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Деловое общение (Английский язык). Учебное пособие

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IV. Choose the correct answer.

1.Can you put me through to Miss Evans, please? a) I'll see if she's in her office at the moment.

b) I've got the wrong number. c) I'll check again.

2.No, this isn't the Diamond Mining Corp.

a)So sorry to have troubled you.

b)I'll call you again later.

c)Can you connect me with Mr Becker, please?

3.Miss Iverson asked me to call this morning. a) Is it all right?

b) Do you know the area code?

c) Sorry, but there's no person of that name here.

4.Can I speak to Mr Kahn, please?

a)Hold on, please.

b)Don't go away.

c)All right.

5.I'd like to speak to Mr Kahn, please. a) I'm afraid he's not here at the moment. b) Well, you can't.

c) Thanks a lot.

6.When can I reach you?

a)One hour.

b)Any time you like.

c)On my mobile.

7.Could I speak to Mr Kahn, please? a) Who's calling, please?

b) Who are you?

c) What's your name?

8.Can I ring you back later?

a)Yes, ring me.

b)Thank you, goodbye.

c)Yes, certainly.

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VI. Read the letter and find out equivalents to the Russian sentences given below.

Southern Exporters Ltd.

Montreal

Canada

Dear Sirs,

We thank you very much for your enquiry and we are enclosing with this letter our current catalogue which gives detailed information about our tyres.

We have achieved impressive results in factory and track tests of our tyres. The tyres are very reliable. Please also note the safety and fuel economy of our product.

With regard to discounts, we are allowing 25 % off list prices for orders of over CanD 3,000.00.

You will see that our prices are quoted c.i.f. Western European ports. Our usual terms of payment are cash against documents.

We would like once again to draw your attention to our competitive prices and the high quality of our goods. We will be pleased to supply any further information you require.

Yours faithfully,

...

1.Мы получили Ваш запрос.

2.Прилагаем наш каталог.

3.Обратите внимание на экономичность товара.

4.Что касается скидок ...

5.Наши условия платежа – наличные против документов.

6.Конкурентоспособная цена.

7.Высокое качество товара.

8.Предоставить любую необходимую информацию.

VI. Act out dialogues on the basis of the following assignments.

1.Meet Mr. Green. Ask him about the purpose of his visit to

Moscow.

2.Receive your friend at your office. He is interested in your everyday work in the company.

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3.Meet your foreign partner at the airport. Speak about his flying and going through the customs.

4.Make a call to a Lancaster Hotel and reserve a room.

5.Invite your foreign partner to the best restaurant and advice him to taste some Russian traditional meals.

6.Go to the department Store in Oxford Street and ask the shop-assistant to help you to choose a present to your wife (children).

7.You are in Trafalgar Square. Ask the passer-by about the way to the Bank of England.

UNIT II.

BUSINESS AND FINANCE

Lesson 10. Company Structure. Memorandum

& Reading Practice

Pre-text Exercises

I.Pay attention to the following words and word combinations and make up your own sentences with them.

the founder of the company – основатель компании; head office – главный офис;

to employ – работать; to sell – продавать;

a daily production – ежедневный выпуск продукции; to make profit - приносить выгоду;

to retire – уходить в отставку (на пенсию).

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II.Read the text about one of the world's famous company and say what you know about the Swatch watch.

Time is Money

The founder and the President of SMH is Nicolas Hayek. SMH is a Swiss watch manufacturer with its head office in Zurich, Switzerland, and a large modern factory in Granges, France. It employs 14,000 people. There are twelve companies in the group, including Tissot, Omega, and Swatch.

The company's most famous product is the Swatch watch. The Swatch has a quartz mechanism but only fifty-one parts. A new collection comes out twice a year with forty new designs. SMH sells ten million Swatch watches a year.

The factory in Granges is open twenty-four hours a day, with a daily production of 35,000 watches. Created in 1983, the company makes large profits every year, but a Swatch watch still only costs $40, the same price as in 1983.

Nicolas Hayek is now sixty-five, but he has no plans to retire. One day he hopes to produce the Swatch car, a revolutionary

automobile for the next century. But it's not "all work and no play" for Mr. Hayek. In his free time he plays a lot of tennis, sometimes with his friend Jean-Paul Belmondo, the French actor.

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III. Say if these sentences are true or false.

1)The head office of the company is in Munich, Germany.

2)Swatch and Omega are sister companies.

3)There are ten new designs of Swatch watches a year.

4)The company sells 35,000 Swatch watches a year.

5)The Swatch factory never closes.

6)The price of a Swatch watch is the same as in 1983.

7)The President of the company wants to produce a Swatch car.

IV. Complete the questions and answers. Look at the text, it'll help you. Work in pairs.

1) ... SMH a Swiss company?

... , it.... Its collection ... out twice a year. 2) ... Swatch make cars?

..., it doesn't. It makes watches.

3)... the head office of SMH in Basle? ...,it... . It... in Zurich.

4)...there fourteen companies in the group? ... , there ... .There

... twelve.

5)...Swatch watches ... fifty-one parts? ..., they ...

6)...a new collection come once a year? ..., it does not.

7)... the factory open 24 hours a day?

..., it....

8)... the factory produce 35,000 watches a day?

..., it... It... 35,000 watches a day.

9)... Nicolas Hayek ... plans to retire? ... , he ... .

10)...Nicolas Hayek and Jean-Paul Belmondo ... golf?

