- •2 Discuss in pairs professional responsibilities of mentioned above jobs.
- •3 Make a small speech supporting the statement “The Modern World Needs Packaging Development Engineers”. Produce at least five arguments proving this point of view.
- •If you want to become a packaging development engineer …
- •5 Answer the questions below
- •6 Find the words in the text that have such meanings as:
- •7 Match the words to the definitions.
- •8 Make up collocations matching the words from the box to the words below.
- •9 Explain meanings of the following words from the text.
- •10 Make up a dialogue.
- •11 Read the text below and use the word given in capitals at the end of each line to form a word that fits in the space in the same line.
- •12 Read the description of a Packaging Engineer job and fill in the correct preposition from the box. Each preposition should be used once.
- •13 Work individually. Study the information below. Grammar tenses Present Tenses
- •14 Read the description of the Present Tenses and do exercises afterwards. Present simple
- •Present continuous
- •Present perfect
- •Present perfect continuous
- •15 Using the words in parentheses, complete the sentences below with the appropriate tenses of Simple Present or Present Continuous.
- •16 Using the words in parentheses, complete the sentences below with the appropriate tenses of Present Perfect or Present Continuous or Present Perfect Continuous.
- •17 Read the description of the Past Tenses and do exercises afterwards. Past Tenses
- •Past simple
- •Past continuous
- •Past perfect
- •Past perfect continuous
- •18 Using the words in parentheses, complete the sentences below with the appropriate tense of Past Simple, Past Perfect, Past Continuous or Past Perfect Continuous.
- •19 Using the words in parentheses, complete the text below with the appropriate tenses Past Perfect or Past Perfect Continuous
- •20 Read the description of the Future Tenses and do exercises afterwards. Future Tenses
- •Future simple
- •Future continuous
- •Future perfect
- •Future perfect continuous
- •21 Using the words in parentheses, complete the sentences below with the appropriate Future Tense (in several cases you’ll have to use one of Present Tenses).
- •22 Look through the tables of grammar tenses and find the common features in structure of all a) Simple Tenses, b) Continuous Tenses, c) Perfect-Continuous Tenses, d) Perfect Tenses.
- •23 Below you can see the list of words. Group them according to the Grammar Tense and fill in the Table 1.
- •24 Define what Grammar Tense the description belongs to.
- •25 Analyze the following sentences and define their Grammar Tenses. The first is done for you.
- •26 Circle the letters of the correct verb forms the complete the sentences.
- •27 Using the words in parentheses, complete the sentences below with the appropriate Grammar Tense.
- •28 Compose sentences out of the words from the columns. Use as many Grammar Tenses as you can.
- •Introduction
- •9 You are going to read the text and make up a dispute afterwards.
- •30 Discuss in pairs such an opinion:
- •31 Role-play.
- •32 Role-play.
- •33 Look at the questions concerning work experience. Compare ideas in pairs or small groups within 5 minutes.
- •37 In paragraph
- •4 Explain meanings of these word and phrases in English.
- •Origin of Modern Packaging and Canning
- •6 Retell the text using the diagram below.
- •7 Match the words from the list to the definitions. Consult with a dictionary if it is necessary.
- •8 Explain meanings of these phrases in English and compose your own sentences using them.
- •9 Read the text and fill in the missed prepositions. Canning
- •10 Look through the text one more time and find the information required in the diagram below.
- •11 Scan the text once again and answer the questions.
- •12 Read the descriptions. What is the word for each one? The first letter is already there. There is one space for each other letter in the word. For questions 1-10, write the words.
- •Use the word given in capitals at the end of each line to form a word that fits in the space in the same line.
- •15 Decide whether the statements are true or false. Correct the sentence if it’s wrong.
- •16 After reading the following text say if you share the enthusiasm about the new package with it's creators.
- •17 Complete the sentence with the right variant.
- •18 Fill the correct word from the box below. Use the words only once.
- •19 Find as many antonyms to the listed words as you can in the text.
- •20 Match the words from the list to the definitions. Consult with a dictionary if it is necessary.
- •21 Match the words in list a with their synonyms in list b. Then choose any two words in list a and explain them for other students to guess.
