Иностранный язык в профессиональной деятельности (английский язык). Учебное пособие

Task 8. Learn the following words and phrases and try to use as many of them as you can while answering the questions.

curriculum syn. syllabus – учебная программа; программа обучения subject – изучаемый предмет

major – профилирующая дисциплина (предмет); основная специальность

post-graduate student – аспирант

post-graduate education – последипломное образование; аспирантура core courses – основные курсы; базовые учебные дисциплины elective – факультативная дисциплина

hands-on learning – практическое обучение; приобретение практических навыков

cutting-edge courses – самые современные курсы

apprentice – ученик, новичок, обучающийся специальности на рабочем месте

apprentice training – профессионально-техническое обучение intern – стажёр, практикант, интерн

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internship – производственная практика; стажировка master’s thesis – магистерская диссертация

PhD thesis – докторская диссертация abstract syn. paper – реферат, тезисы

summary syn. synopsis (pl. synopses), annotation – аннотация, резюме to major in – специализироваться в определенной профессиональной

области

to graduate from – окончить высшее учебное заведение и получить степень/диплом

to be educated at… – получить образование в… (название учебного заведения)

to attend lectures in … – посещать лекции по… to take exams – сдавать экзамены

to pass exams – сдать экзамены to fail exams – не сдать экзамены

to read much (hard) for the exam – усиленно готовиться к экзамену to read for the thesis – читать литературу для диссертации

to do research in (into)… – проводить исследование в области… to read a paper – выступать с научным докладом

to succeed in obtaining– успешно получить

to be particularly interested in… – проявлять особый интерес к … to work under… – работать под руководством…

to be well-known (distinguished, prominent, outstanding, famous) –

быть известным (блистательным, выдающимся, знаменитым, прославленным)

to be at the head of (in charge of) – возглавлять to hold seminars – проводить семинары

to give (deliver) lectures on – читать лекции по to consider – считать, полагать, рассматривать

Task 9. Study the vocabulary for speaking above and prepare to answer the questions about yourself.

Task 10. Role-play the interview for a post-graduate course applicant. Then speak for two minutes as a monologue about your major and research area.

1.What is your major?

2.What university are you going to graduate from?

3.What is your university major? What are you majoring in now?

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4.Why have you chosen this major?

5.What subjects do you study for your major?

6.What is the topic/ subject of your course /master’s paper?

7.What subjects studied at the University are the most important for your career?

8.What are your career choices? How do you intend to realize your career potential?

9.How are you going to develop your professional knowledge and skills in future?

10.Where did you get your Bachelor degree?

11.What examinations have you already passed?

12.What is the field of your interests? Who encouraged your interest in the problem?

13.What problems are you particularly interested in?

14.Have you been working at the problem long?

15.Who do you collaborate with?

16.Who is your scientific adviser?

17.Is he/she a distinguished scientist?

18.How often do you consult him/her? When do you consult your scientific adviser?

19.Do you take part in scientific conferences?

20.Have you already got any articles published?

21.When did you start your research and when are you planning to finish it?

Task 11. Do market research and write an essay on MBA courses in Russia (or in St. Petersburg). Compare advantages and disadvantages of each programme. Which one would you choose and why?

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Unit 2. Jobs in design industry

Task 1. Before you read the text, talk about these questions:

1)Why did you decide to study design?

2)What are the advantages and drawbacks of your profession?

3)Would you like to work in an agency setting or in an in-house setting?

Task 2. Read the text and decide which type of design jobs you might be interested in. Why? What skills does each job require? Share your ideas with a partner.

Nine Types of Design Jobs for Creative People

Your love of color, artistic eye and impeccable sense of style cause people to label you a creative person—and you wear that label proudly. You embrace it as you enjoy expressing your originality and making things visually appealing.

But what if we told you there was a way to exercise your creativity full time instead of just on the side? Better yet, what if you could get paid to be creative on a daily basis? The truth is there’s a wide array of design careers where people just like you can thrive.

We have identified nine types of design jobs that are perfectly suited for creative people. Below is a brief breakdown of each position based on data from the U.S. Bureau of Labor Statistics. Take a look and see which creative careers interest you most.

