10

[Modified Block Letter Style]

MARLBOROUGH HOTEL

NEWTON-ON-SEA DEVON CN11 4DX

Tel: 510976

5 March 200…

Mr J.D. Donald

16 Bellview Road

Strechley

West Yorkshire

JX2 6HG

Dear Mr Donald

Thank you for your letter of 3rd March requesting further information about our hotel and room rates for July.

I enclose a brochure in which you will find full details about the hotel including our summer rates. I very much hope that on reading about the facilities we offer you will wish to make a reservation with us.

If you should require any further information, please do not hesitate to write again.

Yours sincerely

George Sharp

General Manager

11

[Indented Format]

43 Picadilly Street

London

W1A 2ST

August 12, 200…

Gateway To India Worthington House 146 High Street Burton on Trent Staffordshire DE14 1JE

Dear Sir or Madam:

I have seen your advertisement in the Sunday Times.

This summer my husband and I are planning to make a trip to India. Could you send us the details of your tours and information about hotels including room rates.

Yours faithfully,

Jane Madden

Style and Tone

Millions of us write business letters but few of us know the keys to an effective business letter. Too many business letters are impersonal, long winded and difficult or tedious to read. Most writers hide behind tired phrases and an overformal approach. When you write a letter you create an image of you in your reader’s mind. A good letter should be clear and concise, with short sentences and simple words. It should keep to the facts and easy to read and understand.

Remember 7 C’s of Business Letter:

Clear, concise, correct, courteous, conversational, convincing, and complete.

Style and tone are often confused. Some people use the terms interchangeably, but one is the course and the other is the effect. Style is the writer’s manner of speaking, the way the writer uses language to express ideas. Tone refers to the