8. Phonetic expressive means and stylistic devices (onomatopoeia, alliteration, assonance).

A phoneme has a strong associative and sound-instrumenting power. Due to its articulatory and acoustic properties certain ideas, feelings, images are awaken. It’s vivid in poetry. Onomatopoeia (sound imitation) is a combination of speech sounds which imitate sounds produced in nature (wind) by things (tools), by people (laughing), by animals (barking). ▲ plink, plink, fizz.

Direct onomatopoeia: words which imitate natural sounds. ▲ buzz. Indirect: combination of sounds which makes the sound of the utterance an echo of its sense. ▲ Камыши шуршат в тиши. Alliteration: repetition of similar consonant sounds in close succession. ▲ Functional, fashionable, formidable. Assonance: repetition of similar vowel sounds, usually in stressed syllables. ▲ Grace, space,pace.

Phonetic expressive means and stylistic devices (euphony, rhyme, rhythm).

A phoneme has a strong associative and sound-instrumenting power. Due to its articulatory and acoustic properties certain ideas, feelings, images are awaken. It’s vivid in poetry. Euphony: produced by alliteration or assonance. Sense of ease and comfort in producing or hearing. ▲ Favors unused are favors abused. Euphony is created by the assonance of the vowels [ei, u:] and alliteration [zd] frequent in proverbs. Rhyme: repetition of identical or similar terminal sounds or sound combinations in words. ▲ One, two, three, four, five. I caught a fish alive. Assonance of vowel [ai]. Rhythm: complex unit defined as a regular recurrence of stressed and unstressed syllables (strong and weak elements) which determine the meter in poetry or the measured flow of words in prose.

▲ One, two, three, four. Mary at the cottage door.

9. Publicistic style. (oratory, speeches, essays, articles) the style is a perfect ex. Of historical changeability of stylistic differentiation of discourses. In Greece it was practiced in oral form which was named P. in accordance with the name of its corresponding genre. PS is famous for its explicit pragmatic function of persuasion directed at influencing the reader & shaping his views in accordance with the argumentation of the author. We find in PS a blend of the rigorous logical reasoning, reflecting the objective state of things & a strong subjectivity reflecting the authors personal feelings and emotions towards the discussed subject. Substyles: The oratory essays, journalistic articles, radio and TV commentary. Oratory. It makes use of a great hummber of expressive means to arouse and keep the public's interest: repetition, gradation, antithesis, rhetorical questions, emotive words, elements of colloquial speech. Radio and TV commentary is less impersonal and more expressive and emotional. The essay is very subjective and the most colloquial of the all substyles of the publicistic style. It makes use of expressive means and tropes. The journalistic articles are impersonal.

Newspaper style includes informative materials: news in brief, headlines, ads, additional articles. We find here a large proportion of dates, personal names of countries, institutions, individuals. To achieve an effect of objectivity in rendering some fact or event most of info is published anonymously, without the name of newsman who supplied it, with little or no subjective modality. To understand the language peculiarities of English newspaper style it will be sufficient to analyze the following basic newspaper features:1) brief news items;2) advertisements and announcements;3) headlines; Brief items: its function is to inform the reader. It states only facts without giving comments. The vocabulary used is neutral and common literary. Specific features are: a) special political and economic terms; b) non-term political vocabulary; c) newspaper clichés; d) abbreviations; e) neologisms.

The headline is the title given to a news item or a newspaper article. The main function of the headline is to inform the reader briefly of what the news that follows is about. Sometimes headlines contain elements of appraisal, i.e. they show the reporter's or paper's attitude to the facts reported.

The basic language peculiarities of headlines lie in their structure. Syntactically headlines are very short sentences or phrases of a variety of patterns:

1. Full declarative sentences.

2. Interrogative sentences.

3. Nominative sentences.

4. Elliptical sentences.

5. Sentences with articles omitted.

6. Phrases with verbals.

7. Questions in the form of statements.

8. Complex sentences.

9. Headlines including direct speech.

The function of advertisements and announcements, like that of brief news, is to inform the reader. There are two basic types of advertisements and announcements in the modern English newspaper: classified and non-classified.

In classified advertisements and announcements various kinds of information are arranged according to subject-matter into sections, each bearing an appropriate name. As for non-classified advertisements and announcements, the variety of language form and subject-matter is so great that hardly any essential features common to all may be pointed out. The reader's attention is attracted by every possible means: typographical, graphical and stylistic: both lexical and syntactical. Here there is no call for brevity, as advertiser may buy as much space as he chooses.