- •22 Explain meanings of these word and phrases in English.
- •23 Work individually. Study the information about the Passive Voice and do exercises afterwards. The passive voice
- •Verbs with two objects have two possible passive structures.
- •24 Fill in the table with the sentences below.
- •25 Make simple past passive negatives and questions.
- •26 Ask questions with Who ……….By?
- •Ex: Contracts are being signed.
- •31 Fill in the gaps with the form of the verb given in the right column. You should choose between Passive Voice and Active Voice. You can use the preposition «by» in the Passive Voice sentences.
- •32 Play the game.
- •33 Remake the story, turning all sentences into the Passive.
- •34 You are going to take part in a conference. The subject of you report is “Food Packaging Revolution.” Sum up all the information from this unit and make the report.
- •35 Role-Play.
- •36 Comment on such statements as:
- •37 Discuss these questions in your group.
- •38 Make a survey and write a composition describing the future of packaging. Support your ideas with the facts concerning modern tendencies.
- •Word list
- •6 Say if the following sentences are true or false according to the text.
- •7 Read the text once again and find all necessary information to complete the diagram: write the missed words and answer the questions.
- •8 Match the words 1-7 from the text to their definitions a-g.
- •9 Explain meanings of the following words in English:
- •10 Make up collocations matching the words from the box to the words below, translate them into Russian, make up a number of sentences using all of them.
- •11 You are going to read the text about strategies that help Packaging Development Engineers to assure successful package development. Before reading work in pairs and discuss the questions below.
- •In what spheres of life do people have strategies?
- •12 Now read the text and check if you were right. While reading, fill in the gaps with the most appropriate word (a, b, c or d). Think carefully about both meaning and grammar.
- •13 Say if the following sentences are true or false according to the text.
- •14 Read the text again. Then, working with a partner, retell it to each other in your own words.
- •15 Match the phrases from the left list to their definitions on the right.
- •16 Match the words to their opposites, as in the example.
- •17 Make up collocations matching the words from the box to the words below.
- •18 Explain meanings of the following words from the text.
- •19 Write the missing words. The first letters are done for you as hints.
- •20 Study the information about participle in the table below. Do the grammar activities following this table. P articiples
- •24 Rewrite these sentences using a present participle or a past participle.
- •26 Read the jokes and comment on them using as many participles as you can. Choose any joke and paraphrase it using the Present and the Past Participle.
- •29 Role-play. You are a Project Team. Discuss the main parameters of the future package. Use suitable phrases from the boxes below.
- •30 Comment on the pictures.
- •31 Discuss these questions in your group.
- •33 Look carefully at the sample below and find such elements as:
- •Word list
- •Lead-in
- •1 Discuss in groups the following questions:
- •2 Complete each sentence with a word from the list. Say to what sphere of life this definition of label belongs to.
- •3 There are many types of labels. Here are the most common ones.
- •4 Explain the meanings of the words in English
- •5 Read the descriptions. What is the word for each one? The first letter is already there. There is one space for each other letter in the word. For questions 1-17, write the words.
- •6 You are going to read a text about textile labels. Before you read, check that you understand these important words. Match the words to the definitions.
- •7 Read the following text and decide which answer (a, b, c or d) best fits each gap. Think carefully about both meaning and grammar.
- •8 Discuss these questions in pairs.
- •9 Read the text again. Then, working with a partner, retell it to each other in your own words.
- •10 Make up collocations matching the words from the box to the words below, translate them into Russian, make up a number of sentences using all of them.
- •11 Match the phrases from the list to the label instruction describing their meaning.
- •12 Read the Label (Picture b) and point out as much information as possible. You may use decryption of symbols (Picture a) as a hint.
- •13 Work individually. Study the information about the article and do exercises afterwards. The Article
- •14 Study these sentences and explain the use of the article.
- •15 Use this map to answer the questions in the way shown. Write the name of the place and the place it is in. On maps we do not normally use the, but in your sentences, use the if necessary.
- •16 Complete the sentences with the where necessary.
- •17 Work individually. Study the information about the Indefinite Article (a/an)
- •18 Study these sentences and explain the use of a /an article.
- •19 Compare and contrast these labels paying special attention to the articles a/ an and the.
