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Steve Jobs by Walter Isaacson

804

Levinson, Art, 321, 371, 447, 453, 454, 465, 481, 501–2, 518, 520–21, 558

Levitt, Arthur, 321 Levy, Joe, 412

Levy, Steven, 166, 355, 393, 412 Lewin, Dan’l, xv, 125, 214, 223, 231 NeXT and, 212–13, 224

Lewinsky, Monica, 278

Lewis, Jerry Lee, 487 Libya, 258

Life, 14–15

“Like a Rolling Stone” (song), 494, 570 Lin, Maya, 127

Lion King, The (film), 434, 439

Lisa Computer, 110–12, 129, 130, 144, 145, 150– 51, 154, 181, 200

Atkinson and, 99–101 converted to Mac XLS, 186–87 failure of, 141, 160, 186

initial concept of, 93 launch of, 141

Macintosh’s rivalry with, 136–37 mouse of, 100–101

name of, 93

screen background of, 99–100 “Little Green” (song), 414

Little Mermaid, The (film), 242

Lockheed Missiles and Space Division, 9 Loewy, Raymond, 127

Lohr, Steve, 282

Los Angeles Times, 429

Lost (TV show), 438, 497

Lost Father, The (Simpson), 258

Lost World, The: Jurassic Park (film), 307 Lotus (software), 224

“Love Is Just a Four-Letter Word” (song), 412

Steve Jobs by Walter Isaacson

805

“Love Lounge, The,” 432 LSD, 19, 41, 57, 107

Lucas, George, 238–40, 243 Lucasfilm, 239–41, 243 Luxo Jr. (film), 243–44, 446 Lyons, Daniel, 494–95, 496 Ma, Yo-Yo, 413, 424–25 MacBook, 347

MacBook Pro, 468 McCartney, Paul, 524 McCollum, John, 19–20, 21 Mac G4 Cube, 445, 448, 459 McGuinness, Paul, 421

Macintosh, xvii, 7, 41, 99, 207, 229, 230, 234, 239, 337, 348, 379, 396, 445, 463, 474, 513, 526, 554, 562, 563, 565, 569

Baez shown prototype of, 251 Bicycle proposed as name for, 115 bundling proposal and, 176 circuit board of, 133–34

clones of, 335–36, 447 design of, 127–28, 133–34 desktop metaphor and, 127

disk drive of, 145–47, 186, 200 engineer team of, 113–15 factory construction of, 182–84 fonts of, 130–31

Hertzfeld and, 113–14, 128–31, 161, 166–67, 190–91

hidden craftsmanship of, 133–34 icons of, 131

Intel chip in, 492

launch of, 160–61, 167–70, 353–54 licensing proposals and, 138–39 Lisa design team and, 181

Lisa’s rivalry with, 136–37

Steve Jobs by Walter Isaacson

806

media coverage of, 165–66 Microsoft and, 173–75, 177–79 name of, 109, 142

nickname of, 186

1984 ad campaign for, 159, 160–65, 169, 187, 226, 325, 331, 516

1985 ad campaign for, 187–88 OSX system of, 366–67, 380 packaging of, 134

price debate and, 157–58, 195 QuickDraw package of, 169–70 Raskin’s vision for, 109–10, 128 research team of, 109–10 Russia sales of, 209–10

sales of, 186, 195, 295 screen of, 129–30

SJ-Gates relationship and, 173–76 SJ-Raskin clashes and, 110–14

SJ’s end-to-end concept and, 137–39 SJ’s European tour and, 184–85 team departures and, 190–92

title bar of, 131–32 McIntosh Laboratory, 109

McKenna, Regis, xv, 79, 85, 91, 93, 141, 151, 155, 162, 165, 188, 202, 215, 521–22

McLean, Don, 413 McLeod, Gordon, 508 MacPaint, 180 Macromedia, 336

Macworld, 298

Macworld conferences, 307–8, 322–26, 329, 336, 339, 366–67, 385, 415, 478, 479–80, 560

Gates and, 325–26

SJ’s keynote speech at, 322–23, 325 Macy’s, 73, 164, 196

Madonna, 402, 502

Steve Jobs by Walter Isaacson

807

Maffei, Greg, 324–25

Magical Mystery Tour (Beatles), 412

Maharaj-ji (Neem Karoli Baba), 37, 45, 46, 91, 543 Malone, Michael S., 14, 307

Manifesto (advertising campaign), 498–500 Manock, Jerry, 73–74, 117, 128–29 Mansfield, Bob, 460

marijuana, 18–19

Markkula, Mike, xv, 63, 82, 84, 101, 102, 105, 109, 113, 116, 131, 134, 147, 148–49, 168, 192, 204, 205, 208, 213, 215, 220, 298, 301, 310, 347, 351, 355

