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English for specific purposes. Учебное пособие

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3.SEMI BLOCK STYLE
Letterhead
(1)
MEYER GmbH
In semi-block style the first line of every new paragraph has 5 spaces interval from the margin. Semi-block style is the most formal style among the three mentioned. Letters written with the use of semi-block style has indented lines at every new paragraph and there are no spaces between paragraphs.
Date line (2) November 12,2000
Bellevue Conference Center Inside address (3) 1862 Fort Lauderdale Florida FL.2000 USA
Dear Sirs, Salutation (4)
Subject: Annual Conference Subject line (5)
We are planning to hold our annual conference in Florida in may next year and of our clients recommended Belevue to us. We would be grateful if you could send us a copy of your prospectus, detail of accommodation and a current price list. We will require the facilities of the center from 15 may for two weeks and expert approximately 150 delegates to attend. We look forward to hearing from you. Body of the letter (6)
Complimentary close (7) Your Faithfully,
IMBERGSTER 46,7000 STUTGART 21
Signature (8) Jochen Liensel
Personal manager
Exercise 3. Answer the questions:
1.What styles of business letters do you know?
2.What are the main features of full block style?
3.What are peculiarities of the block style?
4.What are the characteristics of semi-block style?
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Exercise 4. Arrange the following parts of the business letter using
the full block style, the block style, the semi-block style:
Dear Mr. Clancy,
Yours truly,
2342 16th Street Yorkton, NS B4T 1Y9
John Clancy Personnel Manager Greenway Publishers Inc. 91 Hollingshead Road Georgetown, NB E 3B 2C3
We are pleased to announce that you are invited for our annual award ceremony. In addition to our invitation there is a programme for our event. It would be our pleasure to see you among our guests.
Shirley Patterson Director of the ceremony
February 28, 2013
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UNIT 23. TYPES OF BUSINESS LETTERS
1.Letter of inquiry and request
Exercise 1. Study the following words and word combinations:
1. request / inquiry
2. go b ack and f o rth
3. as certa in
4. re c ipien t
5. vag uel y
6. purp os e
запро с
ци р ку л и ро вать
вы ясн я т ь
по л у ч ат е л ь
не я сн о , р а з м ыто
це л ь
Exercise 2. Read and translate the text:
A large number of business letter are written to ask questions and make requests. As a result, an almost equal number of letters are prepared to respond to these. In fact, a letter of request or inquiry may be the start of a cycle of letters that go back and forth between two people or two organizations.
Inquiry Letter is a letter written to request information and/or ascertain its authenticity. A letter of inquiry deals with various matters like job vacancies, funding, grants, scholarships, projects, sales, pre­proposals and others. The term is common in various business setups as it implies fund request or pre-proposal information.
Because these kinds of letters need the recipient to respond, it is important to write them in such way that you get a favorable response.
At first, letters of request may look easy, but they require the same kind of thought, planning, and revision as many good composition. If your question is worded vaguely, the reader may have to guess what you want. If you ask too forcefully for something, the reader may be offended and ignore your letter completely or put off doing anything about it. The purpose of this kind of letter is to get someone, whom you probably don’t know, to do you a favour. Often in cases like these, stating the reason for your request or showing how the recipient can benefit from it can be persuasive. A successful request letter, therefore, demands good clear questions and a polite, persuasive tone.
If you have several questions, it is acceptable to present them in a numbered list.
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23 Riverside Drive Fairmont Hotsprings, NB January 12, 2017
Lorimar Travel Services Box 2113 Calgary, AB T6J
Attention: Customer Service Department The Adult Learning Center is planning a discovery trip to Calgary in July. We have fundraised for two years so thirteen adult learners can travel to Alberta for a two week visit that will include the Stampede, mountain hiking, and of various cultural sites. Most of our group have never travelled more than fifty miles from home before. Could you please send us some brochures to help our planning?
