6 Тема по специальности уи

Слова и выражения к тексту:

for the sake of [sek]	ради, в интересах
to organize [':gənaz]	организовывать, осуществлять
to award ['w:d]	награждать, присуждать
to apply ['pla]	внедрять
competitive [k'ettv]	конкурентоспособный
to be ahead [ə 'hed]	быть впереди
technique [tek'n:k]	техника
enterprise ['entəpraz]	предприятие
on the base of [bes]	на основе
demand [d 'ma:nd]	спрос
proprietorship [prə'praətəip]	собственность
private ['pravt]	частный, личный
business ['bzns]	торговое предприятие
institution [nst 'tju:ən]	учреждение
the lack [ðə læk]	нехватка
field of economics [fi:ld əv kə'mks]	область экономики
strategical and business planning [strə'ti:dk(ə)l ənd 'bzns 'plæn]	стратегическое бизнес-планирование
to realize ['rəlaz]	понимать ясно
Science City [saəns'st]	Наукоград
to work out [wə:k 'aut]	разработать
еntrepreneurship [ntrpr'n:p]	предпринимательство

Упражнение 1. Найдите соответствующие эквиваленты английским выражениям:

1) in almost every field of economics	a) ради
2) highly qualified specialists	b) быть вовлеченным в практическую работу
3) to be interested in smth…	c) быть способным поддержать и расширить
4) to be able to support and extend …	d) высококвалифицированные специалисты
5) to be award with …	e) быть способным поддерживать и расширять
6) for the sake of …	f) оставаться конкурентоспособным
7) it means to create and promote …	g) почти в каждой области экономики
8) to remain competitive	h) быть удостоенным звания
9) to manage investment projects	i) интересоваться чем-либо
10) to be engaged in practical work	j) управлять инновационными проектами

Упражнение 2. Прочитайте текст и устно переведите его.

Innovations management

Let me introduce myself to you. My name is …. . I’m … years old. I’m a second-year student of Biysk Technological Institute of the Altai Technical University. Let me explain in some words why I have chosen this speciality.

Nowadays the lack of high quality specialists in almost every field of economics is obvious. Highly qualified specialists in marketing, strategical business planning, project management and financing control are required. As I was interested in Mathematics, Economics and Informatics at school, I decided to choose the speciality of Innovation Management because it is modern, actual and well-paid. Now I realize that my choice was right. The qualified specialists of Innovation Management are able to support and extend competitive positions of a company in the market. Since our town is awarded with a status of the Science City, an innovative development strategy has been worked out and is being realized now.

Speciality of Innovations Management was arranged at the Institute to prepare specialists of the high quality for the sake of the Science City. The teaching is organized on the base of the Innovations Management Chair. The course of studying lasts for 5 years after which graduates are awarded with the qualification of the economist-manager.

Innovations management means to create and promote new goods to the market, apply modern technologies and management ways. It is a constant search of new innovations for the business to remain competitive or even to be ahead.

Specialists of innovations management provide the practical realization of science achievements, techniques and technologies to organize the production of the competitive goods and services. The tasks being solved by the specialists are the following:

• to create and promote new goods and services to the market;

• to plan and realize technological development of the enterprise;

• to manage investment projects and financial flows;

• marketing research;

• to work out business plans and to manage innovations projects, etc.

The teaching staff includes not only research workers but also those engaged in practical work. This fact greatly increases the competitiveness of the graduates at the labour market.

The graduates will be in great demand of any enterprise and any form of the proprietorship (state or private one). They can work at different industrial enterprises, in research institutions, businesses, trade firms, etc.

The curriculum of this speciality provides students with deep knowledge in the field of innovation entrepreneurship, management of innovations processes, protection of intellectual property, investment planning etc. At the Institute we are taught various general and special subjects such as Maths, History, Informatics, Sociology, Philosophy, Foreign Language, Investments Projecting, Taxes, Contingency Plan Administration, Price Formation, System Analyzing and Decision Making, Financing and Credit, Economics Theory, Marketing, Tax Calculations, etc. The course of studying is organized in such a way, that the graduates will posses the skills in innovations implementing.

