- •Business english for tourist industry
- •Передмова
- •Importance of Business Correspondence.
- •Inexpensive and convenient mode.
- •I.2. Structure of a business letter
- •1. Letterhead
- •3. Inside address (who you are sending the letter to)
- •1.3. Types of business correspondence
- •Tips for a better resume:
- •How to Write a First Job Resume for Tourism
- •Instructions
- •Tips & Warnings
- •Terry lawson 65 n. Grant St. Salt Lake City,Utah 84107 (801)555-1331
- •How to write a cv
- •Curriculum Vitae
- •Intern Supervisor
- •International cultural representative
- •Instructions for using the Europass curriculum vitae
- •Introduction
- •Instructions for using the self-assessment grid
- •General outline for a cover letter
- •Your Company Name or Letterhead Address City, State Phone, Fax, e-mail, website
- •Specimen of Complaint letter
- •1.4. Business correspondence etiquette tips.
- •5 Most commonly made telephone courtesy faux pas:
- •Voice mail
- •The list of main abbreviations used in Business Correspondence
- •1.5. Contract. Types of a contract.
- •Sample of the Contract
- •Agreement договор
- •Conditions of contract условия договора
- •Special conditions специальные условия
- •10 Tips for successful negotiations.
- •Unit 4. Advertising in tourism Tourism Advertising: Some Basics
- •Insert words or word combinations given below. Translate into Ukrainian. Branding Countries: The Art of Tourism Advertising
- •Unit 5. Business tourism
- •Infrastructure investments needed to host euro 2012
- •Unwto is committed to the United Nations Millennium Development Goals, geared toward reducing poverty and fostering sustainable development.
- •History
- •Important body language to remember: Smile, eye contact, firm handshake.
- •Invitations
- •Informal:
- •Informal
- •Informal
- •Information about company
- •Information about products
- •Information about Price
1. Letterhead
Sally Jones
23456 N. Redmond
Oklahoma City, Oklahoma 73142
(2 spaces)
June 25, 2004 2. Today’s date
(4 spaces)
3. Inside address (who you are sending the letter to)
Ms. Mary Smith, Office Manager
Mac Industries
4567 Commerce Blvd.
Oklahoma City, Oklahoma 73103
(2 spaces) 4. Greeting
Dear Ms. Smith:
(2 spaces)
I will be in the Oklahoma City area next Tuesday, July 6, between 1:00 and 3:00 p.m. Could I drop by your office and leave a copy of our latest catalog and some free samples? We have expanded our product line to include custodial supplies and paper products. Along with our other services, we deliver or ship free. I am enclosing a 10% coupon for your next order. Please call me if I could drop by and see you Tuesday. I look forward to seeing you.
(2 spaces)
5. Body Paragraphs
Who? What? Where? When?
(3 spaces) Why? How?
6. Closing
7. Signature and writer’s information
Sincerely,
Sally Jones
Sales Associate
(2 spaces)
8. Typist’s initials, enclosures, and copies
(2 spaces)
cc: Sam Ward
Enclosure (1)
Activity Sheet
Parts of a Letter
Label each part of this letter
1. ______________
Reagan Erickson
23456 N. Main
Oklahoma City, Oklahoma 73142
( ___ spaces)
July 10, 2004 2. _____________
( ____ spaces)
Ms. Melinda Wilson, Manager 3. ____________________
CMI
4567 Rockwell Ave.
Oklahoma City, Oklahoma 73103
( _____ spaces) 4. ________________
5. ______________________
Dear Ms. Wilson:
I will be in the Oklahoma City area next Tuesday, July 6, between 1:00 and 3:00 p.m. Could I drop by your office and leave a copy of our latest catalog and some free samples? We have expanded our product line to include custodial supplies and paper products. Along with our other services, we deliver or ship free. I am enclosing a 10% coupon for your next order.
Please call me if I could drop by and see you Tuesday. I look forward to seeing you.
6. ______________
( ____ spaces)
( ____ spaces)
7______________
Sincerely,
Bill Fowler
Director
_______________
( ____ spaces)
8. _________________________
Enclosure (1)
cc: Sam Ward ____________________________
Purpose, Audience, Details.
When we write a business letter, we must determine our purpose, audience, and details.
The purpose can be one of the following:
Information
Complain
Persuade
Good News
Bad News
Request
We must determine our audience.
Who are we talking to?
What information do they need?
Is this message important to the reader?
How will the reader use this document?
Why would the reader need my information?
What details do you need to include.
Who needs to be there?
What do I need to bring?
When will the meeting take place?
Where will it happen?
Why do I need to answer this letter?
How is this going to happen?
Performance Activity
Task 3.
Please write the following business letters:
1. As an administrative assistant, you are helping your supervisor to plan a two-day training conference for the sales staff of 15 people. The training sessions will be from 9 a.m. to 4 p.m., August 14-16, 2005. Your supervisor wants you to write a hotel to get room rates, meal costs, transportation, and local attractions. Use your imagination to fill in the details of the letter.
2. As the secretary of Global Manufacturing, write a letter to complain about the broken printer you received last week. You want it repaired or a new one delivered.
3. Write a Thank You Letter.
Write the letters on Word. Please make sure and include all the parts of the standard letter. Watch spacing. Be clear and concise. Don’t forget your purpose, audience, and details (who, what, why, when, where, how).
Did you remember to use Courtesy and Conversational Tone? Were you Clear and Specific?
Format of a Business Letter
Tel. Name of the firm E-mail:
Fax. Postal Address Website:
Ref. Dated:
To
Name and address of the person to whom letter is sent
Subject:
Salutation,
______________________________________________________
Opening part
______________________________________________________
______________________________________________________
______________________________________________________
Main part
______________________________________________________
______________________________________________________
______________________________________________________
______________________________________________________
Concluding part
______________________________________________________ ______________________________________________________.
Complementary close
Signature
(name)
Designation
Enclosures
CC-
PS-
Task 4. Fill in the blanks
i. The complementary close must be in accordance with the _________.
ii. Below the signature and name of the writer, his ____ is also written.
iii. In the main part of the body of the letter _____ is written.
iv. Dear Sir is the form of __________.
v. The body of the letter is usually divided into ______ part(s).