- •Direct And Indirect Speech …………………………………… 48
- •3. Few explanations to the text
- •8. Examine thoroughly the table below and make the plural form of the following words. Can you see where the trick is?
- •8.1. Mind different ways of English words plurality formation
- •Word order / questions
- •Self-Study
- •13. Cumulative review exercises (Essential grammar appendix p.P. 219 – 221, 223-225)
- •13.1. Nouns. Revise all the material concerning nouns.
- •1. Phonetic drill.
- •3. Speak about the differences in the vocabulary of each of the girls.
- •6. Mind also the differences between American and British English words spelling and pronunciation. Spelling. Pronunciation.
- •7. Word formation (Different ways to construct the words or new notions)
- •11. Translate from Russian into English
- •12. Form Participle II of the following verbs and translate them
- •13. Translate the following word combinations
- •14. Translate into English
- •15. State the function of participle I. Translate the sentences
- •Self-Study
- •16. Translate from English into Russian in a written form
- •1. Phonetic drill.
- •3. Few explanations to the text
- •Continuous tenses in active voice
- •15.2. What subjects, to your mind, will help you to become a good practitioner? Self-Study
- •16. Translate the sentences
- •17. Read the supplementary text on pages 56-57. Can you tell anything more about other people’s traditions?
- •1. Phonetic drill.
- •1.1. Read the words paying attention to the pronunciation of the italisized
- •1.2. Read the words paying attention to different pronunciation of letter a
- •2. Read the text a few components of customer value today
- •3. Few explanations to the text
- •8. Translate the following sentences into Russian
- •9. Speaking practice. Discuss the topic “My Native Town (City)” with your partner using such words as
- •Self-Study
- •10. Translate the following sentences into Russian
- •11. Home reading. Read the supplementary text on pages 58-60 and answer the questions
- •Supplementary task for advanced groups
- •18. Think of a business you would like to have as your own. Tell a few
- •19. Do you agree with the definitions of some key notions in your profession
- •Part II _________________________________________________________Lesson 5
- •1. Read the text
- •A few words about operating a business
- •2. Few explanations to the text
- •3. Key vocabulary / words and expressions
- •4. General understanding. Answer the questions to the text
- •5. Test your own attention.
- •5.1 Find English equivalents in the text
- •5.2 Find in the text synonyms for the following words and phrases
- •6. Give Russian equivalents to the following international words without using a dictionary. Be attentive when reading the transcription
- •7. Find in the text the sentences with the words given above and translate them into Russian
- •8. Translate the sentence. What meaning is expressed by the word right?
- •9. Word formation (Different ways to construct words)
- •9.2 Suffixes
- •13. Use the verbs in brackets in Past Perfect or past indefinite
- •14. Translate the following sentences and state the tense-form of the predicate
- •15.Translate the following sentences
- •16. Translate the following sentences and explain the use of tenses
- •Self-Study
- •17. Cumulative review exercises (Essential Grammar Appendix p.P.)
- •1. Read the text the reasons for developing a business plan
- •2. Few explanations to the text
- •3. Key vocabulary / words and expressions
- •4. Pick international words out of the text. Give their corresponding Russian meanings without a dictionary. Start compiling your own glossary of international words
- •5. Test your own attention. Find English equivalents in the text
- •6. Find in the text synonyms for the following words
- •7. Prepositional phrasal verbs
- •8. Word formation (Different ways to construct the words or new notions)
- •Essential grammar (Essential Grammar Appendix p.P. )
- •12. Replace the modal verbs with their equivalents and translate the
- •13. Speaking practice.
- •13.1 Discuss the topic with your partner using the vocabulary of the
- •13.2 Discuss the topic “my country” with your partner using such
- •13.3 What should be done, to your mind, to make the economical situation
- •In our country much better? Self-Study
- •14. Translate the following sentences into Russian
- •14. Home reading
- •1. Read the text a roadmap to success
- •2. Explanations to the text
- •3. Key vocabulary / expressions
- •4. Give Russian equivalents to the following words without using a dictionary. Be attentive when reading the transcription
- •5. Put the correct stress on the following words (Essential Phonetics Appendix p.P. 202-203)
- •6. General Understanding. Answer the questions to the text
- •7. Test your own attention. Find English equivalents in the text
- •8. Prepositional phrasal verbs
- •13.1. Read the sentences. Can you tell where these places are situated?
- •13.2. A foreign country. Watch video. Tell about the uk.
- •Self-Study
- •13. Translate the sentences
- •14. Compile as many words as you can with the letters of the word consideration
- •1. Read the text the main factors to secuRing business success
- •2. Explanations to the text
- •3. Key vocabulary / words and expressions
- •4. Find, read and translate the sentences with the new words and word combinations
- •5. Have you read the text attentively? Give equivalent English phrases to the following Russian ones
- •6. General understanding. Answer the questions to the text
- •7. Word formation (Different ways to construct the words or new notions)
- •7.1 Arrange the following words in pairs of synonyms
- •7.2 Translate the following groups of words
- •8. Prepositional phrasal verbs
- •9. Choose and use
- •9.1 Insert the necessary verb
- •Essential grammar
- •10. Translate the following sentences
- •Direct and indirect speech
- •11. Change direct speech into indirect
- •12. Change indirect speech into direct
- •Self-Study
- •13. Translate the sentences
- •18. Some additional information from the practitioners.
