- •ВВЕДЕНИЕ
- •PART I
- •Unit 1
- •Text A. About Myself
- •Text B. What is Economics?
- •Grammar
- •Unit 2.
- •Text A. My Friend Tatiana
- •Text В. Definitions of Economics
- •Grammar
- •Unit 3.
- •Text A. My Family
- •Text B. Three Types of Economists
- •Unit 4.
- •Text A. My University
- •Text B. Economics at the University of Cambridge
- •Grammar
- •Unit 5.
- •Text A. The Russian Federation
- •Text В. Economy of Russia
- •Grammar
- •Unit 6.
- •Text A. The United Kingdom of Great Britain and Northern Ireland
- •Text B. Economy of the United Kingdom
- •Unit 7.
- •Text A. American Values
- •Text B. American Economy
- •Grammar
- •Unit 8.
- •Text A. Australia
- •Text В. Economy of Australia
- •Grammar
- •Unit 9.
- •Text A. What Jobs Do Economics Graduates Get in the United States?
- •Text B. Looking for a Job
- •Grammar
- •PART II
- •Unit 1. ECONOMICS
- •Text A. Modern Economic Thought
- •Text B. The Nobel Memorial Prize in Economics
- •Unit 2. ECONOMIC SYSTEMS
- •Text A. Capitalism
- •Text B. Planned Economies
- •Unit 3. FUNDAMENTAL LAWS OF ECONOMICS
- •Text A. Law of Demand
- •Text B. Law of Supply
- •Unit 4. ECONOMIC PROBLEMS
- •Text A. Inflation
- •Text В. Unemployment in the USA
- •Unit 5. MARKET
- •Text A. Competition
- •Text В. Natural Monopoly
- •Unit 6. MACROECONOMIC PARAMETERS
- •Text A. Gross Domestic Product (GDP)
- •Text В. Business Cycles
- •Unit 7. MANAGEMENT
- •Text A. Management
- •Text B. Key Traits of Successful Leaders
- •Unit 8. MARKETING
- •Text A. Marketing
- •Text B. Brand Names
- •Unit 9. INTERNATIONAL ECONOMY
- •Text A. The World Bank
- •Text B. The International Monetary Fund
- •PART III
- •Lives of Great Economists
- •Biography of Adam Smith (1723 — 1790)
- •Biography of David Ricardo (1772 — 1823)
- •Biography of J. S. Mill (1806 — 1873)
- •Biography of Karl Marx (1818 — 1883)
- •Biography of Thornstein Veblen (1857 — 1929)
- •Biography of Alfred Marshall (1842 — 1924)
- •Biography of Carl Menger (1840 — 1921)
- •Biography of John Maynard Keynes (1883 — 1946)
- •Autobiography of Ragnar Frisch (1895 — 1973)
- •How I Became an Economist by Paul A. Samuelson
- •Autobiography of Leonid Vitaliyevich Kantorovich (1912 — 1986)
- •Biography of Milton Friedman (1912 — ...)
- •Autobiography of George J. Stigler
- •Autobiography of John F. Nash, Jr. (1928 — ...)
- •Works of Great Economists
- •An Inquiry into the Nature and Causes of the Wealth of Nations
- •Principles of Economics
- •General Theory of Employment, Interest and Mone
Text B. Key Traits of Successful Leaders
The most important contribution that psychology has made to the field of business over the past years has been in determining the key traits of acknowledged leaders. Psychological tests have been used to determine what characteristics are commonly noted among successful leaders. This list of characteristics can be used for developmental purposes to help managers gain insight and develop their leadership skills.
The increasing rate of change in the business environment is a major factor in this new emphasis on leadership. While in the past, managers were expected to maintain the status quo in order to move ahead, new forces in the marketplace have made it necessary to expand this narrow focus. The new leaders of tomorrow are visionaries. They are both learners and teachers. Not only do they foresee important changes in society, but they also have high ethical qualities and work to build integrity in their organizations.
The traits of an effective leader include the following.
1.Emotional stability. Good leaders must be able to tolerate frustration and stress.
2.Dominance. Leaders are often competitive and decisive and usually enjoy overcoming obstacles. Overall, they are assertive in their thinking style as well as their attitude in dealing with others.
3.Enthusiasm. Leaders are usually seen as active, expressive. They are often very optimistic and open to change. Overall, they are generally quick and alert.
4.Honesty. Leaders are often dominated by a sense of duty. They usually have a very high standard of excellence and an inward desire to do one's best. They also have a need for order and tend to be very self-disciplined.
