- •Text 1. History of economic thought
- •1Complete each sentence with a word or phrase from the box.
- •2 Now read the text again and decide whether these statements are true or false.
- •Exercises
- •1 Choose the correct answer a, b or c from the list below.
- •3. Discuss these questions with your partner.
- •Exercises
- •1.Complete each sentence with a word or phrase from the box.
- •Exercises
- •1.Match the words and phrases with the definitions.
- •2.Now read the text again and answer these questions in your own words in the space provided below.
- •3.Now listen and tick which transactions in the list are mentioned.
- •Exercises
- •1. Choose the correct answer a, b or c from the list opposite.
- •2. Now read the text again and choose the sentence which best summarises each paragraph.
- •3.Discuss this question with your partner.
- •Exercices
- •1.Match the words and phrases with the definitions.
- •2. Now read the text again and decide whether these statements are true or false. If the statement is false, correct it.
- •3.Discuss this question with your partner.
- •4. Try to complete this paragraph about autarchies by using words from the box.
- •Exercises
- •1.Match the words with the definitions.
- •2.Now read the text again and match each paragraph with the correct heading.
- •Exercises
- •Match the words and phrases with the definitions.
- •3. Discuss these questions with your partner.
- •Exercises
- •1. Answer the questions.
- •2. Choose the necessary word and put in the sentence.
- •Exercises
- •1.Choose the correct answer a, b or c from the list opposite.
- •2. Now complete each sentence with words. Then listen and check your answers.
- •4. Discuss the following with your partner.
- •Exercises
- •1.Now read the text again and answer these questions in your own words in the space provided below.
- •2 Choose the correct answer.
- •In the real economy:
- •Exercises
- •I. Match the words with the definitions.
- •II.Now read the text again and complete the sentences below in your own words in the space provided.
- •III. Discuss these questions with your partner.
- •Dialogue
- •Exercises
- •1.Choose the necessary word and put it in the sentence.
- •Answer the questions.
- •Make transformations according to the model.
- •Exercises
- •Answer the questions.
- •2. Choose the necessary word and put it in the sentence.
- •Exercises
- •1. Change the sentences according to the model.
- •Make up the conditional sentences.
- •3. Answer the questions.
- •Exercises
- •Dialogue
- •Exercises
- •Exercises
- •1.Complete each sentence with a word or phrase from the box.
- •3 Now listen and complete the summary with words or numbers.
- •5. Give a two-minute talk on price. First make notes below on the following.
- •6. Imagine that you’ve got a good idea for an Internet commerce site (an Internet site which is also a business).Tell your friend what your idea is.
- •Dialogue
- •Change the sentences according to the model.
- •2. Change the sentences according to the model.
- •3. Answer the questions.
- •4. Make sentences interrogative and negative.
- •5. Choose the necessary modal verb and put it in the sentence.
- •1. Complete each sentence with a word.
- •Exercises
- •Dialogue
- •Exercises
- •Change the sentences according to the model.
- •3. Answer the questions.
- •Exercises
- •Dialogue
- •Exercises
- •I. Transform the sentences according to the model.
- •III. Answer the questions.
- •I. Answer the questions.
- •II. Select the necessary word in the sentence.
- •Dialogue
- •Exercises.
- •Exercises
- •I. Answer the questions.
- •Dialogue
- •Exercises
- •III. Answer the questions.
- •Exercises
- •1. Answers the questions.
- •2. Choose the necessary word and put.
- •3. Put the verbs in brackets into the proper present tense
- •Dialogue
- •Exercises
- •Transform the sentences according to the model.
- •Exercises
- •Exercises
- •II. Read the text again and choose the best answer or answers for each question.
- •Informal letter
- •Iy Work in groups of three or four. Imagine you and your friends are running the country.Things are not going well! Here are some of your problems.
- •Dialogue
- •Exercises
- •Give affirmative and negative answers to the questions.
Exercises
I. Match the words with the definitions.
1take
2 on obey
3 utility
4 output
5 compromise
6 productivity
7 afford
8 staff
A employees
B satisfaction or usefulness
C be able to buy
Di follow
E amount produced in a certain time
F employ more staff
G both sides give up something in order to agree
H what a company produces
II.Now read the text again and complete the sentences below in your own words in the space provided.
I The labour market is similar to ...
Companies buy labour because they ...
3 Workers want higher ...
I When the price of labour rises ...
Four things that cause a change in demand for labour are ..,
III. Discuss these questions with your partner.
In what situation(s) do you think a worker can ask for a lot of money?
In what situation(s) can an employer pay less money to workers?
Dialogue
(Sally and Don work in the Marketing Department of company, that makes different meal products.)
Don Hey, Sally, look at these figures. The price of sugar is going up 10% during the next year.
Sally Oh, that’s bad. That means trouble for our jam line.
Don I think so too. Sugar is the main ingredient, you know. What’s your opinion.
Sally Well, we are not the price loaders in the field and jam is a very price sensitive item. According to our marketing research information consumers aren’t particularly brand loyal about jam.
Don I have a brilliant idea. You know, this could be a great marketing opportunity for us.
Sally What do you mean?
Don Well, because of the price rise in sugar we know that the price of jam will go up too. The increase will pass on the consumer, won’t it?
Sally Right.
Don Imagine, we find the possibility of changing the
ingredients in the jam so that we wouldn’t have to raise the price.
Sally Then we wouldn’t trouble about the price rise on
sugar because we’ll be able to sell the jam at the same price. The idea is that we could market less expensive jam. What a promotional campaign we could have!
Don Sure. If we do it right we’ll sell more and become the leader in the market.
Sally Now the first thing is to talk to Research and Development.
Don Right ant we’ll see when they’ll have some samples of new formulas ready.
Sally What about marketing research? I think we should schedule some tests for responses to the R&D samples.
Don Well, there is a lot to do. I think we should also change packaging. Now, Sally, that would be great.
Sally Oh, Don, let’s hope for the best. If we don’t lose the chance, the competitors products will stay on the supermarket shelves.
Don Oh, it’s time for lunch. Let’s discuss our business
in cafeteria.
Sally Oh, sure, we’ve got a lot to discuss – distribution,
advertising...
Exercises
1.Choose the necessary word and put it in the sentence.
1. If the price on this product.., nobody will buy it.
2. They should ... some tests and pass the results to R.D.
3. This company is the ... in this field, they can sell this product at the lowest price.
4. Customers do care about the price on this product, it is a very ....
5.... influences the desire of a customer to buy.
6. Our... has become the price leader in selling computer programmes.
A go up
B schedule
C packaging
D competitor
E price leader
F price sensitive
G item