Иностранный язык профессионального общения (английский язык). Учебное пособие
.pdf10.To react ........................... change.
11.To work together ............ a team.
12.To have control ................ the professionals.
4.4.Rearrange the letters to make words. Use the definitions in brackets to help you.
1.enrtrepeenur entrepreneur (someone who starts a company and makes business deals)
2.citapal (money used to start or invest in a business)
3.funoder (someone who starts an organization)
4.prmeeiss (the buildings that a company uses)
5.puchrase (formal buy something)
6.tunvorer (the money a business makes = revenue)
7.seahrs (the equal parts of a company which people can buy and sell)
8.actisiquion (buying another company; = take-over)
9.cotellaral (property or money that you promise to give the bank if you cannot pay back a debt)
10.damend (the desire or need that customers have for a product)
4.5. Choose the correct word in italics.
1.The bank lends you / borrows you money.
2.You lend money / borrow money from the bank.
3.So ‘lend’ is temporary giving / taking.
4.And ‘borrow’ is temporary giving / taking.
5.The bank gives you a lend / a loan.
5.Read the text describing company structure. Then choose the correct answer to the questions.
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SBS
SBS stands for Siemens Business Services. It is a division of the famous German company Siemens. It is only about five years old but is already responsible for a considerable part of Siemens' turnover. How? Siemens had the idea in 1995.
A whole department of Siemens was at the time responsible for the information and communication activities of Siemens. The idea was to offer this service not only inside the company but outside too. SBS is now one of the world's leading providers in the area of electronic business solutions and services.
Friedrich Froeschi is the CEO and SBS is now an independent division with 33,000 employees in 88 countries and turnover of €5.8 billion. One of its largest customers is the British government.
SBS organizes and manages the passports and national savings accounts for Britain. In Europe its main competitors are IBM, Cap Gemini, and EDS. With growth in this marker of at least 15 % the future looks bright for this German service company.
1. What is the activity of SBS?
a)electronic engineering,
b)printing,
c)database management.
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2. Which company does Friedrich Froeschi manage?
a)Siemens Business Service,
b)Siemens,
c)IBM.
3. One of its largest customers is:
a)EDS,
b)SBS,
c ) the British government.
4. €5.8 billion represents:
a)Siemens turnover,
b)SBS's turnover,
c)SBS's profit.
5. SBS manages electronic services for:
a)IBM,
b)British passports,
c)88 countries.
6.SBS is:
a)a branch of Siemens,
b)a department of Siemens,
c)a division of Siemens.
5.1.Talking about your company.
You may need to present your company to visitors, potential investors or partners, or new suppliers and clients.
Here is some useful English vocabulary to learn that will help you talk clearly, concisely and positively about what your company does.
Giving the history of your company
We were founded/set up/established in 1981.
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We merged with X company in 1990. We set up a subsidiary in the UK.
The subsidiary was sold off two years after and the remaining company was split into five different divisions.
We floated on the stock exchange last year, and we are now listed on the London Stock Exchange.
Talking about your products and services
We make/produce packaging material. We manufacture car engines.
We supply paper products.
We launched a new washing powder last month. It has revolutionised the washing process. We have pioneered new ways of reducing energy costs in domestic appliances.
We are researching new products for the home entertainment industry. We hope to roll them out early next year.
We are developing new software for the internet. Our R&D department is working closely with our international partners.
Company performance
We are the market leaders in three countries.
We have expanded our operations.
Our company has grown by one-third.
We make annual profits of $1 million.
Our turnover is in excess of $2 million.
Company structure
At the head is the President, or CEO (Chief Executive Officer). Below the President is the Managing Director, who has overall responsibility for the day-to-day running of the company.
The company is divided into different departments, each with its
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own director. The Marketing and Sales department consists of the sales team, and customer services. The Administration department also includes Human Resources.
We employ more than 2000 people worldwide.
