- •English for Professional Purposes: Business
- •Санкт-Петербург
- •Contents
- •Getting to know your colleagues
- •In what situations would you use the words and expressions below?
- •Farm project
- •Rain forest project
- •Peace project
- •Ben & Jerry’s Projects
- •Interpreting information
- •Reviewing background information and vocabulary
- •Introductory notes
- •Language hints for negotiation: conceding a point
- •Situation
- •2. Notice the format of the meeting.
- •3. Review your notes on Ben & Jerry’s Projects, the vocabulary, the information on business culture, and the negotiating strategy. Prepare to use this information in the meeting.
- •Verb Salad ben & jerry’s homemade, inc.
- •Part II
- •By Roger Ebert
- •Enron: The Smartest Guys in the Room (The Amazing Rise and Scandalous Fall of Enron)
- •Vocabulary
- •Enron: The Smartest Guys in the Room
- •Part III
- •Introducing the topic. Discuss these questions with another student, then with the class.
- •Main Ideas and Details
- •Vocabulary
- •Sports idioms in business
- •It's a whole new ballgame.
- •Vocabulary exercise
- •Drop, fall, fall sharply, inch down, surge in, decline, level off, plummet, plunge, rise, gain, stagnate, go nowhere, soar
- •Famous quotes from the world of business sentence stress practice
- •Discuss the meaning of the sentences
- •Now mark these yourself and say them aloud.
- •Part IV
- •Vocabulary from the Reading
- •The Star in Starbucks
- •Fielding Questions Some handy phrases for dealing with questions
- •Helpful advice Effective Visual Aids
- •Persuasive speaking for business assignment #1 topics for presentation
- •Article sources:
- •Persuasive Speaking for Business Assignment #2
- •Persuasive Speaking for Business Assignment # 3 (practicing presentation skills in a persuasive presentation, team working)
- •Ideas for Products and Services
- •IPhone competitor
- •Part V executive compensation at general electric
- •Part VI
- •Vocabulary in Context. Find a synonym for the underlined words in each of these sentences.
- •Part VII
- •Vocabulary in Context
- •Talking about brands the purest treasure
- •Reviewing background information and vocabulary
- •Glossary
- •Oxford placement test grammar test part 1
- •Grammar test Part 2
- •Now tick the correct question tag in the following 10 items:
Introductory notes
Caring capitalism is central to Ben & Jerry’s way of doing business. It means undertaking social and environmental projects outside the company. It also means treating the company’s own employees with unusual respect. One of Ben & Jerry’s major problems is deciding how much money employees should earn.
Keep the problem in mind as you do the following exercises.
EXPLORING BUSINESS CULTURE: EMPLOYER – EMPLOYEE RELATIONS.
Read each statement about a business practice related to employer-employee relations at Ben & Jerry's. Then, check [×] whether you consider them usual or unusual business practices. In small groups, compare your answers and discuss the ones you have checkmarked as unusual.
Aspects of Employer-Employee Relations at Ben & Jerry’s
|
Usual |
Unusual |
1. Employees have many opportunities to speak with and write to the highest executives in the company. |
|
|
2. Employees are encouraged to express their concerns openly at meetings. |
|
|
3. The opinions of employees have a significant influence on the policies made by top executives. |
|
|
4. Employees of all ranks meet together several times a year to discuss company issues. |
|
|
5. Employees know approximately how much everyone else in the company earns. |
|
|
6. All employees have stock (ownership) in the company. |
|
|
Language hints for negotiation: conceding a point
In order to negotiate effectively as a business manager, you need to be able to recognize what is right about what your co-worker, employee, or client says before you disagree with it. If you begin by conceding that the other person has made a good point, that person will be much more likely to pay attention to your view.