- •18.1 Read and translate the extract
- •18.2 Analyze the function of –ing forms
- •18.3 Retell the text using indirect speech
- •19. Home reading
- •20. Business crossword. Revise your professional vocabulary down
- •Supplementary texts
- •A freshman’s experience
- •October, 25 th
- •November, 15th
- •How not to Behave Badly Abroad
- •What Do You Expect From the Business
- •The role of knowledge in business
- •Is there a Chamber of Commerce in your city?
- •Home Office: pros and cons
- •Some more factors to securing business success
- •Industry health
- •Capable management
- •Financial control
- •Consistent business focus
- •Anticipating change
- •Developing a company style
What Do You Expect From the Business
It’s important to know what you can give to the business. It’s equally important to know what you expect the business to give you. You may be thinking, “That’s easy. I want independence, wealth, and status.” But which of the three is most important to you? How important is personal satisfaction? How about creative expression? And how about the impact your business may have on your family? These considerations, and more, are all important when selecting a business that’s right for you.
You’ll want to look at both business goals and personal goals. You may find a business goal contradicts a personal goal, and you’ll have to make a choice between them, or at least modify one or both. For example, you may list spend more time with my family” as a personal goal and “build a national franchise operation” as a business goal. Chances are, your business goal of developing your operation nationwide will involve considerable travel. Thus, you would likely be spending less time at home, not more. So you may decide, instead, to develop a local business close to home and perhaps even choose one that gets the family involved in its operations.
The role of knowledge in business
The most strategic factor in business today is knowledge.
Most people think that large businesses (with their lawyers, accountants, engineers, etc.) seem to have a major advantage over the small business owner in terms of knowledge. This may be true, but the situation isn’t as bad as it seems.
As you grow, you can afford to hire more specialists. And there are many places to go to get information that costs very little or is free.
A recent study by a large Louisiana university stated that only 3% of small business owners ever set foot in a library. Go to a library with a good business section and learn to make good use of it. Librarians may have a Master’s Degree in Library Science, but they often find themselves being used as overeducated file clerks. Find one who is eager to make use of their expertise to discuss your informational problems. Even if they don’t have an immediate answer, many are willing to spend some research time digging up the answer.
Local colleges and universities with business schools often have professors and staff who are knowledgeable in business. Sometimes a professor will assign an advanced student to a study project in your field of interest.
The Small Business Administration has a consulting group known as score (Service Corps of Retired Executives), consisting of retired businesspeople. These consultants work basically free of charge and are available to small business owners needing advice on such subjects as advertising, personnel and operating problems.
Other: Local governments, Chambers of Commerce, Business Bureaus can be of help in local problems.
Is there a Chamber of Commerce in your city?
To be read after text 6.
Home Office: pros and cons
As you’ve been planning your business so far, you’ve probably been working out of your home. This is a very good experience to help you decide whether you’d like to continue operating there.
There are a lot of advantages of a home office, but space requirements for your product or service will be the key factor here. The dining room table is not going to work. Even if yours is a service business requiring little equipment, you will need at least a den, attic, basement, garage, or other space that can be closed off. This is not only for you and your family’s peace of mind, it’s required by the IRS. If you’re single, of course, you may use your entire living space as an office. The only tests required are those of your comfort and how many customers will be calling. But if your residence is primarily just that, you must consider “set - aside” space.
The financial advantages of a home office are the tax deductions. You are allowed to claim a percentage of your household expenses as business.
You may need or want to add “Beware of the Dog”, “No Trespassing”, “Private Entrance”, “Private Parking,” or some type of directional sign. Remember, you’re in a residential area and what your customers may be looking for, your neighbors may not like. Contact your Director of City Planning for the codes.
Another consideration is insurance coverage. Your insurance deductions. The proportion is based on the size of your shop or office in relation to the total living space. These expenses include utilities and telephones, improvements, maintenance, insurance, snow removal and lawn care.
You will also save time and money in travel costs, clothing, lunches, parking. The question is: Will you work productively there? Many people can discipline themselves to a routine. Perhaps your business doesn’t lend itself to routine. But, if you’re the type of person who needs the sounds of people and the activities of an office setting, the transition could be difficult. By all means, if you work at home, get out regularly. You will need the stimulus to maintain your enthusiasm.
You must also check the local ordinances in your area before you operate at home. Some of the common ones are noise, pollution and traffic. Your common sense can guide you, but your lawyer and the police department will tell you for sure. Consider signs. Will your customers need to find you? Signs are some of the most strictly enforced codes in communities and one small sign over your doorbell may be all that is allowed – and may be all that is necessary. Find out! Carrier may not allow activities permitted as hobbies as businesses activity at home. If your product or service falls into this category, it may void your homeowner’s insurance. Check with your agent. He’ll be able to tell you. If your current insurance company won’t cover your business activity at home, check around. Other companies might, and with little or no increase in your premiums.
A home office, then, will depend on
Type of business
Space available
Costs
Codes
Personal Adaptability
Make a table and speak on the advantages and disadvantages of a home office.
To be read after text 8.