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23 Westhouse Court, Westhouse Grove, Kings Heath, Birmingham 614 6ps, g.B.

Telephone: 121-441 2577 International +44121441 25 77

Facsimile: 121441 2518 International +44121441 2518

Partners: N.Chebili, RJ.McCaig

23 November 19%

Mr David Bintley, 4 Keen Street, Foxhill, Cambridge, CA25 3VC.

Dear Mr Bintley,

I, like you, currently work in the same field but have recently taken up the offer of a new business opportunity to run alongside my business, in order to maximise income potential and time-effectiveness.

As this move has proven very successful for me, I considered that others in a similar situation may wish to benefit from the same opportunity.

This business requires no recognised skills - only a commitment to succeed. It can be worked on a part-time or full-time basis, enabling you to maintain your tuition business, if desired.

To give you some idea of its potential, our group of associated businesses is now turning over in excess of £ 4 million per month in the UK alone. This is from a standing start three years ago.

You may be interested to know that our business is currently expanding into Europe and may be able to offer you business internationally.

This business has been termed the 'opportunity of the 90s' and offers any participant the potential for extremely high rewards - both financially and in terms of enjoyment - together with a refreshingly ethical approach.

If you are interested in the above and have an open mind, I would be grateful if you would telephone me to discuss this matter further.

Yours sincerely,

Richard Me Caig Partner

14

(2) In the blocked style letters everything, form the date to the signature, is ranged on the left-hand margin. There is no indenting, new paragraphs are identified by leaving a line space. It is the most common format nowadays, it is popular because it is quicker. No time-consuming is required -everything starts at one margin. Here is an example of a blocked style letter

UNIVERSAL GROUP 28 ALDERNEY STREET PIMLICO

LONDON SW1V4EU TEL: 01 828 6547, FAX 01 630 5021 Ref. PC/NA/6693

28 September 1991

Ms Kumarova Myra 10 Priory Avenue Birmingham

B29 7NH

Dear Ms Kumarova

Universal Group requires speakers to give a series of lectures concerning life in the present day Commonwealth of Independent States.

These speakers must have lived in the CIS and possess an in-depth knowledge of life in the CIS as it is today. They must also be able to speak English fluently and clearly.

Enclosed is a copy of the topics on offer for (he series - but only a few of them will be needed.

If you are interested in being considered as one of the speakers, please write to us by 14th October, 1991, stating

  1. Any experience you may have of public speaking

  2. Which of the topics on the enclosed list you could speak about for at least half an hour

  3. What audio-visual aids you may have e.g. videos, slides, tapes, posters, etc.

  4. Your availability during the day.

We look forward to hearing from you. Yours sincerely

P.Cronin Enc. 1 page

JKXKiK.

Sill «1

Some blocked letten tend to be semi-blocked. It means that the date can be shown on the right-hand side and sometimes the complementary close is in the centre of me page.

2. Answer the following questions:

  1. What is the layout of the letter, how do you understand it?

  2. What is a letterhead?

  3. Design the letterhead of your company..

  4. Why is it important to get your correspondent's name and job title right?

  5. What are the three ways to address a man?

  6. What are the two ways to address a woman?

  7. What kinds if titles can be used in the inside address?

  8. Why addressing a woman can sometimes be tricky?

  9. What do you do if you do not even know what sex your correspondent is?

  10. How should you address your letter if you are writing to a company or organisation, rather than to a named individual?

  11. Who should you address your letter to if you are writing to a company?

  12. Who should you address your letter to if you are writing to a club or a professional institution?

  13. Who should you address your letter to if you are writing to a firm with a sole owner?

  14. Who should you address your letter to if you are writing to a local authority

  15. Who should you address your letter to if you are writing to a government department?

  16. What is me correct way to address a partnership?

  17. What is the right way to write the address of your correspondent?

  18. What kind of salutation should you use if you know your correspondent?

  19. What kind of salutation should you use if you do not know the correspondent's name?

  20. What kind of salutation should you use if you are writing to the partnership?

  21. What is the subject heading?

  22. How would you begin your letter?

  23. Which three rules of communication should follow the construction and style of your letter?

  24. For what purpose do you use a closing paragraph?

16

  1. What are the five action endings, depending on the kind of response you expect?

  2. What courtesy lines would you add to your letters?

  3. What kind of participial phrases should you avoid when making a complementary close?

  4. What is tie right way to make a complementary close?

  5. How should a signatory put the signature in a correct way?

  6. What kind of an authorised signature looks old-fashioned?

  7. How would you finish a letter dictated by someone and signed by you?

  8. Which styles of setting out letters are opposite to each other, why?

  9. What is peculiar to the semi-blocked style of setting out a letter in comparison with a blocked style?

  10. Which of the styles is the most popular and why?

  11. What are me parts of a business letter?

  12. Draw a layout of a folly-displayed style letter.

  13. Draw a layout of a blocked style letter.

  14. Draw a layout of a semi-blocked style letter.

  15. What is the American way of writing the date?

  16. What is the accepted American way of making a salutation and a complementary close in a business letter?

3. Choose the correct answer.

A partnership can be addressed in the following way:

  1. The Secretary.

  2. Messrs.

  3. Partners.

The letterhead is...

  1. The opening paragraph of a letter

  2. A letter from me company's headquarters.

  3. The name and address of a person or an organisation printed at the top of personal or office stationery.

'Best wishes' is the right way to make a complementary close to a letter beginning with a salutation:

  1. Dear sir.

  2. Dear Marlene.

  3. Dear Mr. Williams.

PART II.

4. Write a letter using phrases given below. • write an enquiry

We are interested in... produced by your company

We saw your product at the exhibition and would ask you to send us your latest catalogue

We are interested in purchasing... from your company We are in the market for...

We would be obliged if you could quote your best prices and terms of delivery and payment

We would like to buy...

Please send us your latest catalogue of goods and a price-list

Please send us samples of your product

Please send us full details of the products

We should like you to give us a quotation for...

Your prompt reply will be appreciated

18