- •Chapter 1/ Fearless Telephone Talk
- •Calling a Business / Деловой звонок
- •Leaving a Message / Как оставить сообщение
- •Dialogue
- •Holding the line / He вешайте трубки
- •Leaving a Message at a Home / Оставляем сообщение на домашнем телефоне
- •Voice Mail / Автоответчик. Звуковое письмо
- •Answering the Phone / Отвечаем на телефонный звонок
- •Answering a Wrong Number / Как ответить на звонок по ошибке
- •Starting a Conversation / Как начать разговор
- •When You Need More Information / Когда нужна дополнительная информация
- •Making Dates / Как назначить встречу
- •Making Appointments / Как назначить деловую встречу
- •Ending a Conversation / Как закончить разговор
- •Practice Drills
- •Grammar revision. English tenses (Active Voice)
- •Chapter 2 / Business Trip
- •Глава 2 / Деловая поездка
- •Hotel Reservations / Бронирование отеля
- •Dialogue: Making Hotel Reservations
- •Dialogue: Buying Airline Tickets
- •Renting a Car, Hiring a Taxi / Как арендовать машину или заказать такси
- •А Саr / Машина
- •A Taxi / Такси
- •Dialogue: At the Hotel
- •Grammar revision. Passive Voice Времена английского глагола в страдательном залоге
- •English tenses (Passive Voice)
- •Chapter 3 / Business Lunch
- •Глава 3 / Бизнес-ланч
- •Making Restaurant reservations / Бронирование столика
- •Making the Transition Between Small Talk and Business / Как перейти от общей беседы к делу
- •Closing the Business Lunch / Как завершить бизнес-ланч
- •Practice Drills
- •I. How would you answer these questions?
- •Interrogative sentences. Question types. Вопросительные предложения. Типы вопросов
- •Chapter 4 / Formal Meetings
- •Глава 4 / Формальные встречи
- •Opening a Meeting / Как начать встречу
- •The Language of Meetings / Язык встреч
- •1. Agreement or Disagreement / Согласие или несогласие
- •2. Making Suggestions/ Предположение
- •3. Expressing Certainty or Doubt / Выражение уверенности или сомнения
- •4. Asking for help / Просьба о помощи
- •Grammar revision. Participle Причастие
- •Chapter 5 / Perfect Presentations
- •Глава 5 / Как организовать идеальную презентацию
- •Opening a Presentation
- •Introducing yourself
- •Structuring a Presentation
- •Talking about trends (Past Simple and Present Perfect)
- •Using your voice effectively
- •Stressing words
- •Making pauses
- •Dealing with questions
- •The Power of Language
- •Culture Shock
- •Grammar revision Gerund Герундий
- •Chapter 6 / Better Business Letters
- •Глава 6 / Пишем деловые письма
- •Composition of Business Letter / Составление делового письма
- •Содержание письма / Body of the letter
- •Greeting / Вступительное обращение
- •Helpful Expressions in Business Corresponence / Полезные выражения в деловой переписке
- •Ending / завершение
- •The Simplest Business Deal
- •Full-Block Letter Format / Полноформатное письмо
- •International suit distributors
- •100 Kennedy circle
- •Prospecting Letter / Рекламное письмо-предложение
- •Follow-up Letter / Письмо-напоминание
- •Complaint Letter / Рекламационное письмо
- •Response to a Complaint Letter / Oтвет на рекламационное письмо
- •2233 Connection Avenue, n.W.
- •Rejection Letter / Отказное письмо
- •2500 North Fruitridge Road
- •Collection Letter / Инкассационное письмо
- •2297 Front Street
- •Practice Drills
- •Business letter 1
- •208 Eastside Road
- •Business letter 2
- •12207 Sunset Strip
- •Business letter 3
- •21 Mead Road
- •Business letter 4
- •Business letter 5
- •Business letter 6
- •1951 Benson Street
- •Business letter 7
- •Business letter 8
- •209 West Street
- •Business letter 9
- •24 North Main Street
- •Business letter 10
- •5500 South 96th Street
- •Business letter 11
- •72 Preston New Road
- •Business letter 12
- •609 San Anselmo Avenue
- •Business letter 13
- •Business letter 14
- •Grammar revision. Infinitive Инфинитив
- •Complex Object Винительный падеж с инфинитивом
- •Chapter 7 / Contracts and Their Performance
- •Глава 7 / Контракты и их исполнение
- •I. Subject Matter of Contract
- •II. Price of Goods
- •III. Quality of Goods
- •VI. Insurance
- •IV. Упаковка и маркировка
- •V. Сдача и приемка товара
- •VI. Страхование
- •VII. Terms of Payment
- •VII. Платеж
- •VIII. Force Majeure
- •IX. Arbitration
- •VIII. Форс-мажор
- •Iх. Арбитраж
- •X. Other Conditions
- •Practice Drills
- •7. Packing and marking
- •8. Arbitration
- •9. Other conditions
- •10. Legal addresses of the parties
- •Chapter 8 / Job Application
- •Глава 8 / Устройство на работу Resume / Краткая биография
- •220 West Street
- •220 Уэст Стрит
- •Résumé formats / виды резюме
- •Chronological Format / Хронологическое резюме
- •2223 August Square Road
- •16 Osler Street
- •Vancouver, British Columbia v6r 2t1
- •Initiative:
- •Cover letters / сопроводительные письма
- •225 Hartman Drive
- •Interview / собеседование
- •Common interview questions
- •Questions to an employer
- •Dialogue
- •Practice Drills
- •Grammar revision Мodal verbs and their equivalents / Модальные глаголы и их эквиваленты
- •Modal verbs and their equivalents / Модальные глаголы и их эквиваленты
- •Imagine someone is talking about the advantages and disadvantages of his job. Rewrite the sentences
- •I think you should… I think you shouldn’t …
- •I think you should…?
