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Unit 20 Levels and Areas of Management 111
10. What does an administrative manager coordinate?
Ex. 24 Speak on the following.
1. Levels of management.
2. Areas of management.
Ex. 25 Read the information concerning the Transportation Manager’s
occupation.
Transportation Manager:
9 directs the effectiveness of private, third раrtу and contract carriage systems;
9 manages staff and operations to assure timely and cost efficient transportation of
all incoming and outgoing shipments;
9 plans and assures adequate equipment for storage, loading, and delivery of
goods; responsible for scheduling, rousing, budget administration, freight bill
presentation, and contract negotiations;
9 works with international carriers and freight forwarders to streamline the flow of
goods across international borders and through customs.
Related Positions:
9 Manager of Hub Operations;
9 Transportation Coordinator;
9 Traffic Manager.
Key Duties:
9 ensures that operations are concluded safely and within the law;
9 manages fleet and drivers;
9 solicits, evaluates, and analyzes contractual bids;
9 negotiates and administers dedicated carrier agreements;
9 budgets and controls expenses;
9 determines economical traffic patterns and specifies routes.
Required Skills:
9 working knowledge of carrier operation, shipment routing, and distribution
methods;
9 experience in industrial transportation operation, consolidator systems and
techniques;
9 must have understanding of the complexities of legislation: Department of
Transportation (DOT), state, federal and Interstate Commerce-Commission
(ICC) regulations;
9 ability to formulate and implement contracts;
9 expected to understand costing, performance measurement and inventory
control;
9 ability to work under pressure;
112 Section 6: Business Communication
9 strong management and computer skills.
Career Path:
9 transportation managers usually have experience as fleet supervisors,
distribution center supervisors, or logistics analysts;
9 success leads to the position of corporate transportation manager, followed by
director of transportation or vice president of logistics.
Ex. 26 Here you see tree letters from Transportation Managers about their
occupations read them and express your attitudes.
“This position requires a good mix of education and experience. You need to
know about everything from computers to managing people. For example, I have
developed some expertise in activity-based costing – even though I’m no
accountant – because it helps me make better decisions.”
“The thing that I like the most about my job is that I see tangible results each
day. Each time one of my drivers delivers a load on schedule, another customer has
been satisfied and we’ve done our job.”
“Developing strong relationships with carriers is my primary role. I look for
carriers that provide exceptional service levels and are totally committed to
customer satisfaction. I work closely with them to develop mutual goals, monitor
performance, and make adjustments as needed. We share responsibility for the end
results.”
Ex. 27 Read the text “People and Workplaces”. Pay special attention to the
words in italic. Translate them and learn.
PEOPLE AND WORKPLACES
Management
CEO
Finance
Marketing
White-collar workers
Shop floor
Manual / blue collar workers Supervisor Labour
A. Employees and management
The people who work for a company, all the people on its payroll, are its
employees, personnel, staff, workers or workforce. But these words can mean just
Unit 20 Levels and Areas of Management 113
the people carrying out the work of a company, rather than those leading it and organizing it: the management.
Note: Workforce, work-force and work force are all possible.
B. Management and administration
A company’s activities may be spread over different sites. A company’s
most senior managers usually work in its head office or headquarters (HQ). Some
managers have their own individual offices, but in many businesses, most
employees work in open-plan offices: large areas where many people work
together. Administration or, informally, admin, the everyday work supporting a
company’s activities, is often done in offices like these by administrative staff or
support staff. For example, those giving technical help to buyers of the company’s
products are in technical support.
C. Labour
Labour is spelled labor in AmE. Labor unions, organizations defending the
interests of workers (AmE) are called trade unions in BrE.
When workers are not happy with pay or conditions, they may take
industrial action:
• a strike, stoppage or walk-out: workers stop working for a time;
• a go-slow: workers continue to work, but more slowly than usual;
• an overtime ban: workers refuse to work more than the normal number of hours.
D. Personnel and human resources
In larger organizations there is a human resources department (HRD) that
deals with pay, recruitment, etc. This area is called human resources (HR) or
human resource management (HRM). Another name for this department is the
personnel department.
