Иностранный язык профессионального общения (английский язык). Учебное пособие

3.1. Read a presentation on Pizza Hut and say whether the statements given below are true or false.

Good morning, ladies and gentlemen, thank you for coming. My name is Sarah James and I am here to give a brief presentation on the company. My talk is very short, so please keep your questions for the end.

The first part of my presentation is about the company structure of Pizza Hut (UK). The second part looks at the present activity of the company in the UK, and in the last part I want to talk about our future plans.

First, the structure. Let’s start with the parent company. As you know, Pizza Hut (UK) is a subsidiary of Tricon Global Restaurants. There are other brands in the group, such as KFC and Taco Bell. The president of Pizza Hut is John Prinsell.

Now let’s look at our present activity. Business is very good. People in Britain like pizza! We have sales of over £300 million from 400 outlets. We employ about 16,000 people. In Britain our brand is very well-known. 80 % of the population eat at Pizza Hut at least once a year. On top of that, we deliver 75, 000,000 pizzas to people’s homes. Pizzas are our main product, but we also sell a lot of pasta, salads, desserts, and drinks.

Finally, the future. In the next ten years we plan to open at least another hundred restaurants. At the moment, our market share of all meals in restaurants in Britain is 6 %. We would like to increase that number to 10 % in the next ten years. With our customers and our staff, this aim is possible.

Thank you for listening. Do you have any questions?

Are these statements true or false?

1.The talk is in four parts….

2.Tricon Global Restaurants is a subsidiary of Pizza Hut….

3.John Prinsell is the president Pizza Hut (UK)….

4.British people do not eat many pizzas….

5.Pizza Hut wants to expand….

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Language note. Giving a talk

1. Presenting the structure of a talk

I am here to talk about/ give a presentation on The subject of my talk is…

The talk is in three/four parts. The first part looks at…

The second part is about… The last part informs on …

2.Introducing each point Right/ first /now / finally…

Let’s start with / let’s look at / let’s talk about ...

3.Ending

Do you have any questions?

Thank you.

3.2.Fill in the gaps using words from the presentation.

1.My name is Sarah James and I’m …… to give a …… presentation on the …… .

2.The …… …… of my presentation is about the company structure of Pizza Hut (UK). The second part ….. …… the present activity of the company in the UK and in the ….. …… I want to …… ….. our future plans.

3.……, the structure. …… …… with the parent company.

4.Now, …… …… …… our present activity.

5.Do you ….. any ……?

3.3. Complete the table.

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4. Look at this article about Michelin, the famous tyremanufacturing company. Fill in the gaps using words form the box below.

MICHLIN

Michelin is a famous old family company with a dynamic young chairman. Edouard Michelin … (1), the great-grandson of the founder of the company, which is based in Clermont Ferrand in the center of France.

Michelin … (2) tyres and … (3) them all over the world. The company … (4) about 120,000 people and … (5) annual sales of over €14 billion. Goodyear and Firestone … (6) Michelin’s main competitors.

Edouard Michelin … (7) the company using modern methods. At the moment Michelin … (8) tyres to the BMW Williams team. The company has two main markets, Europe and the USA, but it … (9) to develop the Asian markets. In the USA it … (10) the Uniroyal company. It .. (11) a lot on TV and in magazines and … (12) sport events. It also … (13) the famous Michelin guidebooks.

Edouard Michelin and his wife … (14) five children and they … (15) just outside Clermont Ferrand.

4.1. Choose the correct word to complete the sentence.

1.Michelin is a tyre fabric/ manufacturer/ product.

2.There are over 120,000 employs/ employees/ employers.

3.It has a profit/ loss/ turnover of over €14 billion.

4.The company/ society/ factory has a young chairman.

5.Michelin is BMW Williams’s tyre buyer/ retailer/ supplier.

6.Michelin gets/ owes/ owns Uniroyal.

7.Michelin’s head office/ head hunter/ head room is in Clermont Ferrand.

8.Its main competes/ competitors/ competitive are Goodyear and Firestone.

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4.2. Person B works for Michelin. He is talking about his job. Complete the dialogue.

A:Who do you work for?

B:I work for Michelin --- (1)

A:Is that a French company?

B:--- --- --- . (2)

A:Where --- --- ---? (3)

B:It is based in Clermont Ferrand.

A:What does the company do?

B:--- --- --- (4)

A:How many --- does --- --- ? (5)

B:About 120,000.

A:Where --- you --- ? (6)

B:We advertise on TV, in magazines, and at motor-racing events.

A: --- --- --- --- (7) Clermont Ferrand?

B: No, I don’t. I work in the United States.

A:What --- --- --- ? (8)

B:I am an engineer.

