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Unit 2. Factors of production

TEXT A: Factors of production

TEXT B: Entrepreneurship

TEXT C: Factors of production for an innovation economy

BUSINESS COMMUNICATION: In the office

GRAMMAR: Present Tenses. The Present Perfect and the Present Perfect Continuous Tenses

The supply-side claim is not a claim. It is empirically true and historically convincing that with lower rates of taxation on labor and capital, the factors of production, you'll get a bigger economy.”

Jack Kemp(1935 –2009),an American politician, a collegiate and professional football player

Lead-in

  1. Would you like to own your own business? Why or why not?

  2. Would you prefer to buy an existing business or start one yourself?

  3. What product or service would you provide?

  4. Where would you want to locate the business and for what reason?

  5. How would you recruit employees?

PRE-TEXT EXERCISES

  1. Reading drills

Ex.1. Practice reading the following words.

y/i [aɪ] rye, fly, sky, dry, try, ply, dye, by-product, type, byte, cycle; lifestyle, item, size, dive, sizable

[aɪ] falsify, intensify, notify, signify, specify

[ɪ] myth, symbol, system, syndicate, Sydney

[ɪ] security, property, economically, secondary, duty, baby, lady, study, noisy, lobby, pony, sorry, lorry, sym'phonic

[aiə] tyre, tire, hire, fire

y [j] yes, yet, you, yell, yelp, yield, youthful, yard, yawn

u [ju:] use, mule, tune, due, suit

u [ʌ] but, must, run, sun, up

u [u:] rule, true, fruit, blue, flu

[ɔ][ʌ] not – nut, boss – bus, dock – duck, lock – luck, sock - suck

Rhyme, single, rhythm, rivalry, yawn, risky, syllable, sight, historically, multiply, mind, pretty, think, nymph, yesterday, child, pyjamas, memory, kind, wish, analytic, behind, picture, category, yucca, desire, light, exactly, king, candy, miner, syndicate, typist, hymn, rice, myself, risk, pyramid, nylon, mineral, line, hydrant.

Ex.2. Read the words in the groups below. Pay attention to the word stress.

  1. Words with the stress on the first syllable:

access, acre, actual, balance, benefit, broker, capital, dwelling, enterprise, forecast, hectare, tangible, labour, luxury, maintenance, management, owner, ownership, parking, property, suburbs, quality, quantity, scarce, scarcity, service, urban, utilize;

  1. Words with the stress on the second syllable:

accumulate, accomplishment, consumer, commodity, delivery, environment, estate, inherit, inheritance, intangible, location, necessity, securities, utility;

  1. Polysyllabic words with the main and secondary stress:

acquisition, competition, exploitation, externalities, information,entrepreneur, entrepreneurial, entrepreneurship, privatization, profitability, relocate, substitution, telecommunication, termination, urbanization,undercapitalization, utilization.

Ex.3. Read the following two-syllable words in the box. Pay special attention to the word stress - it is different for noun and verb.

Verb

Noun

conduct

conduct

discount

discount

object

object

permit

permit

produce

produce

reject

reject

subject

subject

transport

transport

Now, read and translate the sentences with some of the words from Ex.3.

        1. Ethical conduct is a particular concern among more vulnerable service users.

        2. We are conducting a survey of consumer attitudes towards organic food.

        3. Employees can buy books at a discount.

        4. Games were discounted to as little as $5.

        5. My object was to explain the decision simply.

        6. Robson strongly objected to the terms of the contract.

        7. Dogs are not permitted inside the shop.

        8. Hikers need a camping permit for overnight stays in the park.

        9. The factory produces an incredible 100 cars per hour.

        10. We sell tinned goods and fresh produce in our shop.

        11. These two plates are factory rejects because they’re slightly cracked in the middle.

        12. The agency sent five possible candidates for the job and we rejected two.

        13. Genetic engineering is very much a subject for debate.

        14. He didn’t want to subject his child to the long journey.

        15. The pipeline was constructed to transport oil across Alaska to parts on the coast.