- •Introductions
- •Look at the business cards and read the following introductions. Match the speakers to their business cards.
- •Job department
- •Country nationality
- •In pairs ask each other questions about the nationality of the following companies:
- •Think or three companies you know. Give their nationalities.
- •Read the text. Then complete the chart. Meet phil night
- •2.Complete the chart about yourself. Then introduce yourself to a partner.
- •3.Complete the sentences with negative forms of the verb to be.
- •4.Match the questions and answers.
- •Useful language.
- •Introducing people. Asking about business.
- •Read and reproduce the following micro-dialogues.
- •Read the conversation and memorize it.
- •Practise similar conversations in pairs. Make use of the following situations.
- •Study the following cv (Curriculum Vitae) and put the headings in the correct place in the cv.
- •Interests Key Skills References Work Experience curriculum vitae
- •2. Compose your own Curriculum Vitae. Unit 2 Companies
- •1.Which of these companies would you like to work for? Why?
- •2.Which of the following business sectors would you like to work in?
- •1.Match the following phrases to their definitions.
- •2.Complete the extract from a company report with appropriate words from exercise 1.
- •3.These sentences describe two companies, Autoincom and Yellow Leaves. Choose pairs of sentences which describe similar things and match them with the correct company.
- •4.Underline the verbs which mean the same thing in each pair of sentences.
- •5.Use the verbs from exercise 4 which you underlined to complete this company profile.
- •7. Make up a story about a successful company you know using the suitable vocabulary.
- •Lvmh reports strong sales
- •1.Answer the following questions.
- •2. Mark each statement true or false.
- •3. Why do you think lvmh is a successful company? What other successful companies do you know? Why are they successful?
- •1. Underline the present simple or the present continuous form of the verb to complete these sentences.
- •2. Complete these sentences with either present simple or present continuous form of the verbs in brackets.
- •1. Which of these suggestions do you agree with?
- •2. Read the following presentation and answer the questions on it.
- •3. Invent a company. Study the useful Language below and prepare a presentation of your company. Ask questions after your partners’ presentations.
- •Introducing new information
- •A Formal Letter
- •Example:
- •I would like to apply for the job of Sales Manager for the Central and
- •Unit 3 Business Careers
- •Discuss the following questions.
- •Choose four most important tips from the list below which can help you to get ahead in tour career.
- •Read the text. Who is who in business
- •Answer the questions.
- •7. Answer the questions.
- •1.Match the following phrases to their correct definitions.
- •2. Complete these sentences with the verbs from the list.
- •3. In each of the groups below cross out the word or phrase which doesn’t go with the verb.
- •4. Make up sentences using the phrases from exercise 3.
- •5. Make up a monologue “My (future) career” using the above given vocabulary and the useful phrases from the texts.
- •1. Present Simple, Present Continuous or Present Perfect Continuous? Choose the correct answer.
- •2. Translate into English.
- •Useful language
- •1. Read and learn the following dialogues.
- •2. Make up similar telephone conversations on the following situation:
- •Example:
- •Unit 4 Selling online
- •Interest-free credit
- •2. Choose the correct word to complete each sentence.
- •Virtual Pocket Money
- •1. Read these rules of an online book club. Then answer the questions.
- •2. Complete sentences 1 to 8 with suitable endings a) to h).
- •3. Write a list of rules for an online retailer who wants to create a website.
- •1. Put the dialogue into the correct order.
- •2. Practise the dialogue with a partner.
- •3. Read the following dialogue and answer the questions on it.
- •Useful Language
- •Example:
- •Unit 5 Food and Entertaining
- •Tipping
- •Take a tip from restaurants
- •4. Which factors make you tip more?
- •5. Retell the text.
- •Match the phrasal verbs in sentences 1 to 8 with their definitions a) to h).
- •Complete the story with one of the phrasal verbs from exercise 1.
- •Make up your own sentences with the phrasal verbs from exercise 1.
- •Entertaining. Ordering a meal
- •1. Read, memorize and reproduce the following dialogues.
- •Make up a similar dialogue on the following topic:
- •You are entertaining a foreign customer in a restaurant. Speak on the menu and discuss your food preferences.
- •You and your colleague discuss where to entertain a group of foreign visitors.
- •Example:
- •Example:
- •Which of the following situations are the most stressful for you? Can you add any others?
- •1. Match the words to their definitions.
