- •Протокол № 2 від 29.09.2008 р. Завідувач кафедри, доцент
- •5. Expressing Contrast.
- •8. Answer the questions.
- •Customers
- •Read and memorize the following words and word-combinations:
- •II. Read and translate the following text:
- •III. Match each of the words and expressions on the left with one of the definitions on the right:
- •IV. Complete the sentences:
- •V. Ask questions to the underlined words:
- •VI. Match the verbs on the left with the nouns on the right:
- •VII. Answer the questionnaire by putting yes or no at each point. Then read the comments below:
- •VIII. Read the following dialogue about a bank called First Direct and a multinational retailer called Marks & Spencer:
- •IX. Answer the questions to the dialogue:
- •X. Complete the summary:
- •XI. Find the opposites to the words in exercise XI, question 2:
- •XII. Complete the extracts from company brochures with the present simple or future form of the verbs in brackets:
- •XIII. These are all questions asked by guests at the Hotel Europe Star. Complete the gaps with a word from the box:
- •XIV. Speak about the role of customers in business. Discuss the attitude of the staff and the quality of the products or services. Competition
- •I. Read and memorize the following words and word-combinations:
- •II. Read and translate the text:
- •III. Answer the following questions to the text.
- •IV. Read about the Coca-Cola Japan Company and then work in pairs and discuss the market in your country.
- •V. Match the words and expressions on the left to the definitions on the right.
- •VI. Use one of the words or expressions from exercise V to complete the gaps in this text.
- •VII. Georgio Pujol is in France on a marketing and research trip for f&d Chemicals. This is a list of the things he must do this week.
- •VIII. Correct the mistakes in each sentence.
- •Troubleshooting.
- •Read and memorize the following words and combinations.
- •II. Read and translate the following text.
- •VII. Answer the question to the topic:
- •Placing in a Job
- •Read and memorize the following words and word-combinations:
- •III. Read and translate the text “Six Steps in Job Search”:
- •IV. While answering the questions identify for yourself:
- •V. Match the synonyms:
- •VI. Tick five the most important personal qualities for the position of a receptionist clerk; an accountant on the list below:
- •VII. What must you do to be successful in a job interview? Make a list under these headings:
- •VIII. Read some pieces of advice which will help you to bear your job interview successfully. Tick the points in your list that are mentioned:
- •Investigate: what company is like before you apply for the job.
- •IX. Say if these statements are true or false using the information from the text:
- •X. Answer the following questions:
- •XI. Using the facts from the text try to persuade your friend who feels anxious about a job interview to control his nerves. Give some recommendations.
- •XII. Read the passage and study the job abbreviations below; refer to them in the next task:
- •XIII. Read the ads of mini-resumes.
- •XIV. Choose the most appropriate ad for you. Use it as a pattern for your own mini-resume and write it. Company structures
- •I. Read and memorize the following words and word-combinations:
- •II. Read the following information:
- •III. Read and translate the text:
- •IV. Use this chart for describing the structure of a typical company:
- •V. Answer the questions:
- •VI. Complete the sentences with the following words: accountable, is responsible, under, report, parent, is accountable, are accountable, is in charge, is assisted, are supported:
- •VII. Ask questions to the underline words:
- •VIII. Complete the sentences with a preposition:
- •X. Match the following definitions to the groups of three words that you identified above:
- •XI. Match each of the words that you circled with the following definitions:
- •XII. Seven people are talking about their work. Read and decide which department each one works for:
- •XIII. Use this chart for describing the structure of a typical company:
- •XIV. Discussion:
- •If you are still studying:
- •Read and memorize the following words and word-combinations.
- •II. Read and translate the text.
- •III. Answer the questions to the text.
- •IV. According to the text, which of these phrases are typically used by men and which by women? Why?
- •V. Read what these four people say about what motivates them at work. Then tick the appropriate box in the table.
- •VII. Reorder these words to make correct sentences.
- •VIII. Write sentences from these notes using going to.
- •IX. Match the headlines (1-4) to the stories (a-d).
- •X. Speak about your objectives and your action plan for getting a job or promotion. Think about:
- •Corporate Etiquette
- •I. Read and memorize the following words and word-combinations:
- •II. Discuss these examples of bad manners. Which ones do you think are especially bad? Why?
- •IV. Read and translate the text:
- •V. Answer the following questions:
- •VI. Look at the following groups of words. Which word does not belong in each group?
- •VII. Add the following prefixes to the adjectives below to make words with the opposite meaning. Use a dictionary if necessary.
- •VIII. Use words from exercise V to complete the definitions:
- •IX. Read the information about business etiquette in such cities as Sydney, London and New York:
- •XI. Answer the following questions:
- •XII. Choose the most appropriate words in italics:
- •XIV. Work in small groups. Take turns to role-play the following situations:
- •A Company Visit
- •I. Read and memorize the following words and word-combinations:
- •II. Read and translate the following text:
- •III. Answer the questions to the text:
- •IV. Which workers normally do these things? Write answers and then compare with a partner:
- •V. Discuss the following questions:
- •VI. Practise the following dialogues. Pay attention to the phrases in bold type:
- •VII. Rearrange the conversations:
- •VIII. Complete the sentences with a preposition:
- •IX. Complete the sentences using the words in the box below. Use each word once only:
- •X. Choose an appropriate response:
- •XI. Write down a question for the following answers:
- •XII. Rewrite the following in another way. Refer to the dialogues:
- •Doing Business Meetings
- •I. Read the article below on meetings. Which of these statements would the writer agree with?
