Idioms /6.1/

Let me put you in the picture - Let me give you the essential facts of this matter

to give us a foothold in the market - to allow us to enter the market on a small scale

tricky - difficult, complicated

dead easy - very easy

to get the hang of it - to understand how to do it

PART 2 BUSINESS TERMS /6.2/

a write-off - no longer of any value because the goods are so badly damaged

to salvage - to save goods from loss

crushed - pressed or squeezed so that the sides and top of the box are pushed inwards

surveyor - a person who examines and reports on the condition of goods on behalf of the insurer

to inspect - to examine

surveyor's report - the written account of the examination of the damaged goods supplied by the surveyor

to forward - to send on, to pass on

claim - a demand for payment made by the insured person

to take the matter up - to ask the insurer to deal with the matter

to be compensated - to be paid for loss or damage

replacement - goods sent in place of those which were damaged

shipping details - detailed information concerning the consignment

the consignment is handled - the consignment is received in one place and despatched to another

Idioms /6.2/

It won't come to that - It won't happen

Let's keep our fingers crossed - Let's hope we will be lucky

UNIT 7 MARKETING

PART 1 BUSINESS TERMS /7.1/

buying office - an organisation which buys goods produced in one country on behalf of businesses in another country, who then resell the goods

volume of sales - the total amount/quantity of goods sold

to reach the market - to find all the possible customers for your products

direct selling - selling directly to the customer without using an intermediary such as an agent, dealer or importer

marketing operation - an organised system for selling and promoting goods

sales office - an office doing everything necessary to sell the goods

to develop a sales network - to develop a system of selling goods in which all the sales outlets are linked

agent - a person who acts on behalf of another, called the principal, in making contracts with third parties and in buying and selling. He is usually paid a commission for his services by the principal

dealer network - an organised system of distribution using  dealers

Idioms /7.1/

to pay off - to be successful

to work like clockwork - to work perfectly

off the record - speaking privately, unofficially

to lead up to something - to approach a topic gradually, to lead the conversation towards what you want to say

between these four walls - what you say will remain a secret

to have something in mind - to have an idea not yet expressed

to have something up your sleeve - to have some information you are hiding from other people

PART 2 BUSINESS TERMS /7.2/

sole distributor - the  only  distributor of the manufacturer's products in a given area

exclusive dealership - the sole right to sell the goods in a certain area

importer wholesaler - someone who imports goods, holds stock, and resells the products to retailers

to hold stock - to keep stores of the product(s)

commission on sales - payment made to an agent, usually based on the value of the goods sold. It is a percentage (%) of the sales revenue, agreed between the agent and his principal

to buy and sell on one's own account - to buy and sell at one's own risk

to have a stake in - to have a financial interest in