- •2. Complete each sentence with an appropriate word from exercise 1.
- •Dealing with stress
- •Past Simple Present Perfect
- •2. Role play the following conversation. Use the role cards. Use the expressions from the Useful language box.
- •1. “The four Ps” form the basis of the marketing mix. If you want to market a product successfully, you need to get this mix right. Match the ‘Ps’ to their definitions.
- •2. Read the extracts where people are talking about different products. Decide which of the four Ps each speaker is discussing. Speaker 1
- •3. Think of some product you have bought recently. Why did you buy them? Which of the four Ps influenced your decision?
- •For each group of words fill in the missing vowels and match the words to the correct definitions.
- •Use one expression from each of the groups in sentences of your own.
- •Selling Dreams
- •5. Reproduce the dialogue with your partner.
- •6. Make up a similar dialogue. Discuss the details of the visit of an important customer from abroad.
- •Sales Leaflets
- •Unit 8 Planning
- •Answer the following questions.
- •4. Imagine that you planned one of the following events. Tell your partner how you did it, using the phrases from exercises
- •Brazil tries to kick-start tourism
- •1. Answer the following questions.
- •Using the expressions from the Useful language box role play the following situation:
- •Interrupting Clarifying
- •Example:
- •Staff notice
- •Unit 9 Cultures
- •Which of the tips in exercise 4 do you think are useful?
- •Which tips do you think are good advice for Russia?
- •Different companies have different cultures and ways of working. Complete the sentences with the words in brackets.
- •2. Would you like to work for an organisation which has:
- •The international manager
- •Answer the questions about the text.
- •Match words from each column to make common word combinations. Then check your answers in the article.
- •Make up sentences using these words.
- •Complete these sentences using should or shouldn’t and a phrase from the box.
- •Give the opposite advice by using should, shouldn’t or I don’t think.
- •Give some advice to a colleague going on a business trip for the first time. Use the following notes:
- •1. Read the following extracts where people are talking about cultural mistakes. Then answer the questions.
- •2. What examples of cultural mistakes do you know? Make up a similar story.
- •Agendas
- •Example: Management Committee Meeting
- •Unit 10 Products
- •Use the adjectives from exercise 4 to describe other companies and products.
- •Match the verbs on the left to their meanings. Then put the verbs into a logical order to show the life cycle of a new product.
- •Match these words from the text to their definitions.
- •Read the text. Then decide if the following statements are true or false. Correct the false statements.
- •Kiwifruit growers hope to strike gold with new product
- •Find words and phrases in the text which mean the following:
- •Then make similar sentences about products from your own country.
- •3. Complete the following article with passive forms of the verbs in brackets.
- •Read the following presentation and say which of the adjectives below are used in it.
- •Introducing the product
- •Inviting questions
- •Деловой английский для начинающих Учебное пособие
4. Imagine that you planned one of the following events. Tell your partner how you did it, using the phrases from exercises
1 and 2.
1. A training weekend for your department.
2. A party to celebrate your company’s 100th anniversary.
3. An event to relaunch a singer’s career.
4. An advertising campaign for a new range of shampoo.
Reading
Brazil tries to kick-start tourism
Brazil has everything to offer the visitor: 7,300 km of coastline, much of it empty, endless beaches; the planet's biggest rainforest; an area of wetlands full of alligators and jaguars; colonial cities and spectacular waterfalls.
The Bahia coast in northeast Brazil is a particularly attractive area for tourism. Several luxury resorts have been built there. Recently a $170 million five-hotel complex at Sauipe opened. With its 18-hole golf course and designer shops, Sauipe is hoping to attract rich, foreign visitors.
The tourist industry had problems in the past because of high inflation which led to short-term planning. Hotels, however, are long-term investments, often with payback periods of over 15 years. If resorts such as Sauipe are going to attract significant numbers of tourists, they have to solve several problems. For a start, Brazil needs cheaper and more frequent international air travel. Brazilian airlines have actually decreased the number of scheduled international flights in the past two years because of currency devaluation.
Foreign visitors also demand a level of service that needs lengthy training - a considerable task for most of the resorts in the northeast which do not have a well-educated population to provide suitable staff.
The other big challenge for Sauipe's managers is to avoid the social problems that other new resorts have caused, when large numbers of people have come from the interior in search of jobs, quickly creating slums. The resort is hoping to deal with these pressures by setting up courses in the surrounding villages for making handicrafts which will be sold at Sauipe and by organising credit for local co-operatives to produce foodstuffs for the hotels.
