Стилистика деловой переписки (на английском языке). Учебно-методические материалы

МОСКОВСКИЙ ГУМАНИТАРНЫЙ УНИВЕРСИТЕТ

Факультет международных отношений и туризма Кафедра иностранных языков и лингвистики

СТИЛИСТИКА ДЕЛОВОЙ ПЕРЕПИСКИ

(НА АНГЛИЙСКОМ ЯЗЫКЕ)

Учебно-методические материалы

Издательство Московского гуманитарного университета

2014

ПОЯСНИТЕЛЬНАЯ ЗАПИСКА

Учебно-методические материалы по дисциплине «Стилистика деловой переписки на английском языке» для студентов факультета международных отношений и туризма по направлению подготовки «Зарубежное регионоведение» (квалификация — бакалавр) и «Международные отношения» (квалификация — бакалавр) содержат планы курса лекций, вопросы для общего обсуждения на лекциях и семинарских занятиях, перечень вопросов к устному зачету, список обязательной и дополнительной литературы, список словарей.

Приложение (Appendix) включает Глоссарий ключевых терминов (Glossary of the Key Terms), образцы оформления деловой корреспонденции (Letter Format Samples), речевые обороты и стандартные формулировки (Useful Standard Phrases), необходимые для написания делового письма на английском языке. Глоссарий составлен в соответствии с программой курса дисциплины и охватывает курс лекций исеминарскихзанятий.ЦельГлоссария—обеспечитьстуден- тов запасом лексических единиц, необходимых для успешного освоения теоретического и практического материала как в ходе занятий по СДП, так и самостоятельно. Глоссарий составлен в алфавитном порядке.

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ПЛАНЫ ЛЕКЦИЙ И ВОПРОСЫ ДЛЯ ОБСУЖДЕНИЯ

LECTURESAND DISCUSSION POINTS

Lecture 1

1.Introduction to the discipline “Stylistics of Business Correspondence”.

1.1Brief history of written communications.

1.2English and the world of business.

2.General English vs. Business English.

2.1Definition of a Letter.

2.2Definition of a Business Letter.

2.3Business English/Registers.

3.Business Correspondence: The Essentials.

3.1The importance of clear, effective correspondence.

3.2Aims, goals, participants of business communication.

3.3Three main types of communication in business.

3.4Major types of written correspondence.

Discussion Points

1.The evolution of written communication.

2.Reasons of growing interest for Business English.

3. Different varieties of English distinguished according to use/Registers.

4.The essence of Business English.

5.Characteristics of business written communication.

6.Key aspects of the world of commerce and business.

7.Writing skills (- what is written and -how it is expressed).

8.Bilateral and downward communication in business.

9.Internal, external, business to business (b2b) communication.

10.Characterics of a commercial business letter.

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Lecture 2

1.The range of subjects in business letter writing .

2.Composing a business letter.

2.1Reasons to write a business letter.

2.2Steps in writing a business letter. 5 Cs (clear, complete, concise, courteous, correct).

2.3SAP: Subject, Audience, Purpose.

2.4Business letter: Standard Format/Layout.

2.5Business letter writing and English-Russian equivalents.

3.The style of official business documents (phonographical, morphological, lexical, syntactical levels of stylistics of business correspondence).

3.1Formal vs. Informal style in business correspondence.

3.2Сompany’s ‘in-house’ style and preferences.

4.The tone of official business letters.

Discussion Points

1.Classification of written communication as belonging to a particular category.

2.Properties of a well-written business letter.

3.Definition of Format.

4.Definition of Layout.

5.Lexico-phraseological recurrence in business correspondence (opening a formal letter, binding and closing phrases).

6.Matching recurrent opening, binding and closing English phrases with their Russian counterparts.

7.Four basic options for letter tone and their characteristics.

8.Business and personal business letters. Formal vs. Informal style. Recurrent phrases for an opening, the main message, the close.

9.The notion of ‘in-house’style in business correspondence.

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Lecture 3

1.The structure of an official letter.

1.1Layout and parts of a business letter.

1.2The order of date and address in a business letter.

1.3Subject headings.

1.4Reference initials.

1.5Attachments/Enclosures.

1.6Additional information in a business letter.

2.Spacing of elements in a business letter.

3.Standard abbreviations in a formal letter.

4.Punctuation styles.

5.Desktop design.

Discussion Points

1.Business letter appearance and content.

2.Spacing and paragraphing.

3.The standard dateline in the United States and other countries. Punctuating the dateline.

4.Consistency in punctuating the salutation and complimentary closing.

5.Courtesy titles and other standard abbreviations in a business letter.

6.Rules of desktop design.

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Lecture 4

1.Arrangement styles of a business letter. Differences.

2.Opening greetings and closing greetings/Examples.

3.Polite beginning and ending of a business letter/ Examples.

4.Opening, binding and closing phrases/Examples.

5.Company’s preferred ‘in-house’arrangement styles.

6.Internal and External business correspondence. Overview.

7.International business letter writing techniques and requirements

Discussion Points

1.Four basic arrangement styles of a business letter and their characteristics.

2.Examples of opening and closing greetings, their types and interdependence.

3.Examples of polite beginning and ending of a business letter.Appropriate phrases.

4.Examples of internal and external types of business correspondence. Major differences.

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Lecture 5

1.Email Correspondence.

1.1Definition.

1.2Advantages/Disadvantages.

1.3Email addresses.

1.4Email structural components (the “From” line, the Distribution list (cc and bcc), the Subject line, the Message area, Salutations and Closes, the Sig file, Attached files.

1.5Email style.

1.6Email abbreviations — TLAs (three-letter acronyms).

1.7Samples.

2.Differences between email and regular letters.

3.Faxes.

3.1Definition.

3.2Preparing for transmission.

3.3Style.

3.4Samples.

4.Memos.

4.1Definition.

4.2Layout.

4.3Guide to contents.

4.4Length.

4.5Samples.

Discussion Points

1.Differences between email and regular letters.

2.Email and other forms of correspondence.

3.The importance of the Subject line. Length of subject lines. Examples of the best subject lines.

4.“The inverted pyramid” style.

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Lecture 6

1.Peculiarities of English punctuation in business correspondence.

2.Use of punctuation marks in writing.

2.1Period.

2.2Comma (in dates, in addresses, in numbers, with academic degrees, titles, abbreviations that follow a name, in cor- respondence(salutation/complimentaryclose—standardpunc- tuation — BrE).

2.3Colon (salutation — AmE).

2.4Semicolon.

2.5Question mark / Exclamation point.

2.6Hyphen.

2.7Dash.

2.8Parentheses.

2.9Slash .

Discussion Points

1.The purpose of punctuating sentences in (business) writing.

2.Abbreviations of organizational names.

3.The use of commas in addresses, dates, in correspondence (salutation and complimentary closing).

4.The use of a question mark within parentheses.

5.Difference between a hyphen and a dash.

6.The use of a colon in business correspondence (salutation)

7.The use of a semicolon.

8.The use of parentheses.

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