- •Методические указания по практической работе по дисциплине «иностранный язык с учетом специализации (английский)» для студентов специальности 08 05 02 «Экономика и управление на предприятии (отрасли)»
- •1. Notes to the text:
- •2. Match the following English expressions to their Russian ones:
- •3.Read the text again and answer the questions:
- •3. What types of taxes do you know?
- •4. Agree or disagree with the following statements:
- •5. Discuss in pairs:
- •1. Notes to the text:
- •2. Match the following English expressions to their Russian ones:
- •3.Read the text again and answer the questions:
- •4. Agree or disagree with the following statements:
- •5. Discuss in pairs:
- •1. Notes to the text:
- •2. Match the following English expressions to their Russian ones:
- •3.Read the text again and answer the questions:
- •4. Agree or disagree with the following statements:
- •5. Discuss in pairs:
- •1. Notes to the text:
- •2. Match the following English expressions to their Russian ones:
- •3. Read the text again and answer the questions:
- •4. Agree or disagree with the following statements:
- •5. Discuss in pairs:
- •1. Notes to the text:
- •2. Match the following English expressions to their Russian ones:
- •3. Read the text again and answer the questions:
- •4. Agree or disagree with the following statements:
- •5. Discuss in pairs:
- •1. Notes to the text:
- •2. Match the following English expressions to their Russian ones:
- •3. Read the text again and answer the questions:
- •4. Agree or disagree with the following statements:
- •5. Discuss in pairs:
- •Inflation.
- •1. Notes to the text:
- •2. Match the following English expressions to their Russian ones:
- •3. Read the text again and answer the questions:
- •4. Agree or disagree with the following statements:
- •5. Discuss in pairs:
- •1.The economic system.
- •1. Notes to the text:
- •2. Match the following English expressions to their Russian ones:
- •3. Read the text again and answer the questions:
- •4. Agree or disagree with the following statements:
- •5. Discuss in pairs:
- •1. Notes to the text:
- •2. Match the following English expressions to their Russian ones:
- •3. Read the text again and answer the questions:
- •4. Agree or disagree with the following statements:
- •5. Discuss in pairs:
- •3. И.П.Агабекян, п.И.Коваленко - Английский язык для экономистов.
- •Методические указания по английскому языку по специальности «Менеджмент» (Обучение чтению профессиональных текстов)
- •Unit one what is a manager
- •What are you?
- •Would you like to be a manager? (why/why not?)
- •Vocabulary
- •4. Match the Russian expressions with the English ones:
- •Remember! Наиболее употребительные суффиксы:
- •5. Translate the following words paying attention to the suffixes:
- •6. Read the following text and answer the questions:
- •What is a Manager
- •10. In pairs discuss the following:
- •Additional texts text a
- •11. Read the text and entitle it:
- •12. Look through the text again and pick out all the terms dealing with management.
- •13. In groups, discuss the following questions:
- •14. Read the text and answer the following questions:
- •Managers in Britain and Japan
- •15. Try to guess the meaning of the following words. Use the dictionary if you need.
- •16. Read and act out the dialogue: what makes a good manager
- •17. Take part in the discussion “Managing is a hard job”. Work in pairs. Do you agree or disagree with the statement? Tell your partner why. Unit two marketing today
- •Vocabulary
- •1. Try to guess the meaning of the following words. Use the dictionary if you need.
- •3. Translate the following words paying attention to the suffixes:
- •Read the following text and highlight all the words dealing with marketing: Marketing Today
- •5. Agree or disagree using the following expressions:
- •I agree with you I am afraid you’re wrong
- •6. Complete the following sentences:
- •Speak on:
- •8. In groups discuss your idea of successful marketing and give the definition of a market of multiple choice in your town. Additional texts text a
- •Look through the text and put the parts of it in a logical order: Wholesaling
- •10. Make up a plan of the text. Pick out the key words to each point.
- •11. Discuss the following questions with a partner:
- •12. Read the text. Give a summary of it, using the following phrases:
- •Marketing
- •13. Match the words with their meaning:
- •Unit three market segmentation
- •4. Translate the following words paying attention to the suffixes:
- •5. Read and translate the following text. Pay attention to the word combinations given above it. Market segmentation
- •Additional texts text a
- •11. Discuss in pairs the following questions:
- •12. Read the text and give the main idea of it. Retailing
- •13. Match the words with their meaning:
- •14. Work in pairs. Discuss the following:
- •15. Discuss in groups your idea of a multiple choice market. Unit four the four Ps
- •Vocabulary
- •2. Match the Russian expressions with the English ones:
- •Remember! Наиболее употребительные префиксы:
- •3. Translate the following words paying attention to the suffixes and prefixes:
- •4. What are the most important factors of consumer choice? Read the following text and see if you are right: The Four Ps
- •7. Make a dialogue with your partner speaking on:
- •Additional texts text a
- •9. Read the text and answer the following questions:
- •Chains of Production
- •10. Work in pairs. Speak on the differences between the following channels of distribution.