1. What are the exact dates of the Stampede?
2. Is there a schedule of events we could have?
3. What is the cost of various events?
4. What kinds of accommodations are available for group like ours?
5. What museums and other sites are located within a two hour drive of Calgary?
As we still need a bit more money could we ask you a favour? Do you know of any groups who might donate money or provide rate reductions (or even free services) for things like accommodation, transportation, or entry fees? We would appreciate any information you can provide. Thank you on behalf of the group for your time and assistance. Sincerely, Margaret Stonechild
Exercise 3. Answer the questions:
1.What is the letter of inquiry?
2.Why is it important to state the question/ problem in a letter clearly?
3.Is it easy to write such letters? Why/ Why not?
4.What is the purpose of the letter of inquiry/ request?
5.What are the characteristics of a successful request letter?
Exercise 4. You are a parent of a teenager who is quite dependant on gadgets. You’ve heard about the Redrock Adventure center and decided it would help to solve the problem. Write a letter to the Redrock Adventure Center, Castletown, Co. Galway, asking for information about summer courses for young people. Explain what kind of courses you are interested in and its cost. Also, look for information on places to stay near the Adventure Centre.
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Exercise 5. You are the head of your local students’ club. Your
1.
group is planning to take part in a cycling tour of Co. Wicklow. Write to the Information Office, An Oige, 39 Mountjoy Square, Dublin 1, asking for information about hostels in Wicklow, group rates and about possible discounts for students.
1. Letter of application
Exercise 1. Study the following words and word combinations:
application
2. hire
3. employees
4. skills
5. jo b interview
6. work experience
7. re ferences
заявление наним ать на р аботу рабочий , работник, служащ ий навыки собеседование оп ыт рабо ты лю ди, которы е м огут дать рекомен дации
Exercise 2. Read and translate the text:
The next type of business letters is the letter of application.
Many employers hire new employees depending on the quality of the letters they receive. In a letter of application, you are really promoting yourself and selling your skills. You want to interest the audience (the reader) in your qualifications so that he/she will think you are right for the job. The real purpose of a letter of application is to get a job interview.
In the first paragraph, say clearly which job you are applying for and how you found out that the job was available.
In the second paragraph, tell the reader about specific skills and work experience that relate directly to the position you want to get. Focus on the skills and abilities you can offer the company. Never say you want the job because you need the money.
In the third and last paragraph, state the purpose of your letter and ask for an interview. Be sure to thank the reader for looking at your letter and resume. Sometimes, a resume may not be necessary. In this case, mention your education, work experience, school/community involvement appropriate to the job and the names of two or three references. Do not go into details in the letter. Find out the name and title of the recipient. The minimum length of application letter is no less than a page.
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There is an example of the application letter:
Smithtown, CA 08067
George Gilhooley XYZ Publishing House 87 Delaware Road Hatfield, CA 08065
Dear Mr. Gilhooley,
I am writing to apply for the position of painter of children books advertised in the Times Union. As requested, I have enclosed a completed job application, my certification, my resume, and three references.
The opportunity presented in your advertisement is very interesting, and I believe that my strong experience and education will make me a very competitive candidate for this position.
With a Bachelor of Art degree in Painting and Drawing, I have a full understanding of my duties. I also have experience in learning and excelling at new technologies as needed.
Please see my resume for additional information on my experience.
I can be reached anytime via e-mail at john.donaldson@emailexample.com or my cell phone, 909-555-5555.
8 Sue Circle
May 12, 2016
Thank you for your time and consideration. I look forward to speaking with you about this employment opportunity.
Sincerely,
John Donaldson
John Donaldson
Exercise 3. Answer the questions:
1.What do people do by writing letters of applications?
2.What is a real purpose of a letter of application?
3.What do we state in the 1st paragraph?
4.What does the 2nd paragraph state?
5.What is the 3rd paragraph about?
