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Этика и эстетика в туризме (на английском языке) = Ethics and Aesthetics in tourism (in English). Конспект лекций для обучающихся 3 курса образователь.pdf
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laundering
existence, illegal source, or illegal application of income, and disguises that income to make it appear legitimate. From
Andrew J. Camelio and Benjamin Pergament, “Money Laundering,” American Criminal Law Review 35, no. 3 (1998),
available at www.questia.com.
Ombudsman
The office of ombudsman is designed to be completely independent from enterprise management and to provide a safe place where employees and agents can seek advice and report concerns. The position of an organizational ombudsman in a business ethics program has evolved to be an independent, neutral, and alternative position. The position is independent because the ombudsman is not a part of day-to-day staff or operations management. It is neutral because the ombudsman does not function as an advocate for the enterprise or individual. It is alternative because the ombudsman does not duplicate any other enterprise function, such as investigations. With few exceptions, the ombudsman is authorized only to refer reports of misconduct for investigation with the express consent of the reporting source.
One-on-one interviews
One-on-one interviews of employees are used to secure detailed feedback for enterprise management and to allow management to conduct intensive questioning of individuals that is designed to improve the ethics program. An interview provides a forum in which an employee can identify and address issues that employee surveys may not bring to the surface.
Organizational culture
Organizational culture can be understood in the same way as the culture of a society, nationality, or country. Organizational culture is shaped by the enterprise’s origin and history, as well as by the values, norms, and attitudes of its leaders and
stakeholders. The culture is reflected in the organization’s
decision-making and communication procedures, production methods, and policies regarding servicing customers and clients. Organizational culture is the primary predictor of business ethics program success or failure. There are several measurable elements of culture that should be a part of the regular evaluation of the business ethics program by owners and managers.
Parade of horribles
A parade of horribles often consists of news headlines and stories about enterprises that failed and senior executives who went to prison for breaking the law. It is one way to encourage an enterprise and its owners, managers, employees, and agents to embrace the discipline of responsible business conduct. See, for example, Enron and WorldCom.
Purpose statement
The fundamental reasons for an enterprise’s existence beyond
profit are noted in the purpose statement. A purpose, unlike a vision of a desired future, is broad, essential, enduring, and even spiritual. A purpose inspires and guides employees and agents. It is pursued but never fully captured. Researchers suggest that the way to surface the purpose of an enterprise is to describe
what the enterprise does, or intends to do, and ask, “Why is that important?” five times.
Relevant context
All enterprises strive to meet enterprise goals and objectives in a context of legal, economic, political, environmental, socio­cultural, and technological elements. Each element in an
enterprise’s “relevant context” may cause threats, opportunities,
demands, constraints, and uncertainties that owners, managers, workers, and agents must recognize and address.
Responsible business conduct
Responsible business conduct reflects an understanding of the relevant context of the enterprise, its organizational culture, and the reasonable expectations of its stakeholders. In one sense,
responsible business conduct is very practical and rooted in the particular situation of the individual and enterprise. In another, however, responsible business conduct is a recognition that we are all in this situation together and that one does not cease to be a member of a community simply because one goes into business.
Responsible business enterprise
A responsible business enterprise is a learning organization that is adept at understanding its relevant context, its organization culture, and its core beliefs. From these understandings, the owners, managers, employees, and agents of such an enterprise are able to build an enterprise that has the appropriate standards, procedures, and expectations; has structures and systems; has communication and feedback; and has an enterprise alignment that is able to foster reasonable expectations among its stakeholders and meet those expectations. By meeting reasonable expectations, the responsible business enterprise is able to improve its business performance, to make a profit, and to contribute to the economic progress of its community.
Responsible officer
A responsible officer is a high-level person who is responsible for overseeing the business ethics program. The responsible officer should be an owner, director, or senior manager. This person may or may not be the ethics officer for the enterprise. Indeed, where the enterprise is large or complex, the responsible officer often has executive responsibilities and relies on the ethics officer to run day-to-day operations
Reward system
Through a system of rewards, an enterprise provides rewards to employees who uphold core values and fulfill ethical goals in their day-to-day activities. These rewards may be formal, taking the form of promotions, pay raises, bonuses, and public recognition. The rewards may also be informal, taking the form
of private praise or a special meeting with the president of the
enterprise. A reward system reinforces the enterprise’s
commitment to ethics and encourages its employees and managers to conduct themselves according to the guidelines of the enterprise’s code of ethics.
Risk management
The risk management process helps the owners and managers of an enterprise plan, organize, and control the day-to-day operations of the enterprise to minimize risks to capital and earnings. Risk management includes, but is not limited to, the management of risks associated with accidental losses, financial mismanagement, fraud and embezzlement, corruption, loss of reputation, and employee health and safety, as well as other operational risks.
Social capital
Social capital is the mutual trust and shared values among individuals within an organization and between an organization and external stakeholders that enables those parties to work together on a cooperative basis. Social capital accrues through performance at the grassroots level within an enterprise and through the creation of civil society organizations, such as trade groups, business associations, service clubs, charities, and nongovernmental organizations.
State capture
State capture is an effort by an enterprise to shape the laws, policies, and regulations of the state to its own advantage by providing illicit, illegitimate, and nontransparent private gains to public officials.
Triple bottom line
Triple bottom line reporting requires enterprises to evaluate their social and environmental performance to the same degree they evaluate and report economic performance.
Values statement
A values statement sets forth in a clear and consistent form the core values that make an enterprise special in the market. Each
value is explained in the relevant context and culture of the enterprise. The process of establishing core values requires an
enterprise’s leaders to consider the values and expectations of
internal and external stakeholders
Vision statement
A vision statement expresses a view of what success for the enterprise will look like. This statement incorporates the enterprise’s short- and long-term objectives and provides the enterprise the opportunity to publicly declare its role in the market and in civil society and to set a standard that it can be expected to meet
APENDIX I.