Ex. 28 Use the words in the ex. 27 (В and D) to complete the sentences.
Mr. Black is the founder of a South transportation company:
“I founded Transportation Co 20 years ago. We started with a small … in
Glasgow. Our …, our … is still here, but now we have sites all over GB, with
about 500 employees. Many of the offices are …-…: everyone works together,
from managers to …, as well as people contracting over the phone, and people in
technical … giving help to customers over the phone. Recruitment is taken care of
in Glasgow, by the … or …”.
Ex. 29 Look at А, В and С to find the answers to the crossword.
Across
2. Office workers may wear this. (5)
5. All the people working for a company. (5)
6. ... workers use their hands. (6)
114 Section 6: Business Communication
7. When people stop working to protest. (6)
9. One of the people working for an organization. (8)
10. Occasions when workers stop working to protest: walk-.... (4)
12. Another name for the human resources department. (9)
13. Workers seen as a group. (6)
16. Manual workers may wear this. (6)
17. Various forms of protest at work. (10)
Down
1. Everyone working for a company is on this. (7)
2. Everyone or everyone except top managers. (9)
3. These are trade in the UK and labor in the US. (6)
4. Manual workers may wear this. (4)
5. The place in a factory where the production lines are. (4, 5)
8. When people stop work to complain about something. (8)
11. When workers intentionally produce less. (4)
14. Various forms of protest at work. (6)
15. When workers intentionally produce less. (2)
1 2
3 4 5
6 7
8
9
10 11
12 13 14
15
16
17
Ex. 30 Group 4-5 students and think about the company you work for or you
would like to work for answering the following questions:
1. Where is its head office?
2. How many sites does the company have?
3. How many employees?
4. Is it better to have everyone on one site or to have different sites with different
activities?
5. Do people have their own offices or are there open-plan offices?
6. Which type do you / would you prefer to work in?
Unit 20 Levels and Areas of Management 115
Ex. 31 Get acquainted with the organigram of the Company.
MANAGERS AND EXECUTIVES IN THE UK
Fun and Sun Holidays Management Organigram
All the directors together are the board. They meet in the boardroom.
Non-executive directors are not managers of the company; they are
outsiders, often directors of other companies who have particular knowledge of the
industry or of particular areas.
The marketing director is the head of marketing, the IT director is the head
of IT, etc. These people head or head up their departments. Informally, the head of
an activity, a department or an organization is its boss.
An executive or, informally, an exec, is usually a manager at quite a high
level (for example, a senior executive). But ‘executive’ can be used in other
contexts to suggest luxury, as in ‘executive coach’ and ‘executive home’, even for
things that are not actually used by executives.
Non-executive directors Chairman / chairwoman
Chief executive / managing director
Senior executives /
top executives
Executive
Chief financial
officer /
finance director
Marketing
director
Human
resources
director
IT
director
Resear
ch
director
directors
Middle
managers
Accounts department
manager
Sales manager Customer services
manager
Line managers
Ex. 32 Look at the managers listed in the ex. 31. Match each task (1-6) to
the manager most likely to be responsible for doing it.
1. Meet with advertising agency to discuss new advertisements for the company’s
holidays.
2. Study possible new holiday destinations in detail.
3. See the research director to discuss new holiday destinations.
4. Contact newspapers to advertise new jobs.
5. Deal with complaints from customers.
6. Discuss sales figures with sales team.
116 Section 6: Business Communication
Ex. 33 Get acquainted with the management in the USA. Pay special
attention to the words in italic. Translate them and learn.
MANAGERS AND EXECUTIVES IN THE USA
In the US, the top position may be that of chairman, chairwoman or
president. This job is often combined with the position of chief executive officer or
CEO. Some companies have a chief operating officer to take care of the day-to-day
running of the company. The finance director may be called the chief financial
officer.
In the US, senior managers in charge of particular areas are often called vice
presidents (VPs).