Responsibilities
I report to the Marketing Manager. I deal with customer enquiries.
We work closely with the sales team, who are in charge of customer accounts.
We co-operate with our offices worldwide.
We have more than one branch in some countries. We are responsible for our own markets.
5.2. Make a company presentation using English vocabulary above.
UNIT 5.
BUSINESS MEETINGS
1. Read and memorize the active vocabulary to the text:
to arrange / to set up / to fix / to organize a meetingназначить встречу / совещание / собрание
to bring forward a meetingперенести совещание на более ранний срок
to put back / to postpone a meeting - перенести встречу на более поздний срок, отложить совещание
to cancel a meeting - отменить совещание
to run / to chair a meeting - председательствовать на собрании to hold a meeting - проводить совещание
to attend a meeting - присутствовать на собрании to miss a meeting - пропустить встречу
to break up a meeting - объявлять перерыв в заседании
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a staff meeting - собрание персонала
an emergency meeting - экстренное совещание a regular meeting - очередное собрание
an annual meeting - ежегодное собрание
a board meeting - собрание членов правления a chairperson - председатель (собрания) agenda - повестка дня
to take the minutes - вести протокол собрания / совещания to digress - отклоняться (от темы)
to be on the agenda - стоять на повестке дня
to stick to the agenda - придерживаться повестки дня an item on the agenda - пункт повестки дня
1.1. Read the text and be ready to do exercises below.
BUSINESS MEETINGS
Meetings are an important part of doing business. Holding regular meetings helps to solicit ideas from managers, employees, vendors and customers. The members of the meeting often discuss changes in the marketplace, industry trends, the competition, possible legislation or regulatory changes, the national economy and other factors that affect or might soon affect their business. They can discuss the state of their internal policies, procedures and operations, examine their budgets, safety procedures, morale and other workplace matters. Business meetings help to create a sense of collaboration and improve morale of the team.
A successful meeting has no surprises. With proper preparation and careful organization, a meeting can run smoothly. Setting goals and time limits, keeping to the agenda, and knowing how to refocus are the key components of an effective meeting.
There are a number of ways that you may call or be called to a meeting. Some meetings are announced by email, and others are posted on bulletin boards. The date, location, time, length, and purpose of the meeting should be included. In order to keep the meeting on task and within the set amount of time, it is important to have an agenda. The agenda should indicate the order of items and an estimated amount of time for each item. If more than one person
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is going to speak during the meeting, the agenda should indicate whose turn it is to have the floor. The person in charge of calling and holding a meeting may decide to allocate certain roles to other staff members. Someone may be called upon to take the minutes, someone may be asked to do roll call, and someone may be asked to speak on a certain subject. This should be done either in person, or in an email.
Whether you are holding the meeting or attending the meeting, it is polite to make small talk while you wait for the meeting to start. You should discuss things unrelated to the meeting, such as weather, family, or weekend plans. Once everyone has arrived, the chairperson, or whoever is in charge of the meeting should formally welcome everyone to the meeting and thank the attendees for coming.
If anyone at the meeting is new to the group, or if there is a guest speaker, this is the time when introductions should be made. The person in charge of the meeting can introduce the new person, or ask the person to introduce himself.
When issues cannot be resolved or decisions cannot be easily made, they are often put to a vote. Most votes occur during meetings. Votes can be open, where people raise their hands in favour or in opposition of the issue. When a motion is voted and agreed upon, it is carried. When it is voted and disagreed upon, it is failed. Most often votes are put to a majority. During the meeting, participants will comment, provide feedback, or ask questions.
а) give English equivalents to the following words and word combinations using the text.
присутствовать на собрании; проводить собрание; сотрудник, отвечающий за созыв и проведение собрания; сотрудники; председатель собрания; проводить голосование; ставить на голосование; быть «за»/«против» (при голосовании); участники собрания; представить нового участника собрания, повестка дня раскрывает порядок вопросов, придерживаться повестки дня, голосование может быть открытым.
