- •Даричева м.В., Малинина и.А. English for designers
- •Введение
- •Vocabulary
- •1. Match the translation:
- •3. Match the verbs with their definitions:
- •1. Match the translation:
- •2. Match the nouns with their definitions:
- •3. Make up your own sentences with these nouns.
- •1. Match the translation:
- •2. Match the nouns with their definitions:
- •4. Make up your own sentences with the nouns from ex.1.
- •1. Match the adjectives with their synonyms:
- •3. Make up your own sentences with the adjectives from ex.1. Part I
- •1. Read the text.
- •The History of Interior Design
- •2. Find the English equivalents in the text:
- •True or false:
- •4. Answer the questions:
- •Insert prepositions where necessary:
- •3). One ___ the purposes ___ studying design history is to make sense ___ the spaces ___ which modern life is lived.
- •Grammar
- •1. Find in the text the sentences in Passive Voice. Determine what tenses they are in. Transform these sentences from Passive into Active Voice:
- •2. There are a lot of words in the English language that can be nouns and verbs without changes in spelling. Translate these pairs of words:
- •3. Find a word from each pair in the text and say what part of speech it is. If it is a verb state what tense and voice it is.
- •Read the text. Antoni Gaudi
- •2. Find the English equivalents in the text:
- •3. Answer the questions:
- •Read the text. Gerrit Rietveld
- •2. Find the English equivalents in the text:
- •3. Answer the questions:
- •1. Read the text. Alvar Aalto
- •2. Find the English equivalents in the text:
- •3. Answer the questions:
- •1. Read the text. Pierre Chareau
- •Philip Johnson
- •2. Find the English equivalents in the text:
- •3. Answer the questions:
- •1. Read the text. Walter Gropius
- •2. Find the English equivalents in the text:
- •True or false:
- •Grammar
- •Thanks to … we are …
- •10. Speak about the color schemes you would like to have in you room and explain why. Part 2
- •1. Read the text.
- •8. Describe the style of Art Deco using the phrases from the text:
- •1. Read the text.
- •7. Make up a dialogue “An interview with the organizers of the antiques fair in Monaco”.
- •1. Read the text
- •2. Find the English equivalents in the text:
- •3. Match the synonyms:
- •4. Find the synonyms in the text:
- •5. Make up sentences with the following phrases:
- •6. Translate into English:
- •1. Read the text
- •2. Choose the most suitable title to the text:
- •3. Find the English equivalents in the text:
- •4. Match the synonyms:
- •5. Make up your own sentences with the following verbs and phrases:
- •6. Change the sentences into Passive.
- •7. Match the parts of the sentences:
- •8. Translate into English:
- •1. Read the text
- •2. In what meaning are the underlined words used in the sentences? In what meaning are the words used in the text?
- •3. Find the English equivalents in the text:
- •4. Find the synonyms in the text:
- •5. True or false?
- •6. Answer the questions to the text;
- •7. Translate into English:
- •8. Project “An advertising agency”. Work in small groups and create an advertising design of a product.
- •1. Read the text
- •2. Find the English equivalents in the text:
- •3. True or false?
- •4. Answer the questions to the text:
- •5. What word is not a synonym?
- •6. Match the definitions to the words:
- •1. Read the text
- •2. Find the English equivalents in the text
- •3. Find the synonyms to the following words:
- •4. True or false?
- •6. Match the words to their definitions:
- •7. Translate into English:
- •8. Give your own design recommendations using the following phrases from the text:
- •1. Read the text
- •2. Find the English equivalents in the text:
- •3. Choose two synonyms for the words:
- •4. Make up sentences with the following phrases:
- •6. Translate into English:
- •7. Describe the design of a room for a child. Use the following phrases:
- •1. Read the text
- •2. True or false?
- •3. Find the English equivalents in the text:
- •4. Match the words to the definitions, then fill in the gaps with these words in an appropriate form:
- •2. Find the English equivalents in the text:
- •3. Find the synonyms to the following words:
- •4. True or false?
- •5. Answer the questions to the text:
- •6. Match the words to their definitions, then fill the gaps with the appropriate form of these words. Some of these words can be used twice and some of them are not used at all:
- •7. Translate into English:
- •8. Compare up-to-date and classic styles in interior design.
- •1. Read the text
- •2. Find the English equivalents:
- •3. True or false?
- •4. Match the words with their synonyms or definitions. Then fill in the gaps with the necessary form of these words.
