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Business writing for economists and managers = Деловая корреспонденция для экономистов и менеджеров. Учебно-методическое пособие

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Hi Emil I am writing to get you in touch again after a long time. How are you? Are you enjoying your new
job in Oslo? I’m going to be in Oslo soon, attending a seminar and staying at the Scandic Byporten Hotel 4–7 June. I’d love to see you. Any chance of meeting on Saturday 6 after 8 pm, or any time on Sunday 7?
Hoping to see you soon. Darina
5
6/30/20… Dear Mr. Vacek: I write to thank you for the invitation to your Cross-Cultural Training Seminar in Brno on 2 and 3
February. Unfortunately I will not be able to attend as I will be away on business. Would you please tell me if you are planning to repeat the seminar at a later date as I would be very interested to attend?
Yours sincerely
Ladislav Lukska
p.p. Tadeas Varga Personnel Manager
6
Dear Mr. Tran Thank you for your letter of 28 May. I apologise for not replying sooner. I am writing to confirm that I will be in Ho Chi Minh on 7 July and will be very happy to meet you
for lunch and visit your factory outlet in the afternoon, as you suggest. Unfortunately I will not be able to attend your company dinner as I am flying to Seoul in the evening.
Could you please send me your catalogue and price list as I would like to show it to my colleagues at our meeting next week?
I enclose a printout of our latest design, which I hope will be of interest. I look forward to meeting you next month. Please let me know if you would like me to bring any
samples of merchandise. Yours sincerely
Hoa Nguyen
Manager enc.
32
Ех. 2.30. Which letters are a informal; b formal:
1
Dear Mr. Halabi Re: the Sonoma Blonde range Following our conversation please find enclosed our latest brochure. You will find the Sonoma
Blonde range on pages 16–19. You will see we have a full range of office furniture to suit all budgets. Thank you for choosing our company. We look forward to being of service to you. Yours sincerely
Mila Wright
Mila Wright
2
Dear Zachary, As you requested, here are instructions on how to get to us on Thursday 16th August. When you come out of Penn station, walk up West 31st Street. Turn left and walk up Seventh Avenue.
Take the third right onto West 34th Street. You’ll see Macy’s department store on your left when you turn. Go straight on down the street, past Macy’s. At Herald Square, cross Broadway and then the Avenue of the Americas. Continue straight on down East 34th Street, and our building is on the next corner on the left. The main entrance is on Fifth Avenue.
Give me a call if you have any problems on the way. Have a safe journey, and we look forward to seeing you again on the 16th.
Best regards, Phoebe
3
Dear Nick, Thanks for your letter and all the programme details. Sorry I didn’t get back to you last week – too much work! I an enclosing two brochures with everything you asked for. Let me know if you need anything
else – I’m away next month. Yours, Lisa
4
29/10/20… Dear Ms. Jones, Thank you for the Milford Supplies brochure, which arrived today. We are interested in buying R06FB safety equipment that you produce. I would like to arrange
a meeting to talk about our requirements. Please contact my office to find a date that is good for you. We look forward to doing business with Milford Supplies. Yours sincerely,
Gareth Probert
Gareth Probert Cc: Amelia Brixton
Managing Director
33
5
Langdon Training Solutions
42, Preston Court
Norfolk PE27 5MR
Tel: 01485 597342 Email: jlangdon@gmail.com Skype: LTS Joanna Langdon
www.langdontraining.com
21 July 20… Patricia Moreno PhD Strategy and Business Economics Division Sauder School of Business 2053 Main Mall Vancouver BC Canada V6T 1Z2
Dear Ms. Patricia Moreno With reference to your letter of 1 July, I would like to thank you for inviting me to speak as a key-
note speaker at the Business Solutions conference organised by the Vancouver Business School this December.
It will be my pleasure to attend and I am planning on giving a talk on the following topic: Creative Innovation for Business Managers. Please find enclosed a copy of my latest book for your interest.
I would be interested in asking you a few questions about the event. Perhaps we could arrange a call at your earliest convenience to discuss further details.
Finally, I would like to confirm that I have sent my proposal and speaker form via e-mail to the administrator as requested.
I look forward to hearing from you. Yours sincerely
J. Langdon
Joanne Langdon Training Consultant
Encl. copy of Creative Innovation
Practice
Ех. 2.31. Label parts of an envelope in the UK (a–i):
Robert Jones A Lowis Engineering B 10 East 53rd Street C New York NY 10022 D
1. Building number and street name.
2. City, state, zip code.
3. Name of recipient.
4. Name of recipient’s company or organisation.
34
Ех. 2.32. Label parts of an envelope in the UK (a–i):
Mr / Mrs / Ms R Jones A Lowis Engineering plc B Lowis House C 21 Wardour Street D London E W1 0TH F United Kingdom G