5.Bravery. Leaders tend to be spontaneous risk-takers. They are usually socially aggressive and generally thick-skinned. Nevertheless, they are responsive to others and have high emotional stamina.
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6.Practicality. Good leaders are practical and logical. They tend to be low in sentimental attachments and comfortable with criticism. They are usually insensitive to hardship.
7.Self-assurance. Self-confidence is a common trait among leaders. They tend to have little or no need for approval. They are generally secure and free from guilt and are usually unaffected by prior mistakes.
8.Prudence. Leaders were found to be controlled and very precise in their social interactions. Overall, they are very protective of their reputation and consequently tend to be aware of what happens.
Beyond basic traits, leaders of today have to be able to motivate others and lead them in new directions. Leaders of the future must be able to envision the future and convince others that their vision is right. To do this, they must have the following personality traits:
1.High energy. Long hours and travel are usually a prerequisite for leadership positions, especially when a company grows. Remaining alert and staying focused are two of the greatest obstacles one will have to face as a leader.
2.Intuitiveness. Rapid changes in the world today combined with information overload result in an inability to "know" everything. In fact, more and more leaders are using their intuition and trusting it when making decisions.
3.Maturity. To be a good leader, personal power and recognition must be secondary to the development of your employees. In other words, maturity is based on recognizing that more can be accomplished by empowering others than can be by ruling others.
4.Team orientation. Business leaders today put a strong emphasis on team work. Instead of promoting an adult and child relationship with their employees, leaders create an adult/adult relationship, which fosters team cohesiveness.
5.Empathy. Being able to "put yourself in the other person's shoes" is a key trait of leaders today. Without empathy, you can't build
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trust. And without trust, you will never be able to get the best effort from your employees.
6. Charisma. People usually perceive leaders as special people. Charisma plays a large part in this perception. Leaders who have charisma are able to arouse strong emotions in their employees.
Leaders are rarely born. Circumstances and persistence are major components in the developmental process of any leader. So if your goal is to become a leader, work on developing those areas of your personality that you feel are not up to "leader standard".
VOCABULARY |
|
contribution |
— вклад |
acknowledged |
— общепризнанный |
commonly |
— обычно, как правило |
developmental purposes |
— для развития |
to gain insight |
— приобрести понимание |
to maintain the status quo |
— сохранять статус-кво, положение |
to move ahead |
вещей |
— устремляться вперед |
|
visionary |
— провидец |
to foresee |
— предвидеть, предвосхищать, пред- |
integrity |
сказывать |
— чистота, целостность |
|
to tolerate frustration and stress |
— переносить чувство разочарова- |
decisive |
ния и стресс |
— твердый, решительный |
|
to enjoy overcoming obstacles |
— получать удовольствие от преодо- |
assertive |
левания препятствий |
— настойчивый, напористый |
|
expressive |
— эмоциональный |
alert |
— бдительный, внимательный |
honesty |
— честность |
to have an inward desire to do |
— иметь внутреннее желание |
one's best |
— сделать все возможное |
thick-skinned |
— толстокожий |
responsive |
— отзывчивый, чуткий |
stamina |
— запас жизненных сил, выносливость |
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practicality |
— практичность |
attachment |
— привязанность |
insensitive to hardship |
— нечувствительный к невзгодам |
self-assurance |
— уверенность в себе |
prudence |
— осмотрительность, осторожность |
precise |
— аккуратный, педантичный |
to envision the future |
— предвидеть будущее |
reasoning |
— объяснения, аргументация |
intuitiveness |
— интуиция |
maturity |
— зрелость |
to empower |
— уполномачивать |
team work |
— согласованная работа |
an adult and child relationship |
— зд. снисходительное отношение |
empathy |
— сочувствие |
effort |
— усилие |
charisma |
— личное обаяние, харизма |
to arouse emotions |
— пробуждать эмоции |
circumstances |
— обстоятельства |
persistence |
— настойчивость, упорство |
Questions to the Text
1.What important contribution to the field of business did psychology make?
2.How did psychologists determine the characteristics of successful leaders?
3.What is the major factor in the modern emphasis on
leadership?
4.What was the role of managers in the past?
5.What are the characteristics of new leadership?
6.What is emotional stability?
7.What thinking style do leaders tend to have?
8.How do leaders express enthusiasm?
9.What sense dominates in leaders" character?
10.How do leaders treat sentimental attachments and emotions?
11.Do leaders need approval? How do leaders feel about
mistakes?
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