- •III. Here are some situations which you could describe as “meetings”. Match each situation to one of the five meetings:
- •IV. Learn useful words and expressions.
- •V . Match the expressions a-j below to the following things that a chairperson should do.
- •VI. Match the expressions a-1 below to the following things that participants should do.
- •VII. Read the mini – definition and write the words.
- •VIII. Complete the extract from a meeting with the expressions below.
- •IX. Work in small groups. Which of these things do you expect at a formal meeting and which at an informal meeting?
- •X. Read the conversation. Tick the items from the list above which they mention. Do you think that this is a formal or an informal meeting?
- •XI. Here are six phrases from the conversation above. Write them in the correct lines.
- •XII. Read the conversation again and answer these questions.
- •XIII. Read the second part of a conversation and answer these questions.
- •Doing business 2
- •XIV. Work in small groups and have a series of short meetings. Take turns to be chairperson.
- •Personal and Cultural Relations in Business
- •I. Read and memorize the following words and word-combinations.
- •II. Read the text.
- •III. Decide if these statements are true or false, according to the text.
- •IV. Answer the following questions.
- •V. Do the around the world quiz. Test your knowledge of international customs and etiquette. Choose the answer you think is correct. Give yourselves one mark for each correct answer.
- •VI. Underline the correct words.
- •VII. Choose the correct variant in each mini-dialogue.
- •VIII. Work in pairs. Make a dialogue in which you can express your opinion about different relations in the business world. What factors are the most important for you?
- •Management
- •1. Complete the article using the following words: initiative, organization, stamina, confident, accountable, leadership, judgement, communicate, integrity.
- •2. Complete the following sentences with these words:
- •Match up these verbs and nouns to make common collocations.
- •Do the exercise
- •Marketing
- •Supermarket strategies
- •VI. Advertising. Companies advertisements appeal to different groups of people:
- •VII. Advertising vocabulary. Read the clues and write the words in the spaces provided. Use the dictionary definitions below if necessary. Clues
- •Hidden word
- •VIII. Business Goal
- •I. Read and memorize the following words and word-combinations:
- •II. Read the text:
- •III. Answer the following questions:
- •IV. Read the examples of messages and then match the letters with the numbers. Pay attention to the phrases in bold type:
- •V. Fill in the blanks with the following phrases: it clashed with the World Cup finals; helped to make; I would like to apologise; Best regards; I am writing to thank you for:
- •VI. Complete the sentences with a preposition:
- •VII. Some of these phrases are used formally and some informally. Tick the correct column:
- •VIII. Rewrite the letter, substitute the phrases in bold type with more suitable ones for e-mail correspondence. Don’t hesitate to omit unnecessary information:
- •IX. Write the sentences in this letter in the correct order:
- •X. Tracey Smith, a colleague in another country, has sent you a sample page for a new website design. You want to make the following comment about it:
8. Answer the questions.
1. How is the environment changing?
2. How is it different from the environment of 50 years ago?
3. What problems are there in the environment today, do you think ?
4. What are people doing to help the environment ?
Customers
Read and memorize the following words and word-combinations:
customer – клієнт
to provide – забезпечувати
insurance – страхування
customer loyalty – відданість клієнта
set of rules – звід правил
to expect – очікувати
to complain – скаржитися
complaint - скарга
to offer – пропонувати
query –питання
staff – штат
II. Read and translate the following text:
Companies need customers. Some companies provide goods such as clothes, cars and food. Other companies provide services, for example insurance, banking, information technology or training.
Companies want repeat business, in other words, they want customers to buy from them again and again. To win customer loyalty, many companies have a code of practice, or set of rules, for customer care. The code of practice explains what the customer can expect of the company. Customers can complain about the service, or help, they receive and the goods they buy.
Customer satisfaction is an important part of a company’s sales strategy, so companies try to provide good customer service. That means offering high quality products and services, answering queries, making it easy for customers to order and pay for goods, and delivering on time. Companies also need to have a system for handling complaints, so that if they make a mistake or offer poor service, they can deal with the problem. Most companies train their customer service staff to deal politely with customers.
III. Match each of the words and expressions on the left with one of the definitions on the right:
1. consumers a items made by a business, e.g. coffee, cars,
clothes and furniture
2. services b a set of rules telling people what they can
expect a company to do
3. products c the people who buy things from a business
4. repeat business d what companies do to satisfy their customers
5. customer loyalty e things that are provided by businesses that do
not manufacture products, e.g. banking and hotels
6. code of practice f a customer is happy with the service received
from a company and comes back again
7. customer care g the customer frequently uses the same
company or buys the same product