- •Read and translate the text.
- •Commentary and Notes to the text
- •Put each verb in brackets into the passive in an appropriate tense.
- •Translate the following sentences into English.
- •Write down the forms of the irregular verbs.
- •Write down sentences with the following idioms.
- •Read and translate the text.
- •Commentary and Notes to the text.
- •II.Answer the following questions.
- •III. Define the part of speech of the following words and translate them.
- •IV. Translate the words paying attention to their meaning: means, to mean, by means of, by no means, by all means.
- •V.Translate the sentences.
- •VI. Put each word in brackets in appropriate degrees of comparison.
- •VII. Fill in the gaps with “who, whom, whose, what, which”.
- •VIII. Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
- •I. Read and translate the text.
- •Commentary and Notes to the text
- •II. Answer the following questions.
- •III.Translate the following word combinations.
- •IV.Fill in the gaps with the words and expressions given below.
- •V. Find the synonyms of the following words in the text.
- •VI. Translate into English.
- •VII. Translate the sentences paying attention to modal verbs and their equivalents.
- •VIII. Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
- •I. Read and translate the text.
- •Commentary and Notes to the text.
- •II. Answer the following questions.
- •III. Define the part of speech of the following words and translate them.
- •IV. Arrange the jumbled words into the right order.
- •V. Translate the word combinations.
- •Translate the sentences paying attention to Sequence of Tenses.
- •Make the sentences negative.
- •VIII. Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
- •I. Read and translate the text.
- •Commentary and Notes to the text.
- •II. Answer the following questions.
- •III. Define the part of speech of the following words and translate them.
- •IV. Match the words with their definitions.
- •V. Fill in the gaps with “much” or “many”.
- •VI.Translate the sentences paying attention to Participle II.
- •Market research
- •Commentary and Notes to the text
- •II. Answer the following questions.
- •III. Translate the word combinations.
- •IV. Fill in the gaps with “little, a little, few, a few”.
- •V. Read the following numerals.
- •VI. Translate sentences with the word “one”.
- •VII. Translate sentences into Russian.
- •VIII. Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
- •I. Read and translate the text.
- •Commentary and Notes to the text
- •II. Answer the following questions:
- •III. Give the Russian equivalents to the international words.
- •IV. Write down the Russian equivalents.
- •Fill in each blank with a suitable word from the vocabulary of the text.
- •Translate the sentences paying attention to the meaning of the words “some” and “the same”.
- •Translate the sentences paying attention to the Complex Subject.
- •VIII.Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
- •I. Read and translate the text.
- •Commentary and notes to the text
- •II. Answer the following questions:
- •III. Define the part of speech of the following words and translate them.
- •IV. Fill in the gaps with proper prepositions: of, by, with, in, from, to, upon, through.
- •Fill in the gaps with “some, any, no”.
- •VI. Translate sentences paying attention to the word “earn”.
- •VIII.Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
- •I. Read and translate the text.
- •Commentary and Notes to the text
- •II. Answer the following questions.
- •III. Translate the word combinations.
- •IV. Open the brackets and put the verbs in proper form.
- •V. Translate sentences with the word “it”.
- •VI. Translate the sentences into Russian.
- •VII.Translate the sentences paying attention to the construction “to be going to”.
- •VIII. Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
- •I. Read and translate the text.
- •Commentary and Notes to the text
- •II. Answer the following questions.
- •III. Fill in the gaps with the prepositions: to, without, for, in, at, from, with
- •Write down the degrees of comparison of the following adjectives.
- •VI.Translate the sentences paying attention to the Gerund.
- •VII. Make the sentences negative.
- •VIII.Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
- •I. Read and translate the text.
- •Commentary and Notes to the text
- •II. Answer the following questions.
- •III. Find in the text synonyms for the following words.
- •V.Translate the following sentences.
- •VI. Give the English equivalents for the following.
- •VII.Write the following sentences in the Past and Future Tenses.
- •VIII.Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
- •I. Read and translate the text.
- •Commentary and Notes to the text
- •II. Answer the following questions.
- •III.Define the part of speech of the following words and translate them.
- •IV. Fill in the blanks with the words from the text.
- •Find in the text the English equivalents for the following phrases.
- •Translate the sentences into Russian.
- •VII. Read and translate the sentences with the verb “wonder”.
- •VIII.Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
- •I. Read and translate the text.
- •Commentary and Notes to the text
- •II.Answer the following questions.
- •III. Write the following sentences in the Past and Future Tenses.
- •IV. Write down the degrees of comparison of the following adjectives.
- •V.Write the following dates in English.
- •VII. Translate the sentences paying attention to Participle I.