- •5. Translate the sentences:
- •6. Describe any interior from the point of combination of colours. The following words and phrases may help you:
- •1. Read the text
- •6. Match the words to their synonyms:
- •7. Match the definitions to the words:
- •2. Find the English equivalents in the text:
- •3. Find the synonyms to the following words:
- •4. True or false?
- •5. In what meaning are the underlined words used in the sentences? In what meaning are the words used in the text?
- •6. Answer the questions:
- •7. Translate the sentences:
- •1. Read the text
- •2. Find the English equivalents in the text:
- •3. True or false?
- •4. Match the synonyms to the words:
- •5. Answer the questions:
- •6. Translate the sentences:
- •1. Read the text
- •2. Find the English equivalents in the text:
- •3. Find the synonyms to the following words:
- •4. True or false?
- •5. Match the parts of the sentences:
- •6. Answer the questions:
- •7. Translate the sentences:
- •8. Project “The décor of a restaurant’. What are your design ideas about decorating a restaurant? Use the following words and phrases:
- •1. Read the text
- •2. Find the English equivalents in the text:
- •3. Find the synonyms to the following words:
- •4. True or false?
- •5. Match the words to their synonyms:
- •6. Combine the words into phrases:
- •2. Find the English equivalents in the text:
- •3. Find the synonyms to the following words:
- •4. True or false?
- •5. Match the words to their synonyms:
- •6. Make up sentences with the following phrases:
- •7. Answer the questions:
- •8. Translate the sentences:
- •1. Read the text
- •2. Find the English equivalents in the text:
- •3. Find the synonyms to the following words:
- •4. Answer the questions:
- •5. Dialogue. A friend of yours has got tired of his/her room and wants to renew the interior. He/She asks you to give a piece of advice. Part 3
- •Read the text. Where dreams begin
- •2. Find the English equivalents in the text:
- •3. Answer the questions:
- •4. Choose the most suitable heading from the list a-f for each paragraph:
- •2. Find the English equivalents in the text:
- •3. Choose the most suitable answer:
- •Find the opposites in the text to the following words:
- •5. Answer the questions:
- •Read the text.
- •In search of the perfect home
- •Read the text. Digging it down under
- •2. Find the English equivalents in the text:
- •3. Answer the questions:
7. Translate into English:
1) Рекламный дизайн является одним из важных аспектов эффективной маркетинговой технологии.
2) Поп-арт привнес новую силу в сферу прикладного искусства.
3) Представители направления поп-арт использовали новую палитру цветов.
4) Поп-арт вдохновил декораторов использовать яркую и дерзкую палитру цветов для дизайна интерьера.
8. Project “An advertising agency”. Work in small groups and create an advertising design of a product.
TEXT 6
1. Read the text
Industrial Design is an applied art whereby the aesthetics it improves usability of products. Design aspects specified by the industrial designer may include the overall shape of the object, the location of details with respect to one another, colour, texture, sounds, and aspects concerning the use of the product ergonomics. Additionally, the industrial designer may specify aspects concerning the production process, choice of materials and the presentation of a product to the consumer at the point of sale. Industrial designers make exclusive the visual design of objects. An industrial design consists of the creation of a shape, configuration or composition of pattern or colour, or combination of pattern and colour in three-dimensional form containing aesthetic value.
The use of industrial designers in a product development process improves usability, lowers production costs and leads to the appearance of more appealing products. It is important that in order to be an Industrial Design the product has to be produced in an industrial way, for example, an artisan cannot be considered an industrial designer, although he may challenge the same aspects of a product.
Some industrial designs are viewed as classic pieces that can be regarded as much as work of art as works of engineering.
Industrial design has a focus on concepts, products and processes. In addition to aesthetics, usability and ergonomics, it can also include the engineering of objects, usefulness as well as usability, market placement and other concerns.
Product Design and Industrial Design can overlap into the fields of interface design, information design and interaction design. Various schools of Industrial Design and/or Product Design may specialize in one of these aspects, ranging from pure art colleges (product styling) to mixed programmes of Engineering and Design, to related disciplines like exhibit design and interior design.
Definition of Industrial Design. According to the ICSID (International Council of Societies of Industrial Design): “Design is a creative activity whose aim is to establish the multi-faced qualities of objects, processes, services and their systems in whole life-cycles. Therefore, design is the central factor of innovative humanization of technologies and the crucial factor of cultural and economic exchange”.
artisan – кустарь, мастеровой, ремесленник
to specify – точно определять, устанавливать
concerning - касательно. Относительно
to challenge – 1) ставить под вопрос, оспаривать; 2) бросать вызов, вызывать; провоцировать
usability – пригодность, применимость
to overlap – частично совпадать
related – связанный, родственный