1. Building number and street name.
2. City or town.
3. Country.
4. Name of building where applicable.
5. Name of recipient.
6. Name of recipient’s company or organisation.
7. Postcode.
Ех. 2.33. Label parts of the letter (a–i):
1. Opening salutation.
2. Closing sentence.
3. Full name (typed).
4. Closing salutation.
5. Writer’s address (letterhead).
6. Signature.
7. Date.
8. Body of the letter.
9. Recipient’s (name and) address.
45 Dale Road A Stevenage SG6 6SB
UK Sandman Creek Summer camps B 1831 Ellis Avenue Eugene OR 97405
27 June 20… C Dear Mr. Campbell D I am writing to thank you for the interview we had yesterday. I am very interested in working
in your summer camp next year. I hope that my qualifications and interests were suitable. I meant to also mention that I am learning to drive and I hope to have my driving licence before the sum­mer. E
Once again, thank you for seeing me. I look forward to hearing from you. F Yours sincerely, G
Sienna Bates H
Sienna Bates I
35
Ех. 2.34. Match the functions (1–8) and useful language for letters (a–h):
1. Making a personal introduction.
2. Confirming details.
3. Closing the letter.
4. Requesting information.
5. Confirming action.
6. Requesting an appointment.
7. Expressing purpose.
8. Providing a conclusion. a) To conclude, we are concerned by the proposals in the draft to extend finan-
cial reporting.
b) I would like to confirm our appointment on Thursday 12th July in your
office.
c) Please let me know what would be a suitable time for me to attend an
interview.
d) I have been appointed to replace Zachary Nguyen, who previously dealt with
your audit.
e) I would be grateful if you could send me the originals of the documents we
discussed at our meeting.
f) I look forward to hearing from you at your earliest convenience. g) With reference to our recent telephone conversation, I would like to inform
you that we have been in touch with your solicitors.
h) I am writing to enquire about graduate vacancies in your firm.
Ех. 2.35. Define the style of opening and closing phrases: a very formal;
b formal; c semi-formal:
1. Best regards.
2. Best wishes.
3. Dear Annabelle.
4. Dear Ms Hemingway.
5. Dear Sir or Madam.
6. Sincerely (American English).
7. Yours faithfully (British English).
8. Yours sincerely (British English).
9. Yours truly (American English).
Ех. 2.36. Read the following information about opening and closing phrases:
1. Dear Sirs → Yours faithfully
2. Dear Sir / Madam → Yours faithfully (British English) / Yours truly (American
English)
3. Dear Mr Byrne / Dear Ms Sweeney → Yours sincerely (British English) / Sincere-
ly (American English)
4. Dear Karl → Best wishes / Best regards
36
a) If you are writing to a company or organisation, 1 is suitable. b) If you do not know the person’s name, use 2. c) If you know the person’s name, refer to 3. Mr is used for men, Mrs — for
married women, Ms when you prefer not to specify the marital status.
d) 4 is more typical in informal letters (with a close business contact or
a friend) and e-mail correspondence.
Ех. 2.37. How would you begin and finish the letters? Write the opening and
closing phrases:
1. You have heard that Ms Wilson, a colleague from your London office, will be
visiting your company next month. You need to offer to book a hotel for her.
2. Mr Woo wrote and asked you to speak at a conference in Taiwan. Unfortu-
nately you cannot go.
Ех. 2.38. Look at useful phrases for future reference. Complete the table below
with words and phrases from the box:
a) Would you like me to …? b) You will be pleased to hear that … c) enquire … d) I am afraid … e) Please find enclosed … f) seeing you on the 10th. g) any inconvenience caused. h) please do not hesitate to ask. i) Further to … j) Could you possibly …?
Starting
We are writing to advise you of … We are writing to confirm … We are writing to 1 …
Stating a reference
Thank you for your letter of December 19. With reference to our telephone conversation today, … 2 … your email of October 15th, …
Giving good news
I am delighted to tell you that … I am pleased to confirm … 3
Giving bad news
We regret to inform you that … Unfortunately … 4
Making a request
We would be grateful if you could … I would appreciate it if you could … 5
Offering help
If you wish, we would be happy to … 6
Apologising
I am sorry about the delay in replying. I would like to apologise for … We are sorry for 7
37
Enclosing documents
I am enclosing … I enclose a copy of … 8
Closing remarks
If you have any further questions, 9 If we can help in any way, please contact us again. Thank you for your help.
Referring to future contact
I look forward to meeting you next week. Looking forward to receiving your comments in due course. Looking forward to 10
Ех. 2.39. Look at useful phrases for letters. Complete the table below with words
and phrases in accordance with their function:
1
Referring to the last con-
tact
2
Referring to
the subject
3
Explaining why
you are writing
4
Referring to
enclosures
5
Requesting
action
6
Polite
endings
a) Could you please …? b) Enclosed is a copy of our catalogue. c) Following our telephone conversation today … d) I am enclosing my CV. e) I am interested in ordering … f) I am writing to ask … g) I look forward to hearing from you. h) Re: new brochure i) Regarding your request for a new price list … j) Thank you for your help in this matter. k) Thank you for your letter of 13th May. l) With reference to your letter of 24th November …
Ех. 2.40. Moritz Huber works for Komet, an Austrian company which is known
for professional agricultural irrigation. He has just returned from a business trip to Albania where he demonstrated innovative products for fine water distribution.
