AELA_E1002_SESI_SG

their countries to gain.

C.Some others feel that globalisation has helped developing countries like China and India fight poverty. The numbers are significant. While in China the poverty rate has fallen from 60% -16%, in India and Vietnam by 50% and in Uganda by 40%. Economic integration benefitted poor farmers who were able to raise the prices of products. Out of the developing countries, Vietnam and India have become big coffee exporters.

D.Gavin also talks about the impact of globalisation on oil demand and the ever growing need to use oil, gas and coal to generate energy. It is, therefore, not surprising that some of world’s largest MNCs are oil companies. For one, globalisation has also boosted travel. The percentage of the world population that travelled 25 years back is several times lesser than the percentage of population that travels now.

E.The most concerning aspect Gavin says is the climate change that globalisation has brought about. By burning fossil fuels such as oil, coal and gas and clearing forests the amount of carbon dioxide and other greenhouse gases in the atmosphere have increased at an accelerated pace, which is not a good thing. Some environmentally friendly measures will need to be adopted soon.

F.A huge downside of globalisation has been the growing unemployment rate in developing countries. Although businesses invest a lot of money in its employees, competitive pressure forces them to move some jobs to developing countries. Most jobs available to job seekers in developing countries are those that pay less. Gavin says he pays a lot of interest on his bank loan. Not just for that but also to gain international work experience, he would like to work in a developing country, perhaps Vietnam.

8.1.3 Exercise

Match the statements with answers in the paragraphs provided.

1.Farmers have been able to sell their products at better rates.

2.Climate change is a serious matter and should be given due attention.

3.The number of poor people in developing countries has reduced.

4.The outsourcing of work to developing countries has increased.

5.Developing countries are being helped in building a foundation for global integration.

8.1.4 Opinion

Now, that you know about Gavin’s views on globalisation, do you agree with him? What do you think can help improve matters?

8.1.5 Exercise

When talking about the trade and economy, there are some words that you need to know. Match these words in column I with their definitions in column II.

8.1.6 Class Activity

Work in pairs. Student 1 should read out the definition of the trade and economy terms learned and Student 2 should guess the term.

8.1.7 Exercise

Complete the following sentences by selecting the correct form of the word provided:

1.To increase employee productivity, companies must focus on __________ (investing/invest) money on training.

2.Gavin would like to work for a __________ (developed/developing) country like India.

3.The __________ (environment/environmentally) friendly grocery store no longer keeps plastic bags.

4.The oil companies are some of the biggest __________ (multimedia/multinational) companies today.

5.Nowadays, banks charge a lot of __________ (interest/interests) on home loans.

6.Because I’m not really interested, I don’t really follow __________ (politics/political).

7.Controlling inflation is one of the most important objectives of the government __________

(economic/economical) policy.

8.Vietnam is the second major __________ (exporter/export) of coffee.

8.2 Drafting Email Messages

Can you remember the last email you sent? To whom did you send it and what was it about?

The content of an email depends on who you are sending it to, your relationship with the person and what it is about. Getting it right is important.

Email messages comprise a few sections:

1.Starting an email

2.Social opening

3.Reason for writing

4.Requesting information

5.Signing off

8.2.1 Writing Effective Email Messages

Email 1

Hey Richard,

How’ve you been? I’m doing great. Just back from an awesome holiday in Hawaii.

As for our long pending meeting to discuss portal content, how does Friday afternoon, 3 PM. at your office sound to you? Do let me know if it works.

As for the work status, the team has created the logo, the homepage animation and a few childpage templates. I will send you the updated schedule a little later.

Hear from you, Steve

Email 2

Hello Mr. Jones,

Trust you’ve been well.

We’d like to set up a meeting with you next week, Tuesday, 4 PM to discuss portal content management plans. We have shortlisted a few content providers and would like to share data with you.

I’m attaching the project status report with this mail for your perusal. I will be looking forward to your confirmation of the appointment. Regards,

Andrew Fitzgerald

8.2.2 Opinion

Read both the email messages. Do you think one has been written better than the other? Why do you think so? What do you think makes an email effective?

8.2.3 Exercise

Use the following phrases provided to create one formal and one informal email. Take care to put the appropriate sentences in the sections provided.

1.I hope this finds you well.

2.Hey Mike,

3.I look forward to hearing from you, regards, Jose

4.How are you doing dude?

5.I’m just back from a trip to Germany and was hoping to catch up with you at the new club next week.

6.Hello Mr. Simon,

7.cheers, Dave

8.I was wondering if we could meet you on Tuesday at 10 AM to discuss the design specifications.

9.If you need directions to the place, call me.

10.I’m attaching two design samples with this mail for your perusal. Request you to share feedback with us.

Formal Email

Starting an email

Social opening

Reason for writing

Requesting information

Signing off

Informal Email

Starting an email

Social opening

Reason for writing

Requesting information

Signing off

8.2.4 Class Activity

What kind of email do you need to write more often – formal or informal? Discuss the points that should be kept in mind when writing formal email.

