- •Гавриленко о.В., Ильинцева а.В., Бондарева е.В.
- •Part I: Publishing unit 1 Publishers and Publishing
- •1. Match the words which are close in meaning:
- •2. Match the given words and word-combinations with their definitions.
- •3. Explain the meaning of the following words and word-combinations. Use them in the sentences of your own.
- •4. A. Translate the word-combinations given below.
- •5. Paraphrase the sentences given below. Use the words and phrases from the topic vocabulary instead of phrases shown in boldface.
- •6. Translate the sentences from Russian into English paying attention to the words and phrases from the topic vocabulary.
- •7. Say whether the following statements are true or false. Correct the false statements.
- •8. Answer the following questions:
- •9. Agree or disagree. Give your reasons.
- •10. Make up a dialogue.
- •11. А. Read the Russian text below. Render it into English.
- •12. Speak on the topic “Publishers and Publishing”.
- •History of Publishing
- •(Part 1)
- •1. Find in the text the words which describe or mean the following:
- •2. Explain the meaning of the following words and word-combinations.
- •3. A. Translate the word combinations given below.
- •4. Paraphrase the following sentences. Use your own words instead of the topic vocabulary words and word combinations shown in boldface.
- •5. A. Insert prepositions (by, for, from, of, to, upon) where necessary:
- •6. Translate the sentences given below from Russian into English:
- •7. Answer the following questions:
- •8. Write and discuss.
- •9. A. Read the Russian text below. Render it into English.
- •10. Speak on the topic “History of Publishing”.
- •History of Publishing
- •(Part 2)
- •1. Match the given words and word-combinations with their definitions.
- •2. Explain the meaning of the following words and word-combinations. Use them in the sentences of your own.
- •3. A. Translate the word-combinations given below.
- •4. Paraphrase the following sentences. Use the words and phrases from the topic vocabulary instead of the words and word combinations shown in boldface.
- •5. Paraphrase the sentences from the text. Use your own words instead of the active vocabulary shown in boldface.
- •6. Translate the sentences from Russian into English.
- •7. Say whether the following statements are true or false. Correct the false statements. Use Language Support from Unit 1.
- •8. Answer the following questions:
- •9. A. Pair work.
- •10. A. Read the Russian text below. Render it into English.
- •11. Speak on the topic “History of Publication: Periodical and Nonperiodical Publications”.
- •Categories of Publishing:
- •Trade, Textbook, Academic
- •1. Match the given words and word-combinations with their definitions.
- •2. Explain the meaning of the following word-combinations.
- •3. A. Translate the word-combinations given below.
- •4. Paraphrase the sentences given below. Use the words and phrases from the topic vocabulary instead of phrases shown in boldface.
- •5. Insert prepositions (by, for, in, into, of) where necessary:
- •6. Translate the sentences from Russian into English.
- •7. Answer the following questions:
- •8. Read the information about monographs below. Agree or disagree (use Language Support from Unit 1). Give your reasons.
- •9. A. Read the Russian texts below. Translate them into English.
- •10. Speak on the topic “Trade, Textbook and Academic Publishing”.
- •Categories of Publishing:
- •Reference and Self-Publishing
- •1. Match the words which are close in meaning:
- •2. Find in the text the words which describe or mean the following:
- •3. Writing. Explain the meaning of the following words and word-combinations.
- •4. A. Translate the word-combinations given below.
- •5. Insert prepositions (at, for, into, of, on) where necessary:
- •6.A. Translate these sentences into English orally.
- •7. Answer the following questions:
- •8. Speaking.
- •9. A. Read the Russian texts below. Translate them into English.
- •10. Speak on the topic “Categories of Publishing: Reference and Self-Publishing”.
- •Part II: Book
- •Types of Printing
- •1. Find the words and expressions from the vocabulary that have the following definitions
- •7. А. Translate the text into English Печать журналов
- •B. Write the main idea of the text in 2 – 3 sentences.
- •1. Find the words and expressions from the vocabulary that have the following definitions:
- •6. Translate these sentences into English
- •7. Answer the following questions:
- •9. Discussion point. Read the following quotations and express your point of view on them.
- •10. Retell the text pointing out the following periods in printing history: pre-printing period, first books, movable type advent, further development of printing.
- •11. Read the text about the inventor of the printing press and share what you have learnt about him with your group. What was unknown to you? What things were the most surprising?
- •12. Make a written summary of the previous text
- •1. Find the words and expressions from the topic vocabulary that have the following definitions
- •2. Paraphrase the expressions in italics using the topic vocabulary
- •3. Find English equivalents in the text. Make up your sentences with them
- •4. Finish the sentences paying attention to the vocabulary.
- •5. Arrange this book parts as they should go in the book (second column) and tell what they contain (third column)
- •6. Translate these sentences into Russian
- •7. Translate into English
- •8. Define if the following statements are true or false. Correct the false ones:
- •С. Read the following text. Text 9
- •1. Find the words and expressions from the vocabulary that have the following definitions
- •7. Translate the following sentences into English:
- •8. Answer the following questions:
- •9. Read the following quotations and express your point of view on them
- •Text 10
- •1. Match the given words and word-combination with their definitions.