Apple joined by, 75–76 Apple left by, 319–20 Apple II and, 80–81 iMac preview and, 353 1984 ad reaction of, 164 SJ’s relationship with, 78

Markoff, John, 57, 291, 384 Marsalis, Wynton, 402 Marshall, George, 457 Martin, Steve, 290

Maslin, Janet, 290

Mayer, John, 413

Meet the Beatles! (Beatles), 412 Mellencamp, John, 413 “Mellow Yellow” (song), 414 Merwin, Mike, 209 Michelangelo, 568 microprocessor, 10

Microsoft, 84, 136, 137, 158, 245, 289, 295, 296, 320, 334, 381, 463, 464, 467, 474, 495, 513, 518, 531, 533–34, 561, 562, 568, 569

federal lawsuit against, 323 goes public, 227

iTunes Store reaction of, 403–4 Macintosh and, 173–75, 177–79, 324–25

Steve Jobs by Walter Isaacson

808

MSN service of, 407

NeXT and, 229, 231–32, 236–37 Sand project of, 173

Microsoft DOS, 177

Microsoft Excel, 174–76, 230, 323, 324, 326 Microsoft Media Player, 383

Microsoft Multiplan, 173 Microsoft Office, 326

Microsoft Windows, 177–79, 230, 335, 515, 528, 534, 554

1.0, 323 2.0, 323 3.0, 296 95, 291

iPod and, 404–6 iTunes and, 404–6, 463 NT, 298

Microsoft Word, 160, 174, 176, 230, 324, 326 Microsoft Zune, 406–7, 409

Mies van der Rohe, Ludwig, 126 Milner, Duncan, 332, 391, 498–500 Minsky, Marvin, 185

Miss Spider’s Tea Party (Madonna), 502 “Mr. Tambourine Man” (song), 417 Mitchell, George, 438, 442

Mitchell, Joni, 414 Mitterrand, Danielle, 184 Mitterrand, François, 184, 185

Miyake, Issey, 128, 256, 362, 532 MobileMe, 531–33

Moby-Dick (Melville), 19

Modern Times (Dylan), 417 Mok, Clement, 183 Monkees, 413

Monsters, Inc. (film), 432–33 Moore, Fred, 59–60, 61

Steve Jobs by Walter Isaacson

809

Moore, Gordon, 9–10 Moore, Henry, 151 Moore’s Law, 10 Morgan Stanley, 104 Morita, Akio, 361

Moritz, Michael, 90, 106–7, 139, 140 Morris, Doug, 399–401, 403, 479 Morrison, Van, 411

Mossberg, Walt, 379, 463, 491, 503, 531 MOS Technologies, 60

“Mother” (song), 51 Mother of All Demos, 58

Motorola, 335, 446–47, 465–66 6800 microprocessor of, 60 6809 microprocessor of, 109–10 68000 microprocessor of, 110 Motorola Starmax, 447

Motown, 399

Mozart’s Brain and the Fighter Pilot (Restak), 424 MP3 (music format), 383, 385–87

MTV, 166

Mucusless Diet Healing System (Ehret), 36 Müller, Marcel, 38

Mumford, Lewis, 57 Murdoch, James, 504, 508 Murdoch, Rupert, 504, 507–9 Murray, Joyce, 206

Murray, Mike, xv, 139, 152, 195–96, 197, 200, 203–4, 206

Muse (band), 498

Museum of Modern Art (New York), 445 music industry, 394–95, 398, 399–400, 503 MusicMatch, 406

MusicNet, 395, 403, 404

Myth of the Machine, The (Mumford), 57 Napster, 382, 394, 402

Steve Jobs by Walter Isaacson

810

Narcissistic Personality Disorder, 265–66 NASDAQ, 379

National Aeronautics and Space Administration (NASA), 8–9

National Medal of Technology, 192–93 National Press Club, 228

National Security Agency, 241

National Semiconductor, 75, 79, 296, 297 NBC, 400

Negroponte, Nicholas, 185 Nepal, 106

netbook concept, 494 Netflix, 545 Netscape, 291 Neville Brothers, 410

Newman, Randy, 288, 432 News Corp., 507–8 newser.com, 523

Newsweek, 165–66, 218, 236, 290, 323, 355, 393, 445, 494, 495–96

Newton (Apple), 308–9, 338, 385 Newton, Isaac, 69

New York Post, 507

New York Times, 228, 233, 281, 290, 291, 384, 408, 411, 451, 478, 494, 498, 504–5, 516