Some people believe that the developers have not planned the new resorts properly. 'Sauipe is a resort without adequate infrastructure, training or planning about how the industry will develop,' says Mario Beni, a professor of tourism at the University of Sao Paulo. Often created in the middle of nowhere, he says, many of these resorts have poor transport links
and no local tourism or sports facilities to take advantage of. 'It is time to stop and think about these grand projects,' he adds.
Not true, replies the Bahia state government, which claims to have spent $2.1 billion over the past decade on basic tourism infrastructure, from roads to airports to sanitation.
1. Answer the following questions.
Where is the Bahia coast?
What does Sauipe offer to attract visitors?
Who is Sauipe trying to attract?
What problems does Brazil face in attracting more tourists?
What solutions have been mentioned?
What does Mario Beni say about the new resorts?
What do these numbers in the article refer to?
a) 7300 b) 170 mln c) 15 d) 2.1 bn
2. Imagine you are planning a new resort in your own country. Consider these questions and make up a story.
1. Where will you build it?
2. What sort of customers will you try to attract?
3. What facilities will you include?
Grammar review
1. Match the verbs to their meanings.
Hope believe something will happen
Expect decide in detail what you are going to do
Plan wish something will happen
2. Complete the conversation with verbs from exercise 1 in the required form.
I’m ....................... to get a bonus at the end of the year, but I haven’t met all my sales targets, so I’m a little worried. My colleague June has met all her targets and she is ............... to get a good bonus. She is already ................... to go on an expensive holiday abroad and has got a lot of travel brochures.
3. Complete the sentences with the present continuous form of the verbs in brackets.
I ..................(meet) Mr Greiss next week. He .................. (arrive) on Tuesday night. On Wednesday I .................... (take) him to the factory. I .................... (not see) him on Thursday. But I ..................... (drive) him to the airport on Friday.
4. Put the verbs in brackets into the Future Simple, the Present Continuous or the Present Simple tense.
1. I (see) Roger at 7 o’clock tonight.
2. What time ............... the film (start)?
3. I’m thirsty. I (drink) a glass of mineral water.
4. Michael Jackson (give) a concert at the Olympic Stadium next week.
5. It’s too hot here. I (open) the window.
6. I hope, everyone (enjoy) the party.
7. The new exhibition (finish) on the 31st of May.
8. Aunt Maggie (come) to visit us tomorrow.
5. Tell each other about your plans for 1 to 6 below.
1. after this lesson
2. in the near future
3. this weekend
4. on your next holiday
5. in your career
6. when you retire
Skills.
Meetings: interrupting and clarifying.
Read the following conversation in which members of a planning group discuss relocating their head office. In which order are these points mentioned?
the cost of moving
when to move
the advantage of using a specialised firm
whether to use their own transport department
how to communicate with staff
which transport company to use
A We need to decide exactly when we are going to move. Any
suggestions?
B I think July would be the best time. It’s very quiet then, isn’t it?
A You mean, we don’t do too much business then.
B Exactly. We could move all the office equipment at the weekend. Do
everything at once. That’s the best way.
C Could I just say something?
B Go ahead.
C I think we should take longer to move. A weekend’s too short. In my
opinion, we should do it department by department.
B How do you mean exactly?
C Well, each week a different department would move. That way, there
would always be people here who could handle customer enquiries, phone calls and so on.
B I see what you mean. Maybe it would be really better to do it that way.
Of course, we’ll have to keep our staff informed at every stage of the move. We can do that mainly by internal e-mail. We’ve contacted two companies, National Transport and Fox Removals.
A Sorry, could I just comment on that?
B Certainly.
A I don’t think it would be a good idea to use National. I’ve heard one or
two things about them – I don’t think they are too reliable. But Fox would be fine. They’ve got an excellent reputation.
B OK, perhaps it would be better to use Fox then. You know, there is
another possibility. We could get our own people to do the moving.
A What? Do you think our transport department could do the job?
B Why not? They are not too busy in July.
A I don’t think that’s a good idea. This is a really big job. We need a
specialised firm for that like Fox. They’ve got the experience and will do a good job, even if it costs us a bit more. Also, Fox offers a free consultation service.
B You are probably right. I’ll call Fox and discuss the relocation with
them. I’ll see if I can persuade them to lower their price a bit.