- •Unit 1 Companies
- •2. Work in pairs and discuss what you know about Ford and its history. Now read the magazine article. Ford of Britain
- •3. Match the information about these multinational companies to the correct company.
- •4. Read this history of Dr. Martens shoes. The writer uses the Present tense to make the summary seem “alive”. Dr. Martens always living shoes
- •5. The text is about the French company, Bic. Can you name three of Bic's products? Now quickly read the text to check. Bic’s success in a throwaway world
- •6. Read the information about Boeing, ignoring punctuation for the moment.
- •8. Work in pairs to find out about emi (Electrical Musical Industries), one of the world's leading music companies.
- •Introduction
- •Main Body of the Presentation
- •10. Self-study task
- •Key Vocabulary (Unit 1)
- •Unit 2 Recruitment
- •2. Read the questions and check the meaning of the words in bold. Ask and answer the questions in pairs.
- •3. Which workers normally do these things? Make sentences using the suitable professions.
- •4. Look at the list of expressions describing job requirements, then match the definitions (1-6) to an expression.
- •5. Complete the sentences below using the given words/phrases.
- •7. Prepare to describe a job you would like to do in the future. Make notes on the following:
- •8. Read the introduction to the text. Who is Ricardo Semler? What problem did he have?
- •9. Read the quotes and say if you agree or disagree with them, then discuss the quotes with your partner.
- •A) Where do you think each of the following headings should be placed?
- •11. Read about the letter of application. The Letter of Application
- •12. Read the article. Job swapping
- •13. Self-study task
- •Key Vocabulary (Unit 2)
- •Unit 3 Management Styles
- •3. Read the portraits of managers in five different countries and decide which country each one corresponds to.
- •What are managers?
- •4. Read about management styles and then the stories of people from different countries about their bosses. Management styles
- •My beloved boss…
- •5. Listen to the interview.
- •Choose the correct option:
- •Listen again. What did Mr. Wilkins reply to each question?
- •Self-study task
- •Key Vocabulary (Unit 3)
- •Unit 4 Setting up a Business
- •2. In pairs, decide which of the advantages and disadvantages below you would associate with the following forms of business. In some cases there may be more than one correct answer.
- •3. Read the following expressions and check you understand them. Then discuss the questions using the given phrases.
- •4. Listen to the first part of a seminar and answer the questions.
- •A) Listen to the rest of the seminar. Which of the expressions in ex. 3 does the speaker mention?
- •How to be an entrepreneur
- •44 Or above
- •Between 44 and 22
- •Below 22
- •Answer the questions:
- •Is starting a business for me?
- •Discuss the questions:
- •What could I do?
- •What kind of business can you start? Will it work?
- •How to present ideas to a group
- •Key Vocabulary (Unit 4)
- •Unit 5 Business Environment
- •2. Look at the shopping baskets which show the prices of everyday goods in five countries.
- •3. 'The Big Mac Index' shows how long it takes in different countries to earn enough money to buy a Big Mac with French fries. Look at the information below. The Big Mac Index
- •4. Read the story.
- •Vibrant Business Environment
- •Read the following sentences and match them to possible reasons.
- •Look at the top list which ranks countries according to competitiveness. World beaters: the most competitive countries (previous ranking in brackets)
- •7. The words in bold are connectors that show the writer is adding more information. Read the examples to see how they are used.
- •8. Self-study task
- •Key Vocabulary (Unit 5)
- •Unit 6 Company Performance
- •Read the information below. What’s an annual report?
- •Answer the questions:
- •Ikea sales
- •Ikea purchases
- •4. The newspaper article below is about Marks & Spencer (m&s). Read the first two paragraphs. What were profits like when the text was written? No Quick Respite in Sight for m&s*
- •Read paragraph 3 and say which two sectors Marks & Spencer deals in. Which one is doing well?
- •On the retailing side m&s is involved in various product ranges. Read paragraphs 3-5 and say which of the following are mentioned:
- •Read paragraphs 6, 7, 8, then answer the questions:
- •The text describes the trends for m&s's profits in key markets. Put each word from the box in the table:
- •E) Listen to how the verbs and nouns are pronounced:
- •5. Describing trends
- •European car sales 1991 - 2000
- •Key Vocabulary (Unit 6)
- •Appendix Unit 1
- •8. Student b
- •6. Student b: Look at the graph below which shows cinema attendance for Poland, Germany and Britain.
- •Tapescripts Unit 1 Companies
- •Unit 2 Recruitment
- •Unit 3 Management Styles
- •Unit 4 Setting up a Business
- •Unit 5 Business Environment
- •Contents:
Ikea sales
|
Country or part of the world |
% of sales |
|
Germany |
15 |
|
|
14.4 |
|
France |
- |
|
Scandinavia |
10 |
|
UK |
- |
|
Other European countries |
- |
|
- |
1.2 |
Ikea purchases
|
Country or part of the world |
% of purchases |
|
Other European countries |
32.5 |
|
Scandinavia |
28.8 |
|
- |
19.2 |
|
Eastern Europe |
- |
|
- |
3.3 |
b) Work in pairs. What are the possible reasons for the facts? Talk about IKEA's situation. Use the ideas in brackets to help you:
1. Sales in Germany account for about 15% of the total. Example: This could be because the style of furniture is very popular in Germany.
2. Sales in Sweden account for a healthy 10% of total sales. (possible reasons: Swedish design of products, environmentally friendly, cost)
-
Sales in North America account for 14.4%. (possible reason: size of population)
-
19.2% of IKEA's purchases from suppliers come from the Far East. (possible reasons: low costs, availability of raw materials)
-
17.2% of purchases come from Eastern Europe. (possible reason: low labour costs)
-
Only 3.3% of purchases come from North America. (possible reason: high costs there)
4. The newspaper article below is about Marks & Spencer (m&s). Read the first two paragraphs. What were profits like when the text was written? No Quick Respite in Sight for m&s*
Marks & spencer suffered at home and abroad during the first half of its financial year and the company admits that trading in recent weeks has shown no signs of improvement.
The group makes the vast majority of its profits in Britain and these fell 20.2% to £316.5 million in the six months to 26 September. The figures were slightly boosted * by a good performance from financial services, where profits rose 19% to £44.9 million. Retailing profits fell almost £88 million to £271.9 million.
Sales of home furnishings showed the biggest decline, with a fall of 1.6% over the half year and 7.1% in the second quarter. Clothing and footwear sales were 2.3% ahead in the six month period but fell 0.3% in the last three months from a 4.9% increase in the first quarter. Food was the most resilient area: it rose 2.1% overall and maintained positive sales growth over the entire six-month period.
M&S is focusing on a range of initiatives in its food departments, including butcher shops, delicatessen counters*, bakeries and coffee shops. These are expected to be introduced into 100 stores as quickly as possible.
Overseas, the Far East suffered the worst downturn, reflecting continuing economic trouble in the region. The group made a £1.2 million loss overseas, compared with £10.8 million profit in 1997.
Europe was also hit, primarily by the impact of the strong pound.
North American profits also fell from £2 million to £1.2 million.
Evening Standard
-
No Quick Respite in Sight for M&S: there is no sign that business will improve rapidly for M&S
-
boosted: improved
-
delicatessen counter: a section of a shop which sells special cheeses, cooked meat, salads etc.