- •20 Work individually. Study the information about the cases of Zero Article
- •21 Study these sentences and explain the use of the zero article.
- •22 Read these texts and decide if you need to add nothing (the zero article), a/an or the.
- •23 Explain the use of articles (including the zero article) in these sentences.
- •24 Choose the correct form.
- •25 Read this text and decide if you need to add a/an / the or nothing (the zero article).
- •25 Work in pairs and work out custom labels for such kinds of products as:
- •27 Make up a dialogue.
- •28 Comment on one of the following extract and discuss with your group questions below.
- •W ord list
- •It starts with design
- •Wow! what a package! An Austrian Treat Creates Allure with a Hand-Made Touch
- •Take mascara for a spin
- •Allure increasingly luscious standpoint coated
- •Demystifying icon design
- •Conditionals
- •In pairs ask and answer questions about what you would do in each of the following situations, as in the example. Use your own ideas.
- •Past/present, present/past
- •Past/future, future/past
- •Present/future, future/present
- •Food Packaging
- •Food packaging
- •Food labelling
- •New package for new consumers
- •Complex object / complex subject
- •It says ‘An honest product from an honest company…
- •100% Artificial’
- •How packaging can influence consumer buying behaviour
- •Successful packaging
- •Effective package design
- •Package scent as product preference driver
- •Rules to remember:
- •In your opinion, does packaging affect the environment? If yes, in what way?
- •How do you understand the term ‘sustainable packaging’? What properties should it have?
- •Look at the pictures. Are there any products which have a sustainable package? What are the things made from?
- •Sustainable packaging
- •What’s the deal with biodegradable packaging?
- •Emphasis
Wow! what a package! An Austrian Treat Creates Allure with a Hand-Made Touch
Sometimes, changing a package so that it isn't quite what we expect can mean a substantial change in how we view the product inside. The change can be dramatic or subtle, and we certainly have seen many examples of both approaches. Increasingly, companies are also borrowing look, feel, and occasionally, functionality from packaging in other categories.
That's definitely the case with SüBe G'schichten Moussini, a line of frozen chocolate mousse products sold in Austria. The product is a frozen mousse that requires only thawing before serving. The small package contains two luscious portions.
The package stands out from both a functional and a visual standpoint. Functionally, the package is unusual compared to other types of packages of upscale frozen desserts. In the U.S. market, we likely would see the two servings individually wrapped, perhaps in plastic cups side-by-side in a paperboard box. This arrangement gives the package a greater shelf presence and creates ample space for graphics, logo, images, and other design features.
Take mascara for a spin
The concept of a spinning head may have been borrowed from the construction business (rotary sanders, drill bits, and the like), or perhaps from somewhere else. The spinning concept appeared on candy (Spin Pops), dish wands (Dawn Power Dish Brush), and toothbrushes (Crest Spin Brush). That spinning or revolving head idea now has moved to another, very unlikely category —mascara.
In the U.S., a small company has introduced what it calls Spin Lash. Unlike Spin Brush, this product does not rotate at a very fast rate of speed, but rather rotates much more slowly. As with the other spinning products we have seen, it has a button on the unit that, when pressed, makes the product spin. In this case, it is the mascara wand that spins, helping to coat upper and lower lashes.
Interestingly, the product can be used with the included mascara, or the AAA-battery powered wand can be used with other mascara of the consumer 's choice. This make the product even more appealing to consumers, as they do not have to give up the functionality or features of their favorite mascara (color, durability, etc.), yet have a new way to apply the mascara to lashes.
Like most unique functionality, the Spin Lash does not come cheap ($14.95), but it does come with a full tube of mascara. It is difficult to know, however, if this new type of functionality is something that truly offers a significant point of difference to consumers or if it is more just a novelty that will run its course relatively quickly.
Ex.12. Discuss with your partner what packaging you would prefer standard or extraordinary. What advantages and disadvantages do they have?
Ex.13. Find the words in the texts (ex.11) which have similar meanings to these ones.
Allure Substantial Subtle Increasingly Thawing luscious standpoint
|
spinning or revolving wand coat appealing durability apply significant |
Ex.14. Fill in the correct word from the list below.