- •Education Unit 1. Learning for Life Key Vocabulary List
- •Education in Great Britain
- •Education beyond Sixteen
- •Alternative Teaching?
- •Vocabulary Exercises
- •Ex. 3. Study the following definitions and give the corresponding educational terms.
- •Ex. 4. Supply the best words in Parts a and b.
- •Education in Australia
- •Unit 2. Co-education Key Vocabulary List
- •Choose the School – not the Sex
- •Vocabulary Exercises
- •Harassment formative years flawed detriment tend fierce reinforce underachievement inequality implicit enhance
- •Students
- •Get the Girls to School
- •Key Vocabulary List
- •Public Exams in Great Britain
- •Should Examinations Be Replaced with Other Forms of Assessment?
- •How to Pass the Exams
- •Vocabulary Exercises
- •Addictive disorders Unit 1. Smoking, New Attitude Key Vocabulary List
- •Addictive Disorders
- •Tobacco – The Emerging Crisis in the Developing World
- •Smoking Role Models Girls must look at themselves for a cure
- •Cracking Down on Young Smokers
- •Burned-up Bosses Snuff out Prospects of Jobs for Smokers
- •Vocabulary Exercises
- •Unit 2. War on Drugs Key Vocabulary List
- •A War We Have to Win
- •We Need Better Ways to Deal with Drug Problems
- •How the Drug Problem Affects the Workplace
- •Dare to Say No (Drug Abuse Resistance Education)
- •Vocabulary Exercises
- •Mass media Unit 1. Newspapers Key Vocabulary List
- •The Daily Staff
- •Press Council’s 16-point Code of Practice
- •Newspaper Headlines
- •Vocabulary Exercises
- •Janet Wins Battle of the Bras
- •Woman Wins Appeal over Struggle with Police Officer
- •Unit 2. Radio and Television Key Vocabulary List
- •Radio and Television in Britain
- •The Rating Battle
- •Soap Operas
- •Vocabulary Exercises
- •Writing
- •Unit 3. Tv or not tv Key Vocabulary List
- •Television: Advantages and Disadvantages
- •Watching with Mother
- •Tv “Damages Children’s English”
- •Children Watch Too Much Television
- •Tv Violence
- •Books, Plays and Films Should Be Censored
- •Going for the Big Break / Shouting at the Box
- •Vocabulary Exercises
- •The arguments for censorship
- •The counter-arguments
- •Writing
- •Unit 4. The World of Advertising Key Vocabulary List
- •Advertisers Perform a Useful Service to the Community
- •Why is Television Advertising Capable of Manipulating People?
- •Children and Advertising
- •The Language of Advertising
- •1. Skim quickly through these advertisements. What do they have in common? What techniques do they use to attract the reader’s attention?
- •Skinny legs
- •Ashamed of prune lips?
- •Wrinkle Stick
- •2. With a partner choose two of the advertisements to read more closely. Answer these questions on style.
- •4. Work individually. For each statement, put a tick in the column which most accurately reflects your opinion.
- •Vocabulary Exercises
- •Discussion
- •Here are some arguments for and against advertising
- •Writing
- •List of the books cited
Writing
Read these two quotations and then note down your own views on whether it’s best to get your news from television or a newspaper.
The whole problem with news
on television comes down to this: all the words uttered in an hour
of news coverage could be printed on one page of a newspaper. And
the world cannot be understood in one page. Of course there is a
compensation: television offers pictures, and the pictures move.
A newspaper can easily afford
to print an item of possible interest to only a fraction of its
readers. A television news programme must be put together with the
assumption that each item will be of some interest to everyone that
watches. Every time a newspaper includes a feature which will
attract a specialized group it can assume it is adding at least a
little bit to its circulation. If a television news programme
includes an item of this sort, it must assume that its audience will
diminish.
Neil Postman (American writer)
Reuven Frank (NBC News Executive)
Unit 3. Tv or not tv Key Vocabulary List
tube/ box/ telly
to have an adverse impact, to influence adversely, the visual impact of television
couch potato, to play couch potato
zap, zapper, to zap through television channels;
remote control
to change channels, to channel surface; to change over
to grow up addicted to the telly
to be glued to television screens
to be irrelevant to real living, to provide second-hand experiences, to be content with second-hand experiences
the findings of a questionnaire
a notional watershed
on-air trailers
to throw the onus on to smb, to pass the buck, to off-load one’s responsibility
mayhem, gore, gory
to underestimate/ play down, to overestimate
viewing habits
to exercise little/ no control over one’s children’s viewing, to supervise children’s viewing habits
to reduce level of violence, to block violent shows, to preface violent programmes with a parental advisory
to turn to violence through watching it
to curb violence
to rate broadcast programmes, a violence ratings system
to give viewers more control over what they are watching
viewer discretion technology
to provide television sets with viewer discretion technology
censorship, to exercise censorship, to be subject to censorship,
moral standards
to ban
safeguards, to provide safeguards
to infringe on smb’s rights
to degrade, to corrupt
unscrupulous, perverted,
excessive, gratuitous
Text A
Television: Advantages and Disadvantages
Television is one of most powerful inventions of all the many inventions of this century. It has changed the way we look at the world. Through satellites, pictures are sent from one part of the earth to another within seconds. “News travels fast”, is an old saying, but it has never been more true than it is now.
Television has increased our knowledge and opened our horizons. Never before have we known as much about other parts of the world as we do now, and television must take a lot of the credit for this. Through our television set, other countries, cultures and events are on display in our own living rooms. Documentaries about different countries and religions as well as about people in our own society, have widened our knowledge of the world and surely, ultimately, this must result in greater tolerance and understanding.
Television has many positive uses. In most countries of the world the television has been directly used for educational purposes. There are amusing children’s literacy television programmes in the USA, university linked courses on the television in Britain and programmes to encourage vaccination against diseases and to change attitudes towards birth control in India.
The television is such a powerful medium in this modern world as the pictures you see reach into your life. We can understand for ourselves what is happening in the world and this often leads to strong reactions to the injustices we see.
However, television has another side to it. It is big business and different companies compete with each other to procure the highest ratings. For example, the news channels try to get the “hottest” piece of news and this often means the most horrifying pictures to accompany it. Pictures of dying soldiers, earthquake victims and so on, would definitely be prime fodder for the News at Nine. What does this do to us, the viewers, especially younger viewers? There we are sitting curled up in front of the television in our favourite chair watching people dying from starvation or killing each other in wars. One result has been that we become immune to all the violence and terrible things we see and turn off the television and switch over onto our favourite game-show. We no longer really see or hear what is happening and the danger seems to be that we come to accept violence as a part of our world. We become harder and harder to shock. What happens to our sense of injustice if we continually see tear-jerking and heart-rending scenes daily on television?
What we see on television must also be biased in one way or another. Someone has to choose what pictures to show and which to leave out. The television companies are either state owned or increasingly owned by commercial companies whose aim is to make money. Censorship of the media and television goes on in all countries, to a greater or lesser degree. Yet, unfortunately most people seem to think that whatever we see on television must be the truth of a situation. We must realise the power of television companies and stations to distort our reality and to give us another sense of reality.
Television can be used for good purposes. However, since television has become such big business, particularly with the growth in commercial stations, we must all develop a healthy suspicion of what we see and hear. The television stations are increasingly, purely profit making businesses so we must all realise that whatever will “sell” will be on the television regardless of the consequences or effects on people.
Text B