Such specialists are needed not only for scientific and technical institutions of the Science City, but also for the successful development of the whole region. That is why I can say it is a speciality of future.

Упражнение 3. Найдите в тексте абзацы, в которых содержится следующая информация:

1. various general and special subjects that are taught at the institute;

2. the tasks that the specialists of Innovation Management must solve;

3. about the city that is awarded with a status of the Science City;

4. the course of study on the specialty of Innovation Management at the institute;

5. where the graduates of the specialty can work.

Упражнение 4. Ответьте на вопросы по тексту.

1. What specialists are required in almost every field of economics?

2. What are the qualified specialists of Innovation Management able to do?

3. What chair is responsible for the teaching of the Innovation Management specialists?

4. What does Innovation Management mean?

5. What tasks do the specialists solve?

6. Where can the graduates of the speciality work?

7. What subjects do the students of the speciality study?

8. Why is it a specialty of future?

Упражнение 5. Вставьте слова по смыслу в предложения.

promote / graduates / work out / well-paid / speciality / competitive

1. I decided to choose the … of Innovation Management because it is modern, actual and … .

2. The specialists are able to support and extend … positions of a company in the market.

3. The … are awarded with the qualification of the economist-manager.

4. The innovation management specialists are able to … business plans and innovations projects.

5. Innovation Management means to create and … new goods to the market.

Упражнение 6. Найдите в тексте эквиваленты следующим выражениям:

разрешите представиться, студент-второкурсник, стратегическое и бизнес-планирова-ние, управление проектами, современный, актуальный, стратегия инновационного развития, статус Наукограда, организовано на базе, присваивается квалификация, пути управления, поиск новых инноваций, обеспечивать практическую реализацию, произ-водство конкурентоспособных товаров, управлять инвестиционными программами, вовле-кать в практическую работу, любая форма собственности, защита интеллектуальной собственности, специальность будущего.

Упражнение 7. Прочтите следующие диалоги и выучите их наизусть:

I

• What did the Dean speak about?

• He spoke of how to become a good student.

• Did you find the talk useful?

• Yes, very much. He said: «Every student should remember that being a student is a full-time job and like any other job it requires time, effort, concentration and appropriate techniques and habits».

• And do you agree with him?

• I think, he is right.

II

• When will your exams begin?

• Oh, they are not far off. Here is the time-table of my exams.

• You are nervous, aren’t you?

• Of course, I am. Everybody is.

• Are you reading for your exams now?

• Yes, I am. I always take notes of the lectures but I can fail in the mathematics, I’m afraid.

• Let’s hope for the best. Good luck.

III

• Hello, are you taking your exams?

• I’ve already passed my last exam.

• What did you get in mathematics?

• I got a four. You passed your exams, too, didn’t you?

• No, I didn’t. I failed in physics.

• What a pity. I am so sorry for you. How did it happen?

• It’s difficult to explain. My memory failed me and I forgot the simplest things. I think it was the result of a sleepless night.

• That’s what I always told you. Don’t put off your work to the very last. What are you going to do now?

• I’ll have to take my exam in physics for the second time. I’ve just been to the faculty office and the dean has already set the time.

• I hope you’ll get a good mark next time. Good luck.

Упражнение 8. Ответьте на вопросы, используя информацию из текста, где это возможно.

1. What year student are you?

2. What Institute do you study at?

3. What faculty do you study at?

4. What are the three forms of education at your Institute?

5. Is it difficult to study and work at one and the same time?

6. What faculty can one choose when entering the Institute?

7. Who is in charge of training students?

8. What equipment is the Institute provided with?

9. What general and special subjects do you study at the Institute?

10. What is your aim?

11. Where can you work after graduating from the Institute?

12. Where do you dream to work?

13. What is the most important criterion (factor) for you in choosing a job?

14. How many exams do you take each session?

15. Who delivers lectures to you on different subjects?

16. How long does the course of studies last?

17. When will you graduate from the Institute?

18. What is your future speciality?

Упражнение 9. Расскажите о вашей специальности, используя выражения из текста.