..., they ... . They ... tennis.

J Speaking Practice

Explaining the Company Structure

There are many occasions when you are expected to talk about your place of work. It may also involve referring to the way in which the company is organized. In many cases American job titles differ from British ones:

75

Amerigan

British

President

Chairman

Chief Executive Officer

Managing Director

Vice President

Director

Financial Controller

Accountant

Director

Manager

Personal Director

Personal Manager

Marketing Director

Marketing Manager etc.

When you want to classify someone in a company, you can do it according to:

-their responsibility;

-their position in the hierarchy;

-their job specification;

-their location.

Alice Everett (AE) has decided to explain to Hilary: who is who in the company;

who is responsible for what in the company; who everybody works for.

I. Read the conversation and classify everyone in the company.

II.Read and translate the following speech patterns and memorize them:

the company is divided into four departments – компания де-

лится на четыре отделения;

somebody looks after production – человек следящий за про-

изводством;

somebody is a Marketing Manager – менеджер по продажам; somebody is responsible for the Finance Department – лич-

ность отвечающая за отдел финансов.

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Who Is Who in the Company

AE: I think I'd better take this opportunity to explain to you exactly who's who in the company. You'll need to know who to go to if you want to contact a particular manager. Let's start right at the top: David Burton is the Managing Director and his Personal Assistant is Mary Wilkins. The company is divided into four departments - Production, Personnel, Marketing and Finance.

HB: Uh-huh.

AE: Right. Let's deal with each one in turn. Michael Stott looks after Production, and his title is Production Manager, and Daniel Harkin works as Personal Assistant in the Production Department. Then there are two secretaries. Is that clear?

HB: Yes.

AE: Moving on to Personnel, we've got Sheila Poison, and her title is Personnel Director. Jane Hargreaves works for Sheila Polson as Personal Assistant. And then there are two secretaries in the department. OK?

HB: Yes, fine.

AE: As you know, I'm the Marketing Manager and for the next two months you are going to work as my Personal Assistant. Helen Wright and Karen Williams, the two secretaries in the department, will report to you. Is that clear?

HB: Uh-huh.

AE: And finally, Paul Cummins is responsible for the Finance Department. His PA is Judith Walker. And then there are three secretaries in the department. You've met one already, I think. So that's a brief overview of the structure of the company. Do you have any questions?

III. Imagine that you are a President of one of the largest companies (for example Hill's Industrials). Describe the structure of the firm, using the following diagram:

77

Managing Director

Assistance General Manager

Marketing

Production

Finance

Personal

Department

Department

Department

Department

Marketing

Production

Finance

Personal

Director

Manager

Director

Manager

Personal

Personal

Personal

Personal

Assistant

Assistant

Assistant

Assistant

3 secretaries

2 secretaries

3 secretaries

2 secretaries

? Writing Practice

Memorandum

Служебная записка (меморандум, мемо, или памятная записка) – тип документа, используемый для обмена информацией внутри компании. Как и деловые письма, служебные записки являются официальным способом общения. Их главное предназначение – передавать информацию из одного отдела в другой, от одного лица другому в одном учреждении или компании.

I. Read and translate in written form the following models of memorandum.

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Model 1

To:

MEMORANDUM

Date: 25-09-99

All board members

From:

Brian Lockley

 

 

Personal Director

 

Subject: Appointment of a new General Manager

I am sure you are all aware by now, Anthony Killer will be retiring at the end of this year, which leaves us a little over two months in which to appoint a new General Manager.

The post is currently being advertised in both the national press and the leading trade magazines and I intend to begin the first round of interviews in mid October. The advertisements contain the following description of General Manager's duties:

to have overall, responsibility for the running of the plant;

to coordinate the work of the management team so that the company's targets and objectives are met;

to advise on new product development;

to negotiate with trade union representatives;

to accompany the Sales Manager on overseas sales trips, whenever possible

to represent the company when the Manager Director is unavailable.

 

 

Model 2

 

 

 

Trafalgar Products Ltd

 

 

MEMORANDUM

To:

Sales Manager

Date: 9 January 2000

 

England and Scotland

From: Chairman

 

 

Sales presentation : 20 January 2000

 

Following our

telephone conversation, I confirm that

you – and members of your sales team - will be making a sales

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presentation to members of the Board at 2 p.m. on 20 January. As agreed, your presentation will take the following form:

1)Total sales (England/Scotland) for the year ending 1999.

2)The trend in total sales over the period 1995 – 1999.

3)The regional distribution of sales, with indications of areas of growth and 'problem' areas.

4)Sales forecasts.

I hope you and your team will give the Board a clear picture of our sales performance in England and Scotland.

May I remind you, finally, to provide 12 copies of any graphs or other visual material which you may wish to circulate to Board members.

Lesson 11. Business Talks. Order

Pre-text Exercises

I.Pay attention to the following words and word combinations and make up your own sentences with them:

a business centre – центр бизнеса; an exchange – биржа;

an insurance office – страховая компания; a head office – главная компания;

at the heart of smth. – в самом центре, в самом сердце; a headquarter – штаб-квартира, центр;

to deal in smth. – торговать, вести торговые дела; bonds – облигации, боны;

to handle the investments – заниматься, контролировать инвестиции;

a royal charter – королевская хартия, устав; in circulation – в обращении;

a stock exchange – фондовая биржа; a share – акция;

securities – ценные бумаги; an investor – вкладчик;

to quote – котировать, давать расценку;

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