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Файл:Английский язык для студентов программы подготовки «Мультимедийные цифровые технологии в креативных индустриях» = English for “Multimedia digital tech
.pdf
91
People who stand well look confident.
If you stand well, you can breathe more fully, which
helps you to project your voice, and to feel calm.
It is better to present standing up — you will have more
authority as people will be literally ‘looking up to you’.
Also, it allows you to make better eye contact with your
audience.
Use hands and gestures for emphasis.
Your audience is more likely to trust and believe you if
you look at them.
Avoid looking at one person; move your focus from one
part of the group to another, moving your eyes steadily.
Face the audience at all times; don’t speak to the
equipment or the screen
Dressing
It’s traditional for the presenter to dress slightly more
formally than the audience to show separateness and
authority.
Presentations are not the time for new clothes. You have
to make sure that your clothes don’t ride up, fall down,
crease, or make you sweaty.
You have enough to think about without worrying what
you are wearing
Effective
use of your
voice
Read aloud the presentation several times in different ways.
Don’t speak in a monotone (on the same level all the time).
Use pauses for emphasis and dramatic impact.
Experiment with pauses, volume changes and intonation.
Vary the pace: speak quickly, speak slowly.

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Vary the volume: speak loudly, speak more softly.
Exaggerate for fun.
Create a sense of drama.
When moving to a new point, use your voice to enable
your listeners to ‘hear’ the headings.
What matters is being heard and understood. Otherwise,
we have to listen hard, which means that we concentrate
more on listening and less on understanding
Being
yourself
Don’t try to be ‘someone else’ when you are presenting.
You are not an actor.
If you are normally funny, then use humour, otherwise
don’t.
Be natural; express your natural interest and enthusiasm
for the subject.
Don’t think all the time about presentation tricks and
techniques
Being lively
Emotional language.
A really surprising fact or statistic.
Metaphors, similes, e.g. The rain came down in buckets.
Idioms, e.g. Don’t worry, there is light at the end of
the tunnel.
Anecdotes, e.g. It reminds me of the time I …
Rhetorical
questions
You don’t expect an answer, e.g. Can we survive in this
world?
You give the answer yourself, e.g. What’s the solution?
You can see it here…

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Repetition
Repetition of sounds, e.g. PC for leisure and learning.
Repetition of words, e.g. We deliver on time, every time.
Repetition of sound and structure, e.g. You’ll be happy
and healthy, relaxed and refreshed.
Repetition of words and structure, e.g. Saving time
is good, saving money is better.
Stop-and-start repetition, e.g. What’s the problem?
The problem is …
Alliteration
The use of the same letter to begin a number of words in
a stylish manner, e.g. The software is fast, functional and
friendly.
Alliteration adds interest and helps people to remember
what you said
The ‘rule
of three’
Use words or structure in groups of three, e.g.
It’s economical, reliable, and easy to use.
Make three key points, e.g. This presentation will cover
three main issues: First…, Second…, and Finally…
How to overcome fears?
Nerves are perfectly normal before a presentation and actually help as
they get the adrenalin running and the mind working.
Adrenalin is what allows you to find the perfect answer to a tricky
question.
Those who are not nervous are usually not good presenters.
The best presenters are always nervous before a performance, but they
are good at managing their nerves.
If you begin to feel nervous — stop, breathe, smile, and look around
the room.

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One slow and deep breath will give you a sense of calm. It is the energy
which relaxes your nerves.
Smiling helps to breathe naturally, and it is less likely to experience the
negative effects of adrenalin.
Smiling and looking around the room will give you and the audience
some human contact.
If you smile, the subconscious tells your body to be relaxed, to feel and
look confident. Your audience will see how confident you are and become
engaged and interested.
Your smile should be a natural one and you shouldn’t switch it on and
off, like a light bulb.
Build a positive picture of yourself doing your presentation, looking
and sounding the way you would like.
If you look calm and professional, people will believe you.
If you feel nervous, despite all your preparation, looking and sounding
the way you would like.
If you look calm and professional, people will believe you.
If you feel nervous, despite all your preparation, there are still things
you can do to help reduce your nerves.
Be a SWAN. A swan looks calm when it drifts along the river. That’s
how you should aim to look. But remember that while the swan looks
serene on the surface, it is paddling away — it injects energy to keep the
momentum going
Enjoy the experience. If you smile, you and your audience will enjoy
the presentation more.
Good luck!

