- •Module 1
- •The Media
- •2. In groups, discuss which of these comments might be made about each of the forms of media in Exercise 1. Explain your reasons if necessary.
- • Reading
- •1. Comprehensive questions:
- •2. Language Focus
- •3. Translate the following word-combinations into English:
- •4. Explain the contextual meaning of the words in bold and translate the following sentences into Ukrainian.
- •5. Fill in the blanks with an appropriate word from the topical vocabulary, making any necessary changes.
- •6. Enrich your vocabulary:
- • 1. Read the text and find words in the text which mean the following:
- •2. Match the two parts of the collocations used in the text above:
- •3. Translate into Ukrainian:
- •5. Answer these questions about the language in the text .
- •6. Translate the following into Ukrainian:
- •9. Fill the gaps using active vocabulary.
- •The British Press
- • 2. Reading
- •The british press
- •3. Comprehensive questions:
- •4. Language focus
- •5. Translate the following words and word-combinations into English:
- •6. Fill in the blanks with an appropriate word from the topical vocabulary, making any necessary changes.
- •8. Choose the quotation you like best of all. Comment on it.
- •10. Choose the right answer.
- •12 . Read the newspaper contents list. Which pages would you look at if you wanted to read about the following:
- •16. Fill in the missing articles if necessary. Retell the text:
- •17. Fill in the missed prepositions if necessary. Retell the text. The Characteristics … the National Press: Sex and Scandal.
- •19. Choose the right answer.
- •Identify each one with one of the following words or phrases.
- •Newspaper headline language
- •Violent words
- •4. Match the headline to its story and explain the play on words in each case.
- •5. Language Focus
- •6. On the left there is a list of headlines. On the right there is a list of news topics. Match the headlines with the appropriate topic as in the example.
- •13. Express each of the following headlines as it would appear in an ordinary news announcement.
- •2. Language focus
- •Бі-Бі-Сі
- •4. Language focus
- •Vox-pop
- •6. Write the correct form of the verb in brackets:
- •Незалежне телебачення
- •Незалежне радіо
- •8. Fill in the gaps in the sentences below with the most appropriate word: comics buttons pick up/receive broadcast/programme camcorder remote control.
- •9. Match each word in the left-hand column with the best meaning in the right-hand column. Place the letter of the best definition in the space provided. Learn the definitions.
- •1. Read the information to get a general idea of pros and cons of the Internet use.
- •2. Language focus
- •6. Some of these pairs of opposites exist in the language of Internet/computer communications, others do not. Tick the box for 'exists' or 'doesn't exist'.
- •8. Use the correct words to fill the gaps in these sentences. You are given a paraphrase of the meaning in brackets.
- •9. Look at these expressions taken from magazine articles and advertisements for computers and Internet services. In your own words, say what the words in bold mean.
- •10. Do the quiz and discuss your answers with a partner.
- •2. Language focus
- •3. Without looking at ex. 1 test your memory for words that mean ...
- •5. Sort this group of eight vocabulary items into two sets of four, one connected with books, the other with magazines. Use a dictionary if necessary.
- •6. Fill the gaps in these sentences with appropriate words .
- •7. From the context guess the most likely meaning of the expressions in bold.
- •Mass Media in Ukraine reading
- •1. Read the text, translate it into Ukrainian. Be ready to discuss it.
- •2. Comprehensive questions:
- •Idioms you can use when…
6. Enrich your vocabulary:
to have /to hold/ smb. in contempt - нехтувати когось
to treat smb. with contempt – зневажати, ставитись з презирством
to be beneath contempt - низько впасти; бути мерзенним, сміховинним і т.п..
in contempt of - усупереч, незважаючи на
familiarity breeds contempt - чим ближче знаєш, тим менше шануєш
without prejudice - неупереджено, без упередженої думки
to be steeped in prejudice - загрузнути в забобонах
to the prejudice of smb., smth., in prejudice of smb., smth. - на шкоду комусь., чомусь.
above prejudice - вище забобонів
crusted/deep-rooted prejudices - укорінені забобони
his mind is hampered by prejudice - він людина з забобонами
pious fraud - неправда в порятунок
to show up a fraud - викрити обман
without restriction - без обмеження
by mutual concession - шляхом взаємних поступок
tax concession - податкова пільга
to grant [to renew] concessions - надати [відновити] концесії
concession speech - амер. промова кандидата в президенти, у якій він визнає поразку на виборах і поздоровляє свого суперника
to negotiate tariff concessions - домовитися про тарифні знижки
reciprocal concessions - взаємні поступки
on the supposition of smth. - припускаючи, що
on the supposition that … - припустимо, що ...
to lose oneself in conjectures - губитися в здогадках
right [well-founded, erroneous, dubious] conjecture - правильне [обґрунтоване, помилкове, сумнівне] припущення
to resort to all sorts of precautions [to every kind of trick] - вдаватися до всіляких запобіжних заходів [хитрощів]
to resort to force [to compulsion] - удатися до насильства [до примусу]
to desіgnate smb. as one's successor - призначити когось своїм спадкоємцем
to squabble wіth smb. about /over/ smth. - посваритися з кимось через щось
twopenny-halfpenny squabble - сварка через дрібниці
to baffle descrіptіon - не піддаватися опису
scarce commodіty - дефіцитний товар
to be scarce - бути в наявності в недостатній кількості
to be scarce of smth. - бракувати щось
to make oneself scarce - а) потихеньку ушитися, утекти, "випаруватися"; б) намагатися не потраплятися на очі, не показуватися
News: gathering and delivering
1. Read the text and find words in the text which mean the following:
1. short memorable sentence or phrase that will be repeated in news bulletins and articles
2. people trying to influence what other people think about a particular issue
3. space
4. meetings to give information to and answer questions from the press
5. regularly checking
6. want to reach a wider audience
7. express their opinions
8. present a story in a particular way
9. give a formal announcement to the press
10 time of year, summer in the UK, when there is not much happening and trivial stories end up on the front page
11.collecting scandal (informal and disapproving)
12. making use of people or organisations which regularly provide news
Gathering the news
Journalists gather news in a number of different ways. They may get stories from pressure groups which want to air their views in public. They seek publicity for their opinions and may hold press conferences or may issue a statement / press release. A person who especially wishes to attract news attention will try to include a sound bite in what they say. It is particularly hard for journalists to get material in the silly season.
Journalists also get stories by tapping useful sources and by monitoring international news agencies like Reuters. The more important a story is, the more column inches it will be given in the newspaper. Journalists of different political persuasions often put their own gloss/spin on a story and some journalists gather stories by muck-raking.