Complete Mr Huber’s thank you letter to his Albanian host, by putting one phrase from the box in the correct gap (1–9):
a) Finally, thank you once again b) I am writing to thank you c) I especially enjoyed d) I look forward to hearing from you e) I was also very interested f) I was most impressed g) It was very interesting h) Please extend a special thanks
38
Dear Mr Seseri, 1 b for a most enjoyable visit to Tirana. 2 … to see the city and Dajti Mountain and 3
the meal in your beautiful Gourmet restaurant. All of your staff were extremely courteous and
4 … with their knowledge of water distribution. 5 … to see the water treatment plant. 6 … to Arjeta Pernaska for taking so much time to guide me
around. 7 … in due course regarding your decision on our irrigation equipment. 8 … for making my stay
in Albania such a pleasant experience. Sincerely,
Moritz Huber
Ех. 2.41. Imagine that you have just returned from a business trip to a city
(of your choice) to look at some possible new products. Your host is hoping to be­come a regular supplier to your company. Write a thank you letter to your host.
In the letter, do not forget to do the following:
1. Thank your host for their hospitality and a meal they provided.
2. Say how useful the visit was.
3. Say when you will be in touch with a decision about the products.
Ех. 2.42. In most lines, there is one wrong word. Delete the wrong word and
write the correct word. Some lines are correct. If the line is correct, put a tick (√):
Dear Ms. Olsen, Thank you for your letter of August 17 in that you mention your interest
for seeking a distributor of joint-venture partner to market your products in our country.
Like I am sure you know, Omega Electronics is the leading local distribu­tor of Lab Practical equipment meeting international standards, not just in this country but too in the region, mainly for educational institutions. In addition, our innovative products has allowed maintaining our leadership position in the market.
We have been aware about your company and its ground-breaking inno­vations for a number of years and would welcome the opportunity to meet head of your department, Reyansh Anand, and hear his proposals.
I personally will be absence from the office during the first week of Sep­tember. Although, I would be most interested to meet Mr. Anand when I return. Please, finalise the details of his visiting with my assistant, Miss Rhee.
I look forward to meeting Mr. Anand. Yours sincerely,
Gyan Agarwal
Gyan Agarwal CEO
1 which 2
3 4 5 6 7
8 9 10
11 12 13
Ех. 2.43. Write a reply to the letter in ex. 2.42.
39
Review
Ех. 2.44. Decide which statements are true:
1. The letter is quick and urgent.
2. You should not write contractions (I’ll, we’d).
3. The title Ms is preferred to Mrs and Ms in business correspondence.
4. In the US, titles Mr. and Mrs. are followed by a full stop (period).
5. Business letters can have a very formal business style or a very informal style.
6. Letters contain only this information: the recipient’s name and address, body
of the letter, what is enclosed with the letter.
Ех. 2.45. Do the correspondence quiz:
1. What is the date in British and American English? 12/9/20
2. Which is correct: Dear Mr Gerald Duffy or Dear Mr Duffy?
3. In correspondence with a woman, which is more preferable nowadays? Miss,
Mrs, or Ms?
4. Find the suitable ending for the beginning Dear Nicole: Best wishes or Yours
faithfully?
Ех. 2.46. Match the components of the letter:
1) body of the letter;
2) closing;
3) date;
4) enclosures;
5) letterhead;
6) name and job title;
7) opening;
8) recipient’s name and address;
9) signature;
10) subject line.
LK Training 79–81 Hills Road Madingley Bristol
BS10 8TV A Madeline Beel TAD Electronics Ltd. Unit 12 Goodwood Road Keytec 7 Business Park Pershore WR10 2JL B
9th December 20… C Dear Mr. Beel, D Re: Computer training E
40
Following our telephone conversation yesterday, I am writing to confirm the dates of the training courses that we discussed.
Training course 1 14–18 April Training course 2 08–12 May
Julian McDonald, the course trainer, will contact you next week to talk about the software that your company uses. Enclosed is a map with the location as well as start and finish times of the courses. F
Yours sincerely, G
Jayden Wetherall H
Jayden Wetherall I Project coordinator
Enc. Map J
Ех. 2.46. What do these common abbreviations stand for? Match the abbrevia-
tions (1–4) to their explanations (a–d):
1) cc. / cc / cc: / Cc:
2) encl. / encs. / Enc(s).
3) p.p. / pp
4) Re. / Re: a) Document(s) are enclosed with the letter. b) (Carbon) copies: the names of the people who receive a copy are included
in the letter.
c) When you sign the letter for another person (per pro / per procurationem =
on behalf of).
d) Regarding.