- •11. Read the following text and entitle it:
- •12. Work in pairs. Discuss the following:
- •13. Read and act out the dialogue:
- •14. Discuss in groups:
- •Unit five How to Win the Market
- •Vocabulary
- •1. Try to guess the meaning of the following words. Use the dictionary if you need.
- •2. Match the Russian expressions with the English ones:
- •3. Translate the following words paying attention to the suffixes and prefixes:
- •4. Read the following text and identify three important things to win the market: How to Win The Market
- •7. In pairs discuss the following:
- •8. Read the text and match charts and graphs with their instructions:
- •2. Decreasing Trends
- •Read the following text, give the main idea and title to it. Use the following phrases:
- •11. Read the text again and say which paragraphs discuss the following questions:
- •12. Read the text and give the summary of it. Marketing Laws: The Law of Duality
- •13. Read and act out the dialogue:
- •Unit six Computers as Tools for Marketing
- •6. Translate the following words paying attention to the suffixes and prefixes:
- •7. Read the following text and put its paragraphs into a logical order: Computers as Tools For Marketing
- •11. Work in pairs. Discuss the following:
- •Additional texts text a
- •12. Read and translate the text. Answer the following questions:
- •Computers in Business
- •13. Read the text and give the title to it.
- •14. Speak on:
- •15. Read and act out the dialogue:
- •16. Work in pairs. Take part in the discussion “Computers and Marketing”:
- •Unit seven High-Tech Skills
- •Vocabulary
- •1. Try to guess the meaning of the following words. Use the dictionary if you need.
- •2. Match the Russian expressions with the English ones:
- •3. Translate the following words paying attention to the suffixes and prefixes:
- •4. Read the text and answer the following question:
- •High-Tech Skills
- •Additional texts text a
- •High-Tech Strategies
- •13. Take part in the discussion “High –Tech Strategy”:
1. Notes to the text:
entity - юридическое лицо
unit – единица
acquisition - приобретение
external - внешний
solvency - платежеспособность
inflow - приток
outflow - поток
profitability - доходность
hence - следовательно
to occur - произойти
2. Match the following English expressions to their Russian ones:
1. physical flows a. внешние сделки
2. legal contract b. оценки затрат
3. external transactions c. физические потоки
4. financial statements d. внутренние решения
5. costs estimates e. юридический контракт
6. internal decisions f. финансовые отчеты
3.Read the text again and answer the questions:
1. What does the study of accounting begin with?
2. What is the business activity associated with in accounting?
3. When does a transaction occur?
4. What business activities are recognized in accounting?
5. How can transactions be classified?
6. What is financial accounting?
7. What is managerial accounting?
4. Agree or disagree with the following statements:
1. A business entity is any business organization that exists as an economic unit.
2. Transactions between the firm and its markets are defined as «internal transactions».
3. Transactions by which the firm sells goods or services lead to an outflow of money immediately or an obligation to pay money at a later date.
4. The external users rely on relevant and reliable financial statements to make present decisions about future events.
5. Special information for the managers of a business entity provides managerial accounting information.
5. Discuss in pairs:
1. Financial accounting.
2. Managerial accounting.
3. Classification of transactions.
Unit 3.
Types and forms of business organization.
Discuss in pairs:
1. What groups of business entities do you know?
2. What forms of business organization do you know?
Read the text and see if your ideas are right.
A business organization is frequently referred to as a business entity. A business entity is any business organization that exists as an economic unit. Business entities can be grouped according to the type of business activity they perform.
Service companies perform services for a fee. This group includes companies such as accounting firms, law firms, repair shops, and many others.
Merchandising companies purchase goods that are ready for sale and sell them to customers. They include such companies as auto dealerships, clothing stores, and supermarkets.
Manufacturing companies buy materials, convert them into products, and then sell the products to the companies or to the final customer. Examples are steel miles, auto manufacturers, and so on.
The business entity concept applies to all forms of businesses – single proprietorship, a partnership, and a corporation.
A single (sole) proprietorship is business owned by an individual and often managed by that same individual. Single proprietors include physicians, lawyers, electricians, and other people who are ‘in business for themselves’. In a single proprietorship, the owner is responsible for all debts of the business. Operating as a proprietorship is the easiest way to get started in a business activity. Other than the possibility of needing a local license, there are not any prerequisites to beginning operations.
A partnership is a business owned by two or more persons associated as partners. Partnerships are created by an agreement. Included in the agreement are such terms as the initial investment of each partner, the duties of each partner, the means of dividing profits or losses between the partners each year, and the settlement to be made upon the death or withdrawal of a partner. Accountants, attorneys, and other professionals frequently operate their firms as partnerships.
A corporation is a business owned by a few persons or by thousands of persons. The owners of the corporation are called shareholders or stockholders. They buy shares of stock. If the corporation fails, the owners lose only the amount they paid for their stock. The personal assets of the owner are protected from the creditors of the corporation. The stockholders do not directly manage the corporation; they elect a board of directors to represent their interests. The board of directors select the president and vice president, who manage the corporation for the stockholders.