UNIT

What’s Happening Around 09

Objectives

The learner will be able to:

Identify a piece of information as news.

Segregate news items into various categories.Use appropriate adjectives.

9.1 Opinion

Read what people feel about news media today. Do you also feel the same?

“The news on television is too dramatic, mainly cashes on people’s emotions.”

“Reading news on the Internet is the easiest; one can read it as one’s own convenience.”

“I don’t know whether to believe what we read in newspaper and watch on television? Wonder how much is true!”

9.2 Reactions to News Items

9.2.1 Exercise

Complete the following dialogues using the given phrases.

1. A: Oh no! Did you hear this? B: (1) ______________?

A:An earthquake struck Japan.

B:(2) ______________! Was it very destructive?

2.A: I read an interesting article yesterday.

B:(3) ______________?

A:In the Times magazine. (4) ______________.

B:OK. (5) ______________?

A:About foods that help prevent cancer.

B:(6) ______________! I will also read it.

3.A: Julie, did you see this notice?

B:No, (7) ______________?

A:We have to work this Saturday.

B:(8) ______________.

A:I know. (9)______________.

B:(10) ______________! We have been working so hard the entire month.

9.3 Headlines

9.3.1 Exercise

In which part of a newspaper would you find these headlines? Match them with the different sections of a newspaper.

9.3.2 Class Activity

Create your own headline for each section in the previous exercise. Present your newspaper sections to the class. Vote for the best headlines in each section.

Example: Health: New breakthrough in cancer treatment

9.4 Describing Words

Adjectives help describe nouns, pronouns or groups of words functioning as nouns. Example: This is such an interesting article.

9.4.1 Exercise

Choose the correct adjective to complete the following internal newsletter of your organisation.

The month began with a ____________ note from the CEO. He promised several ____________

projects coming our way. But, the IT project was rather ____________. It was not ____________

enough for our ____________ team. However, the overall month was ____________ with the

____________ completion of the HR infrastructure model for the head office.

9.5 Let’s Listen

9.5.1 Conversation

Paul Simmons is the Executive Editor of Global News. He talks about the various categories of news carried in Global News.

Interviewer: Paul, the title of your newspaper suggests that you cover news of international relevance.

Paul Simmons: Well, while we do mainly carry news of global relevance, such as terrorist strikes or global economy, we also cater to regional readership across Europe and South East Asia. Hence, we also carry a Regional News section.

Interviewer: So, the Regional News section would carry articles specific to a particular country or region such as South East Asia.

Paul Simmons: Yes, that’s correct. We also have an individual Community and Culture section that speaks about cultural events and programmes.

Interviewer: But that is other than regional news.

Paul Simmons: International and regional news focus on political activities and state matters of immediate

relevance. There might be a government workers’ strike or flash floods in a particular region requiring immediate focus.

Interviewer: Do you also carry economic news in the same categories?

Paul Simmons: We do have a Finance and Economies section. However, breaking news about the economy would form part of the International or Regional News, depending on its nature.

We also carry upto date information on sports in our Sporting Encounters section. The entertainment world is covered in the Media section. One thing that sets us apart from other newspapers is the Global Traveller section – focusing on international travel by individuals to out of the way destinations.

9.5.2 Exercise

Listen to the interview and decide if the following sentences are true or false.

1.Global News carries only local news. ________ (True/False)

2.The newspaper has a section on Finance and Economics. _______ (True/False)

3.Global News is a fashion magazine. ______ (True/False)

4.The unique selling point of the newspaper is its Travel section. _____ (True/False)

9.5.3 Exercise

Listen again and fill in the blanks in the following sentences.

a.The regional readers of the newspaper include people across __________ and _________.

b.To know more about the cultural events and programmes, check the ___________________

section of the newspaper.

c.The Media section of the newspaper covers the _______________ world.

d.Breaking news about global economy would fall under ______________ news.

9.5.4 Opinion

Do you think Global news should include some other sections too? Which section would you like to add? What kind of news would the section contain?

UNIT

Deciding Who Leads 10

Objectives

The learner will be able to:

Identify how to find the right people for business.

Use Past Simple, Present Perfect Simple and Present Perfect Continuous tenses.Use weak forms of ‘have’ and ‘for’ with the Present Perfect tense.

10.1 Finding the Right People for Business

How did you find out that your current organisation had a vacancy? How do you normally find out about vacancies in companies? How do organisations recruit people?

10.1.1 Conversation

Michelle runs an executive search firm. Some of the Fortune 500 companies are her customers. Let’s hear her share her experiences.

Interviewer: So Michelle, tell us something about your life. You’ve always lived in New York?

Michelle: Actually not. I was born in London and that’s where I spent the first few years growing up. Sometime in the late 80s, my parents moved to the United States and I finished the rest of my school years here. After graduating, I worked as an editor for about nine years. It was an organisation that developed training programs for corporate houses.

Interviewer: That’s interesting! So what made you

decide to start your own consulting business? It takes a different mindset to run one’s own business, right?