Nine creative careers in the design field

Great news for all you creative folks—there are many types of design careers that allow you to capitalize on your inventiveness. Learn more about a few exciting jobs for creative people like you.

1. Graphic designer

One of the most common design careers out there is a graphic designer. These professionals create designs for marketing collateral, product illustrations, brand identities and websites using computer software like the Adobe® Creative Suite.

They merge technical skill with artistic ability to create a design that resonates with its desired audience. Graphic designers may work independently

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as freelancers or contractors, in an in-house setting for a company or in an agency setting.

Skills for graphic designers: • Adobe®Creative Suite • Typesetting

• Social media • Website design • Packaging

2. User experience (UX) designer

UX designers make websites, mobile applications, software or video games easier to navigate and more intuitive for users to interact with. They study and evaluate how people feel about a particular system and design their product to cater to the needs of the user. They also analyze the specific components of the system such as usefulness, value, credibility and accessibility.

For example, a UX designer might work with a retailer to update their product webpages and mitigate issues like frustrating forms, hard-to-find buttons and visual clutter that can prevent users from making a purchase.

Skills in demand:

• UX wireframes

• Prototyping

• Visual design • User research

• Adobe Creative Suite

3. Photographer

Photographers utilize their creativity and composition skills alongside their technical expertise to capture photographs that tell a story or document an event. The majority of today’s photographers work with digital cameras and editing software to capture subjects in commercial-quality images. Some travel to a location to shoot an event or scenery, while others have their own studios for portraits, commercial shoots or artistic work.

Skills in demand: • Digital photography • Customer service • Product sales • Adobe Photoshop • Social media

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4. Interior designer

Professionals in this occupation work with interior spaces to improve the safety, functionality and aesthetic appeal of the area. They select color schemes, furniture, flooring, lighting and all other elements of a room or building. Interior designers also sketch their ideas or use design software to communicate their plans with the architects, structural engineers and builders who bring their designs to life.

Skills in demand: • Customer service • Customer contact

• Computer Aided Drafting/Design (CAD) software • Sales

• Purchasing

5. Multimedia artist & animator

These professionals create animations and special effects for movies, television, video games and other forms of media—both two-dimensional and three-dimensional. They work with teams of animators and artists to bring ideas to life using computer software or by writing their own computer code. Some work in studios or offices, but many are self-employed and work from home.

Skills in demand: • Adobe Creative Suite • Graphic design • Motion graphics

• Maya

• UX Wireframes

6. Art director

Art directors work in a variety of settings such as magazines, newspapers, internet-based publications and advertising or public relations agencies. They communicate with clients while overseeing project budgets and timelines. They manage a team of design professionals, reviewing and approving all creative materials before presenting to clients.

Skills in demand: • Adobe Creative Suite • Graphic design • Budgeting • Creative direction

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• Project management

7. Advertising & promotions manager

Professionals in these positions often work in agencies to organize campaigns for clients. They may also be responsible for selling advertising space or time for media firms. This is a job for creative people with a strong business acumen, as they work with sales staff to develop concepts for campaigns, partner with creative teams to produce layouts, negotiate contracts and prepare overall campaign budgets.

Skills in demand: • Budgeting • Project management • Social media

• Ad campaigns • Digital advertising

8. Fashion designer

Professionals in this field design new clothing and accessories. Designs are sketched on paper or digital devices and then colors, materials and textures of the final product are determined. Fashion designers study fashion trends by reviewing magazines and attending fashion shows. They then provide sample garments to sales representatives and agents in hopes of selling their own collections.

Skills in demand: • Sales • Customer contact

• Product design and development • Adobe Creative Suite • Sketching

9. Film & video editor

Film and video editors use technical software to construct promotional or artistic productions from footage shot by camera operators. This creative career involves working with directors and producers to determine which material is most captivating for their audience and piece together scenes. The editing process involves trimming footage down into segments, marking frames for audio and organizing raw footage into a seamless and polished final product.

