- •Module 1
- •The Media
- •2. In groups, discuss which of these comments might be made about each of the forms of media in Exercise 1. Explain your reasons if necessary.
- • Reading
- •1. Comprehensive questions:
- •2. Language Focus
- •3. Translate the following word-combinations into English:
- •4. Explain the contextual meaning of the words in bold and translate the following sentences into Ukrainian.
- •5. Fill in the blanks with an appropriate word from the topical vocabulary, making any necessary changes.
- •6. Enrich your vocabulary:
- • 1. Read the text and find words in the text which mean the following:
- •2. Match the two parts of the collocations used in the text above:
- •3. Translate into Ukrainian:
- •5. Answer these questions about the language in the text .
- •6. Translate the following into Ukrainian:
- •9. Fill the gaps using active vocabulary.
- •The British Press
- • 2. Reading
- •The british press
- •3. Comprehensive questions:
- •4. Language focus
- •5. Translate the following words and word-combinations into English:
- •6. Fill in the blanks with an appropriate word from the topical vocabulary, making any necessary changes.
- •8. Choose the quotation you like best of all. Comment on it.
- •10. Choose the right answer.
- •12 . Read the newspaper contents list. Which pages would you look at if you wanted to read about the following:
- •16. Fill in the missing articles if necessary. Retell the text:
- •17. Fill in the missed prepositions if necessary. Retell the text. The Characteristics … the National Press: Sex and Scandal.
- •19. Choose the right answer.
- •Identify each one with one of the following words or phrases.
- •Newspaper headline language
- •Violent words
- •4. Match the headline to its story and explain the play on words in each case.
- •5. Language Focus
- •6. On the left there is a list of headlines. On the right there is a list of news topics. Match the headlines with the appropriate topic as in the example.
- •13. Express each of the following headlines as it would appear in an ordinary news announcement.
- •2. Language focus
- •Бі-Бі-Сі
- •4. Language focus
- •Vox-pop
- •6. Write the correct form of the verb in brackets:
- •Незалежне телебачення
- •Незалежне радіо
- •8. Fill in the gaps in the sentences below with the most appropriate word: comics buttons pick up/receive broadcast/programme camcorder remote control.
- •9. Match each word in the left-hand column with the best meaning in the right-hand column. Place the letter of the best definition in the space provided. Learn the definitions.
- •1. Read the information to get a general idea of pros and cons of the Internet use.
- •2. Language focus
- •6. Some of these pairs of opposites exist in the language of Internet/computer communications, others do not. Tick the box for 'exists' or 'doesn't exist'.
- •8. Use the correct words to fill the gaps in these sentences. You are given a paraphrase of the meaning in brackets.
- •9. Look at these expressions taken from magazine articles and advertisements for computers and Internet services. In your own words, say what the words in bold mean.
- •10. Do the quiz and discuss your answers with a partner.
- •2. Language focus
- •3. Without looking at ex. 1 test your memory for words that mean ...
- •5. Sort this group of eight vocabulary items into two sets of four, one connected with books, the other with magazines. Use a dictionary if necessary.
- •6. Fill the gaps in these sentences with appropriate words .
- •7. From the context guess the most likely meaning of the expressions in bold.
- •Mass Media in Ukraine reading
- •1. Read the text, translate it into Ukrainian. Be ready to discuss it.
- •2. Comprehensive questions:
- •Idioms you can use when…
Vox-pop
interview vox-pop interviews, or vox-pops getting the reactions
of ordinary people, often in the street
talking heads or clips, or extracts, of any of these things.
Vox-pop is also spelt as two words.
We showed the Channel 4 bosses this four-minute clip of me interviewing Nelson Mandela and they really liked it, you know, particularly the fact that we were doing it all live.
The programme will feature dramatic footage of the Chernobyl disaster, some not released before, as well as live performances by international artists.
Even worse, I discovered the New Year awards show was pre-recorded, so it was probably just a bit of old Big Ben footage filmed one summer's evening to set the scene.
Our Eastern European correspondent, Diana Goodman in Prague, has recorded vox pops with Czech voters who say they are supporting Civic Forum.
It was also the evening of talking heads interviewing talking heads. Studio presenters spoke to giant TV screens worldwide.
5. Translate the following into English:
Центральна роль засобів масової інформації в демократичному та культурному житті Великобританії постійно зростає. У 1995 році уряд висунув нові пропозиції щодо регулювання власності засобів масової інформації в 21 столітті.
Британське мовлення традиційно базувалося на тому принципі, що воно є громадською службою, підзвітною народові через парламент. Залишаючись по суті громадською службою, воно зараз включає елементи конкуренції та вибору. Три громадських органи відповідають за послуги телебачення та радіо, до яких майже кожна людина має доступ:
Британська корпорація мовлення (Бі-Бі-Сі) передає телевізійні та радіо програми.
Незалежна телевізійна комісія (Ай-Ті-Сі) надає ліцензії на телемовлення та регулює всі телевізійні служби, за винятком Бі-Бі-Сі, у тому числі і кабельне й супутникове телебачення.
Агентство радіо надає ліцензії на радіомовлення та регулює всі радіо служби, які не належать до Бі-Бі-Сі, у тому числі і кабельне й супутникове радіо.
Перегляд телевізійних програм – найпопулярніший вид дозвілля у Великобританії: 96 відсотків родин мають кольорові телевізори, а 73 відсотки – відеомагнітофони.
6. Write the correct form of the verb in brackets:
Glued to the goggle box
As long ago as 1953, it /to be/ estimated that twenty million viewers /to watch/ the BBC's coverage of the coronation of Queen Elizabeth II. By 1970, 94 % of British households /to have/ a television set /known colloquially as a "goggle box"/, mostly rented rather than bought. Now, 99% of households /to own/ or /to rent/ a television and the most popular programmes /to be/ watched by as many people as claim /to read/ the Sun and the Daily Mirror combined.
Television broadcasting in Britain /to expand/ to fill every part of every day of the week. One of the four channels /ITV/ never /to take/ a break /it /to broadcast/ for twenty-four hours/ and the others /to broadcast/ from around six in the morning until after midnight. A survey /to report/ in early 1944 that 40 % of British people /to watch/ more than three hours of television every day: and 16 % /to watch/ seven hours or more! Television news /to be/ watched every day by more than half of the population. As a result, its presenters /to be/ among the best-known names and faces in the whole country – one of them once /to boast/ that he /to be/ more famous than the royalty!
7. Translate the following into English. Retell the information: