English for crisis management. Учебное пособие

5.2.2 Complete the sentences according to the text

The first group consists of the members who are specialists in their field … . The core should consist of … .

Positions that should represent company departments include: … .

5.2.3Translate paragraphs 1 and 4 in written form

5.2.4Choose the nouns from the box that collocate with the following verbs. One noun may collocate with more than one verb

situation, risks, term, services, purpose, problem, bankruptcy, threats, crisis, plan, approval, duties, dangers, difficulty, goods, crisis management.

1) provide … ; 2) face …; 3) define … ; 4) execute … ; 5) analyze … .

5.2.5 What words in the text have the following meanings:

1)to follow an order, plan or instruction;

2)to give or supply sth;

3)favourable opinion;

4)to state clearly;

5)a specialist who judges the quality sth.

5.2.6Summarise the general idea of texts A and B

5.2.7Speak on the duties of CM team in the process of crisis management in

companies

51

5.2.8 Read the following text and fill in the gaps with the suitable words from the box given

information, experienced, departments, decision, handle, suggested, management, possible, senior.

In order to … possible crisis situation properly it is important to gather competitive and … crisis … team. It is … to divide crisis team into … - makers and analysts. Different … managers are … members of the … crisis management team.

When needed the team could be expanded to involve key … such as corporate security and … technology.

5.3 Text C Disaster in the USA

5.3.1 Read the text and be ready to answer the question: What is needed to take care of people in the crisis?

In the wake of the 9/11 2001 disaster in the United States, crises preparedness has become primary concern for oil and gas companies – especially, the human side of recovery. Most oil companies have emergency plans that they test early. And while terrorism is a real threat companies need to focus on crisis preparedness as a whole taking care of their most important resources their people.

Firstly oil and gas companies have to look at what incidents occur in the oil and gas industry as a whole: oil spills, industrial accidents, etc. Then, they must take into consideration what can happen to any company at any time – natural disaster, workplace violence, and, of course, terrorism.

Likely you have some kind of plan, but make sure that the crisis team has been trained to help your people.

A structured and intelligent approach to the human side of crises is new and unique to most companies. What is needed is a well-developed management system to help

52

effectively to those employees who may be suffering from traumas, grief and depression. No region is safe from incidents that can badly affect people. This may be especially

true for employees of oil and gas companies who often work in dangerous places. Notes:

-in the wake of – по следам

-to focus on – сосредоточивать внимание на

-disaster – бедствие

-to take into consideration – принимать во внимание

-to make sure – убедиться, удостовериться

-emergency – чрезвычайное положение, крайняя необходимость.

5.3.2Entitle the text

5.3.3Find English equivalents for the following Russian ones. Make up sentences with these equivalents:

-человеческий аспект оздоровления (кризиса);

-оказать сильное воздействие на людей;

-нефтяная и газовая промышленность в целом;

-вероятно;

-хорошо развитая система управления.

5.3.4 Comment on the following statements:

-… companies need to focus on crisis preparedness as a whole taking care of their most important resources their people.

-A structured and intelligent approach to the human side of crises is new and unique to most companies.

5.3.5 Compose four special questions to the text

53

5.3.6 Retell the text in detail

6 Unit 6. Crisis Preparedness

6.1 Pre-text exercises

6.1.1 Practise the reading of the following words and guess their meanings:

6.1.2 Memorize the following words and word-groups from the texts of the unit:

crisis portfolio - портфель ценных бумаг по подготовке к кризису; to share strong similarities - иметь большие сходства;

human blame - вина человека;

to withstand (effects) - выдерживать воздействие\влияние; to charge with - обвинять в чем-либо;

appropriate - соответствующий, подходящий;

to prod sb to do sth - подстрекать кого-либо сделать что-либо; simultaneous - одновременный;

to anticipate - ожидать, предвидеть; poisoning - отравление;

incident - случай, инцидент;

54

upcoming - предстоящий, наступающий; to gain experience - приобретать опыт; to survive a crisis - пережить кризис.

6.1.3 Check up the meaning of the following verbs:

-to attempt;

-to share;

-to consider;

-to produce;

-to broaden;

-to contribute;

-to exceed;

-to exist;

-to cause;

-to survive.

6.1.4 Find out English or Russian equivalents for the words and word-groups given below:

криминальные действия; ----------

расширить подготовку; ----------

--------------- continuous process;

предкризисный этап; ----------

--------------- for this reason;

--------------- on the other hand;

--------------- ineffectual strategies

усилие по оздоровлению; ----------

ощущение безопасности; ----------

--------------- in turn;

55

репутация компании; -----------

-------------- destructive potency;

открытие; -----------

6.1.5 Match the words and their definitions (one item has been done for you):

6.1.6 Give degrees of comparison of the following adjectives and adverbs:

-sharp;

-little;

-often;

-bad;

-systematically;

-important;

-capable;

-strong;

-much/many;

-fast;

-effective;

-good.