Skills in demand:

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• Video editing • Adobe Creative Suite • Social media • Video production • Music

Start creating your ideal design career

It’s now clear that there are many different types of design jobs that will allow you to exercise your creativity day in and day out. With such a wide variety of opportunities, you should be closer to finding the creative careers that align best with your skills and interests.

(from 9 Types of Design Jobs for Creative People https://www.rasmussen.edu/degrees/design/blog/9-types-of-design-jobs-for-

creative-people/)

Task 3. Match the words and phrases with the definitions.

1 in-house

2 array

3 credibility

4 visual clutter

5 purchase

6 wireframe

7 layout

8 footage

A the way that something is designed or arranged;

B the fact that someone / something can be believed or trusted; C excess and/or disorganized display items;

D something that is done by employees within a company rather than by other companies or independent workers;

E something that you buy;

F a large group of things or people, especially one that is attractive or causes admiration or has been positioned in a particular way;

G a low fidelity sketch, containing main features, functions, and content, without getting into the visual design;

H film or videotape which shows a single event or place.

Task 4. Read the sentences. Choose which word best fits each blank.

1 impeccable / seamless

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A Her written French is _________.

B To achieve this ___________ integration, an agent architecture was adopted.

2 embrace / capitalize on / thrive

A She seems to _________ on hard work.

B You need to ________ your previous experience to achieve the goal. C He was eager to _________ the opportunity.

3 merge / mitigate

A The countries are striving to ________ the global warming. B The country’s two biggest banks are planning to ________. 4 capture / sketch

A It would be impossible to _______ her beauty in a painting. B Art students were told to _______ the landscape.

5 expertise / acumen

A He is a man of sound business _________.

B We admired the ________ with which he prepared the meal.

Task 5. An interview about your future career. Study the following questions and answers. Use them to interview each other about your future career. Act out your interviews in pairs.

Q1. Where are you in your career?

• I know what career I want, and I need to learn some skills

• I like my career – or, at least, I don’t HATE it – but I keep wondering if there’s something more out there

• I took a break from my career, and now I’m ready to get back into the workforce

• I want to make a career change, but I’m also super busy • I’m just starting out

• I’m burnt out from going into an office every day and ready to make my own hours

Q2. If you could change one thing about your career, what would it be? • I don’t know what I’m good at!

• I want to be my own boss, set my own schedule and choose my own work • I want to do work that I actually care about – maybe even something that postively contributes to the world

• I’d like to be able to work from home – or anywhere but a cubicle! • I’ve taken a break from my career, and I’m not sure how to get back into it • Money! Specifically, I’d like more of it

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Q3. How would your friend most likely describe you? • A born leader

• A charming introvert • A numbers nerd • A people person • A total perfectionist

• An innovative creative

Q4. What’s your biggest concern about learning tech skills?

• Even if I learned the skills, with my weird resume, why would they hire me over a computer science graduate?

• I don’t have the time to learn new skills

• I dream of a remote job – but do those jobs REALLY exist for, you know, REAL people like me?

• It’s too late in my career/life to make this big of a change

• Learning tech skills is expensive and I’m on a tight budget – I’m not sure it’s worth it

• My career is okay and learning tech skills is expensive – why should I rock the boat?

Q5. Picture the perfect workplace for you. What do you see?

• A bustling agency where I’m surrounded by incredible creative talent • A collaborative environment where I’m LEADING the team

• A collaborative environment where I’m a full-time member of a team working shoulder-to-shoulder with fun, experienced team members • A coworking spot! I work with my team sometimes in person and then have the freedom to finish my work around my busy schedule

• A video conference with coworkers on my screen… and the beach behind it • Work at home in the morning, with time for kid’s soccer practice in the afternoon

Q6. What are you most looking forward to with a new career in tech? • A job I love doing with a team I love working with

• Earning enough income that I can clock out at 5 pm – and hit the beach! • Earning one of those lucrative tech salaries

• Finally having a career that helps me do everything I love • Having a flexible schedule that doesn’t 1000% revolve around work! • Working with new clients every day!

Q7. How quickly do you want to get a new job? • ASAP – ideally in under 90 days

• I don’t! Just a few skills to start my side hustle

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