NeXT, xviii, 166, 245, 246, 259, 268, 297, 363, 374, 445, 447, 458

Apple and, 213–15, 217–18, 221–22, 298–300, 305–6

Apple’s staff “raid” on, 213–15 bundled features of, 224–25, 234 circuit board of, 222, 233–34 design of, 222–23

electronic book of, 234–35 failure of, 293–94 finances of, 226–28

Steve Jobs by Walter Isaacson

811

Gates and, 229–30, 236–37 headquarters of, 223–24 IBM and, 231–32

idea behind, 211–12, 214 late release of, 234–36 launch of, 232–35

Lewin and, 212–13, 224 licensing issue and, 231–32 logo of, 219–21

matte finish of, 223 Microsoft and, 236–37 name of, 219

NextStep system of, 231–32, 294 operating system of, 366

optical disk of, 234–35 Perot and, 227–28 price of, 235

reaction to, 236 retreats of, 226 sales of, 237

unseen craftsmanship in, 223 Ng, Stan, 387

Nicks, Stevie, 479 Nietzsche, Friedrich, 119 Nine Inch Nails, 397 1984 (Orwell), 162

Nocera, Joe, 223, 451, 478 Noer, Michael, 497–98

No Line on the Horizon (U2) 424 Norton, Jeffrey, 494

Novel (parlor game), 548 Noyce, Robert, 9–10, 121, 537 Obama, Barack, 495, 497, 555 SJ’s dinner for, 545–47

SJ’s meeting with, 544–45 Obama administration, 258

Steve Jobs by Walter Isaacson

812

Oh Mercy (Dylan), 412

Omen, The (film), 69

“One Too Many Mornings” (song), 416 Ono, Yoko, 180, 331, 374, 418 OpenMind (mental health network), 265 Oppenheimer, J. Robert, 363 Oppenheimer, Peter, 460, 557

Oracle, 283, 296, 349, 372, 545 Oregon Feeling Center, 50 O’Reilly, Bill, 508

Ornish, Dean, 454

Orwell, George, 160, 162, 169 Osborne, Adam, 123, 135 Ostrovsky, Alex, 410

Otellini, Paul, xv, 447–48, 492, 493 Otogawa, Kobun Chino, see Chino, Kobun Outkast, 418

“Outlaw Blues” (song), 417 Ovitz, Michael, 436–37

Oxford Dictionary of Quotations, 225 Oxford University Press, 224 Oyama, Terry, 128–29

Ozzie, Ray, 533–34

Packard, David, xix, 9, 25, 306, 534–35, 569 Page, Larry, 275, 511–12, 552

Page, Rich, 136–37, 212, 214 Palm, 459

Palmisano, Sam, 333

Panasonic, 356–57 Pantone company, 83

Paris Review, 255 Parker, Maynard, 236 Parrish, Maxfield, 91

Pascal (computer language), 94 P.A. Semi, 492–93

Patton, George S., 2

Steve Jobs by Walter Isaacson

813

Patton (film), 203–4, 206 Paulsen, David, 225 PayPal, 410

PBS, 227

PC World, 395–96 Pearlstine, Norman, 330 Pearson Education, 511 Peddle, Chuck, 72

Pei, I. M., 128, 180, 224

People’s Computer Company, 59 PepsiCo., 149–52

corporate headquarters of, 151–52

Perfect Thing, The (Levy), 412 Perkins, Tony, 295, 395 Perot, Ross, 227–28, 231

Personal Computer Festival, 70, 71 Pfeifer, Herbert, 194

Philips Electronics, 385, 388 Picasso, Pablo, 330, 332 Pileggi, Nick, 256 Pininfarina, Sergio, 126 Pinter, Harold, 204

Pixar, xviii, 166, 242, 248, 304, 311, 314, 322, 363,

450

ant movies rivalry and, 427–30 CAPS system of, 242

digital animation business of, 242–44 Disney’s merger with, 432–43

Disney’s Toy Story deal with, 284–88, 290–91 financial losses of, 245–48

headquarters of, 430–32 IPO of, 291

mass market debate and, 241–42, 247 name of, 240

Reyes program of, 241

Showplace computer program of, 247

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