President
Non-executive directors
Chief executive officer (CEO)
Chief operating officer (COO)
Chief financial officer (CFO)
Vice president (VP) marketing
Vice president (VP) human resources
Senior executives / top executives
/ executive directors
Vice president (VP) research
Ex. 34 Who’s who on this company Board? Look at the ex. 33 and complete
the diagram.
My name’s Michal and I’m president and CEO. We have some excellent
people on our board, including two who are not involved in the day-to-day running
of the company: Jack and Jones.
My name’s Smith and it’s my job to look after the accounts and balance the
books. I work closely with Ralf and Roberts, as they tell me what their departments
need for marketing and research, and I allocate them an annual budget.
My name’s Dawes and I head up personnel, on the same level in the
company as Ralf and Roberts.
_____________
Michal
Non-executive director
___________
___________
___________
_________
_________
________
________
________
_________
________
Dawes
Unit 20 Levels and Areas of Management 117
Ex. 35 The discussion.
If you work … If you don’t work …
Draw an organigram of your Who are the most famous bosses in
organization. your country?
Which company do they head?
20.4 Comprehension
Ex. 36 Find and translate the sentences a) with the Participle I; b) with the
Gerund; c) with the Verbal Noun (See “Grammar”, G.22, G.23, G.24).
1. You should think before speaking.
2. After finding the new word in the dictionary, I wrote it down and went on
reading.
3. He spent much time on the copying of his literature lectures.
4. What do you mean by saying that?
5. The students found the reading of English newspapers rather difficult at first.
6. Instead of going home after school, the girls went for a walk.
7. Chalk is used for writing on the blackboard.
8. We sat by the river-side listening to the running of the water.
9. The cleaning of the room was done by the girls.
10. Working in the garden is very good for the health of people.
11. I stopped knocking at the door and began waiting for my father to come.
12. She praised herself for having come.
13. The child stopped crying and quieted down to hard thinking.
14. The old clock kept ticking on the mantelpiece, as if counting the seconds left
before the coming of daylight.
Ex. 37 Insert the preposition (for, to, at, of, in).
11. What was the reason … leaving so early?
12. No one could surpass him in the art … cheating.
13. We met, despite their objection … our coming.
14. The boy showed no surprise … being shown a real elephant.
15. He has a dreadful habit … smoking in bed.
16. The pupils showed great interest … learning foreign languages.
17. The disappointment … being deceived could be easily read in his eyes.
18. This is a good chance … solving our problem.
19. The criminals prepared a good plan … escaping from the prison.
20. My daughter has no intention … getting married.
118 Section 6: Business Communication
Ex. 38 Translate into English using the words from the Unit.
1. Высшими менеджерами организации являются президент, вице-
президент, главный исполнительный директор и члены совета
директоров (правления).
2. Средними менеджерами организации являются руководитель
подразделения, начальник отдела, директор завода и директор
производства. 3. Менеджерами первого звена являются инспектор, мастер, руководитель
отдела, руководитель проекта.
4. Менеджеры первого звена работают с неуправленческими работниками
и решают повседневные проблемы.
5. Управляющий людскими ресурсами занимается найм
ом, обучением и
оценкой деятельности работников.
6. Административный руководитель осуществляет общее
административное руководство, и он не связан с какой-либо конкретной
функциональной сферой.
UNIT 21. MANAGEMENT SKILLS
1. Грамматика: инфинитив (the Infinitive).
2. Аудирование: текст “The Great Communicators”.
3. Лексика: текст “Management Skills” и упражнения.
4. Лексико-грамматический тест.
21.1 Grammar: the Infinitive (See section “Grammar”, G.21)
Ex. 1 Analyze the different forms of the Infinitives and state their meanings
(See “Grammar”, G.21).