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Exercise 4. Using the example letter of application, write an application letter using full block style/semi block style as if you look for a job of:
· a veterinary doctor
· an engineer
· a guide
· an agronomist
· an economist
· a land-use planner
· a food technologist
Exercise 5. Write an application letter using full block style/semi block style according to this information:
Imagine that you decided to take Master’s programme in the University of England. You saw an announcement about graduates’ admission on the official Internet page of the University of England. You want to take a Master’s programme on you speciality. So, they ask to submit an application letter. They are looking for young people with Bachelor degree, secondary education that can participate in different non-academic activities. Application letters must be sent for the following address:
Principal Mr.Brown, PhD, prof.,
University of England,
23 Greendale St.,
London, The UK.
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Unit 24. RESUME
1.
Exercise 1. Study the following words and word combinations:
to summ arize
2. to reflect
3. key component
4. objective
5. hard evidence
кратко рассказывать отражать основной, ключевой компонент цель объективн ые доказательства
Exercise 2. Read and translate the text:
Resume is an important part for a job interview. It summarizes your education, your work experience and reflects your special mix of skills and strengths. It can normally be from 1 to 3 pages long and sent by post or via e-mail.
Key Components of All Resumes
A) Contact Information
Contact information is necessary for employers because if they know your contacts they can connect with you in any moment. Here you point your name, address, phone number and e-mail.
B) Objective
The objective is the statement about your career goal.
An objective can save the employer a lot of time while he identifies what position they can offer you, which will produce a favourable impression.
C) Education
This section is designed to show an employer that you have the necessary educational credentials to do the job. In your “Education” section, you will most probably want to list:
a) higher education degrees and certificates
b) non-credit professional training/coursework;
D) Experience
This key section of resume is designed to give hard evidence that you really can do the job you are applying for. You begin with the most recent work place:
2015 – 2016 – worker (now)
2015 – 2013 – waiter
2013 – 2009 – driver
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E) References
In a US resume this section should only include one of these
statements, thus signaling the end of your resume.
References are available upon request REFERENCES: Please see attached References will be provided at the interview There is an example of the resume:
Stepan I. Maximov
Tel. home: (495) 555-55-55
Tel. mobile: 8-ХХХ-555-55-55
E-mail: aleksey@mail.ru
1989 – 1995
1995 to present
Driving license, foreign passport
Alpine skiing, climbing, music, foreign languages, traveling
References:
Available on request
or any position related to software and hardware of end-user system support.
Moscow Institute of Radioengineering, Electronics and Automatics (MIREA). Graduate as an Engineer Of Electronic Engineering
working as a chief specialist in Scientific Technical Centre "SYSTEMA" of Federal Agency of Government Media under the President of the Russia Federation:
programming supporting of end-user system preparing documentation for software design of software interface participation in international exhibition producing Power Point presentations of software
MS Windows (3.11, 95, 98, XP) MS Word (6.0, 7.0, 97), MS PowerPoint, MS Excel, Internet (all
popular browsers ), skills of handing multimedia files;
Native Russian, fluent English communicative
To obtain a position of IT Specialist
Work Experience:
Additional information:
123456, Moscow,
Lenin St. 1, apt.2
Objective:
Education:
Skills:
Hobbies:
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Exercise 3. Answer the questions:
1.What is a resume?
2.What is summarized in the resume?
3.How long should a resume be?
4.What are the key parts of any resume?
5.What do we put at the very beginning of the resume?
6.What is the purpose of the “Objective” part?
7.What do we indicate in the “Education section”?
8.How do we point the experience?
9.What is the last part of the resume?
Exercise 4. Arrange parts of the resume in the right order:
To obtain a position of a senior manager or related job
2004 – 2007 – the secondary school of the city of N.
2003 – 2008 – higher educational institution
Julia Dougherty
874 Shelp Road.,
Highland Park, NJ 08904
Phone number: (555) 479-135
Example-email@ example.co m
2015-present days – a senior manager in the trade centre
2008 – 2015 – a manager in a hotel
Possess good communicative skills
Available on request
Climbing and singing
Exercise 5. Write a resume according to the following task:
a) You are an experienced specialist. You have worked since you are
15. But this year your organization decided to perform a rebranding and you turned to be thrown out of work. As a result you begin to search a new job and send you resume.
b) You are a newly graduated young person. To find a good job you send your resume to different firms and organizations.
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