10. Graphical expressive means and stylistic devices (marks of punctuation, kinds of type).

They include the use of punctuation, graphical arrangement of phrases, violation of type and spelling. Marks of punctuation: hyphen, dash, comma, period (full-stop), colon, semicolon, exclamation, interrogation, series of dots. They are used not only for the division of speech into its logical parts, but also for emphatic purposes which suggest a definite semantic interpretation of the utterance. ▲ Казнить, нельзя, помиловать. Another group of graphical means is based on the violation of type: italics, bold type, capitalization. Not only words but separate syllables, morphemes may be emphasized by italics (курсив). Spaced type is also included into this group of graphical means though it is not so frequent as italics. ▲ N o w! spaced letters are used for…

Graphical expressive means and stylistic devices (graphon, its stylistic function).

Graphical expressive means include the use of punctuation, graphical arrangement of phrases, violation of type and spelling. Graphon: the intentional violation of the generally accepted spelling used to reflect peculiarities of pronunciation or emotional state of the speaker. Types of graphon: multiplication, hyphenation, capitalization, apostrophe. Functions: - to give the reader an idea about smth (level of education, emotional state, origin). – to attract attention. – to make smb memorize it. – to show smth, explain. Graphical means are popular with advertisers. They individualize speech of the character or advertising slogan. ▲ A better stain getter.▲ How do you spell relief? R-O-L-I-P-S – to make reader / listener to remember it.

11.Poetic, scientific and business styles.

The first definition property of poetry is its oldely form. It is based on the rhythmic and phonetic arrangement .

Poetry cannot really be defined, you simply cannot bind the essence of it into a few sentences. The definition of poetry changes from person to person and from time to time. One thing about poetry that will always remain constant is that it is an art. And so, you cannot exactly tell anyone how to write a poem. However, the styles, basic elements, and various techniques used in writing poems can be learned. Learning the composition of poetry is like learning to play a musical instrument. You learn all the rules and techniques of playing the instrument before you create or compose something on it. Poetry style is the way in which a poem is written, which is different from the 'type' of poem. There are many different types of poems, and many are invented day in day out. Actually, you can easily fill a 300 page book with just different types of poems. Here, we have tried to give you an overview of the various styles.

The Style of Official Documents

1) Language of business letters; 2) Language of legal documents; 3) Language of diplomacy; 4) Language of military documents; The aim: 1. to reach agreement between two contracting parties; 2. to state the conditions binding two parties in an understanding. Each of substyles of official documents makes use of special terms. Legal documents: military documents, diplomatic documents. The documents use set expressions inherited from early Victorian period. This vocabulary is conservative. Legal documents contain a large proportion of formal and archaic words used in their dictionary meaning. In diplomatic and legal documents many words have Latin and French origin. There are a lot of abbreviations and conventional symbols. The most noticeable feature of grammar is the compositional pattern. Every document has its own stereotyped form. The form itself is informative and tells you with what kind of letter we deal with. Business letters contain: heading, addressing, salutation, the opening, the body, the closing, complimentary clause, the signature. Syntactical features of business letters are - the predominance of extended simple and complex sentences, wide use of participial constructions, homogeneous members. Morphological peculiarities are passive constructions, they make the letters impersonal. There is a tendency to avoid pronoun reference. Its typical feature is to frame equally important factors and to divide them by members in order to avoid ambiguity of the wrong interpretation.

Scientific Prose Style

The style of scientific prose has 3 subdivisions:1) the style of humanitarian sciences; 2) the style of "exact" sciences; 3) the style of popular scientific prose. Its function is to work out and ground theoretically objective knowledge about reality. The aim of communication is to create new concepts, disclose the international laws of existence. The peculiarities are: objectiveness; logical coherence, impersonality, unemotional character, exactness. The scientific prose style consists mostly of ordinary words which tend to be used in their primary logical meaning. Emotiveness depends on the subject of investigation but mostly scientific prose style is unemotional. Grammar: The logical presentation and cohesion of thought manifests itself in a developed feature of scientific syntax is the use of established patterns. - postulatory; - formulative; - argumentative; The impersonal and objective character of scientific prose style is revealed in the frequent use of passive constructions, impersonal sentences. Personal sentences are more frequently used in exact sciences. In humanities we may come across constructions but few. Some features of the style in the text are: - use of quotations and references; - use of foot-notes helps to preserve the logical coherence of ideas. Scientific popular style has the following peculiarities: emotive words, elements of colloquial style.

12. The structure of image