- •2. Give Russian equivalents to the following:
- •3. Find English equivalents in the text. Make up your sentences with them.
- •4. Explain the meaning of the following words and word-combinations.
- •5. Decide whether the following statements are true or false. Correct the false ones.
- •6. Answer the following questions:
- •7. A. Read information about some types of printed material. Give Russian equivalents to the words in italics.
- •9. Match the information (in the left column) with the type of printed material (in the right column).
- •10. Translate some facts about Japanese newspapers into English:
- •Unit 11 How Newspapers Are Produced (Part 2)
- •Text 11
- •1. Give Russian equivalents to the following:
- •2. Find English equivalents in the text. Make up your own sentences with them.
- •3. Match the given words and word-combination with their definitions.
- •4. Explain the meaning of the following words and word-combination.
- •5. Translate into English:
- •6. Decide whether the following statements are true or false.
- •7. Answer the following questions:
- •8. A. Read the text. Typical sections found in newspapers and magazines
- •9. Read the situations. Discuss the questions which are put in the end. Share your ideas with the group. Try to find the ideal solution.
- •11. A. Study the list of the daily newspapers in the world by average circulation. The figures are compiled by the World Association of Newspapers and represent each paper’s average circulation.
- •Unit 12 From the History of Newspapers
- •Text 12
- •1. Match the given words and word-combination with their definitions.
- •2. Explain the meaning of the following words and word-combination.
- •3. Give Russian equivalents to the following:
- •4. Find English equivalents in the text. Make up your sentences with them.
- •5. Decide whether the following statements are true or false. Correct the false statements.
- •6. Answer the following questions:
- •7. A. Translate into English:
- •8. A. Read the text and guess the meaning of the underlined words and word-combinations. Gathering the news
- •9. Discuss the following questions and share your ideas with the group.
- •Unit 13 The Staff of a Newspaper
- •Text 13
- •1. Match the given words and word-combination with their definitions.
- •2. Give Russian equivalents to the following:
- •3. Find English equivalents in the text. Make up your own sentences with them.
- •4. What are these people responsible for? Use the information from Text 13.
- •5. Decide whether the following statements are true or false. Correct the false statements.
- •6. Answer the following questions:
- •7. Writing. Write about 50-60 words describing a newspaper you have read recently.
- •8. A. Read the text. Code of Ethics The Washington Post
- •9. Discuss the following situations and questions. Share your ideas with the group.
- •Vocabulary
- •Литература
- •Contents
- •Unit 9 Transition to Digital Format
1. Find the words and expressions from the vocabulary that have the following definitions
a. the books that a publisher has kept in print over several years, apart from newly issued titles;
b. a coming into place, view, or being; arrival;
c. any state, circumstance, opportunity, or means specially favorable to success, interest, or any desired end;
d. the subjects or topics covered in a book or document;
e. a direction or commission to make, provide, or arrange something.
2. Find English equivalents in the text. Make up your sentences with them
Контроль качества, средство для неограниченного перераспределения, преимущества для бизнеса, возрастающее количество, количество бумажной печати не уменьшается, заменить обычное оборудование, поддерживать большое количество книг в печати.
3. Find synonyms
|
to convert into |
to come across |
|
to keep in stock |
installment |
|
to face |
to turn into |
|
setup |
to store |
4. Find antonyms
|
advent |
digital copy |
|
physical copy |
unavailable |
|
small run |
withdrawal |
|
available |
large enterprise |
5. Give your definitions to the following words and expressions, use them in your own sentences
a. setup cost;
b. information explosion;
c. small run.
6. Translate the following sentences into Russian:
1. Printing press advent led to increase in the book publishing amount in Europe.
2. Digital book format makes new editions available for the public and accelerates the spread of literature products among readers.
3. We still keep some copies of this old edition in stock, though due to its low popularity with customers we’ll not put this title into our backlist for the next year.
4. One of the POD advantages is that you can print the book of your own whenever you need by using the digital version of it as a source.
5. Offset printing produces sharp and clean images and types more easily than letterpress printing because it has better texture for the printing surface.
6. This publishing house faces some financial problems so they decide to contract this office out to a small run.
7. Translate the following sentences into English:
1. Цифровой вариант книги обладает такими характеристиками как меньший объем и мобильность, что делает его более выгодным, чем печатный формат.
2. Перенасыщение информацией ведет к росту заказов издательств и увеличению списка книг в печати.
3. Содержание этой книги очень ценно, но обложка устарела, поэтому нужно ее переиздать.
4. В следующем году мы намерены преобразовать сеть наших маленьких компаний в одно предприятие.
5. Мы столкнулись с проблемой нехватки денег, поэтому стоимость установки нового оборудования слишком высока для нас сейчас.
8. Answer the following questions:
1. What is information explosion? 2. Where can you get digital information? 3. Why doesn’t the rate of paper printing decline? 4. What format is more accessible to the public? Why? 5. What does the term “print-on demand” mean? 6. When was the technology of POD introduced? 7. Why do publishers use POD? 8. What is economical ground for POD using? 9. Do you think that printed books will disappear at all in future? Prove your point. 10. What are the general trends that promote the transition of printing into digital sphere? 11. Do you think that digital format is not the last step of printing progress? Can you imagine what will be next?