- •Supplementary reading Text 1 a mixed economy: the role of the market
- •Reducing Taxable Income with Tax Planning
- •Method for Tax Payments
- •Importance of finance
- •Importance of Corporate Finance
- •Importance of Finance in Business
- •Importance of Personal Finance
- •Text 10
- •Text 11
- •Text 12
- •Text 13
- •Text 14
- •International trade
- •Text 15 the effects of trade: gains and terms
- •Text 16 the effects of trade: infant industries and trade policies
- •Text 17 exchange rates and capital mobility
- •Text 18
- •General Ideas of Foreign Exchange Market
- •Text 19
- •Indirect Intervention
- •Text 20
- •Intervention may Decrease Volatility
- •Intervention may Increase Volatility
- •Библиографический список Oсновная литература
- •Учебное издание
Talking about trends (Past Simple and Present Perfect)
We use the past simple to talk about a movement or trend which happened in the past and is now finished.
Signal words for the past simple are last month / year, in January, from 1997 - 2001, during the oil crisis, etc.
In April the rate of unemployment rose to 5 million.
Between May and July our export business almost doubled.
In 2003 alone China’s car production increased by 85%.
We use the present perfect to talk about a movement or trend which started in the past but is not yet finished.
Signal words are since (since August), for (for five years), this month / year or expressions with over (over the past six months).
The number of German investors has declined since 1998. (it is still declining). The US economy has grown rapidly over the past four months. (it is still growing).
Note the difference between rise and raise.
to rise (without an object)
Petrol prices rose again in May.
The number of tourists has risen to 2.6 million.
to raise sth (with an object)
The oil industry raised prices last year.
The European Central Bank has raised interest rates.
Using your voice effectively
How you say something is often just as important as what you say. You can use your voice and the way you stress words or make pauses in sentences to make your presentation more interesting and easier for the audience to follow.
Stressing words
By emphasizing particular words or parts of words you create certain effects. Notice how you can change the meaning of a sentence by putting the stress on a different word.
We all know that this is an extremely difficult market. (it’s more than just difficult).
We all know that this is an extremely difficult market. (you and I agree on this).
We all know that this is an extremely difficult market. (but they don’t).
Making pauses
You can use pauses to slow your pace down and make your sentences easier to understand. Group words into phrases according to their meaning and make pauses between the phrases.
In my opinion we should go into other markets.
In my opinion // we should go // into other markets.
On the other hand, the figures prove that we are on the right track.
On the other hand, // the figures prove // that we are on the right track.
Dealing with questions
Asking for clarification. If you do not understand the question, politely ask the person to repeat or explain it.
I’m sorry. Could you repeat your question, please?
I’m afraid I didn’t quite catch that.
I’m afraid I don’t quite understand your question.
Avoiding giving an answer. Sometimes you may not want to answer a question, perhaps because it’s the wrong time for it or the question is irrelevant. When avoiding giving an answer, make sure that your tone of voice is friendly and your reply is polite.
If you don’t mind, I’d prefer not to discuss that today.
Perhaps we could deal with this after the presentation/at some other time.
I’m afraid that’s not really what we’re here to discuss today.
Admitting you don’t know the answer. If you don’t know the answer to a question, be honest and say so. Offer to find out or name a person who can answer the question.
Sorry, that’s not my field. But I’m sure Peter Bott from Sales could answer your question.
I’m afraid I don’t know the answer to your question, but I’ll try to find out for you.
I’m afraid I’m not in a position to answer that. Perhaps Maria could help.
Conclusion
Indicating the end of your talk
I’m now approaching/nearing the end of my presentation.
Well, this brings me to the end of my presentation.
That covers just about everything I wanted to say about…
OK, I think that’s everything I wanted to say about…
As a final point, I’d like to…
Finally, I’d like to highlight one key issue.
Summarizing points
Before I stop, let me go over the key issues again.
Just to summarize the main points of my talk…
I’d like to run through my main points again…
To conclude / In conclusion, I’d like to…
To sum up (then), we…
Making recommendations
We’d suggest…
We therefore (strongly) recommend that…
In my opinion, we should…
Based on the figures we have, I’m quite certain that…
Inviting questions
Are there any questions?
We just have time for a few questions.
And now I’ll be happy to answer any questions you may have.
Practice Drills
1. What is an easy way to organize any presentation, oral or written?
2. Give an example of how you could open an oral presentation.
3. How might you close a presentation?
4. Give an expression of contrast.
5. Give a short presentation related to your own business, using the guidelines in this chapter.
6. Give two connectors used for comparison.
7. What expression could you use to emphasize something?
8. In the narrative «The Power of Language», does the author conclude with a summary an opinion, or a new idea?
9. In «Culture Shock», describe the organization of ideas.