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Английский язык для студентов программы подготовки «Мультимедийные цифровые технологии в креативных индустриях» = English for “Multimedia digital tech

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6.
overwhelming (adj)
F.
quickly look through TV programmes or films without watching a lot of any particular one
7.
thought-provoking (adj)
G.
the act of watching multiple episodes of a TV show in one sitting, usually by streaming
8.
representation (n)
H.
making you think deeply about a subject
II. Complete the following sentences with the words from Exercise I in the correct forms.
1. There’s been so much political discussion on the news lately that
it’s hard to know the truth. It can be quite __________ .
2. We’ve just started __________ to Wink Deti. My son loves it, but
I’m not sure that I’m so keen, to be honest.
3. I’ve been __________ the TV channels for the last 15 minutes
and haven’t found a single thing I want to watch.
4. I was watching __________the other day and it’s still hilarious.
I can’t believe the first time it __________ was in __________!
5. The documentary I watched last night looked at the _________
of Asians in films and how negative it can be, even in recent films.
6. John’s been talking about Stranger Things for ages, so I spent the
weekend __________ all four of the current seasons and now I’m as hooked as he is.
7. We watched a brilliant documentary on veganism last night which
made a really good case for it. I found it really __________ and it made me wonder if I should stop eating meat.
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8. Will the millions of viewers who regularly __________ (tune in)
stay loyal, now that their favourite host is gone?
III. Discuss the following questions.
1. Do you subscribe to any streaming services? Which ones? Why?
2. Are you able to manage your workload easily or do you
sometimes find it overwhelming? What are you going to do you do if that happens?
3. What was the last thing you watched or read that you found really
thought-provoking?
4. How do you feel about the representation of people from your
country in films? Is it usually negative or positive? How?
5. Do you choose like to watch programmes as soon as they air?
Or do you prefer to see what the critics say about them first?
LISTENING
I. Listen to the conversation between two students. Tick the programme if Selma watched it.
1. The Irishman
2. What the Health
3. Hip Hop Evolution
4. The Texas Chainsaw Massacre
5. Saving Capitalism
6. Squid Game
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II. Listen again and decide if the following statements are True (T) or False (F).
1. Rob subscribes to Netflix. ___
2. Selma loves TV programmes about detectives and the police. ___
3. Selma enjoyed watching Saving Capitalism. ___
4. Rob hadn’t heard about the TV programme Squid Game. ___
5. Selma watches more programmes now than when she
watched TV. ___
6. Selma really enjoys everything she watches on Netflix. ___
7. Selma doesn’t like films that scare her. ___
8. Rob wats to get to bed fairly early on Sunday night. ___
READING
I. Read the following extracts and decide where they should go in the article “Netflix and relax?”. Two of them are not used.
1. There’s also the way in which it has changed our viewing habits,
which doesn’t sit well with everyone.
2. In 2019, the Netflix film, Roma, won an Oscar for Best Foreign
Language Film.
3. The snowy Norwegian town of Lilyhammer was an unlikely place
to begin a digital revolution, but it played its part.
4. Netflix has long been a champion of children’s programming,
attracting millions of children from around the world.
5. Whatever your view, there’s no doubt that Netflix has come
a long way since Frank Tagliano first entered Lilyhammer and has brought millions of viewers with it.
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6. Shows such as Never Have I Ever and To All the Boys I’ve Loved
Before found an audience of females in the 1434 range that previously just hadn’t been addressed.
7. A lot of criticism followed for the amount of violence portrayed
in some of the network’s crime films.
8. It’s not just English language content which has been
successful either.
Netflix and relax?
How the digital streaming site changed the way we view
A. _____ In 2012, when Steven Van Zandt played New York gangster Frank Tagliano, Lilyhammer was born. Frank was forced to flee to the site of the 1994 Winter Olympics for self-protection after giving
evidence to the NYPD against other mobsters. Yet it wasn’t so much the
plot which made Lilyhammer significant, as the fact that it was the first time Netflix had produced its own content. Prior to high-speed broadband, Netflix started out as a mail-order DVD service. You indicated your preferences and they would send you a film that you wanted to watch in the post, and another as soon as you mailed it back. Streaming films and
TV shows online, though, was the company’s real goal. As broadband
improved and streaming became possible for greater numbers of people, they befan streaming hit shows like Parks and Recreation, Grey’s Anatomy, Family Guy and Law and Order. It wasn’t long though before the media companies who owned these shows saw how big Netflix’s viewing numbers were and started to take them back. Enter Frank Tagliano.
B. Since those early days, Netflix has had some major successes and has attracted big stars to its network, seduced by its global audience.
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Martin Scorsese, David Fincher, Jane Campion, and Maggie Gyllenhaal are just some of the big Hollywood names who have made films and programmes for them, attracting major actors in the process: Robert De Niro, Robin Wright, Benedict Cumberbatch, and Olivia Colman, to name a few. _____ Since then, more of its films have received recognition, such as The Irishman, Marriage Story, Mank and The Power of the Dog.
C. Yet for the vast majority of subscribers, it’s not the access to award-winning fare that keeps them coming back. What Netflix has been able to do in dealing with viewers on an unprecedented scale, is cater to previously unnoticed and disregarded audiences. It has been able to attract Black film makers like Ava DuVernay (When They See Us), Spike Lee (Da 5 Bloods), and Shonda Rimes (Bridgerton) to tell stories from a Black perspective, which were all critically and commercially successful. Series such as Orange is the New Black and Ru Paul’s Drag Race were also massively popular and brought issues in the LGBTO+
community on to people’s screens throughout the world. _____ For all the
enormity of its operation, the success of Netflix has been in telling us stories that appeal to us as individuals while reaching more of those individuals than any other media network in history.