Here are some linking words and expressions you can use to concede a point:
Listing |
Giving examples |
Generalising |
first, second, third |
for example |
in general |
first, furthermore, finally |
for instance |
generally |
to begin, to conclude |
as follows: |
on the whole |
next |
that is |
as a rule |
Reinforcement |
in this case |
for the most part |
also |
namely |
in most cases |
furthermore |
in other words |
usually |
moreover |
Result/consequence |
Highlighting |
what is more |
so |
in particular |
in addition |
therefore |
particularly |
besides |
as a result/consequence |
especially |
above all |
accordingly |
mainly |
as well (as) |
consequently |
Reformulation |
in the same way |
because of this/that |
in other words |
not only ... but also |
thus |
rather |
Similarity |
hence |
to put it more simply |
equally |
for this/that reason |
Expressing an alternative |
likewise |
so that |
alternatively |
similarly |
in that case |
rather |
correspondingly |
under these circumstances |
on the other hand |
in the same way |
Deduction |
the alternative is |
Transition to new point |
then |
another possibility would be |
now, |
in other words |
Contrast |
as far as x is concerned |
in that case |
instead |
with regard/reference to |
otherwise |
conversely |
as for ... |
this implies that ... |
on the contrary |
it follows that |
if so/not |
in contrast |
turning to |
Stating the obvious |
in comparison |
Summary |
obviously |
Concession (sth unexpected) |
in conclusion |
clearly |
however |
to conclude |
naturally |
even though |
in brief |
of course |
however much |
to summarise |
as can be expected |
nevertheless |
overall |
surely |
still |
therefore |
after all |
yet |
Work in small groups. Discuss one or more of these situations. Give your own ideas and opinions. When you want to disagree, first concede a point, then state your disagreement. Use the words from the list above.
-
Ben & Jerry’s Homemade might try to develop a low-fat ice cream. Is this a good business idea?
-
Imagine that the University of Vermont, the major public university in the state, has approached Ben & Jerry’s for a donation. Should the company contribute? If so, what kind of contribution should it make? Decide on one of the following:
-
scholarships for children of farmers
-
an extension to the business school building
-
support for a new professor’s position in environmental studies
CONDUCTING A BUSINESS MEETING: A STAFF MEETING
Useful phrases
In my opinion... The way I see things... If you ask me,... I tend to think that...
Asking for Opinions
Do you (really) think that... (name of participant) can we get your input? How do you feel about...?
Commenting on Other Opinions
I never thought about it that way before. Good point! I get your point. I see what you mean.
Agreeing with Other Opinions
Exactly! That’s (exactly) the way I feel. I have to agree with (name of participant).
Disagreeing with Other Opinions
Up to a point I agree with you, but... (I’m afraid) I can’t agree
Advising and Suggesting
We should... Why don’t you.... How/What about... I suggest/recommend that...
Clarifying
Have I made that clear? Do you see what I’m getting at? Let me put this another way... I’d just like to repeat that...
Requesting Information
I’ like you to... Would you mind... I wonder if you could...
Asking for Repetition
I didn’t catch that. Could you repeat that, please? I missed that. Could you say it again, please? Could you run that by me one more time?
Asking for Clarification
I’m afraid I don’t quite understand what your are getting at. Could you explain to me how that is going to work? I don’t see what you mean. Could we have some more details, please?
Asking for Verification
Do you mean that...? Is it true that...?
Asking for Spelling
Would you mind spelling that for me, please?
Asking for Contributions for Other Participants
What do you think about this proposal? Would you like to add anything, (name of participant)? Has anyone else got anything to contribute? Are there any more comments?
Correcting Information
Sorry, that’s not quite right. I'm afraid you don’t understand what I'm saying. That’s not quite what I had in mind. That’s not what I meant.
Keeping the Meeting on Time
Well, that seems to be all the time we have today. Please be brief. I’m afraid we’ve run out of time. I’m afraid that’s outside the scope of this meeting. Let’s get back on track, why don’t we? That’s not really why we’re here today. Why don’t we return to the main focus of today’s meeting. We’ll have to leave that to another time. We’re beginning to lose sight of the main point. Keep to the point, please.