4.3 Give a talk on Michelin using Ex.3.2 and Language note on Giving a talk.

5. Look at these notes on Swiss watch manufacturer, the Swatch Group.

1.Swatch Group - group of 16 watch companies

2.Swatch – quartz mechanism – only 51 parts (most other watches more than 150)

3.The chairman and founder – Nicolas G Hayek Senior

4.New collection with more than 150 watches in four ranges twice a year

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5. 50 production centers – in Europe: France, Switzerland, Italy, Germany – in Asia: Thailand, China, Malaysia

6 Most famous product – Swatch watch

7.Plans – components for telecommunications industry in future

8.The group – sell – 25 % of the world’s watches

9.Swatch – cheap, from $ 35

10.Companies in group include Omega, Tissot, Calvin Klein, Swatch, and Flik Flak – watches and watch components

11.Headquarters – Biel, Switzerland

12.Future plans – components for entire Swiss watch industry and companies outside Switzerland

13.Annual sales – 118 000 000 watches

14.Omega – luxury watches, Tissot and Calvin Klein – middle of the range, Swatch and Flik Flak – basic watches

5.1. Now organize the information under the appropriate headings.

5.2. Put your notes into complete sentences. Use the verbs in the box to help you.

Example:

The Swatch Group is a group of 16 watch companies.

The Swatch has a quartz mechanism with only 51 parts. Most other watches have more than 150.

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5.3. Make a short presentation on the Swatch group using this information and the language from the language note below.

Language note. Presenting a company

1. Structure and location

The company/ group is called….

It is a (French) company, based in (Paris).

It has factories/ production centers/ subsidiaries in … . The chairman/ CEO/ founder/ owner is …

It employs (200) people/ It has (200) employees.

2.Products and customers Their main activity is …

The main products / customers are … and …

3.Results and future plans

The annual turnover is ($30 million) with profit of ($2 million) The company is successful because …

We plan to …

6. Read these texts about a German media group and an Italian vehicle manufacturer.

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6.1.Are the following sentences true(T) or false (F)?

1. Axel Springer Verlag employs 220,000 people ….

2. Ferrari is a subsidiary of Fiat SpA. ……

3. The head office of ASV is in Germany……

4. Fiat manufactures tractors…..

5. KIrchGruppe owns ASV……

6. Fiat and ASV both publish newspapers…….

7. Bild has 2.8 million readers.

8. Gianni Agnelli is the founder of Fiat……

6.2.Make questions for these answers, as in the example. 1. How many people does ASV employ?

12,000.

2. What _________________________? €45 billion

3. How old ______________________? Just over one hundred years.

4. How many ____________________?

180.

5. Where ________________________? In Berlin.

6. Which ________________________? La Stampa.

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6.3. Complete these sentences about the company you know.

1.Its name is ___________

2.It’s based in __________

3.The company makes/ provides _______

4.Its customers are _____________

5.It’s a _____ company.

6.It employs _____________

7.Its annual turnover is _________

8.It advertises ___________

UNIT 2.

PERSONNEL

1. Read and translate the text.

DEPARTMENTS

The lists of departments below is typical for many businesses

– each one corresponds to a business function. Companies also have other departments related to their own business activity.

·Production may also include Purchasing and Quality Assurance (QA)

·Operations Department refers to all the internal processes of a company and might include, for example, Logistics.

·Sales might also include Business Development.

·Customer Services might include Technical Support.

·Marketing might include Market Research.

· Communications Department refers to all promotional activities including a strong focus on Public Relations (PR).

·Finance has many subdivisions, such as Financial Control, Treasury, Accounts and Payrolls (= managing salary payments).

·Human Resources (HR).

·Information Technology (IT).

·Research and Development (R&D).

·Legal.

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1.1. Underline the correct word in italics.

1.The purchasing department is responsible for buying parts and raw materials/ making the final product.

2.All recruitment and selection is done by our Human Relations/ Human resources Department.

3.If you have a complaint, please contact Consumer Services/ Customer Services.

4.Innovation is the key to our success and we have recently expanded the Research and Design / Research and Development Department.

1.2. Complete the text about operations with the words and phrases in the box.

Everyone knows the functions of company departments such as Marketing and Finance. Marketing is about promoting the company, and making sure that customers can find products that

(1)______ . Finance is about controlling the resources of a company to make sure that the business (2 )_____ .

But what about Operations? The department name is less well-known, yet many large companies are run on a (3) _______ by Operations Managers.

Operations Department is about the internal processes of a company. In a manufacturing company an Operations Manager will make sure the production process is running smoothly. In a hotel they are responsible for bookings, front desk, maintenance, etc. In a bank they look after the administration of accounts and other (4) ______ .

Operations Managers have to (5) ______ with people from other departments. In the factory, it is with Purchasing Managers who buy the raw materials. In the hotel, it is with Human Resources

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Managers who (6) _______ new staff. In the bank it is with IT Managers who work (7) _________ to keep everything running. So the Operations Manager has to be careful not to (8) _______ .

1.3. Match the jobs in the box with the description below.

1.I organize training courses for members of staff – languages, computers, etc.

2.I set up the equipment and do experiments and tests.

3.I am the senior executive.

4.I check that products are made to the right standards.

5.I visit customers and try to increase business.

6.I work with the managing director. I am responsible for his diary, organize his travel, and take calls for him.

7.I buy everything the company needs, from raw materials to stationary.

1.4. Where do these people work? Choose one department for each sentence.

1.Accounts work in the ….. department.

2.Scientists often work ….

3.Sales people …….

4.Lawyers …..

5.PR people …..

6.Training Managers ….

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