- •VIII.Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
- •I. Read and translate the text.
- •Commentary and Notes to the text
- •II. Answer the following questions.
- •III.Translate the word combinations.
- •IV.Translate the following sentences.
- •VI. Write and read the following numerals in English.
- •VII.Translate the sentences paying attention to the Passive Infinitive.
- •VIII.Write down the forms of the irregular verbs.
- •IX.Write down sentences with the following idioms.
- •I. Read and translate the text.
- •Innovation
- •Commentary and Notes to the text
- •II.Answer the following questions.
- •III. Define the part of speech of the following words and translate them.
- •IV.Translate the conditional sentences.
- •V. Chose the correct active or passive form of the verb.
- •VII.Translate the sentences paying attention to the Subjunctive Mood.
- •Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
- •Read and translate the text.
- •Commentary and Notes to the text
- •II.Answer the following questions.
- •III.Choose the antonyms of the following words.
- •IV.Translate into English.
- •V.Translate the following sentences paying attention to the Infinitive.
- •VI. Translate the following sentences.
- •Transport
- •Commentary and Notes to the text
- •II.Answer the following questions.
- •III. Define the part of speech.
- •IV.Translate the following word combinations.
- •V. Translate sentences with the word “it”.
- •VI.Complete the Tag questions.
- •VII.Complete the following sentences by putting the verbs into the Present Perfect or Past Simple.
- •VIII.Write down the forms of the irregular verbs.
- •IX. Write down sentences with the following idioms.
Commentary and Notes to the text
1. retailer розничный торговец, розничное предприятие торговли
2. gauge [geɪʤ] измерять, оценивать
3. department store универсальный магазин, универмаг
4. drugstore аптека
5. grocery store продуктовый магазин, гастроном
6. blur [blɜː] размывать, делать неясным
7. discount house дисконтный магазин
8. housewares ['hausweəz] предметы домашнего обихода, домашняя утварь
9. jewelry[ʹdʒu:əlrı] драгоценности; ювелирные изделия; ювелирное дело
10. deli ['delɪ] от delicatessen ; = delly гастрономический магазин, гастроном; кулинария, отдел кулинарии
11. range[reɪnʤ] простираться, тянуться (вдоль чего-л.)
12. optometrist [ɔpʹtɔmıtrıst] оптик, специалист, подбирающий очки
13. vending machine ['vendɪŋməˌʃiːn] торговый автомат
14. specialty ['speʃ(ə)ltɪ] (рекламный) сувенир
15. envision [ɪn'vɪʒ(ə)n ], [en-] воображать (что-л.) , рисовать в своём воображении; представлять себе, предвидеть
16. fulfill [ful'fɪl] выполнять, осуществлять
II. Answer the following questions.
1. Who sells goods and services to the final consumer?
2. Does it put retailers in a key position to test consumer acceptance of the product?
3. Do retailers assist customers in making their purchases?
4. What services may a department store provide in addition to selling clothing, jewelry, and items for the home?
5. Gasoline stations often include a “mini market” selling everything from food to T-shirts and souvenirs, don’t they?
6. Why do some supermarkets look like a small town?
7. What can you buy under one roof?
8. Is it possible to buy goods using a computer?
III. Fill in the gaps with the prepositions: to, without, for, in, at, from, with
1. All the documents will be signed … delay.
2. When we arrived … London, it was raining.
3.The train leaves … platform 9.
4.The ship arrived … the port with two hours’ delay.
5.This article deals … the problem of inflation.
6.We are looking forward …your arrival in Moscow.
7.He is looking …a new job.
Write down the degrees of comparison of the following adjectives.
Cheap, good, bad, old, nice, beautiful, new, comfortable, many (much), heavy, easy, convenient, useful, happy, little.
V.Translate the sentences (to be + of + a noun). “ иметь”, “представлять”.
Computers are of great value to any firm.
Factors influencing priced in a market should be of interest to every producer.
His latest managerial decisions are of great use for the firm.
Good textbooks are of high value for any student.
Prices are of importance for demand in any type of economy.
6. Luxury merchandise is of high interest among some people.
VI.Translate the sentences paying attention to the Gerund.
1.Retailers assist customers in making their purchases.
2.Labour productivity may be increased by introducing new technique.
3.They have much experience in predicting consumer needs.
4. Management is the process of achieving desired results with the resources available.
5. The best alternative for the producing of commodities can be chosen when the relationship between demand and supply has been studied.
6. Retailers counted on selling all goods and services to the consumers.
7. Some futurists think of using computers for merchandizing.
8. The firm continues working on the new project.
9. The retailers’ task is studying the market.
10. The company worked out a plan for producing cars’ details.