Code of Ethics of travel agent

The FTA welcomes travel agent and travel agency members under
adherence to the following code of ethics…

Professional conduct

FTA travel agent members will conduct all activities professionally and with integrity. We take great care to be completely objective in our judgement and any recommendations that we give, so that issues are never influenced by anything other than the best and proper interests of our clients. In addition we treat fellow FTA supplier, media and agent members with the same level of respect, professionalism and integrity. Any actions to the contrary will result in immediate dismissal from FTA membership.

Ethics

We always conduct our own services professionally, honestly and honorably. We expect our clients, suppliers and fellow agents to do the same. FTA membership can and will be denied due to proven reports of contrary behavior or unprofessionalism, including any form of harassment, be it based on gender, sexual orientation, race, creed, color, age or personal disability. Our advice, strategic assistance, resources and the methods imparted through our training take proper account of ethical considerations, together with the protection and enhancement of the moral position of our clients and suppliers.

Equality and non-discrimination

We believe every child and every family is entitled to fun and memorable vacation experiences. Our mission is to encourage families to travel together. We always strive to be fair and objective in our advice and actions. We are never influenced in our decisions, actions or recommendations by personal gain or issues of gender, sexual orientation, race, creed, color, age or personal disability.

Duty of care

The actions and advice of FTA member agents will always conform to relevant law, and we believe that all business, including client recommendations and consultancy, should avoid causing any adverse effect on the human rights of people and organizations we deal with, the local and wider environments, and the well-being of society at large.

Confidentiality

We are committed to maintaining the highest degree of integrity in all our dealings with potential, current and past clients, both in terms of normal commercial confidentiality, and the protection of all personal information received in the course of providing the business services concerned. We extend the same standards to all our customers, suppliers and associates.

Conflict of interest

As FTA member agents, we agree in good faith not to make intentional contact with or provide any service to any known client or employee from a fellow member. In addition, unless directly requested by the client, we will avoid any dealings with competitors’ clients even after the cessation of services.

Contracts

The quality of our service and the value of our support provide the only true
reflection of our professionalism. We always do our best to meet our clients’
contractual requirements, particularly when it comes to problem solving and support in dealing with suppliers and situations beyond our personal control.

Fees

Any client service fees we charge as FTA member agents are always competitive for the high-quality, tailored and specialized services we offer. Any discounts or reductions we offer will not be attempts to undercut our fellow agency members for equivalent levels of service. Nor will they engender a reduction in the level of service delivered to clients. Our goal is always to try to propose solutions that
accommodate our clients’ available budgets and requirements. Wherever possible we
disclose fees and the basis of client charges clearly and in advance, so that we and our
clients can plan reliably for what lies ahead, how it is to be achieved and why it is financially justified.

Intellectual property and moral rights

All content, articles, videos, training programs and images appearing on the FTA website are owned by the creator, while irrevocable rights stay with the FTA unless otherwise agreed to. FTA member resources will not be shared with non­member entities without permission. In addition, we respect the moral and intellectual copyright vested in our clients’ and fellow members’ intellectual property.

Quality assurance

As FTA member agents, we maintain the quality of what we do through constant ongoing review with our clients of all aims, activities, outcomes and the cost-effectiveness of every activity. We encourage regular review meetings and provide regular progress reports. We strive to always learn and improve in order to better serve our clients.
Apendix III
Code of ethics of Travel agency
ARTA Code of Ethics
ARTA Members have made a commitment to professional responsibility with membership in the Association of Retail Travel Agents, the largest association consisting exclusively of travel agencies and travel agents. As an ARTA Member, members have acknowledged the following Code of Ethics:
ARTA Members provide the consumer with professional, objective advice and information in a factual and reliable manner about the travel products and services available from travel suppliers.
ARTA Members will remain knowledgeable in the area of travel and offer current, accurate information using resources made available to them by industry suppliers. They will advise their clients of their options so that the client may make an informed choice.
ARTA Members, when acting as agents for travel suppliers, will receive and distribute all funds in a timely manner through the proper distribution channels.
ARTA Members will remain conscientious in preserving the confidentiality of their clients’ information.
ARTA Members will accurately represent their professional qualifications. ARTA will provide only qualified persons with prevailing and ARTA­approved credentials which would allow them to represent themselves as members of the travel industry to suppliers and consumers, including the use of the ARTA Membership Card.
ARTA Members will make every effort to attend seminars, webinars, and presentations made available by suppliers. Upon expressing the intention to participate in these presentations, ARTA Members will honor this commitment.
ARTA Members comply with all federal, state/provincial, and local laws that relate to the travel industry and the business community.
In professional appearance, behavior, courtesy, ethics, knowledge, etc., ARTA Members will make every effort to increase and maintain the respect of the general public for travel professionals.
Apendix IV
The main articles of the
Global Code of Ethics for Tourism
The Code’s 10 principles cover the economic, social, cultural and environmental components of travel and tourism: Article 1: Tourism's contribution to mutual understanding and respect between peoples and societies
Article 2: Tourism as a vehicle for individual and collective fulfillment Article 3: Tourism, a factor of sustainable development Article 4: Tourism, a user of the cultural heritage of mankind and contributor to its
enhancement
Article 5: Tourism, a beneficial activity for host countries and communities Article 6: Obligations of stakeholders in tourism development Article 7: Right to tourism Article 8: Liberty of tourist movements Article 9: Rights of the workers and entrepreneurs in the tourism industry Articl 10: Implementation of the principles of the Global Code of Ethics for Tourism
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