Lectures_1-2_monopoly
.pdf3rd degree price discrimination: welfare
IDoes 3rd degree price discrimination improve welfare as compared to non-discriminating monopoly?
I of monopolist? of consumers? total?
I Monopolist
Iyes (revealed preference argument)
I Consumers
Ilow-elasticity markets prefer uniform price,
Ihigh-elasticity markets prefer discrimination (see picture above)
IIs it always true?
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p1 Large demand p2 |
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Small demand |
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Total demand |
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D1 |
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D1+D2 |
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p1_ |
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mon |
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p2_mon |
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1+2_ |
mon |
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MC |
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q1 |
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31
3rd degree price discrimination: welfare (cont.)
IDoes 3rd degree price discrimination improve total welfare as compared to non-discriminating monopoly?
Inecessary condition: 3rd degree price discrimination increases welfare only if increases output
IE.g. allows to serve a market that would not be served under uniform price
I You will have a problem like this for 2 goods and linear demand
IDoes 3rd degree price discrimination improve welfare as compared to perfect competition?
INO!
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2nd degree price discrimination
I Nonlinear pricing: price per unit depends on number of units
I E.g. two-part tari¤s: …xed payment + price per unit: F + Vq
I Plan A: High F and low V vs.
I Plan B: Low (or trivial) F and high V
I Self-selection of consumers: those who expect high usage will prefer Plan A
I Example: cellular tari¤s, books - hardcover vs paperback, etc.
IOr fully non-linear tari¤: monopolist o¤ers di¤erent bundles of (quantity, fee)
IExample: quantity discounts
IAlso di¤erent prices for di¤erent quality (bundles (quality, fee))
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2nd degree price discrimination: fully non-linear prices
I Simple example:
I Two types of consumers
I“high” demand
I“low” demand
I |
Monopoly o¤ers two contracts: x |
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, R |
and x |
L |
, R |
L |
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H |
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I Ri is the total payment (Ri = pi xi ) |
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I |
Need to make sure that the “high” type does not pretend to |
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be “low” and take xL, RL |
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p
DH
DL
MC
x
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Reference point: perfect discrimination
IAssume that the monopolist knows exactly who is who
IPerfect price discrimination
Iboth types get to consume e¢ cient levels but monopoly expropriates all surplus
RL
RH
MC
xL* |
xH* |
35
Fully non-linear tari¤ (cont.)
I Types are not observed
I The above does not work
IHigh type pretends to be low type (businessmen buy economy class tickets)
I What to do?
ILeave "informational rent" to the high type
IThat is, do not take all of his surplus in his contract - leave enough for him not to switch
High type’s surplus if chooses xL* and pays RL
RL
MC
xL* |
xH* |
36 |
Fully non-linear tari¤ (cont.)
I Is the solution above optimal?
INo
IMonopoly wants to charge higher prices to high type
IBut needs to make the low type’s contract su¢ ciently unattractive to high type by reducing xL
IEnsure incentive compatibility
I high type chooses the contract which is intended for her
High type’s surplus if chooses xL* and pays RL = surplus if chooses xH* and pays RH
RH
RL
MC
xL |
xL* |
xH* |
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Optimal fully non-linear tari¤
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Profits from |
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serving high type |
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Profits from |
C |
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serving low type |
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When decreasing xL: earn more |
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on high type but less on low |
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type |
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B |
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MC |
FOC.: |
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A |
CB/BA=share of low |
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type/share of high type |
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xL |
xL* |
xH* |
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Fully non-linear prices (summary)
I Quantity
IHigh type receives e¢ cient quantity
ILow type’s quantity is below e¢ cient level
IDistortion is the greater, the larger the weight of high type
I Consumer surplus
IMonopoly fully expropriates consumer surplus from low type
IBut has to leave some surplus (“informational rent”) to the high type
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Common misconceptions and comments
I Monopoly provides a good without substitutes
I Demand is elastic
I If demand were inelastic monopoly would set an in…nite price I Changes in the markets of substitutes can a¤ect monopoly’s
price – and even bring it down to AC (then monopoly is “natural”)
I Natural monopoly is a characteristic of an industry?
INo, it depends on both structure of costs and size of the market (demand)
IWhat is a natural monopoly in one country, may be a competitive sector in the other country (or in another time period)
IMobile telecommunications in Russia:
I1990s: natural monopoly within each standard
I2000s: competition within GSM
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