers through shops, mail order, or direct sales.
Published matter falls into two main categories, periodical and nonperiodical. Periodical publications appear at more or less regular intervals and are members of a series. Nonperiodical ones appear on single occasions.
Of the nonperiodical publications, books are the largest class. They are also the oldest of all types of publication and go back to the earliest civilizations. In giving permanence to man's thoughts and records of his achievements, they answer a deep human need. Not every published book is of lasting value; but a nation's books, taken as a whole and winnowed out by the passing years, are its main cultural storehouse. Conquerors wishing to destroy a people's heritage have often burned its books, as did Shih Huang-ti in China in 213 BC, the Spaniards in Mexico in 1520, and the Nazis in the 1930s.
Periodical publications may be further divided into two main classes, newspapers and magazines. The boundary between them is not sharp: there are magazines devoted to news, and many newspapers have magazine features. But their differences of format, tempo, and function are sufficiently marked. Newspapers can be daily or weekly. They usually have large, loose pages, a high degree of immediacy, and miscellaneous contents. Magazines are usually weekly, monthly, or quarterly. They have smaller pages, usually fastened together and sometimes bound, and less urgent in tone and more specialized in content.
Newspapers and magazines sprang up after the invention of printing. But they both have shown a phenomenal rate of growth to meet the demand for quick information and regular entertainment. Newspapers have long been by far the most widely read published matter. The democratizing process of the 19th and 20th centuries would be unthinkable without them.
Magazines, close behind newspapers both historically and in terms of readership, rapidly branched out from their learned origins into “periodicals of amusement.” Today there is probably not a single interest, frivolous or serious, of man, woman, or child, that is not catered to by a magazine.
There are, of course, many other types of publications besides books, newspapers, and magazines. In many cases the same principles of publishing apply, and it is only the nature of the product and the technicalities of its manufacture that are different. There is, for instance, the important business of map and atlas publishing.
A further range of activities might be grouped under the term “utility publishing” – the issuing of calendars, diaries, timetables, ready reckoners, guide books, and all manner of informational or directional material, not to mention postcards and greeting cards. A great deal of occasional publishing, of pamphlets and booklets, is done by organizations to further particular aims or to spread particular views, for example, by churches, religious groups, societies, and political parties. This kind of publishing is sometimes subsidized.
(adapted from Encyclopædia Britannica)