- •Содержание
- •'Martinaw Musicians',
- •23 Westhouse Court, Westhouse Grove, Kings Heath, Birmingham 614 6ps, g.B.
- •5. Write a letter using phrases given below. • write an offer
- •In reply to your enquiry for ...
- •6. Write a letter using phrases given below. • write an order
- •In confirmation of our telephone conversation of... We are pleased to enclose our trial order for... With you
- •7. Write a letter using phrases given below.
- •In celebration of the Birthday of His Majesty the Emperor of Japan
- •The Directors
- •The universal group for universal communication
- •Improvements of services
- •3. The Conduct of Meetings 3.1 Group meetings 3.1.1. 3.1.2.
- •3. The Conduct of Meetings (a) Group meetings
- •Unit three
- •1. Преимущество, превосходство взять верх над кем-либо
- •3. (Sg., no indefinite article) commerce, industry, trade
- •4. Association, company, corporation, federation, firm, group, organisation
- •1. Осуществление руководства чем- либо
- •2. Руководящий состав чего-либо Руководство приняло решение расширить компанию.
- •In private
- •7. Paraphrase the text paragraph by paragraph using synonymous words, word-combinations and terminology.
- •8. Read the text again and say if these statements are true or ialse.
- •9. Give every word combination collectively pertaining to each word listed below.
- •Vocabulary 3
- •Indefinite article)
- •In ten per cent of such cases.
- •1. Процентное содержание, процент число, выраженное в процентах
- •2. Комиссионное вознаграждение, процентное отчисление Сколько Вы берете за доставку?
- •3. Часть, доля
- •Issued yearly издаваемый раз в год
- •13. Read the texts paying special attention to new words and word-combinations:
- •Сомнений не может быть, перед нами - классический пример своего жанра.
- •На этот раз мы столкнулись с более крупным соперником в своей традиционной сфере бизнеса.
- •Unit four
- •Vocabulary 4
- •I always buy the same brand of
- •Volvo cars have a quality
- •Improve a brand image
- •Implementation n. In average adv.
- •Indefinite article)
- •Value n.
- •Verisimilar a.
- •IV. The choice of means of
- •Informations distribution [me choice of the range, frequency,
- •Image advertising
- •Investment good
- •11. Compose the text and the layout of the advertisement to be placed in a newspaper or a magazine:
The Directors
of
The universal group for universal communication
requests the pleasure of your company at a to be
held at the , at 7 p.m. on Friday 12 July, 1996.
Evening dress
RSVP*
• If you accept the invitation which is quite formal take care to write your reply in the same way, i.e. in the third person:
Mr Peter Anthony Campbell McBride thanks the Directors of the
THE UNIVERSAL GROUP FOE UNIVERSAL COMMUNICATION
for their kind invitation to a Reception to be held at the Reception
Hall, at 7 p.m. on Friday, 12 July, 1996, which he has much
pleasure in accepting.
• If you refuse the invitation you could put it in the following way:
Mr Peter Anthony Campbell McBride thanks the Directors of the
THE UNIVERSAL GROUP FOR UNIVERSAL COMMUNICATION for their kind invitation to a Reception to be held at the Reception
Hall, at 7 p.m. on Friday, 12 Jury, 1996, but regrets that he is unable to accept owing to a previous engagement on that evening.
Vepoodez s'il vous plat = просьба прислать ответ (фр.)
22
In your response to an invitation you could use a visiting card with two letters in the top left-hand side corner sending it instead of writing a letter of acceptance of invitation, which is in fact not very polite and can be admitted only in the case you are sure you will not be misunderstood:
P.R.V5
10. Write a letter using phrases given below. • write a letter of condolence
We are writing to express our sincere sympathy on die death of the Director
of your company...
Please accept our deepest sympathy and condolences on the sad death of the
Chairman of the Board of Directors of your company....
Please accept our sincere condolences on this sad occasion.,.
We were deeply grieved to hear of the untimely death of the Managing
Director of your company...
There is as well another way of expressing condolences: sending a visiting card with two letters in the bottom left-hand side corner, which is in fact not very polite and can be admitted only in me case you are sure you will not be misunderstood:
P.C."
spour rendre visite = pour condoleance:
приглашение прийти в гости принято (фр.) 1 соболезнование (фр.)
23
12. Write a letter using phrases given below. • write a letter of congratulation7
Permit me to congratulate you on your promotion to Managing Director of me company...
May we congratulate you on your promotion... Please accept our sincere congratulations on ... We congratulate you on...
We were delighted to read in the bulletin mat you were appointed me General Manager of your company...
We congratulate on ... Congratulations ...
You could as well use a visiting card with two letters in the top left-hand side corner sending it instead of writing a letter of congratulation, which is in feet not very polite and can be admitted only in the case you are sure you will not be misunderstood:
P.P.*
Please
mind, when you want to congratulate a man it should be
'congratulations', when you want
to congratulate a woman it should be'beet wishes'. *pour
teHcHer
=
поздравление
(фр.)
24
UNIT TWO
MEMORANDA. REPORTS.
МЕМОРАНДУМЫ. ОТЧЕТЫ.
PART I: MEMORANDA.
1. Read the text paying special attention to new words and word-combinations.
M;
emorandum1 is a short typed or written message sent from one person to another in an organisation. Some companies have pre-printed memo forms, while others have a house style for the layout of memos. There are several different formats, but they all have the same elements:
Hie name of the writer,
the name of the addressee,
me date,
the subject,
the body of the memo.
The first three should of course go at the top, but me order you put them in is up to you. So you might write in any of these forms:
To: Donald Price From: William Campbell Date: Date: 22 May 19%
the body of the memo
From: William Campbell To: Donald Price
Date: 22 May 19%
the body of the memo
1 memorandum.1: Sg., memoranda = PI. (лат)
26
Date: Date: 22 May 19%
To: Donald Price
From: William Campbell
the body of the memo
You don't have to use a heading in a memo, but it is sometimes a good idea to do so; it tells your reader what the memo is going to be about, and it saves you having to explain the subject in me memo itself. Your memo might, for example, read
To: Donald Price From: William Campbell Date: 22 May 1995
ARRANGEMENTS FOR GRADUATE INTERVIEWS
the body of the memo
This tells your reader immediately what to expect It also saves you having to include a sentence such as 'I would like to discuss this year's arrangements for graduate interviews.'
The body of the memo consists of your arrangements, or the points you want to make. Your headings might provide all the introduction you need, but you might have to write a short introductory paragraph as well, giving some of me background to your memo. Your last paragraph should indicate what action you want taken, your conclusions or recommendations or a summary of your arguments.
How a memo should be laid out
27
To: Sarah Watkins From: Matthew Baker date: 20 May 19%