Добавил:
Upload Опубликованный материал нарушает ваши авторские права? Сообщите нам.
Вуз: Предмет: Файл:
Тексты и упр, 0 курс, новая программа.doc
Скачиваний:
100
Добавлен:
26.02.2016
Размер:
7.13 Mб
Скачать

1.18. Роль мультимедийных средств в жизни человека. Match media elements with the suitable words.

Real events on film

Spoken word, music

Ability of user to make choices within the presentation

A series of still images shown in sequence to create the

illusion of movement

Pictures, diagrams, drawings, maps

Words, numbers, symbols

Multimedia is the field concerned with the computer-controlled integration of text, graphics, drawings, still and moving images, animation, audio. Multimedia is usually recorded and played, displayed or accessed by computerized and electronic devices. Much of the content on the web today falls within this definition. Multimedia comes in many different formats. On the Internet you will find many of these elements embedded in web pages, and today's web browsers have support for a number of multimedia formats.

Multimedia finds its application in various areas including advertisements, art, education, entertainment, engineering, medicine, mathematics, business, scientific research.

Exciting presentations are used to keep attention in advertising. Multimedia is popular in the entertainment industry, it helps to develop special effects in movies and animations. Multimedia games is a hobby for many people and software programs are available either as CD-ROMs or online.

Interactive Multimedia applications allow users to actively participate instead of being passive recipients of information. In education, multimedia is also very effective, as some training courses are based on it. In medicine doctors can get trained by looking at a virtual surgery or they can simulate how the human body is affected by diseases spread by viruses and bacteria and then develop techniques to prevent it.

Multimedia makes different types of information be more available to people.

Answer the questions

  1. What is Multimedia?

  2. Where can you find much multimedia contents?

  3. In which spheres can multimedia be applied?

  4. Why is Multimedia popular in entertainment industry?

  5. What makes Multimedia be effective in education?

  6. Is Multimedia applied in the training of doctors?

“My Favourite tv Program”

Two friends are talking about TV. Read the dialogue and find the constructions with the Passive Voice.

Svetlana:Hi, Helen! How are you? What are you doing?

Helen:Hello. I am fine, thanks. I have just watched the TV program “Your game”.

Svetlana:Do you really like it? It is too boring.

Helen:Players should be very intelligent to take part in this quiz. Their knowledge is checked in the competition, it is very interesting. What programs do you prefer?

Svetlana:I am fond of programs about travelling to different countries. My dream is to go abroad some day. I also like the shows “Intuition” and “Comedy club”, they are very funny. My younger sister prefers comedy soap-operas. My parents like detectives. I think nobody can imagine one’s life without TV. There are various scientific, informative, educational and entertaining programs, quizzes and shows, programs for children, films and soap-operas on TV. It is easy to find programs for all the interests.

Helen:Due to the television people are informed about current events both national and international, the latest achievements in science and culture. I watch the latest news every evening.

Svetlana:I don’t always like it. Sometimes it is better to watch clips on MTV.

Helen: But on this channel there is not very much music. TV advertisements are broadcast so often, and it can be annoying.

Look through the dialogue and make up sentences.

Helen likes …. programs.

Svetlana likes…

Svetlana doesn`t like …

Helen is annoyed with …

Make up your own report. Use the following plan.