а) to translate – to be translated, to read – to be read, to mention – to be
mentioned, to ask – to be asked, to help – to be helped, to give – to be given, to
write – to be written, to produce – to be produced, to find – to be found, to found –
to be founded;
b) to know – to have known, to say – to have said, to read – to have read, to
do – to have done, to get – to have got, to bring – to have brought, to go – to have
gone, to show – to have shown, to prove – to have proved, to study – to have
studied;
c) to shout – to be shouting, to smile – to be smiling, to dance – to be
dancing, to run – to be running, to listen – to be listening, to play – to be playing,
to swim – to be swimming, to write – to be writing, to make – to be making, to
sleep – to be sleeping;
d) to do – to have been done, to tell – to have been told, to ask – to have
been asked, to buy – to have been bought, to forget – to have been forgotten;
Unit 21 Management Skills 119
e) to ask – to have been asking, to work – to have been working, to talk – to
have been talking, to smoke – to have been smoking, to spend – to have been
spending.
Ex. 2 Translate the word-combinations with the Infinitive in the attributive
function (See “Grammar”, G.21).
а) the work to be done, the phenomena to be studied, the letter to be signed,
the text to be translated, the experiment to be continued, the task to be fulfilled, the
information to be transmitted, the equipment to be tested, he words to be learnt, the
story to be repeated, the instructions to be followed, the house to be built, the
promise to be kept, the lecture to be delivered, the problem to be solved, the engine
to be repaired, the monument to be restored, the question to be discussed, the
meeting to be held, the talks to be conducted;
b) the letter to inform them, the picture to speak of, the conference to open in
Moscow, a book to read, some water to drink, the first to come, the last to leave,
the second to arrive, the only one to get a good mark, a knife to cut the bread with.
Ex. 3 Translate the sentences with the Infinitive in different functions (See
“Grammar”, G.21).
а) в функции подлежащего:
1. To translate this text is not at all easy.
2. To know the language well means to master it perfectly.
3. To go in for sports will do you a lot of good.
4. To restore the ruined sculpture was impossible.
5. To repair the car engine will take not less than two days.
6. To ask you questions is my duty.
7. To worry and to fuss was useless.
8. To construct such a machine requires much time.
9. To be properly understood is the only thing I want.
10. To collect and to process data is our usual task.
11. It is not necessary to go into details.
12. It is a great pleasure to make your acquaintance.
13. It will take you ten minutes to get there.
14. It is usual for him to keep his opinion to himself.
15. It must be very nice to go to the country every week-end.
б) в функции части сказуемого:
1. His first action was to visit memorial places.
2. The main problem is to change the original plan.
3. What I want is to get out of here.
4. Our plan was to carry out a number of experiments.
5. To act like this meant to betray our plans.
6. Our next step must be to consult an experienced lawyer.
120 Section 6: Business Communication
7. Our only chance to see him is to visit him tonight.
8. To ask him a straight question means to offend him.
9. I hope to meet you again.
10. We decided to check the results of the experiment.
11. He doesn’t like to be bothered with trifles.
12. I want to know everything and to be informed of all events happening at the
plant.
13. He was happy to see you.
14. They are glad to be invited to the conference.
15. He is lucky to have travelled all over the world and to have seen so much of it.
16. Children like to be told fairy tales.
17. I didn’t intend to take part in this work.
18. He hates to be laughed at.
19. I remember to have met this man.
20. We pretended not to notice his mistakes.
в) в функции дополнения:
1. They promised us to come in time.
2. The director advised me to go in for sports.
3. I told him to test the equipment.
4. She asked the children to help her.
5. The chairman asked the participants of the conference to keep to the subject.
6. The teacher told the students to translate the text.
7. I order you to do what has been told.
8. I ask you to keep silence.
9. We promise you to do everything properly.
10. I advise you to give up smoking.
г) в функции определения:
1. Here are the instructions to be followed.
2. The monument to be built here will add beauty to the place.
3. These are the letters to be answered.
4. There was nothing to be done.
5. Here is the article to be read.
6. This question will be discussed at the meeting to be held tomorrow.
7. Here is the list of books to be published this year.
8. The pictures to be displayed at the international exhibition are taken from many
world-famous museums.
9. Safety is the first thing to be observed in shooting competitions.
10. There are some more facts to be explained.
11. I have a lot of things to think of.
12. He is just the man to help us.
13. I am very busy; I have many things to do.
14. He was the first to congratulate me.
15. I was the last to know the news.
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