95
Language phrases
Saying Hello
Good morning, ladies and gentlemen!
Good morning everyone and welcome to …
Good afternoon, everyone!
Greetings
I’d like to thank you for coming.
May I take this opportunity of thanking you for coming.
It’s an honour to have the opportunity to address such a distinguished
audience.
I’m delighted/ pleased/ glad to have the opportunity to present…
I’m delighted/ pleased/ glad to be making this presentation.
I’m very happy to be here.
I’m grateful for the opportunity to present…
Before I begin, I’d like to thank (name) for inviting me here today.
It’s good to see so many people here today.
It’s my pleasant duty today to …
I’m glad you could all get here. (informal)
Thank you for making the effort to come today. (informal)
Let’s get started, shall we? (informal)
Personal introductions
Let me start by introducing myself. My name is …
Let me start by saying just a few words about my own background.
I started out in …
Just a few words about myself …
For those of you who don’t know me already, my name is …
Welcome to our company. I know I’ve met some of you, but just for
the benefit for those I haven’t, my name’s …

96
Expressing purpose
My purpose / objective / aim today is to — update you on…
… put you in the picture about…
… give you the background to …
I’d like to talk to you today about …
What I want to do this morning is …
The subject / focus of my presentation / talk is to …
The title of my presentation is …
I shall be speaking today about …
This morning I’m going to talk about …
The aim of this short talk is to …
My presentation concerns …
Today’s topic is …
The main issue is …
The main area that I intend to cover on this presentation is …
I’m going to — present the recent … / explain our position on … /
brief you on … / inform you about … / describe …
Signposting
This talk is divided into four main parts: firstly, …etc.
I’m going to examine these topics in the following order: first, …;
next …; after that, …; finally, …
I’ve divided my talk / presentation into three parts / sections: …
There are three questions to focus on: …
The subject can be looked at under the following headings: …
We can break this area down into the following fields: …
I will deal with the topics in the following order: …
I want to start with this particular topic.
Let me begin with / Let’s start with / To start with / Firstly / First,
I’d like to look at …

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Then / Secondly, I’ll be talking about / I’ll talk a little about …
Thirdly …
After that we’ll deal with …
My fourth point will be about …
Finally / Lastly / Last of all, I’ll be looking at / we’ll consider …
Setting the limits
I will be speaking / I’ll speak for about ten minutes.
I will take only ten minutes of your time.
My presentation will last (for about) ten minutes.
My talk will take around 10 minutes.
I won’t take up more than ten minutes of your time.
I don’t intend to speak for longer than ten minutes.
I know that time is short, so I intend to keep this brief.
I plan to be brief.
Inviting questions
If anyone has any questions, please feel free to interrupt at any time.
If you need clarification on any point, you’re welcome to ask
questions at any time.
If you have any questions, please stop me at any time, and I will be
happy to answer them.
Please stop me at any time if you have any questions.
Please interrupt me if there is something which needs clarifying.
Discouraging questions
I’ll be happy / pleased to answer any questions you have at the end of
my presentation.
Please, can you save your questions till the end.
I’d be glad to answer any questions at the end of my talk.
If you don’t mind, we’ll leave questions till the end.

98
Selling the presentation
What’s in it for your audience
I’m going to speak about something that is virtually important to all
of us.
I’m going to talk about a product that could double your profit
margins.
Over the next ten minutes you are going to hear about something that
will change the way your companies operate.
My presentation will help to solve a problem that has puzzled people
for years.
I hope this presentation will enable you to …
By the end of my talk you will …
Introducing a point
The most important point to make is …
Another aspect to bear in mind is …
It must also be remembered that …
We mustn’t forget that …
This brings me to …
This leads me to my next point, which is …
Adding a minor point
In this context it is worth mentioning …
As an extension of this …
It’s also true that …
One further point to add is …
Perhaps I might also mention that …
Before we leave this subject, it’s worth saying that …
It might be useful to give a little background here.

99
Ending a point
That is all I want to say about this point …
This includes what I want to say about …
That covers that area.
So it can be seen that …
So I’ve shown that …
To conclude this point then, …
There’s nothing left to say on this point, I think, so …
Returning to the main theme
… but this is taking us away from the main theme.
To return to the main point / subject, …
As I was saying before that interruption, …
To continue the main discussion, …
Going back to what I was saying, …
Moving on
Let’s now move on to / turn to / turn our attention to / take a look at …
After that I’ll move on to …
Moving on now to my next point …
I now want to go on to …
This leads / brings me to (my next point) …
I’d now like to move on to / turn to …
So far we have looked at … . Now I’d like to …
Having dealt with [A], I now want to move on to [B].
One point that follows from [A] is [B].
From [a], it follows that …
Despite what we said in [A], … [B] …
As regards [B], however, the situation is somewhat different.
… and this leads us to …
Now we come to …

100
Going back to an earlier point
As I said earlier / before, …
In the first part of my talk I mentioned …
Going back for a moment to what I said earlier, …
Let’s get back to …
When I was talking about this point earlier, I said …
In my introduction I said …
Five minutes ago (a couple minutes ago) I said …
You may have noticed that …
I mentioned earlier that …
Clarification
I think I’ll just rephrase that.
I’ll try and put that more clearly / more simply.
Let me explain with a concrete example.
Just in case that wasn’t clear, I’ll rephrase it.
Don’t misunderstand me, what I mean is …
I would like to stress / emphasize that …
I’ll just repeat that to make it clear.
Going into detail
Let’s focus on one aspect of this.
Let’s examine this in more detail.
One-point bears closer examination.
If we can concentrate on one aspect of this for a moment …
There is one detail that is worth focusing on.
Let’s go into this in more detail.
If we make an in-depth study of this …
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