56

6.1.7 Comment on the meaning of the verb «do» in the following sentence: which is emphatic and which is notional

- Organizations that do broaden their preparations for man-made crises most often do it only for normal disasters.

Translate the sentence into Russian.

6.1.8 Translate the sentences into Russian paying attention to the functions of the Gerund

-Humans are charged with the responsibility of redesigning recovery efforts.

-The experience gained from training establishes the company’s reputation for being prepared.

-Avoiding crises is one of the primary aims of crisis preparedness.

-One of the important aspects of management in pre-crisis stage is testing and training.

-This leads to continuous process of planning for the inevitable.

6.2 Read Text A Strategies of Crisis Preparedness

6.2.1 Read the text, translate it and do the assignments that follow

Signals and symptoms of danger must be taken seriously to prepare for upcoming crises, since a crisis event exceeds the problems which usually could be understood as daily issues. This leads to a continuous process of preparation for the inevitable. Crises management is seen as actions that must be taken to avoid destructive effect of any crisis events, take control over them and set the right way to appropriate resolutions. One of the important aspects of management in the pre-crisis stage is testing and training.

Without regular exercises to test crises management plans, any strategies become ineffectual in the event of a real crisis. A false sense of security can exist in the company

57

simply because "we have a plan". The experience gained from training establishes the company’s reputation for being prepared and able to survive.

6.2.2 Which of the statements is incorrect?

6.2.3 Answer the following wh-questions

-Why must signals and symptoms of danger be taken seriously?

-What actions must be taken to avoid the destructive effect of crisis events?

-Why can a false sense of security exist in the company?

-Why must CM plans be regularly trained and tested?

6.2.4 Make up sentences with the following word-groups:

-to prepare for an upcoming crisis;

-a daily issue;

-a continuous process;

-to set the way to;

-to test CM plans.

6.2.5 Guess the meaning of the following derivatives. Pay attention to the parts of speech they belong to:

a) to prepare – подготавливать; готовить заранее; preparation; preparatory; preparedness; prepared;

58

b) effect – следствие, результат, эффект;

effective; effectively; ineffective; ineffectively; effectual; ineffectual; c) to continue – продолжать;

continuous; continuation; continued; discontinued; d) regulate – регулировать;

regulating; regulator; regulation.

6.2.6 Translate the following sentences into English

1 Подготовка помогает персоналу понять, кто за что отвечает в кризисной ситуации.

2 К планированию можно относиться (must be treated) с большим вниманием. 3 Команда по выходу из кризиса быстро приняла подходящее решение.

4 Стратегия – это общий план действия.

5 Недостаточно (It’s insufficient) только иметь план. Его необходимо проверить в случае реального кризиса.

6.2.7 Retell the text in detail

6.3 Text B Crisis Preparation

6.3.1 Read the text and find the information to answer the questions

What actions must organizations take to properly prepare for crises?

All organizations should be prepared for major types of crises or major risk categories. Indeed, a "crisis portfolio" consists of the preparation for at least one crisis in each of the various types or families. Within each general family specific crises share strong similarities. On the other hand, there are sharp differences between the general categories, families, or types of major crises. Research in CM also shows how the best

59

organization plan for major types of crises. The first finding is that they attempt to prepare for at least one crisis in each of the families. First, most organizations only consider at most one or two families. For instance, most organizations prepare at least for natural disasters, such as fires, earthquakes, or floods. However, even earthquakes have some degree of human blame or responsibility associated with them. For instance, even though we can neither predict nor prevent earthquakes, humans are still charged with the responsibility оf redesigning appropriate buildings that will withstand their worst effects. Humans are also charged with designing appropriate recovery efforts of the victims of earthquakes. Thus, even those crises that are due only to "acts of nature" still have a strong" human component associated with them. Thus, while Mother Nature may produce earthquakes, humans contribute to their worst effects through irresponsible and even criminal actions.

Organizations that do broaden their preparations for man-made crises most often do it only for normal disasters that are specific to their particular industry. For instance, no one really has to prod fast food companies to prepare for food contamination and poisoning, since such incidents are part of their daily operating experience. One does have to continually prod organizations to consider the occurrence of crises from any and all of the families simultaneously. That is, major crisis occur not only because of what an organization knows, anticipates, and plans for, but also because of what it does not know and does not anticipate.

6.3.2 Complete the sentences using the text

-Within each general family…

-… for major types of crises.

-Research in CM also shows …

-For instance, most organizations prepare … such as fires, earthquakes, or floods.

-Thus, while Mother Nature may produce … to their worst effects ….

-That is, major crisis occur not only because of what an organization knows, anticipates, and plans for, …

60