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b)answer the following questions.
1.What is required to run a meeting smoothly?
2.Do you know how to announce a meeting?
3.What is the purpose of having an agenda?
4.What are the roles of staff members at a meeting?
6.Why are issues usually put to a vote?
1.2. Give Russian equivalents to the following sentences.
1.He can give you a rough estimate of the number of staff needed to work on the project.
2.The chairperson will determine the order in which people will speak.
3.Each shareholder has a vote at the annual general meeting.
4.Please complete this form in full with the required information.
5.There are three types of employment status-you can either be a worker, an employee or self-employed.
6.There were some periods in our recent economic history when the price level rose despite low demand.
7.The company received an annual income of $ 25 000.
8.Conference proceedings are published to inform a wider audience of the material presented at the conference.
9.There is a wide range of opinions on this issue.
10.An economist will forecast tax revenues and interest rates.
1.3. Translate the following sentences into English.
1.Она представит отчет о деятельности фирмы завтра.
2.Товары были доставлены на склад три дня назад.
3.Контракт должен включать цены, условия оплаты и доставки.
4.Перед подписанием контракта прочитайте его внимательно.
5.Они требуют предоплату за все товары, указанные в контракте.
1.4. Read the dialogue and complete it, using the words below.
|
competitive |
dedicated |
downsize get rid of outdated |
retrain |
streamline |
update |
was bought out was laid off |
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Barbara:Did you hear Lars lost his job?
Tim:Really? He has been working for that advertising agency for almost five years. He was such a 1) ________ employee - I can't believe he was fired!
Barbara: He wasn't fired, he 2) _______ . Terra Advertising 3)________ by some Internet marketing firm from the East Coast.
Tim:That's terrible! Why didn't the new company keep him? I'm sure they could use someone with his skills.
Barbara:Lars said the new company needs to 4)________ .
Tim: Why?
Barbara:They need to reduce the number of employees they have if they want to remain 5) __________ .
Tim: Why did they 6) ___________Lars? He's great at what he does.
Barbara: They hired a specialist to come in and help 7)
_________ the company. Lars is creative and very respected in the advertising industry, but his skills have become 8) _________ . He can't use a computer and he doesn't know anything about the Internet. He is no help to an Internet marketing firm.
Tim: He needs to go back to school and 9) ________ . The career center downtown offers free classes to people who need to 10)
_________ their skills and training. Barbara:You should suggest that to him.
1.5. Match the words with their |
Russian equivalents. |
deposit |
обязательство |
safe |
забирать, отзывать |
account |
безопасный |
withdraw |
счет |
obligation |
депозит, вклад |
invest |
оптовая торговля |
transfer |
инвестировать, вкладывать |
wholesale |
перевод |
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1.6. Match the words with their definitions.
foreign |
an arrangement with a bank to keep |
debt |
your money there and to allow you to take it out |
|
when you need to |
|
|
passbook |
an amount of money that is borrowed, often from |
|
a bank, and has to be paid back, usually together with |
|
an extra amount of money that you have to pay as |
|
a charge for borrowing |
account |
an amount of money that a customer with |
(bank |
a bank account is temporarily allowed to owe to |
account) |
the bank, or the agreement that allows this |
overdraft |
money that the government and organizations in one |
|
country have borrowed from organizations and |
|
governments in other countries |
|
|
bank |
the activity of buying and selling shares, etc., or |
|
a place where this is done |
|
|
loan |
a small book that is used to officially record how |
|
much money is in a customer's bank account |
|
|
exchange |
an organization where people and businesses can inve |
rate |
st or borrow money, change it to foreign money, etc., |
|
or a building where these services are offered |
|
|
financial |
the place where stocks and shares in companies are |
market |
bought and sold |
stock |
the amount of another country's money that you |
exchange |
can buy with a particular amount of your own |
|
country's money |
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