D. _____ Netflix has been able to give audiences around the world, particularly those in the West, access to programmes created in countries they may previously not have thought of as centres for entertainment. The Korean-made Squid Game became the most watched Netflix programmes of all time in 2021, but Lupin and Money Heist from France and Spain respectively also found huge audiences. People who had previously never seen a film or television programme that wasn’t in English now had access to a wealth of content from other countries.
E. As with any large undertaking though, Netflix hasn’t always got it right. In October 2021, Netflix aired a comedy special by the comedian
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Dave Chappelle which attracted a lot of negative criticism and walkouts by Netflix’s own employees due to remarks he made which many viewed as transphobic. In trying to appeal to different groups of people in its audience, Netflix had inadvertently pitted them against each other, and the negative press was relentless.
F. _____ Many point to how television used to be a shared experience: a topic of discussion at work, a meeting of everyone in the family for the latest, weekly episode of a sitcom or soap opera. Now, Netflix has brought in the era of binge-watching: individuals greedily consuming the whole series of programmes or films in one sitting. Defenders, however, would complain if you read a novel in one sitting, or read several poems in one go. Is there a certain cultural snobbery around doing the same with a film or programme being seen as somehow sinful?
G. _____ Its cultural achievements and wounds may be the subject of some debate. Yet with over 100 million more subscribers than the nearest streaming competitor, it’s not going anywhere anytime soon. In ten years, it has transformed the cultural viewing landscape entirely. What will happen next? We may have to click on the Netflix icon to find out.
from The Guardian, Business Insider
II. Decide if the following statements are True (T), False (F) or Not Given (NG).
1. Lillyhammer was a crime drama. ___
2. Netflix started as a company which streamed films and TV
programmes on the Internet. ___
3. According to the article, only one Netflix film has won
an Oscar. ___
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4. Netflix attracts more viewers than any other media company has
done before. ___
5. Netflix has created a great deal of interest in Korean-made
dramas. ___
6. Netflix’s own employees went on strike because of some of the
content it aired. ___
7. According to the article, some people believe Netflix is more anti-
social because people are often watching different things alone. ___
8. The article questions why people look down on reading when they
wouldn’t have a negative attitude towards people watching TV all day. ___
III. Quickly read the article again and find vocabulary which means the same as the following.
1. ____________ (v, para. 2): make someone want to do something
by making it seem very desirable.
2. ____________ (n, para. 3): a type of entertainment.
3. ____________ (adj, para. 3): not been seen before.
4. ____________ (phr. v, para. 3): provide something for a particular
person or group of people, sometimes with special requirements.
5. ____________ (n, para. 5): a particular task or a project, often
that’s difficult or challenging.
6. ____________ (n, para. 5): a group of people leaving a company
or a place as a form of protest at what is happening.
7. ____________ (phr. v, para. 5): be in a struggle or a contest
against another person or group of people.
8. ____________ (n, para. 6): the attitude of looking down on
certain people or behaviours.
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TALKING POINT
In group, discuss the following questions.
1. Name in your opinion the negative and positive aspects of
streaming platforms such as Netflix.
2. How do you think the way we watch television and films might
develop and change in the future?
3. Do you believe in the fact that Netflix will last as a company,
or are you suggesting that it might be replaced by another company in future? Why?
WRITING
Read the essay question.
“Although it has brought us greater access to programming from around the world in greater quantity than ever before, Netflix and other streaming services have reduced the quality of programming. Sitting down to watch television used to be a family event and although there was less to watch, it was of far higher quality. Netflix is to entertainment as McDonalds is to food. Cheap, questionable quality and quickly forgotten.”
To what extent do you agree with the above statement? Write at least 250 words.
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UNIT 5. EMOJIS
LEAD-IN
Look at these emojis and write what you think they mean and when you would use them. After that answer the following questions.
1. Compare ideas. How many meanings do you agree on?
2. How often do you use these emojis?
3. What are the advantages and disadvantages of using emojis in
general?
picture A
picture B
picture C
picture D
picture E
Picture A: ___________________________________________________ ____________________________________________________________
Picture B: ___________________________________________________ ___________________________________________________________
Picture C: ___________________________________________________ ____________________________________________________________
Picture D: ___________________________________________________ ____________________________________________________________
Picture E: ___________________________________________________ ____________________________________________________________
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VOCABULARY
I. Match the mentioned Apps to their descriptions.
a. WeChat
b. Piracy App
c. Candy Crush
d. Calendar
e. Just Dance
f. Dropbox
g. Spotify
1. _____ is a Chinese multi-purpose messaging, social media and
mobile payment app.
2. _____ is a personal cloud storage service (sometimes referred to
as an online backup service) that is frequently used for file sharing and collaboration.
3. _____ in this game, players complete levels by swapping-
coloured pieces of candy on a game board to make a match of three or more of the same color, eliminating those candles from the board and replacing them with new ones, which could potentially create further matches.
4. _____ is a music streaming service.
5. _____ lets you create and edit appointments, share agendas, invite
friends and colleagues to events, get alerted, stay on track and on time.
6. _____ refers to the unauthorized duplication of copyrighted
content that is then sold at substantially lower prices.
7. _____ is a music streaming service.
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